Premium Essay

Mr Bentley

In:

Submitted By andybentley007
Words 3361
Pages 14
Strategic Management
BUS3005
Portfolio
Jokull Johannesson

Contents:
Introduction
Step One
Step Two
Step Three
Step Four
Step Five
Step Six
Step Seven
Conclusion

Introduction:
Strategy is a core component in business. In order for a business to survive they need to have a good strategy. This portfolio consists of a strategic plan for the product; Jaz cola. Jaz cola is one of the many products of the Coca Cola Company. It will look at the seven steps of strategy formulation for Jaz cola.
Step One, Industry Analysis:
Jaz cola is a product that coca cola introduced in the Philippines and is mainly targeted in the middle island, the Visayan Islands.
Potential Entrants * Cosmos bottling company * Rubicon Drinks Ltd * Boost Drinks
Potential Entrants * Cosmos bottling company * Rubicon Drinks Ltd * Boost Drinks
Firstly I will look at the drinks industry for the first step; Industry analysis. So I will be using the Porter’s 5 forces model;

Buyers * Local stores * Pongko Pongko Market
Buyers
* Local stores * Pongko Pongko Market Suppliers
Suppliers
Competitive Rivalry
Competitive Rivalry Threat of Entry – High Bargaining Bargaining Power - Low Power - Low
Substitutes
* Juice * Tea/coffee * Iced Tea * Health drinks
Substitutes
* Juice * Tea/coffee * Iced Tea * Health drinks Threat of substitutes – High

The potential entrants could be bottling companies that decide to make their own drinks, as it has been seen that producing drinks is not very costly however bottling and distribution is. For example there is a bottling company in the Philippines called; Cosmos Bottling Corporation

Similar Documents

Free Essay

Aimimg on Me

...company with prestige and people who are passionate of doing what they are doing. Effective human resources panning and development practices bring quality and loyal workers who are committed and passionate about the success of their organization. This is what Bentley is all about. Description of the company Bentley is a British manufacturer of automobiles, founded in 1919. W.O. Bentley (WO to his friends) and his brother HM bought Lecoq and Fernie, a French auto company, renaming it Bentley, with headquarters in Mayfair. In 1919, after having stopped making airplane engines during WWI, the company was resurrected as Bentley Motors. The first Flying B insignia appeared on the 1920 Bentley 3 1/2 Liter test car, which was built near Baker Street in London, and the first production car, another 3 1/2 Liter, was delivered to Bentley's first customer in 1921. The company is known also for its heritage, Bentley saw its first win at Brooklands in 1921, then entered its only Indianapolis 500 in 1922, where it qualified and finished last. A privately owned Bentley took 4th place in the first-ever Le Mans in 1923, prompting W.O. Bentley to support a factory team. (He called it "the best race I had ever seen," according to "Bentley: The Story.") Engines grew ever larger in Roaring Twenties, with a 6 1/2 Liter, a 4 1/2 Liter, a supercharged Speed Six, and an 8 Liter that weighed...

Words: 2179 - Pages: 9

Free Essay

The Beauty of Snow

...Have you ever seen where the first snow flake folly Is it on the country road, on the branch of an old oak tree, on the wheat fields in the plain, or between the peaks of the mountain range? See the snowflakes leaping, dancing like flowers in the whirling wind. The flowers have six angles. Sometimes they are like stars. Sometimes they are only white dots, and they keep on falling gently in silence. Without your knowing it, the fields, houses, trees and the whole earth are enwloped in a thin coat of snow. I love snow, because it is saintly pure. Winter differs from the other seasons in that it is not as warmag spring, neither as hot as summer, nor as sad as autumn. The snowflake has her own grace and inspiration. It seems tender, yet it is amazingly attractive. The snowflakes are flying here and there and everywhere. It seems as if they are little stars in the universe moving along their own orbit. Look! What a spotless silvery world, how great, how magnificent! Away from the crowds of people,I stroll alone in the snow. Standing in the snow, flakes of snow float over my head, kissing me on the cheecks and falling on my eyebrow. Some make their way into my collar and some tall into my mouth. It tastes sweet. Looking at this silver white world, thoughts well up in my mind. I feel as if I had become a part of them ...... Some people say snow may bring you joy and happiness. Others think snow can get rid of the dirt in the...

