...Internet. It started out simply as email and instant messaging. This has been around for over ten years. Though an advanced form is in the works. It is people communicating by means of Web 2.0. Web 2.0, is the name for the massive forms of new communication of Myspace, Facebook, and other Social Networking Sites. People go on these sites, not just teens anymore, and interact with fellow networkers. It might have been cute and nice in the beginning but now some are getting addicted and living in these worlds that are technically extensions and some are even fantasy such a Secondlife.com Now I could write for months about these topics and sites but I would like to narrow it down to two websites on one topic. This is an informal paper in the sense that its methodology wouldn’t bode well with those of the social sciences. Also, I took surveys and they weren’t all random so from a statistical standpoint it is not a true sample. At the same time, I feel those I have chosen are from a wide range of “Myspace and Facebook backgrounds” though in this paper I generally found that Myspace has been eliminated among my social peers and is almost obselete. Though it still has credence. Alot can be explained why Myspace has failed among my peers when compared to Facebook. I and most of my peers fit the hegemonic group she explains(Boyd 2007). I asked seven questions to my subjects and there were also follow up questions when those who were interviewed gave answers that provoked...
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...Company Analysis of Myspace Company Analysis of MySpace, Inc. a subsidiary of Specific Media LLC Tolunimi Adedeji Jacob Johnson Senez Rodriguez Davenport University Instructor: Dr Lori Kerlin, SPHR,ACC Abstract Specific Media LLC, a company that is based in Beverley Hills, California acquired Myspace,Inc. in June, 2011. The purpose of this analysis is to examine the scope of the business, its market distribution, identify current issues that are affecting the growth of the organization, evaluate the primary and secondary target markets, prepare an organizational SWOT analysis and develop a strategic plan that would improve the business practices and support their success. This article will showcase the fact that the primary responsibility of a company is to increase profits and many factors come into play which affect the profitability of a company. We will seek to find what these factors are for Myspace, Inc. and develop plans to minimize this and increase the overall profitability of the company. Introduction: Myspace, Inc. is a social networking service owned by Specific Media LLC. It operates a web site to create private online community. It is an online service that allows its members to set up personal profiles that can be linked together through networks of friends. MySpace enables its members to share photos, post journals and comments, and describe their interests, as well as play social games. The company (Specific Media) offers online, mobile, and...
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...In the article “Rise and Inglorious Fall of MySpace” Gillette explains on what went wrong with MySpace to a point by explaining that there was, “Mismanagement, a flawed merger, and countless strategic blunders”. Another major problem that occurs is that MySpace gave too much freedom to the users to post anything and everything they want. The user had almost all control over how they wanted their page to look. If you look at Facebook, you can see that everyone’s ‘profile page’ looks exactly the same and that is because Facebook wants to have control over the users and as well as not allow advertisement that can be crude or offensive to parents who want to keep their children safe. Another factor to their downfall was that MySpace never offered many reasons for anyone to stay. MySpace was mostly used by musicians and artists to show a sample of their work. Now a days I’ve noticed that MySpace is still used by more famous musicians who give you sample of their song from the next album or even sometimes they put their Mixtapes on MySpace for everyone to listen to. Another factor to the fall of MySpace is that more and more social networking sites are appearing and more and more people leave MySpace to go to the newer ones. For example on June 28th 2011, Google came out with Google+ which is the newest social networking site. For me personally, I am starting to like Google+ more and more everyday, while my liking for Facebook is slowly decreasing. The reason for this is that once again...
