...student organizations and activities - and what you have gained from your involvement. I’ve wanted to become a mechanical engineer ever since the first time I saw a Formula One racing car on TV. There was something special about the car that captured my interest. I admired the skillful drivers, but I was more drawn to the person who made the car. My father told me only mechanical engineers are able to design machines that complex. In that moment, I decided to study mechanical engineering so that I could design the best cars in the future. When I discovered physics in high school, I realized how exciting it was to focus on a subject I liked. The deeper I studied physics, the more passionate I became. My growing interest helped me make my decision to study abroad in the United States. I know that the U.S. has the most advanced engineering technology in the world, so I am excited by the possibility of continuing my education there. My parents support the idea wholeheartedly. In all the generations of my family, I will be the first to attend college—they would be proud if I pursued my studies in the United States. While there have been many events in college that have convinced me I am well-suited for the study of mechanical engineering—such as building a “mouse trap car” during a physics class I took—my interests have been shaped most dramatically by a college robot competition. The robot competition took three weeks to complete. It was the first time I tried...
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...technology. It is being used to enhance the properties of existing materials. This is largely attributed to the fact that the technology has clearly not been understood and there is still much more to nanotechnology than meets the microscopic eye. It is rare for a single technology to have the power to dramatically influence almost every major industry in the world. Nanotechnology falls into this category and offers fundamentally new capabilities to architect a broad array of novel materials, composites and structures on a molecular scale. This technology has the potential to drastically redefine the methods used for developing lighter, stronger, and high-performance structures and processes with unique and non-traditional properties. This paper focuses on some of the automotive applications for nanotechnology and showcases a few of them that are believed to have the highest probability of success in this highly competitive industry. No discussion of nanotechnology is...
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...Do The Deep Information Computer Technology Author Musisi Boney 2013 EDITION Authored by Musisi Boney; +256788489095 2 Table of contents Topics Page Introduction To Computer …………………………………………………….. 5 History & Evolution Of Computers ………………………………………….... 7 Computer Generation …………………………………………………………. 11 Computers Today ……………………………………………………………... 15 Computer Classification ………………………………………………………. 19 Computer System ……………………………………………………………... 25 Computer Hardware ………………………………………………………….. 27 - Input devices/hardware .………………………………………………..27 - Output devices/ hardware..…………………………………….…….....39 - Storage hardware /devices ……………………………………………..49 - Processing devices/hardware …………………………………………..63 - Communication devices/hardware…………………………………….. Computer Software …………………………………………….……………...69 - Utility program …………………………………………………………70 - Operating system ……………………………………………….………72 - Programming languages ………………………………………………78 - Terminologies Used in Software ………………..……………….…....80 Powering A Computer ……………………………………………….………..83 Uninterrupted Power Supply……………………………………………….....85 Computer Configuration…………...…………………………….……………87 Computer Viruses ……………………………………………….……………89 Communication ………………………………………………………………95 Internet ………………………………………………………………………113 Web Design …………………………………………………………………121 Computer Ethics …………………………………………………….………125 Computer Crimes …………………………………………………….……..129 Authored by Musisi Boney; +256788489095 3 Authored by Musisi Boney; +256788489095 4 A COMPUTER ...
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...The Impact of Fast Food on Local Community Christian Values and the Global Community Spring 2006 Pete Suter Table of Contents Forward …………………………………………………………. 3 1. Fast Food and Obesity ………………....…..……………….… 4 2. Fast Food in America: Low Wages ……………………….… 11 3. From Waist to Waste …………………….…………………. 20 4. The Benefits of the Fast Food Industry on the Individual ….. 28 5. Building the Relationship Between Fast Food and Community ........... 37 Works Cited ……………………………………………………. 40 Forward We -as Pete Suter’s Spring 2006 Christian Values in the Global Community class- worked on a community task force project to bring awareness of the implications of having fast food restaurants in a community. Different groups of people worked on researching different aspects of fast food in the community. Information was collected about fast food restaurants’ contribution to communities through the lenses of obesity, wages, waste, benefits, and community relations. While there may be negatives surrounding the fast food industry, fast food restaurants/chains do benefit the community in some ways. 1. Fast Food and Obesity America is the fattest country in the entire world and is getting fatter. Obesity is the second biggest killer next to deaths caused by smoking. In 1991, 1 in every 8 adults was obese; in 1999, 1 in every 5 adults was obese, which shows how America is becoming more obese all of the time...