Words: 337 - Pages: 2

Free Essay

How I Got There

...When I got to the daycare, children were sitting on the carpet square listening to a Chinese lady guest reading them a book about Chinese New Year. Peter as usual was sitting (not really sitting, moving his body around, and sometimes lying) in the first row listening carefully to the story and being engaged in it by giving comments about the pictures and answering the questions. When the guest asked the children to tell about their animal of the year in which they were born (the book was about Chinese New Year 2015 animal), Peter quickly raised his hand and answered that “mine is cow”. I checked it later at home since I knew his birth year and he was correct. He also claimed that he knew his mom and dad’s animals but I do not know if they were really correct. When the reader asked them to make the notices of animal pictured in the book, Peter eagerly made notices and seemed interested in doing this activity. After reading the book, the guest provided each child with a fold triangle shaped paper and asked them to cut the fold papers with scissors on the drawn marks to get a beautiful snow flake out of the paper. Children were asked to go to the tables to make their craft. Peter quickly ran to the table and took the scissors and started cutting the paper on the assigned mark. While his friends and other classmates constantly got help from the teachers to make sure which line they should cut the paper, Peter carefully but quickly cut the pattern out of the paper with no help from...

Words: 715 - Pages: 3

Premium Essay

Search for Miss Ssg (Script)

...members and the spirited PTA Officers. J & M: ladies and gentlemen, good evening! Welcome to the search for MISS SSG 2011-2012 and the induction ceremony of Tugdan National High School. M: as we commence this momentous event, may I request everybody to rise for a soul warming doxology to be lead by selected students. J: please remain standing for the Philippine National Anthem to be conducted by Mrs. Rachel Fesalbon. M: the world is proud of having its great leaders. From ancient times up to present, good leaders foster the rest of the world to stand firm, to dream big and to take the highest flight man could ever take.. good leaders prepare people to survive the realities of life !ladies and gentlemen, let us hear from our loving Madam Melicia Galicia for her opening remarks. : and at this moment, may I call on Mr. Christian Solidum to introduce the board of judges for tonight’s affair. J: thank you sir! And now let us all welcome our candidates in their production number. J: now, we have the induction ceremony of the newly elected SSG Officers who will be presented by Mr. Randy A. Musa, SSG Adviser and to be inducted by Hon. Herman Galicia, ABC President.. may I request all the officers to come on stage. M: folks, let us be entertained as the selected students set on stage in their modern dance presentation. : thank you guys!! J: ladies and gentlemen, a big round of applause to the candidates in their fashionista...

Words: 790 - Pages: 4

Free Essay

Turn of the Screw

...home after the previous governess died. Douglas begins to read from the written record, and the story shifts to the governess’s point of view as she narrates her strange experience. The governess begins her story with her first day at Bly, the country home, where she meets Flora and a maid named Mrs. Grose. The governess is nervous but feels relieved by Flora’s beauty and charm. The next day she receives a letter from her employer, which contains a letter from Miles’s headmaster saying that Miles cannot return to school. The letter does not specify what Miles has done to deserve expulsion, and, alarmed, the governess questions Mrs. Grose about it. Mrs. Grose admits that Miles has on occasion been bad, but only in the ways boys ought to be. The governess is reassured as she drives to meet Miles. One evening, as the governess strolls around the grounds, she sees a strange man in a tower of the house and exchanges an intense stare with him. She says nothing to Mrs. Grose. Later, she catches the same man glaring into the dining-room window, and she rushes outside to investigate. The man is gone, and the governess looks into the window from outside. Her image in the window frightens Mrs. Grose, who has just walked into the room....

