...ONLINE OJEK 1. Threat of entry For online motorcycle taxi, the threat of entry is high. There are some reasons which gives evidence to this reason: * There are many new online ojek : Online ojek owners need to think more as there are more numbers of non – Argo metered ojek and offline Argo metered ojek. Even though the ojek made new and better innovation, its competitors also made new and better innovation which made online ojek get pressured. This lead to high threat of entry as there is high competition among the ojek industry and better innovation from its competitors. * The best online ojek application : Online ojek compete among each other to make a simple, comfortable and good – featured application for their customers. As this happens, the online ojek owners need to make more creative and innovative application than the application which occurs now. The online ojek owners in this case need to make application with complete and unique features to make the consumers convenient, such as not only to order ojek, but also use for other services like delivering food and drink, ordering ticket, even until buying hand phone voucher or even token for electricity. This leads to high threat of entry as the ojek owner need to make more unique and more innovative application which many people like due to its easiness to access its complete feature. 2. Threat of substitutes Similar to the first one, the threat of substitute is also high. These are some reasons...
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...Industry Market Global motorcycles, scooters and mopeds market measured in volume terms is undoubtedly going Asia’s way, with a massive chunk of the total market concentrated in the Asia-Pacific region. Developing nations in Asia and Latin America, which perceive two-wheelers as a basic mode of transportation, are expected to remain the most promising markets for scooters, light motorcycles and mopeds. The last two decades have comprehensively transformed the powered two-wheeler industry worldwide. Demand has often outgrown expectations, beating the industry’s calculation, with changing market pattern being the accepted norm. Regional markets play a significant role in market evolution, wherein the wave of consumerism across the globe overhauled the structure of the powered two-wheeler industry worldwide. Motorcycles and scooters emerged favorites with the male customers, while mopeds and small scooters found ready acceptance with the female customers. In developed countries like the US, Canada, Japan, Germany and Italy, motorbikes and scooters are considered a premium purchase to be enjoyed by the wealthy and riding enthusiasts. In contrast, developing markets such as China, India and other South East Asia, view motorcycles, scooters and mopeds as essential modes of transportation. The Motorcycles segment comprises the largest and most popular category, accounting for a major share of the global two-wheelers industry. The global market for motorcycles, scooters & mopeds...
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...Faculty of Engineering and Information Technology October 26th, 2011 Aerial Capital Group (ACG) Organization Case Study DECLARATION This report is completed by Group 7 with five members all pursuing their Master of Engineering – Coursework degree. The organization was chosen with the consent of every member of the group and further each member was assigned an area to study to help contribute to the case study. Constant project meetings were held to make progressive outcomes for this case study updating information database from what had been accomplished since the last meeting and setting further tasks towards the final target. All references of published projects, data and facts had been verified before they were cited in this report. All members of the group contributed to the composition of this report. The task taken by each group members are as follows : Ravi Ochani worked on the details about the organization, its operational process and Scheduling techniques. Alaxandar Anandhan took up environmental background(internal & external) and Quality management followed in organization. Anith Abraham involved himself with the HR & Job Design and problem identification relating to the key 10 OM’s. Karthik Krishnanath was assigned with the Service Design, Inventory management and maintenance involved in the organization. Allah Bux took up the Layout and Location strategy. The solutions were discussed as a team and everyone’s opinion was considered before...
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...the companies get confronted with failure and huge losses. This essay will show a well example of an outstanding american company who did not satisfy the public opinion and failed partly while expanding in France. The above mentioned company is Uber Technologies Inc. Uber is the most popular mobile ride hail company in the world. It was founded by Travis Kalanick and Garrett Camp in 2009 in San Francisco. and now operates worldwide. The service of Uber is divided into three divisions: Uber Black, UberPop and Uber Taxi. There are different rates for the different services. Uber Black was the first offered service and it was concentrated primarly to have professional drivers in middle and upper class cars driving the customers. The company then soon expanded their service and offered an inexpensive service where people can offer their own cars and driving customers (Uber Pop). In some cities Uber has regular Taxis and Taxi drivers (Uber Taxi). Unlike conventional Taxis Uber cars are not recognizable as such. Contact between customers and drivers are only possible via the smartphone app or the website. It is extremely easy to use: Once you are a registered you can not only see where your Uber-driver is, but also how long the ride is expected to be and what it will cost. First a driver or private driver will be ordered. The way will...