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...| Green Bank Report: Finding the best green banking deals and rates * Home * Eco-Friendly Banking * iPhone * Green Bank Deals * Credit Cards * Savings Rates * Checking Accounts * CD Rates What is the Meaning of Green Banking? Posted by Clark Schultz on Friday, September 10, 2010 · Leave a Comment Defining green banking is relatively easy. It means promoting environmental-friendly practices and reducing your carbon footprint from your banking activities. This comes in many forms. Using online banking instead of branch banking. Paying bills online instead of mailing them. Opening up CDs and money market accounts at online banks, instead of large multi-branch banks. Or finding the local bank in your area that is taking the biggest steps to support local green initiatives. Any combination of the above personal banking practices can help the environment. So this leads to the question, which banks are green. In general, online banks and smaller community banks have better track record than larger banks. For instance, take a look at the banks that British Petroleum has been reported to seek lines of credit from this past summer after the oil spill. Goldman Sachs (GS) Citigroup (C) JP Morgan (JPM) Bank of America (BAC) These banks have at least one thing in common. That is, they are all large billion-dollar asset banks. They are also in the group of banks that received TARP money in the government bank bailout program. In would seem common...
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...©Dmitriy Melnikov - Fotolia.com, b © Popova Olga/Fotolia; p.59 © picsfive – Fotolia; p.65 © Manfred Schmidt – Fotolia.com; p.67 © dja65 – Fotolia; p.68 © Konstantin Shevtsov – Fotolia; p.69 t © Miguel Navarro/Stone/Getty Images, b © Piero Cruciatti/Alamy; p.73 © Jamdesign/Fotolia; p.78 and 79 © adisa – Fotolia; p.81 © Mykola Mazuryk – Fotolia; p.82 t © Mauro Rodrigues/Fotolia, b ©Martin Dohrn/Science Photo Library; p.83 © Norman Chan – Fotolia; p.85 © Studio 10 /Alamy; p.86 © Brennan JB7 produced by Martin Brennan; p.87 © Sergojpg/Fotolia; p.88 and 110 b © Jürgen Fälchle/Fotolia; p.108 t © Andrew Brown/Fotolia, b © Stanford Eye Clinic/Science Photo Library; p.114 © Tan Kian Khoon – Fotolia. 3 Hachette UK’s policy is to use papers that are natural,...
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...BUSINESS STRATEGY OTHER ECONOMIST BOOKS Guide to Analysing Companies Guide to Business Modelling Guide to Business Planning Guide to Economic Indicators Guide to the European Union Guide to Management Ideas Numbers Guide Style Guide Dictionary of Business Dictionary of Economics International Dictionary of Finance Brands and Branding Business Consulting Business Ethics Business Miscellany China’s Stockmarket Dealing with Financial Risk Future of Technology Globalisation Guide to Financial Markets Headhunters and How to Use Them Successful Mergers The City Wall Street Essential Director Essential Economics Essential Finance Essential Internet Essential Investment Essential Negotiation Pocket World in Figures BUSINESS STRATEGY A Guide to Effective Decision-Making Jeremy Kourdi THE ECONOMIST IN ASSOCIATION WITH PROFILE BOOKS LTD Published by Profile Books Ltd 3a Exmouth House, Pine Street, London ec1r 0jh www.profilebooks.com Copyright © The Economist Newspaper Ltd 2003 Text copyright © Jeremy Kourdi 2003 All rights reserved. Without limiting the rights under copyright reserved above, no part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form or by any means (electronic, mechanical, photocopying, recording or otherwise), without the prior written permission of both the copyright owner and the publisher of this book. The greatest care has been taken in compiling this book. However, no responsibility can...