Words: 1066 - Pages: 5

Free Essay

The Star

...character? To what extent is her final protest justified? How do the other characters portray themselves by their attitudes toward the ritual? Mrs. Tess Hutchinson stands out right from the start: she arrives at the lottery late. She explains to Mr. Summers that she was doing her dishes and forgot what day it was. The town treats her lateness lightly, but several people comment on it, “in voices just loud enough to be heard across the crowd, ‘Here comes your Missus, Hutchinson,’ and ‘ Bill, she made it after all.’” (Jackson 501). It is ironic that she is the one who wins the lottery, and is fated to be stoned. So Tess Hutchinson has already been noticed by people as one who is not entirely part of the group. Before the drawing she is friendly with the other women, pretending to be pleased to be present. The very moment that she sees is her family that draws the black dot, though, her egotism is evident. “You didn’t give him time enough to take any paper he wanted. I saw you. It wasn’t fair!” (Jackson 504). She continues to scream about the unfairness of the ritual up until her stoning. Mrs. Hutchinson knew the lottery was wrong, but she never did anything about it. She pretends as much as she could to enjoy it, when she truly hated it all along. Maybe Jackson is suggesting that the more hypocritical one is, the more of a target they are. Mrs. Hutchinson was clearly the target of her fears. I think sometimes we have no problem remarking on people’s adultery until it is ourselves that...

Words: 548 - Pages: 3

Free Essay

Mr Ahmed

...May I beg that you will write at once to the mother of this unfortunate woman--to Mrs. Catherick--to ask for her testimony in support of the explanation which I have just offered to you?" I saw Miss Halcombe change colour, and look a little uneasy. Sir Percival's suggestion, politely as it was expressed, appeared to her, as it appeared to me, to point very delicately at the hesitation which her manner had betrayed a moment or two since. I hope, Sir Percival, you don't do me the injustice to suppose that I distrust you," she said quickly. "Certainly not, Miss Halcombe. I make my proposal purely as an act of attention to YOU. Will you excuse my obstinacy if I still venture to press it?" He walked to the writing-table as he spoke, drew a chair to it, and opened the paper case. "Let me beg you to write the note," he said, "as a favour to ME. It need not occupy you more than a few minutes. You have only to ask Mrs. Catherick two questions. First, if her daughter was placed in the Asylum with her knowledge and approval. Secondly, if the share I took in the matter was such as to merit the expression of her gratitude towards myself? Mr. Gilmore's mind is at ease on this unpleasant subject, and your mind is at ease—pray set my mind at ease also by writing the note." "You oblige me to grant your request, Sir Percival, when I would much rather refuse it." With those words Miss Halcombe rose from her place and went to the writing-table. Sir Percival thanked her, handed her a...

Words: 572 - Pages: 3

Premium Essay

The Virgin

...He went to where Miss Mijares sat, a tall, big man, walking with an economy of movement, graceful and light, a man who knew his body and used it well. He sat in the low chair worn decrepit by countless other interviewers and laid all ten fingerprints carefully on the edge of her desk. She pushed a sheet towards him, rolling a pencil along with it. While he read the question and wrote down his answers, she glanced at her watch and saw that it was ten. "I shall be coming back quickly," she said, speaking distinctly in the dialect (you were never sure about these people on their first visit, if they could speak English, or even write at all, the poor were always proud and to use the dialect with them was an act of charity), "you will wait for me." As she walked to the cafeteria, Miss Mijares thought how she could easily have said, Please wait for me, or will you wait for me? But years of working for the placement section had dulled the edges of her instinct for courtesy. She spoke now peremtorily, with an abruptness she knew annoyed the people about her. When she talked with the jobless across her desk, asking them the damning questions that completed their humiliation, watching pale tongues run over dry lips, dirt crusted handkerchiefs flutter in trembling hands, she was filled with an impatience she could not understand. Sign here, she had said thousands of times, pushing the familiar form across, her finger held to a line, feeling the impatience grow at sight of the man...

