...Introduction Overview of Malaysian Airline System Berhad (MAS) Malaysia Airlines (MAS), the countries’ national carrier was incorporated on 12th October 1937. First known as Malayan Airways Limited (MAL), it was a joint initiative of Ocean Steamship Company of Liverpool, the Straits Steamship of Singapore and Imperial Airways which proposed to Colonial Straits Settlement government to run an air service between Singapore and Penang. MAL’s first commercial flight was on 2nd April 1947. By the time of Malaysia formation in 1963, Malayan Airways Limited (MAL) changed its name to Malaysia Airlines Limited. Borneo Airways was incorporated soon after. Singapore’s separation from Malaysia saw the company renamed to Malaysia-Singapore Airlines (MSA) in 1965. In 1972, MSA went separate ways to become Singapore Airlines (SIA) and Malaysia Airline Limited (subsequently renamed to Malaysia Airline System (MAS)) independently. As of 31st December 2013, MAS operates a fleet of total 147 aircrafts (108 MAS + 39 Subsidiary). Other MAS subsidiary providing air services included MASkargo, Firefly and MASwings. MAS has been suffering from losses continuously since year 2011 even though revenue and passenger increased in the year 2013. Coupled with the MH370 and MH17 tragic incidents in year 2014, Malaysia government called for a recovery plan to be executed to turn MAS back to profitability. The recovery plan was put together by Khazanah Nasional (Federal government Investment Arm, which happens...
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...Name : Malvin Lo Group : Diploma in Commerce 2012 January Student ID : 12DJ103 Introduction The interview was held at Shangri-La's Tanjung Aru Resort and Spa and also at Lucky Bean Lintas, with the time set at 18:00 for some of the interviewees and 20:30 for one working interviewee so that it is convenient for him as he is working in the daytime. The interviewees were Josephine Tang, Matthew Chen, Michael Lee. Josephine Tang is my childhood friend whom has agreed to be one of my interviewees. Matthew Chen is my cousin from my mother’s side while Michael Lee is my mother’s co-worker. In-Depth Interview Question 1 Have you ever heard about the “IBON” machine? After asking all three interviewees on the first question, two out of three of them, Josephine and Matthew both have heard of the “IBON” machine before and out of the two, Josephine had even used it during her vacation to Taiwan and she excitedly responded on how brilliant the “IBON” machine was. Michael responded that he have never heard anything about the “IBON” machine prior to conducting this interview with him. Question 2 (Word Association) What comes to your mind that is related to “IBON” machine, when the following words show? “Holiday”, “Overseas”, “Convenient” Upon asking the second question, only one of the interviewee, Josephine was able to relate “IBON” along with “Holiday”, “Overseas”, and “Convenient” as she used the “IBON” machine to create a card by transferring a certain amount of cash...
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...efficient and effective services to meet the needs of the country. PSC is for ensure functionality appoint, confirm, give exercise disciplinary over members of the PSC under the jurisdiction of the PSC of Malaysia implemented properly and efficiently within the stipulated period. Candidate 2 What I know about SPA it is one organization who receive applicant from various background to be fill in government sector . It can be done online . The organization function as the one who Appoint, Approve Service, Pension Entry Job, Promotion, Change Control and Discipline. 3. Why do you apply for work as a government employee. Why not private? What are the advantages and disadvantages of working with the government as compared to the private sector? (INTERVIEW 1) Candidate 1 For me, the government position provides the highest level of security and stability for their employees than any other type of work. Government employees gain access to special dental care, extended healthcare benefits, maternity leave, paid vacations, and of course retirement benefits. While benefits are also offered at many private sector positions, but they generally never reach the level as compared to the government position. Candidate 2 I choose to work government sector because my father had been work in government sector for quite long time .There are a...
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...SERVICES HOLIDAY PACKAGES MM2H HOTEL RESERVATIONS About Mayflower Group Established since 1960, Mayflower today is a total travel service specialist and transportation solutions provider in Malaysia, offering a diverse range of products and services for individuals and corporations on leisure and business travel. As the pioneer in the Malaysia car rental industry and the first to introduce luxurious air-conditioned coaches in the country, Mayflower has since grown to become one of the largest fleet owner for ground transportation with a nationwide fleet size of over 2800 vehicles comprising of sedan cars, MPVs, tour vans and air-conditioned coaches. With a wide network of branches and support from foreign and local partners, coupled with a work force of over 550 dedicated employees throughout the country, Mayflower is committed to fulfil its vision of being the market leader and strives to surpass the needs of clients and business partners. We are? h0 Mayflower is a subsidiary of Warisan TC Holdings Berhad, a public listed company on the main board of Bursa Malaysia. The Group consists of the following companies: • Mayflower Acme Tours Sdn Bhd • Mayflower Holidays Sdn Bhd • Discovery Tours (Sabah) Sdn Bhd (Managed and operated by Mayflower Acme Tours Sdn Bhd) • Mayflower-My 2nd Home (MM2H) Sdn Bhd (Managed and operated by Mayflower Acme Tours Sdn Bhd) • Mayflower Corporate Travel Services Sdn Bhd (Formerly known as Mayflower American Express Travel Services...