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...Examination Paper of Principles and Practices of Management 1 IIBM of Business Management IIBM Institute of Business Management Examination Paper MM.100 Principles and Practices of Management Subject Code-B101 Section A: Objective Type & Short Questions (30 marks) This section consists of multiples choice and short notes type questions Part one carries 1 mark each & part two carries 5 marks each. Attempt all questions Part One Multiple Choices: 1. A plan is a trap laid to capture the ________ a. Future b. Past c. Policy d. Procedure 2. Which of the following is the function for employing suitable person for the enterprise? a. Organizing b. Staffing c. Directing d. Controlling 3. ___________ means “ group of activities & employees into departments”: a. Orientation b. Standardization c. Process d. Departmentation 4. This theory states that authority is the power that is accepted by others: a. Acceptance theory b. Competence theory c. Formal authority theory d. Informal authority theory 5. Which of the following means dispersal of decision-making power to the lower levels of the organization? a. Decentralization b. Centralization c. Dispersion d. Delegation 6. This chart is the basic document of the organizational structure: a. Functional chart b. Posts chart Examination Paper of Principles and Practices of Management 2 IIBM of Business Management c. Master chart d. Departmental chart 7. Communication which flow from the...
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...1 of 83 file:///D:/000004/Buy__ology.html 08/08/2009 10:45 2 of 83 file:///D:/000004/Buy__ology.html CONTENTS TITLE PAGE FOREWORD BY PACO UNDERHILL INTRODUCTION 1: A RUSH OF BLOOD TO THE HEAD The Largest Neuromarketing Study Ever Conducted 2: THIS MUST BE THE PLACE Product Placement, American Idol , and Ford’s Multimillion-Dollar Mistake 3: I’LL HAVE WHAT SHE’S HAVING Mirror Neurons at Work 4: I CAN’T SEE CLEARLY NOW Subliminal Messaging, Alive and Well 5: DO YOU BELIEVE IN MAGIC? Ritual, Superstition, and Why We Buy 6: I SAY A LITTLE PRAYER Faith, Religion, and Brands 7: WHY DID I CHOOSE YOU? The Power of Somatic Markers 8: A SENSE OF WONDER Selling to Our Senses 9: AND THE ANSWER IS… Neuromarketing and Predicting the Future 10: LET’S SPEND THE NIGHT TOGETHER Sex in Advertising 11: CONCLUSION Brand New Day APPENDIX ACKNOWLEDGMENTS NOTES BIBLIOGRAPHY ABOUT THE AUTHOR COPYRIGHT FOREWORD PACO UNDERHILL It was a brisk September night. I was unprepared for the weather that day, wearing only a tan cashmere sweater underneath my sports jacket. I was still cold from the walk from my hotel to the pier as I boarded the crowded cruise ship on which I was going to meet Martin Lindstrom for the first time. He had spoken that day at a food service conference held by the Gottlieb Duttweiler Institute, the venerable Swiss think tank, and David Bosshart, the conference organizer, was eager for us to meet. I had never heard of Martin ...
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...RESEARCH and WRITING CUSTOM EDITION Taken from: Writing Research Papers: A Complete Guide, Eleventh Edition by James D. Lester and James D. Lester, Jr. To the Point: Reading and Writing Short Arguments by Gilbert H. Muller and Harvey S. Wiener ISBN 0-558-55519-5 Research and Writing, Custom Edition. Published by Pearson Custom Publishing. Copyright © 2006 by Pearson Custom Publishing. Taken from: Writing Research Papers: A Complete Guide, Eleventh Edition by James D. Lester and James D. Lester, Jr. Copyright © 2005 by Pearson Education, Inc. Published by Pearson Longman, Inc. New York, New York 10036 To the Point: Reading and Writing Short Arguments by Gilbert H. Muller and Harvey S. Wiener Copyright © 2005 by Pearson Education, Inc. Published by Pearson Longman, Inc. Copyright © 2006 by Pearson Custom Publishing All rights reserved. Permission in writing must be obtained from the publisher before any part of this work may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying and recording, or by any information storage or retrieval system. All trademarks, service marks, registered trademarks, and registered service marks are the property of their respective owners and are used herein for identification purposes only. Printed in the United States of America 10 9 8 7 6 5 4 3 2 1 ISBN 0-536-97722-4 2005240359 AP Please visit our web site at www.pearsoncustom.com ISBN 0-558-55519-5 PEARSON CUSTOM PUBLISHING ...