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...Filipino Honesty: Are You Still There? BALONDO, MICAELA M. CARIÑO, CLAUDETTE LOUISE V. CRUZ, RIZALINA J. REANDINO, ARGEL D. ROSALES, MA. KATRINA C. Submitted to Ms. Eleanor Sibal Professor in Society and Culture with Family Planning In partial requirements for the degree of BACHELOR IN SCIENCE IN PSYCHOLOGY March 2014 TABLE OF CONTENTS I. Introduction A. Background of the study………………………………………………………………………………………………….. B. Purpose of the study……………………………………………………………………………………………………….. C. Significance of the study………………………………………………………………………………………………….. D. Scope and Limitation…..………………………………………………………………………………………………….. II. Review of related Literature……………………………………………………………………………………………………….. III. Methodology……………………………………………………………………………………………………………………………. IV. Results and Discussions A. Description of the subject……………………………………………………………………………………………….. V. Conclusions and Recommendations…………………………………………………………………………………………… Bibliography………………………………………………………………………………………………………………………………….. Appendix………………………………………………………………………………………………………………………………………. CHAPTER I Introduction This dissertation aims to document the prevalence or presence of honesty among Filipino, which will be represented by the PLM community. Background As defined, honesty refers to a facet of moral character and connotes positive and virtuous attributes such as integrity, truthfulness, and straightforwardness, including straightforwardness of conduct, along with...
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...Cabanatuan City remains the undisputed “Tricycle Capital of the Philippines” By PNA and Philippine Times of Southern Nevada From the looks of things, the three-wheeled motorized tricycles are here to stay. At the present time, figures of the city’s legalization and franchising office show a total of 8,044 “For Hire” and 73 “For Private Use” tricycle units. By the end of the year, about 12,000 tricycle units are expected to ply the city’s major routes as part of the city’s public transport system. Under the new set-up, at least some 5,000 outsider tricycle operators would be removed from the present list of 17,000. A rough estimate made by the legalization office show a daily income of at least P531.25 with the “color coding” in force, for some 9,600 driver-operators operating daily. Undisputed as “The Tricycle Capital of the Philippines,” Cabanatuan, the “Biggest Little City in the Philippines, appears proud of the distinction, with no less than its city mayor laying claim to the title. City Mayor Julius Cesar “Jay” Vergara hails the three-wheeled transports as the popular public transport in the city, in addition to jitneys plying the city’s streets. Concerned with the growing competition being offered against local operators and drivers of the tricycle units here by “outsider operators” -meaning coming from outside the city – Mayor Vergara has sought approval from the Sangguniang Panlungsod to legalize and streamline the operation of the tricycle...
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...Harley Davidson Preparing For The Next Century Harley Davidson has had a rollercoaster ride of success. During its earlier years, Harley quickly jumped to the top of motorcycle sales worldwide. With its simple V-Twin engine, Harley had created a bike that was both appealing and reliable. The biggest appeal was how easy the engine was to tinker with as motorcycle mechanics were far and few between, but most of all the sound of ³raw power´ was what owners loved. This love for raw power and made in America machinery, brought many loyal customer to Harley throughout the 40¶s and 50¶s. These customers were generally viewed as tough people, such as U.S. Military, Hell¶s Angels, and Hollywood rebels. Harley became and America icon and was now associated with things like the U.S. Flag and bald eagles. As Harley continued to lead the way in market share and sales America, the Japanese wanted its piece of this market share. Honda¶s entry into the U.S. market was nearly opposite of Harley in their marketing approach, as they stumbled onto a segment of customers being more ³Family-Oriented´. In 1965, Honda was selling 1 out of every 2 motorcycles purchased in the U.S. More Japanese firms began to follow Honda, offering quieter, faster, and less expensive motorcycles and began leading the way in sales and market share in the U.S. As Harley¶s bottom line began to dwindle away, they had to go public to raise capital. After as dismal IPO, Harley was eventually acquired by AMF who¶s CEO tried...