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...Home National Bank 902 Home Avenue Portland, Oregon 97207 March 8, 2008 Mr. George W. Marlon Boston Transit Authority 57 West City Avenue Boston, MA 02110 Subject: Magic Loans Dear Mr. Marlon, At this time, each year, everyone thoughts turn to vacation plans and home improvements. If you are considering a major recreational purchase or home improvement this year, you may want to find out about Magic Loans Home National Bank. Magic Loans is loan that is made against equity that you have in your home. Magic Loans can be used to buy the car or anything you have always wanted. They can also be used for conventional FHA home improvement loans, such a private swimming pool. Of course, a Magic Loans does not have to be used only for recreational items. You may want to use money that is now equity to pay for college expenses for your children. So if you have equity in your home and would like to talk with someone about the possibility of borrowing against that equity, please complete the postage-paid replay card include with this letter. Just drop it in the mail and a Home National Bank loan officer will call you to explain Magic Loans possibilities as well as to answer any question you may have. Let us help make your dream come true. Sincerely, John M. Peters President PS If you need more information on Magic Loans, please contact Home National Bank by calling (350) 421342 or email us here ! Inquiry Letter Sample ...
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...negative ways. Through his personal travels, he has highlighted travelling makes him sees in a different point of view in most of the countries like in Paris, Mickey Rourke was still known as the greatest actor since Jerry Lewis. I’m in a full agreement in his statement of his definition of the joy travelling as people have to be open minded to enjoy ourselves. An example which would be meeting and understanding the local trends like I did when I was in Japan. Their trending faster than Malaysia when I was there. Besides that, he brought up that travelling is a way to reverse time to a small extent, and make a day last a year. I also strongly support this as families tend to cram a bunch of activities all in a day because no one in this world wants to “waste time” but wanting to make use of the little time they have away from home. I have also experienced travelling and wanting to accomplish all the plans in a day as I was in Italy for 2 months of vacation but unfortunately did not manage to visit all the places that were planned. Therefore, travelling definitely limits our day and allows us to appreciate time and use it to its full potential. Besides his personal travel experiences, he has also highlighted other distinguished travel authors such as Emerson and Thoreau. Both of these writers believes that reality is our creation, and our imagination invents the places we see as...
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...Introduction Malaysia, an upper-middle income country, is a federal constitutional monarchy which consists of 13 states and 3 federal territories located in Southeast Asia. Besides, Malaysia has a newly industrialised market economy which is relatively open state-oriented. It was ranked 3rd largest economy in Southeast Asia and 29th largest economy in the world by purchasing power parity in year 2007. In recent years, Malaysia has successfully transformed itself from being the world’s largest producer of raw material such as tin and rubber to being a diversified economy to reduce the dependence of exported goods. As a result, Malaysia GDP is now driven mainly by the services and manufacturing sectors (Malaysia Factbook 2014). 2.0 Malaysia Economic Growth Rate Table of Malaysia GDP Growth (Annual %) from year 2003-2012 Year | GDP Growth (Annual %) | 2003 | 6 | 2004 | 7 | 2005 | 5 | 2006 | 6 | 2007 | 6 | 2008 | 5 | 2009 | -2 | 2010 | 7 | 2011 | 5 | 2012 | 6 | Sources: The World Bank Group 2014a Line chart of Malaysia GDP Growth (Annual %) from year 2003-2012 Sources: The World Bank Group 2014a The x-axis of the line chart above represents years from 2003 to 2012 while y-axis represents Malaysia’s GDP Annual Growth Rate. GDP Growth (Annual %) can be defined as annual percentage growth rate of GDP at market prices based on constant local currency (Index Mundi 2014a). According to the line chart, GDP Annual Growth Rate in Malaysia is at average...