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...Chapter 1 Structure and Functions of a Computer "Hardware: the parts of a computer that can be kicked." ~ Jeff Pesis After completing this chapter, you will be able to: 1. Explain the importance of computer literacy. 2. Define the term computer. 3. Identify the components of a computer. 4. Compare the uses of various types of: input devices, output devices, and storage devices. 5. Describe categories of computers and their uses. Structure and Functions of a Computer 1 1.0 Introduction A computer is an electronic machine designed for the storage and processing of data. The machinery is called hardware, and this highly sophisticated equipment needs equally sophisticated programs (called software) to become a working computer system. Modern society has come to depend very heavily on the use of computer systems. Banks, businesses, government departments, industries, shops, people at home and school all rely on computer to play a vital role in their daily activities. These activities are centered on information. In business, the computer system has been used a lot and replaced filing cabinets as means of storing information, and clerical workers as a means of processing it. By storing and processing information on a computer system, these businesses can function more quickly and efficiently, because information can be found and collated much faster. Discovery Learning: A computer was also called a data processor. Why? 1.1 Major Parts and Functions A Computer is...
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...MARKETING 7E People real Choices This page intentionally left blank MARKETING 7E People real Choices Michael R. SAINT JOSEPH S SOLOMON ’ U OLLINS NIVERSITY Greg W. MARSHALL R C OLLEGE Elnora W. THE UNIVERSITY OF SOUTH CAROLINA UPSTATE STUART Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Editor in Chief: Eric Svendsen Acquisitions Editor: Melissa Sabella Director of Editorial Services: Ashley Santora Editorial Project Manager: Kierra Bloom Editorial Assistant: Elisabeth Scarpa Director of Marketing: Patrice Lumumba Jones Senior Marketing Manager: Anne Fahlgren Marketing Assistant: Melinda Jensen Senior Managing Editor: Judy Leale Project Manager: Becca Richter Senior Operations Supervisor: Arnold Vila Creative Director: Jon Christiana Senior Art Director: Blair Brown Text and Cover Designer: Blair Brown Media Project Manager, Production: Lisa Rinaldi Media Project Manager, Editorial: Denise Vaughn Full-Service Project Management: S4Carlisle Publishing Services Composition: S4Carlisle Publishing Services Printer/Bindery: Courier/Kendalville Cover Printer: Courier/Kendalville Text Font: Palatino Credits and acknowledgments borrowed from other sources and reproduced, with permission, in this textbook appear on appropriate page within text. Microsoft®...
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...1 of 83 file:///D:/000004/Buy__ology.html 08/08/2009 10:45 2 of 83 file:///D:/000004/Buy__ology.html CONTENTS TITLE PAGE FOREWORD BY PACO UNDERHILL INTRODUCTION 1: A RUSH OF BLOOD TO THE HEAD The Largest Neuromarketing Study Ever Conducted 2: THIS MUST BE THE PLACE Product Placement, American Idol , and Ford’s Multimillion-Dollar Mistake 3: I’LL HAVE WHAT SHE’S HAVING Mirror Neurons at Work 4: I CAN’T SEE CLEARLY NOW Subliminal Messaging, Alive and Well 5: DO YOU BELIEVE IN MAGIC? Ritual, Superstition, and Why We Buy 6: I SAY A LITTLE PRAYER Faith, Religion, and Brands 7: WHY DID I CHOOSE YOU? The Power of Somatic Markers 8: A SENSE OF WONDER Selling to Our Senses 9: AND THE ANSWER IS… Neuromarketing and Predicting the Future 10: LET’S SPEND THE NIGHT TOGETHER Sex in Advertising 11: CONCLUSION Brand New Day APPENDIX ACKNOWLEDGMENTS NOTES BIBLIOGRAPHY ABOUT THE AUTHOR COPYRIGHT FOREWORD PACO UNDERHILL It was a brisk September night. I was unprepared for the weather that day, wearing only a tan cashmere sweater underneath my sports jacket. I was still cold from the walk from my hotel to the pier as I boarded the crowded cruise ship on which I was going to meet Martin Lindstrom for the first time. He had spoken that day at a food service conference held by the Gottlieb Duttweiler Institute, the venerable Swiss think tank, and David Bosshart, the conference organizer, was eager for us to meet. I had never heard of Martin ...