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...the website. Within 10 days, the first version of Myspace was ready for launch, implemented usingColdFusion.[15][21] A complete infrastructure of finance, human resources, technical expertise, bandwidth, and server capacity was available for the site. The project was overseen by Brad Greenspan (eUniverse's Founder, Chairman, CEO), who managed Chris DeWolfe (MySpace's starting CEO), Josh Berman, Tom Anderson (MySpace's starting president), and a team of programmers and resources provided by eUniverse. Myspace quickly gained popularity among teenage and young adult social groups. In February 2005, DeWolfe held talks with Mark Zuckerberg over acquiring Facebook but DeWolfe rejected Zuckerberg's $75 million asking price. Some employees of Myspace, including DeWolfe and Berman, were able to purchase equity in the property before MySpace and its parent company eUniverse (now renamedIntermix Media) was bought. In July 2005, in one of the company's first major Internet purchases, Rupert Murdoch's News Corporation (the parent company of Fox Broadcasting and other media enterprises) purchased Myspace for US$580 million. News Corporation had beat out Viacom by offering a higher price for the website,] and the purchase was seen as a good investment at the time. Of the $580 million purchase price, approximately $327 million has been attributed to the value of Myspace according to the financial adviser fairness opinion.Within a year, Myspace had tripled in value from its purchase price. News...
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...Strategic Management (Semester A) (3BUS0118) Module Leader: Keith Seed Words Account: Report (3838), Appendix (2092) Group Members: Jian Feng Ding (08199930) Long Cheng (08198940) Lin Xu Zhen Xu (08201511) Qi Hua Jiang (08199004) Date: 10/12/2009 CONTENTS TITLE 1 TABLE CONTENTS 2 INTRODUCTION 3 MAIN BODY PART 1--- CURRENT ISSUES PESTEL framework 4 PART 2--- CHALLENGES & COMPETITION POTER’S five forces 6 SWOT analysis 10 Corporate governance in the Myspace.com PLC 10 Accountability to Stakeholders 11 Corporate Social Responsibility PART 3--- STRATEGIC CAPABILITY Foundation of Strategic Capability 11 Resource and Competence 11 Human Resource Management 12 Cost Efficiency 12 Value Chain 13 CONCLUSION ...
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...and Carl’s Jr. On a business website you can design it any way that you like. With the name of the business, a little something about the business and what is your price ranges. Keeping in contact with some of the employees is what you can do on the business website as well. Don’t get me wrong Facebook can get you in trouble to. This is why you have to be careful about what you put on Facebook. Try not to put indirect quotes about people. Then more than likely this will lead to people wanting to fight. I have seen people fussing on social web sites. The changes that Facebook has brought to users is the many different things that you can do on the website. Another website would be MySpace. I used to have a MySpace page when I was in middle and high school. MySpace is a little like Facebook. On MySpace you can create a page with your favorite color...
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...Facebook and Myspace Two of the largest social networks of our generation is Facebook and Myspace. With hundreds of million of people accessing both websites everyday, finding friends, sharing music, photos and information has become main thing nowadays. Facebook and Myspace are an easy way to substitute the outside world with the virtual world. However, there are positive and negative effects of the social media networks. In 2004 Facebook was founded by Mark Zuckenberg and it was initially as an unique network for Harvard student. It has a big success as many schools in Boston began demanding a Facebook network and within 4 months Facebook added more than 30 college networks. (CrunchBase, no date) Nowadays it is the largest social network all over the world. There are various positive aspects for the Facebook. Facebook enables us to get in touch with friends, people who have similar interests, play games online, and meet new people. Friend Finder is an application which can search outer sources such as email etc to find old friends, this is only incorporated by Facebook. Also it has a social bookmarking websites, allowing users to keep a favorite websites in one place, as well as all friends. Although there have been disadvantages such as automatic privacy settings being disabled and no report button to report users, for example, protection from pedophile. But due to complaints and constant upgrade, these settings have new been changed/introduced. In my...
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...Chapter Seven Small Businesses and Entrepreneurship: Economic Rocket Fuel Review Questions 1. Review the benefits an entrepreneur might seek in starting a new business. Which benefits are most appealing to you? Why? 2. Do you recognize any of the entrepreneurial personality characteristics in yourselves? Which ones? Do you think it’s possible for a person to develop the characteristics that he or she lacks? Why or why not? 3. What role does failure sometimes play in entrepreneurial success? What can an entrepreneur gain from failure? 4. How could you convince family and friends to support your new business launch? What kind of assurances would they need? What could you do to keep the funding relationships professional? 5. Beyond personal resources, what are other funding options for small businesses? Why don’t more entrepreneurs tap into these resources? 6. Compare the opportunities and threats that small businesses face. Which opportunities are most compelling? Which threats are most intimidating? Why? 7. Review the definition of niche marketer, and cite three examples of niche marketers. How has technology affected niche marketing? 8. If you were to launch a new business, would you start from scratch...