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...this company is William Harley and his friend Arthur R. Davidson. James Ziemer is the President and the CEO of the Harley Davidson company. The mission of the company is “We fulfill dreams through the experience of motorcycling by providing to motorcyclist and to the general public an expanding line of motorcycles, branded products and services in selected market segments. The issued that Harley Davidson must face are, considering the weak dollar, the probability that retail sales would continue a downward spiral, which in turn would cause excess inventory of high priced motorcycles. Then, there was the customer base; the rockers who grew up in the sixties and seventies are graying and this threatens the growth of Harley Davidson. Like other growing company, a sale of Harley Davidson is strong but the profits were weak. In 1996, the company announced its strategic decision to discontinue the operations of the Transportation Vehicles segments in order to concentrate its financial and human resources on its core motorcycles business. In 1997, Harley Davidson creates an internal makeover and introduces new products to increase their profits and market share. The heavyweight motorcycle market is highly competitive. Major competitors are based outside the United States and generally have more financial and marketing resources. Competition based on the price, quality, reliability, styling, product features, customer’s preference and warranties. Harley Davidson designed it manufacturing...
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...produce a component for the growing field of radio transmission. The first product Ducati manufactured was called Manens and it functioned as a condenser for radio equipment. The product was very successful throughout the world and in result it allowed the company to expand and win international respect and prestige. (Ducati's History, 2012) The first motorcycle Ducati manufactured was after the Second World War- the "Il - Cucciolo". It turned out to be a big success and that marked the beginning of a new era for Ducati. During the 1950's Ducati introduced, developed and manufactured powerful motorcycles that were reliable and technically advanced. Ducati’s success was interpreted to rapid growth and reputation in the industry. (Gavetti, 2002) In the process to evaluate Ducati, it is essential to understand the aspects from the management perspective. During the 1980's and early 90's Ducati changed their management constantly which resulted a lack of overall strategic direction. Ducati was on the verge of bankruptcy before Federico Minoli took the reins in 1996 and made the company one of the most profitable motorcycle manufacturers in the world. Minoli thought that by defining a strategic goal and restating Ducati's mission and vision, it will eventually turn Ducati into a profitable brand-driven company. Minoli’s plan was to focus on brand building, product differentiation, and to increase efficiency in the production process. How did Ducati...
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...How does Harley-Davidsonbuild long term customer relationship? As a company who sold more than 900,000 units of motorcycle, Harley Davidson must be made a very good relationship with its customers, especially the long-term customers. We all know that Harley-Davidson users are not only men, but also women. Even in some products, they make teenagers ride them too. So that, the company needs to keep their relationship in the right ways. In a case, Harley-Davidson Company builds a good relationship to the customers by shortening the distance between the company and its customers. They make a community in every genre or style, by website especially. For example in an area or in young executive forum, and also Harley-Davidson make the community for the female users. Those people often make a touring event with all the community members. Harley-Davidson also make a gathering event to celebrate the Harley-Davidson anniversary in every single year until now. The informations are available in the website. Included the gathering date for the communities and events that will be held by Harley-Davidson Company. Usually, the communities had been included in a group that facilitated by the company, it called Harley-Davidson Owner Group (H.O.G). Everyone who joins in this group can get a lot of benefit. There, they can share every experience they got when ride the motorcycles. In the other side, the company can reach the advantages too. They give the members the information about the newest...
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...Harley Davidson's Traditional Targeting and Positioning Strategy I am a motorcycle enthusiast who has been riding since 1997. I’ve always enjoyed my passion for the open road and the feeling of being free. This Harley-Davidson motorcycle provides me with a euphoric experience of “the wind is beneath my wings”. I like enjoy the fundamental aspects of riding quickly but safely. I get consumed in it because you can lose track of time and ride all day and night. The best part about it is, there doesn’t have to be a defined end destination, you can just get on it and go. You have the capability to travel where most cars can’t because of its maneuverability. Harley Davidson’s motorcycles are classic custom bikes that provide the comforts of cruising, sporting, or rugged cycling. This case will briefly describe Harley Davidson's traditional targeting and positioning strategy to attract women customers. Harley-Davidson and motorcycles are usually considered a masculine sport intended for men (Mitchel). However, there are women out there who enjoy the freedom of riding their own Harley. Harley Davidson is fully committed to fostering and growing the women motorcyclist market. Women today represent a large sector of the workforce, enjoy higher incomes than 20 years ago, and possess more disposable income. Furthermore, women are much more empowered than ever before and are encouraged to exercise their freedom of expression and individualism. To fill their psychological needs...