Words: 2581 - Pages: 11

Free Essay

Ssadas

...Contact Information for Teaching Staff at Thomas Knyvett College If you email a member of staff please allow 48 hours for a response. If it is an urgent matter please contact a member of the SLT or your son/daughter’s House Leader. Senior Leadership Team Mrs Miss Mr Mr Mr Miss Mrs Mrs Mrs Miss Miss Mr Mrs Mrs Ms Mr Mrs Mrs Mrs Miss Miss Miss Miss Mrs Mr Miss Mrs Miss Miss Mr Ms Ms Mrs Mrs Miss Mrs Mrs Miss Mr Mrs Mr Mrs Mrs Miss Miss Miss Ms Miss Miss Miss Mrs Janise Farrah Andrew Sheldon Chris Freya Claire Valerie Inma Seema Allison Adam Sian Kapila Theresa David Aimi Correen Jackie Emma Tanya Joann Alison Rachel Nick Abigail Wendy Lauren Isobel Andy Megan Mazie Carolyn Priscilla Preetpal Gurinder Sian Emily Steven Christine David Susan Vanessa Hayley Jean Azmari Linda Laura Nicole Hayley Tanya Marillat Thantrey Ward Snashall Bellamy Oliver Parsons O’Keeffe Alvarez Balrai Bates Belbin Bolsh Chalisgaonkar Chambers Chapman Curtis Danks Dillaway Edge Ellis Epps Fairclough Foley Fowler Frith Grantham Jankowski John Knott Lister Lloyd-Smith Manwaring Naicker Nashad Oberai Reeve Razzell Ratsakatika Reilly Retsinas Rowntree Russell Sculpher Semadeni Shikder Strachan Thomas Vernon Warren Zaheer JMa FTh AWa SSn CBe FOL CPa VOk IAL SBa ABa ABe SBo KCh TCh DCh ACs CDa JDi EEd TEl JEp AFa RFo NFo AFr WGr LJa IJo AKn MLi MSm CMa PNa PNd GOi SRv ERa DRa CRe SRe SRe VRu HSc JSe ASh LSt LTh NVe HWa TZa Head of School Deputy Head Assistant Head Assistant Head Cross Phase Assistant Head Partnership...

Words: 591 - Pages: 3

Premium Essay

Missed Appt

...Article 86 of the Uniform Code Of Military Justice. This Article covers Point and Place of Duty. That means from PT formation to COB that is where you will be. What a lot of Soldiers do not understand that includes appointments made by them or someone else. We have appointment times, SP times, formation times and many other start times that dictate we will be there. If a Convoy has an SP time of fifteen hundred hours and the Soldiers decide to show up late because they did not feel like getting ready on time people could die. If they rolled out on time, they may have avoided the ambush or avoided the Vbid that hit them in the bottleneck. It sounds extreme but time management plays a critical role in the Army. When you make an appointment that spot has been reserved for you. That means if you have been given the last slot someone else is going to have to wait for another one to open up. This could be one day or one month. And because you missed it someone else is still going to have to wait when they could have had that spot and been there. If you are going to miss the appointment or cannot make it due to mission they do allow us to cancel the appointment with in twenty four hours. The Army allows us to make appointments for whatever we need. Be it for a medical appointment, house goods, CIF, Smoking Sensation or whatever we need these recourses are available to us. But when Soldiers start missing appointments theses systems start to become inefficient. What a lot of Soldiers do...

Words: 354 - Pages: 2

Free Essay

The Virgin

...THE VIRGIN by Kerima Polotan Tuvera 1) He went to where Miss Mijares sat, a tall, big man, walking with an economy of movement, graceful and light, a man who knew his body and used it well. He sat in the low chair worn decrepit by countless other interviewers and laid all ten fingerprints carefully on the edge of her desk. She pushed a sheet towards him, rolling a pencil along with it. While he read the question and wrote down his answers, she glanced at her watch and saw that it was ten. "I shall be coming back quickly," she said, speaking distinctly in the dialect (you were never sure about these people on their first visit, if they could speak English, or even write at all, the poor were always proud and to use the dialect with them was an act of charity), "you will wait for me." As she walked to the cafeteria, Miss Mijares thought how she could easily have said, Please wait for me, or will you wait for me? But years of working for the placement section had dulled the edges of her instinct for courtesy. She spoke now peremtorily, with an abruptness she knew annoyed the people about her. When she talked with the jobless across her desk, asking them the damning questions that completed their humiliation, watching pale tongues run over dry lips, dirt crusted handkerchiefs flutter in trembling hands, she was filled with an impatience she could not understand. Sign here, she had said thousands of times, pushing the familiar form across, her finger held to a line, feeling...

Words: 2588 - Pages: 11

Free Essay

Angelina Jolie

...was a member of the “Kissy girls”, whose job was to hunt boys down and kiss them till they screamed. Another hobby was to collect snakes and lizards. She even had a favourite lizard, called Vladimir. Later she was a student at Beverly Hills High School far from being beautiful. She wore braces, glasses and was painfully skinny. So the students teased her but they didn’t know that she had an impressive collection of knives. Her movie career At the age of seven she appeared in her first movie but her breakthrough came with Girl, Interrupted. It followed her big hit: her role in Tomb Raider, where she had to master a British accent. She had to become familiar with kick-boxing, street-fighting, yoga and ballet. In 2005 she released Mr. and Mrs. Smith, where she and Brad Pitt starred as a bored couple. Now she is married with Brad Pitt and although she is committed to motherhood she does charitable work...