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...Cyberspace: A Virtual World of Decisiveness and Unbound Qualities “If you are not on Myspace, you don’t exist” (Boyd 1) – a profound statement from one of the teen, Skyler, 18, to her mom. Today the world is busy as never before; people hardly meet their near and dear ones to share important moments of their lives. So, what should a person do to be able to perpetuate with his/her busy life and simultaneously be able to stay connected with his/her dear ones? The answer is to create a profile on social networking sites (SNS) like Myspace or Facebook, connect with the friends, and start sharing your thoughts and memorable moments of life by uploading the pictures or videos at your leisure. Post 1999, online social network sites like Myspace and Facebook have become common destinations for young people in the United States. Throughout the country, young people were logging in, creating elaborate profiles, publicly articulating their relationships with other participants, and writing extensive comments back and forth. Participation on the key social network site, Myspace, is essential to being seen as cool at school. Michael Duffy, an editor at TIME, coined FaceBook.com as – a noun and a verb (Duffy 2). This is because teens often refer SNS in context with the phone call or text message for instance a daughter replied her mom that she’d “Facebook” someone for the assignment (Duffy 1). While not all teens are members of social network sites, these sites have developed a significant...
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...1. Are Facebook, Myspace, and LinkedIn using disruptive or sustaining technology to run their businesses? Facebook, Myspace, and LinkedIn are using disruptive technology to run their businesses. Disruptive technology disrupts the existing market and displaces the technology and features that are already in place. Sustaining technology makes continuous improvements to existing technologies in order to improve the bottom line. When Myspace was introduced in 2003, it was the first real social networking site. It broke the mold of how people could communicate, find “lost” friends, and keep track of friends and family members. Once they became successful, they started settling into a sustaining technology mode in order to improve their bottom line. Mark Zuckerberg and friends started Facebook in 2004. Instead of aiming for sustaining technology, they opted to go for the disruptive technology. They listened to suggestions from users and offered what users wanted, not what managers thought users wanted. By allowing users to customize their personal Facebook pages in virtually any way they wanted (as long as it is not considered inappropriate, threatening, or dangerous), Facebook quickly gained fans and users. They soon surpassed the success and level of users of Myspace. Knowing exactly what was done to surpass Myspace; Zuckerberg has kept Facebook in the disruptive technology mode. This keeps interest high, users happy, and the money rolling in. As long as Facebook stays...
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...Social Networks Amber Machado HUM176 may,27,2012 University of Phoenix Social Networks Social networking has risen to be the favored pass time of many on the internet. The three major social network websites are Facebook, MySpace, and Twitter. These three websites have the same basic purpose to connect to people but, they also have different options for the user. According to Bedford/ St. Martins, “Facebook is now the most popular social media website and one of the fastest-growing sites on the internet.” With Facebook arising in popularity many people are being able to connect with lost friends from their past, many families who live across the country will be able to share the special moments with their friends and family online in Facebook that they normally would not be able to do because of the distance. I have the same issue, I live in Texas and my sister lives in Michigan so the only way she can see pictures and videos of the kids is via Facebook. Even people from different countries are able to keep in touch with their families across the nations and overseas, the Facebook website offers a lot to the users by allowing you to connect with friends and family free of cost for the user. Facebook also offers games, horoscopes, and different activities to the users of the website. The advantages of facebook are you are able to connect to family and friends, you are able to share all your special moments, you can enjoy playing the games, and pass time with all the quizzes...