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...MARKETING 7E People real Choices This page intentionally left blank MARKETING 7E People real Choices Michael R. SAINT JOSEPH S SOLOMON ’ U OLLINS NIVERSITY Greg W. MARSHALL R C OLLEGE Elnora W. THE UNIVERSITY OF SOUTH CAROLINA UPSTATE STUART Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Editor in Chief: Eric Svendsen Acquisitions Editor: Melissa Sabella Director of Editorial Services: Ashley Santora Editorial Project Manager: Kierra Bloom Editorial Assistant: Elisabeth Scarpa Director of Marketing: Patrice Lumumba Jones Senior Marketing Manager: Anne Fahlgren Marketing Assistant: Melinda Jensen Senior Managing Editor: Judy Leale Project Manager: Becca Richter Senior Operations Supervisor: Arnold Vila Creative Director: Jon Christiana Senior Art Director: Blair Brown Text and Cover Designer: Blair Brown Media Project Manager, Production: Lisa Rinaldi Media Project Manager, Editorial: Denise Vaughn Full-Service Project Management: S4Carlisle Publishing Services Composition: S4Carlisle Publishing Services Printer/Bindery: Courier/Kendalville Cover Printer: Courier/Kendalville Text Font: Palatino Credits and acknowledgments borrowed from other sources and reproduced, with permission, in this textbook appear on appropriate page within text. Microsoft®...
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...TOPIC BRANDING STRATEGY OF HINDUSTAN UNILEVER LIMITED SUBMITTED BY PRIYANKA S. TELANG UNDER THE GUIDANCE OF SAMADHAN KHAMKAR IN THE FULFILLMENT OF THE REQUIREMENT FOR THE DEGREE OF BACHELOR OF MANAGEMENT STUDIES UNIVERSITY OF MUMBAI ACADEMIC YEAR 2009-2010 CHIKITSAK SAMUHA’S S.S & LS PATKAR VARDE COLLEGE OF ARTS COMMERCE & SCIENCE AND V.P VARDE COLLEGE OF COMMERCE & ECONOMICS,GOREGAON (W) MUMBAI -62 1 CHIKITSAK SAMUHA’S PATKAR – VARDE COLLEGE OF ARTS, COMMERCE SCIENCE. GOREGAON (W), MUMBAI -400063 CERTIFICATE This is to certify that PRIYANKA SHASHIKANT TELANG OF T.Y.Bachelor of Management studies VI (2009-2010) has successfully completed the project on “BRANDING STRATEGY OF HUL” under the guidance of SAMADHAN SIR. COURSE CO-ORDINATOR PROJECT GUIDE/INTERNAL EXAMINAR EXTERNAL EXAMINER 2 CHIKITSAK SAMUHA’S PATKAR – VARDE COLLEGE OF ARTS, COMMERCE SCIENCE. GOREGAON (W), MUMBAI -400063 DECLARATION I, PRIYANKA TELANG OF Patkar –Varde College of TYBMS (semester VI) hereby declare that I have completed this project on “BRANDING STRATEGY OF HUL” during the academic year 2009-2010. The information submitted is true and original to the best of my knowledge. DATE: SIGNATURE OF STUDENT PLACE: MUMBAI 3 ACKNOWLEDGEMENT I wish to express my profound gratitude to PROF.SAMADHAN KHAMKAR for his kind support and valuable guidance for the completion of this project. I also express my sincere thanks to my principal and BMS co-coordinators...
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