Words: 269 - Pages: 2

Premium Essay

Angelina Jolie

...When most people see the name Angelina Jolie they only think of the talented actress, the significant other of Brad Pitt or the celebrity with the very diverse children but she is so much more than that. Since 2001 Jolie has been working alongside the United Nations High Commissioner for Refugees to bring awareness to the unfortunate situations of refugees from around the world. She has traveled to and volunteered in many third world countries such as; Sierra Leone, Cambodia, Costa Rica, Iraq and North Caucasus. In addition to this, she along with Brad Pitt founded the Jolie-Pitt foundation which is dedicated to eradicating extreme rural poverty, protecting natural resources and conserving wildlife. This foundation also donates to many other humanitarian groups, one being Doctors without Borders. In 2009 Angelina Jolie gave the opening speech for a World Refugee Day event being held at the National Geographic Society headquarters in Washington D.C. Throughout this speech Jolie concentrates not on the horrible conditions that refugees endure but on the spirit that they have from being in these situations. When speaking to millions of Americans she doesn’t rely on facts or statistics but instead she uses anecdotal evidence, visualization and pathos to get her point across. The purpose of this speech is not to persuade but to inform the people of America about the amazing people she has met while traveling to third world countries. Furthermore, she is trying to show people that...

Words: 268 - Pages: 2

Premium Essay

Pearls Paper

...When most people see the name Angelina Jolie they only think of the talented actress, the significant other of Brad Pitt or the celebrity with the very diverse children but she is so much more than that. Since 2001 Jolie has been working alongside the United Nations High Commissioner for Refugees to bring awareness to the unfortunate situations of refugees from around the world. She has traveled to and volunteered in many third world countries such as; Sierra Leone, Cambodia, Costa Rica, Iraq and North Caucasus. In addition to this, she along with Brad Pitt founded the Jolie-Pitt foundation which is dedicated to eradicating extreme rural poverty, protecting natural resources and conserving wildlife. This foundation also donates to many other humanitarian groups, one being Doctors without Borders. In 2009 Angelina Jolie gave the opening speech for a World Refugee Day event being held at the National Geographic Society headquarters in Washington D.C. Throughout this speech Jolie concentrates not on the horrible conditions that refugees endure but on the spirit that they have from being in these situations. When speaking to millions of Americans she doesn’t rely on facts or statistics but instead she uses anecdotal evidence, visualization and pathos to get her point across. The purpose of this speech is not to persuade but to inform the people of America about the amazing people she has met while traveling to third world countries. Furthermore, she is trying to show people that...

Words: 317 - Pages: 2

Free Essay

1) Was Derek Telling Chris Craig, His Psychotic Partner, to Shoot an Approaching Cop as the Defence Contended or Did He Just Want Chris to Give the Policeman the Gun?

...Let Him Have It centres on two young boys who get involved in the murder of a police officer. Derek Bentley, 19, and Christopher Craig, 16, never thought they would get to a point where one of them had to kill someone when breaking and entering into a warehouse. In the film Derek and Christopher plan to rob a storehouse; the plan to do so this with two other members of their little gang. This occurs after Christopher’s brother Niven Craig is sent down for 12 years a crimes he has committed. Some may say the robbery was done out of spite, a vengeance for Christopher with Derek’s idea. Before the actual crime the small gang met to go over their plan, however it does not go to plan as two members decide to back out and not do it. So it was just Christopher and Derek on the job. On the roof Derek was telling Chris to let the policeman have the gun by saying “Let him have it Chris” however this could be interpreted into let him have the shot as he was intruding their crime or let him have the gun. On the other hand Derek being epileptic and severely retarded; this is seen as a way of him wanting Chris to shoot him. But before Derek had said “let him have it Chris” the police man had asked Chris to give him the gun “give that thing to me”, the statement from Derek, could be seen as the answer being rebellious. In this scene where Christopher shoots the policeman, the policeman automatically blames Derek for the shot that was fired. Thinking he has a gun on his person. When the...

Words: 687 - Pages: 3