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...The Psychological Magnetism of the Social Network Chelsea Fries Psychology of Social Media Stanford University The success of a business such as MySpace is dependent upon how effectively it is able to bring pleasure to people. One of the best ways to do this is to present people with a community which they would like to belong to. In order to build a successful community, each individual must be given the tools necessary to find people with whom they share common interests. When one has successfully found or created a community, one will choose to devote a great deal of time to wherever their community is, especially if spending time with that community brings them popularity. People enjoy spending time in a place where they feel liked and like the people they are with, and in such a setting are willing to use resources to maintain their status. When people have a sense of acceptance within their community they will feel free to express themselves and show others who they are and what they like. One’s sense of community is largely dependent upon how freely one feels able to be themselves, but people are often forced to censor themselves in order to gain the acceptance of a group of people. For example, if an individual already belongs to the “popular group” at school but deviates from the group’s norm concerning their taste in music, that individual’s reputation could utterly deteriorate if others came to know the type of music that they truly enjoyed listening to. People...
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...Social Networking (Today and Tomorrow) By: Gaurav Mehta Aashish Raina Vivek Wadhwa “Social media was born from sites not trying to change the way we behave or to provide us with extra information, it was just to assist our behaviour” Well if you say it all started with Facebook or Orkut, you will be surprised. Social Networking has been in our past, present and will continue in our future. So when did it start exactly? To understand that let’s first understand what is social networking? Social networking is about meeting new people and communicating with those whom you already know. So technically, social networking has been there for ages. The concerts, family functions, weddings, plays etc. can be termed as ways of social networking. However we consider the online networking as social networking. So let us focus on that part and see how it developed into what we have today. The online social networking: It’s about 6 C’s: 1. Communications 2. Connectedness 3. Common Experience 4. Content 5. Commerce 6. Cool Experiences (or Entertainment). The online social networks mirror our offline lives. It all started with CompuServe, which was the first online service to offer internet connectivity, albeit limited access, as early as 1989. It connected its proprietary e-mail service to allow incoming and outgoing messages to other Internet e-mail addresses. In early 1990’s, CompuServe was very popular with thousands of users visiting its numerous...
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...than Google. Before Facebook popular, it has to overcome the first mover advantage which is by Myspace. Myspace was the early leader in the social networking, it’s attracted the attention of News Corp. After a couple years News Crop. Acquired Myspace for $580 million and year after year Myspace business drastically getting down. However, Facebook getting into IPO in 2012 and before that other investors, Microsoft purchased a $240 million equity and foreign investor group added $200 million following years. Facebooks strategy had less pressure to produce bottom-line results than Myspace did, so the company was able to pursue different business models such as more users first, profits later. Myspace strategy was different first concentrated on a few developed markets, Facebook concentrated on a truly global strategy. So Facebook more popular all across world, 70% percent of its users are outside the US. Facebook’s new competitors in the social media are Google+, LinkedIn, Pinterest and Twitter. Facebook’s business model is based on three pillars: News Feed, Time line and Graph Search. Summary of the Facts The Facebook is now the world’s largest social networking site, with more than 1.1 billion users and over $5 billion in revenues. The Myspace was an early leader in social networking but after being acquired by News Crop, revenues and profitability became more pressurising issues, Myspace was turn down after hitting the global economy recession that began in 2008. The other investors...
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...Social Media Theresa Lewis 2/3/2013 discussion 2 week 4 What is social media ? Social Media on Facebook ( negative and positive ) Social media on MySpace( negative and positive ) The advantage of social media Conclusion References Social media is a broad term used to describe the various tools, networks and technologies for sharing content, ideas and knowledge and connecting and collaborating online. It encompasses wikis, podcasts, blogs, social networks, forums, message boards and other viral-type platforms where communities of people come together. Facebook is the most stress inducing social media site and paradoxically the most positive. Facebook causes Americans more stress than any other social network . but its also the network with the most positive effect on moods . Quantcast estimates Facebook has 138.9 million monthly U.S visitors in may of 2011. MySpace is the leading social entertainment destination by the passion of fans, music, movies, celebrities, TV and games made social MySpace previous stylized as MySpace and my______) is a social networking service owned by Pacific Media and Pop music singer and actor Justin Timberlake . MySpace was launched in August 2003 and is headquarter in Beverly Hills California . in June, 2012 MySpace has 25 million unique U.S visitors Social media is becoming an indispensable part of the marketing mix for many businesses and one of the best ways to reach customers and clients social media...
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