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...others are cursed to live a life full of health complications. Female genital mutilation currently occurs in 28 African countries and is found among some ethnic groups is Yemen, Oman, and the United Emirates, as well as parts of Malaysia and Indonesia. Within practicing African countries, prevalence ranges from 5% to almost 100% of women affected (Female Genital Mutilation). There are also increasingly found in Europe, Australia, Canada, and the USA, primarily among immigrants from these countries. female genital mutilation is illegal in most western countries, and , now, in many African nations, although laws are ignored and it is still practiced, either secretly in private homes or clinics, or by sending unsuspecting girls back to the parent’s home country for a “vacation”, to get circumcised. Female genital mutilation involves the removal of genital tissues from girls and it is performed in different ways, depending on the culture or location where it takes place. When women have their babies, they have to be cut open and then sewn up again. Side effects of this operation include hemorrhage, shock, urine retentions, urinary infections, etc. female genital mutilation has long-term physiological, sexual, and psychological effects. In my opinion it is a barbaric act that should be banned from all practicing countries, despite its religious connotations. The horrific consequences of...
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...can be defined as “activities that improve self-knowledge and identity, develop talents and potential, build human capital and employability, enhance quality of life and contribute to the realization of dreams and aspirations” (Aubrey, cited in Bernelo et al. 2011). Everyone have their perspectives, goals and vision. Thus, some of them develop a plan to follow and review the progress from time to time. For me, personal development can’t develop within overnight, it is a lifelong learning process, I believed education and personal growth is never-ending process. 2.0 ANALYSE PERCEIVED DEVELOPMENT NEEDS AT THE BEGINNING OF THE MODULE 3.1 VISION STATEMENT My vision is to become a Sales and Marketing Manager in the hospitality industry. I want to be a professional and respected leader in the team to help my organization move towards better profit and market share; and give our clients the best quality and value services. 3.2 SELF ASSESSMENT Development skills that a person most preferably to learn had been...
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...existence in 1993, it was a joint public-private sector enterprise, however in 2001 current CEO Mr. Tony Fernandes purchased it and It was under him the Airasia brand got global recognition and unimaginable growth which started right from 2002 and continues till date, AirAsia started moving up the ladder under Tony's leadership from 2002 onwards by launching new routes from its main hub the capital of Malaysia till then the national carrier of Malaysia ruled the sky in and around Malaysia. In 2007, Airasia announced the birth of Airasia X the long haul budget flights, the first AirAsia X flight was from Kuala lumpur International airport to Gold coast in Australia thus began the journey from south east Asia to capturing routes in major cities around the world. In 2007, Virgin Airline chief had 20% stake in AirAsia X and had announced code sharing between Virgin Blue and AirAsia in and around Australian subcontinent. Profile of AirAsia: AIRASIA, is Asia's largest and one among the top 10 international brand in the low cost segment having physical base in three countries; Malaysia, Thailand and Indonesia. AirAsia has four subsidiaries: AirAsia, Indonesia AirAsia, ThaiAirAsia and VeitJet Airasia. The company has a strength of around 3000 staffs and It flies to around 65 destinations worldwide using the 97 aircrafts and another 125 on order will be added to it's fleet and it operates over 400 domestic and International flights, The total number of passengers that flew Airasia numbered...
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...teachers) jumping for joy. Hello, waking up late, celebrating, goin for tuition and best of all, vacations! In myy case, a holiday I would never forget is a fruitful one I expereinced five years ago, where my family I spent six days in the land of K-Pop and ' kimchi '- Korea. Finally, after ages of waiting, our family arrived in beautiful Korea. Stepping out of the plane, we could feel the chilly weather to our bones. Never experiencing that kind of weather, my siblings and I were totally excited. Passing through immigration and baggage claim, we were talking animatedly about our new surroundings. Since we went with tour group, we knew we were in good hands. Incident number one. We were supposed to take a bus to check in at the hotel, as instructed. I guessed I was overeager and without thinking. I ran to a random bus and knocked on the door. The young bus driver opened the door and looked at me with a puzzled expression. He started asking me something in Korean, which of course I did not understand. I tried to reply in English, but before I could make the attempt, my father quickly apologized to the driver and walked me back to the tour group who was watching from afar, shaking with laughter. It turned out that the bus I was running to was not the bus we were supposed to take. I dismissed my burning cheeks. I was glad I could be the butt of everyone's jokes on my first day in a foreign country. It was a bit past lunch time when we were done checking...