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...Japan’s Motorcycle Wars alexander.indd 1 4/14/2008 9:29:25 PM alexander.indd 2 4/14/2008 9:29:25 PM Jeffrey W. Alexander Japan’s Motorcycle Wars alexander.indd 3 An Industry History 4/14/2008 9:29:25 PM © UBC Press 2008 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, without prior written permission of the publisher, or, in Canada, in the case of photocopying or other reprographic copying, a licence from Access Copyright (Canadian Copyright Licensing Agency), www.accesscopyright.ca. 17 15 14 13 12 11 10 09 08 54321 Printed in Canada with vegetable-based inks on FSC-certified ancient-forest-free paper (100% post-consumer recycled) that is processed chlorine- and acid-free. Library and Archives Canada Cataloguing in Publication Alexander, Jeffrey W. (Jeffrey William), 1972Japan’s motorcycle wars : an industry history / Jeffrey W. Alexander. Includes bibliographical references and index. isbn 978-0-7748-1453-9 1. Motorcycle industry – Japan – History. 2. Motorcycling – Japan – History. I. Title. HD9710.5.J32A43 2008 338.4’762922750952 C2007-907431-6 UBC Press gratefully acknowledges the financial support for our publishing program of the Government of Canada through the Book Publishing Industry Development Program (BPIDP), and of the Canada Council for the Arts, and the British Columbia Arts Council. This book has been...
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...Harley Davidson faces off competition from four globally known and well established companies. These are Honda, Suzuki, Yamaha and BMW Motorcycle. 1. BMW Motorcycle BMW has been in operation since 1922 and has grown into a global corporate giant. With a strong focus on automobile and motorcycle markets, BMW functions with over 100,000 employees around the world and it's headquarter in Munich, Germany (Data Monitor, 2009). BMW holds considerable dominance in the European Market and offers consumers with a wide array of automotive products and services including insurance, reinsurance and consultation services for information technology. BMW is Harley Davidson's most significant competitor since both companies are fairly similar in terms of their brand image (Knol, 2008). Both BMW and Harley Davidson engage in intensive competition in terms of their marketing strategies and BMW continues to fashion its marketing strategies to appeal to customers currently loyal to Harley Davidson. 2. Suzuki The Suzuki Motor Corporation is a Japan based company with a human capital of over 14,200 and operations in Asia, America, North America, Japan and Europe. It manufactures and sells motorcycles such as those made for super sport, street, cruiser, off-road, motocross and dual purpose motorcycles amongst others (Data Monitor, 2010). Much like Honda, Suzuki has thrived on account of its strong Research & Development department. Suzuki holds a strong foothold in the Asian market with its economy...
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...Syndicate- Executive 47 Syndicate- Group Report : Yamaha Indonesia (a) Positioning and Launching Automatic Motorcycles in Indonesia (b) Nouvo and Mio Market Position Presented by : • Mars Ega L P • Muhamad Daud Fahreza • Hely Herlina Ayudia • Dian Agustina • Arlandiyana (29112039) (29112134) (29112130) (29112112) (29112113) Company Profile Yamaha Motor, Co. Ltd. Established : in 1955 Motorcycles Power boats Marine Engines Products ATV Snowmobile Automobile engines Swimming pools Musical instruments 13% Company guiding phylosophy KANDO Consolidate Revenue 2005 other 27% Motorcycle 55% marine products 18% Revenue by Region 9% 32% 22% 24% Japan other North America Asia Europe In 2006 : Has 60 Factories in 35 countries 40.000 employee worldwide 1 10/10/2012 Motorcycle Industry The world’s principal motorcycle manufacturers ◦ Honda Motor Co. Ltd ◦ Yamaha Motor Co. Ltd ◦ Suzuki Motor Corporation Indonesia Motorcycle deliver by Manufacturer 2002 Suzuki 19% Yamaha 16% Kawasaki 2% Vespa 0% Honda 63% Motorcycle Industry Classified of motorcycles ◦ Engine type 2-stroke engines Lighter, mechanically simpler and more powerful in peak operation 4-stroke engines Cleaner, more reliable and more powerful over a broader range of engine speeds ◦ Engine size measured in cubic centimeters (cc) began in 50++ to 100++ 2 10/10/2012 Motorcycle Industry Classified of motorcycles (cont) ◦ Engine transmission Manual transmission - Required the rider to shift through a range of...
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