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...CHAPTER 1 INTRODUCTION This chapter will give the readers on what the researchers want to find and investigate. The purpose and aims of the research are being explained. In this chapter too, the main purposes and the objective of this research are explained in details. Furthermore, these to get the insight on what the researcher want to search and investigate. 1.1 Introduction Food is an essential thing for human to stay alive. For the purpose of living, human will search for food and this occasion has led to travel. Traveling for food has taken an entirely new meaning from what it used to when voyages were undertaken for spice trade, but voyagers still carried dried food, as the local cuisines were looked upon with suspicion (Tannahill, 1988). Tourists have some basic needs, whether they find themselves at home or whether they are travelling; the most basic of which is to eat (Lopez and Sanchez, 2011). Despite the growing of food tourism in the world, Chang and Mak (2012), food consumption studies are predominantly concerned with understanding the determinants of various food-related behavior, most commonly liking, preference, choice and intake. Food consumption is recognized as a complex behavior with cultural, social, psychological, and sensory acceptance factors all playing a role in the decision making process (Koster, 2009). While it is widely discuss on the behavior of tourist towards the food that they consumed, it is also believe that local food also play a big...
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...decade I will be thirty- one years old, and that my years of youth are coming to an end. However, thinking about this question gave me a chance to analyse my goals and ambitions. I am a simple individual that have big dreams in life. In many years from now, I believe I am able to achieve the three most basic things in life which are family, love and a satisfaction career. A vision I’ve always had of myself years ahead from now is a wealthy business woman that owns a coffee shop. Instead of having my coffee shop on the main street, my coffee shop would tuck away from main street which is away from the hustle and bustle of the city. I hope to provide a comfy environment which my customer could truly relax themselves and enjoy their coffee. The interior of my coffee shop has custom mural and exposed brick walls which create a warm atmosphere. Reclaimed woods were used for the bars, tables and condiment stations. Some good oldies song will be played as background music hovering around the shop and the level of its volume is just moderate. It will be wonderfully set up while being photogenic at the same time. I’ve picture myself sitting on the cashier of my coffee shop welcoming every customers with warm greeting. Besides that, I will place a variety of books in the shop and customers are welcome to read the books while enjoying their coffee. By this time of my life, I believe I will be way out from my college. I would have done my Degree in Corporate Administration at Tunku Abdul...
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...QUARTER 2, 2012 CONSUMER CONFIDENCE, CONCERNS AND SPENDING INTENTIONS AROUND THE WORLD 91 Global consumer confidence index declined three points to 91 • Discretionary spending and saving decreased globally across all sectors • More than two-thirds (67%) of respondents changed spending habits to save on expenses • Concern for the economy and job security remained Global consumer confidence declined three index points to 91 in Q2 2012 amid a worsening Euro zone crisis, lackluster U.S. job growth and China’s downward GDP revision for 2012, according to consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy. “Consumers are clearly proceeding with caution in relation to their spending intentions,” said Dr. Venkatesh Bala, chief economist at The Cambridge Group, a part of Nielsen. “Consumer confidence lost momentum in the second quarter as global events, including a worsening Euro zone crisis coupled with slowing growth rates in China and India, impacted financial markets and consumer sentiment in many parts of the world. As renewed volatility entered global markets, consumers reacted by reining in spending and consumption intentions.” In the latest round of the survey, conducted between May 4 and May 21, 2012, consumer confidence declined three points to 100 in Asia Pacific, four points to 88 in North America, and two points to 96 in Latin America. An increase of one point each in Middle...
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...1. IT and Internet’s Impact on Tourism and Hospitality Industry: Implementations of technologies for Hilton Hotels Group. Demonstrate critical and evaluative interpretation and application of theoretical IT/ e-business concepts to a current tourism and hospitality market situation in order to build sustainable competitive advantage. I Introduction Accompanying the technological revolution of the 1990s there are many new opportunities and challenges for the tourism and hospitality industries. Since tourism, global industry information is its life-blood and technology has become fundamental to the ability of the industry to operate effectively and competitively. Poon (1993) suggests that the whole system of information technologies is being rapidly diffused throughout the tourism industry and no player will escape information technologies impacts. The report below gives an insight into the importance of application of information technologies and the use of Internet in tourism and hospitality industries. Two given strategic frameworks provide the analysis of the Internet and its impact on these sectors. This paper also aims to show how technological innovations and information systems can be beneficial for the hotel companies, by using the example of Hilton Hotels Group. II IMPORTANCE OF TECHNOLOGY IN TOURISM AND HOSPITALITY SECTORS Market wisdom today suggests that hospitality companies must embrace technology to compete against traditional competitors, as well as...
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