...Research Paper Rough Draft: How to become a Neat Nail Technician Looking around the room, I see an array of beautiful shades to choose from. Pastels with deep dark colors of nail polishes are sitting on organized shelves to be chosen. Sometimes a salon will have a strong stench of chemicals, mixed with the sound of nail buffing drills, and chatter too. However, getting a manicure and pedicure is still a relaxing retreat that many women, even men, look forward to. When I was a just a little girl, I became exposed to the art of nail design and a vast selection of polishes throughout the years of my mother’s influence. Painting nails, playing with false nails, and the experience in taking trips to the nail salon with my mother have become hobbies of mine ever since then. Thereafter, I realize that in order to become a professional nail technician, it will take hours of practice and training to obtain your license, and testing your skills in your new workplace. This topic is something interesting that I liked learning about, and I thought it would be great to be able to save money by doing own nails. “As a nail technician or manicurist, you will trim and polish clients' nails, repair broken nails, and apply nail extensions. Additionally, you will assess the...
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... INTRODUCTION TO MARKETING MANAGEMENT LAGOS BUSINESS SCHOOL 2010/E15/647 AUGUST 2010 Marketing Strategy for a Nail Studio Table of Contents 1. Introduction ....................................................................................................................... 3 1.1 Purpose ........................................................................................................................ 3 1.2 Limitations ................................................................................................................... 3 2. Background ........................................................................................................................ 4 2.1 The Market................................................................................................................... 4 2.2 Market Segmentation .................................................................................................. 4 3. Marketing Mix Strategy ..................................................................................................... 6 3.1 3.2 3.3 3.4 4.1 4.2 4.3 4.4 Products – Suite of Services ......................................................................................... 6 Place..............................
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...business research process is necessary to help managers in making business decisions (Cooper & Schindler, 2011). This term paper will summarize the definition of the business research process by my personal experience in the workplace. The beauty salon industry had a lot of the business research process involved if I wanted it to become a successful salon. One of the many important items that I had to consider as a potential business owner was the location of my salon. The location I would choose for my salon is directly related to its success. If my salon is in a quiet, nice and rural area, it may create a feeling of relaxation for my clients. However, there is going to be some disadvantages. For instance I may be hard to find, and to market my salon may be very difficult. A very popular place for hair salons are in shopping centers that have many other stores or businesses. If I decide to open in an area like this, I would need to get a spot next to a business that will help my salon, for example, a nail shop would be beneficial. So I started doing tons of research. I even went to other salons and asked questions on how they became successful. Doing this helped me add to my success. I collected a lot of data and used it to help my salon bloom. Once I had my building, I had to create a nice, clean and comfortable environment for my clients and salon. I want my clients to come in with a desire to feel relaxed and stressed free, so I needed to make sure my salon provided...
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...Assignment #5 – Enhancing the Marketing Plan Creative Innovation Beauty Salon & Spa By Monique Moore MKT500009016-201101 Marketing Management Dr. Jean Gordon March 13, 2011 In looking at enhancing the Marketing Plan, there are a lot of aspects that come in place. In this paper there will be an discussion of the competitors with their strengths and weaknesses and how Creative Innovations Beauty Salon & Spa will relate to this. The second discussion is will Creative Innovations Beauty Salon & Spa be an leader or follower. There will also be a discussion of the macro-environmental and what trend will impact the business. So with this being noted here is a description of them all. Discuss the company’s competitors, and the strengths and weaknesses of each. In looking at the company’s competitors there are two nearby. The first company is Day Spa & Hair Salon in Richmond, Va. The Day Spa & Hair Salon is a serene, sophisticated retreat amid the bustle of the Short Pump Town Center in the heart of the West End of Richmond. The services being offered will be facial services, nail, feet, hair, and spa treatment. Day Spa & Hair Salon offer an signature to their products and services. In looking at the strengths of the company, the 100 years standing is an strength because that shows that there are values and trust within the company. Also the fact that they have continued customers shows that they provide great services for a long time. In looking...
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...Analysis of the Business Cycle – The Beauty Salons By Jacqueline R. Jones Presented To Dr. Saad M. Khalil December 5, 2010 ECO550009016: Managerial Economics and Globalization Strayer University Abstract The scope of this paper is to investigate, prove or disprove the implications that due to our current economic status for the past twelve months our GDP (Gross Domestic Product) growth, inflation, unemployment, corporate profits and other data has played a relevant part on where our economy currently is in the business cycle today. It implies that these factors may play a significant part on our prospective for higher sales, labor cost and growth from a monopolistically competitive firm or industry. Various official U.S. sources on statistics have been complied and examined as well as information from numerous websites and articles and have been studied to see if these analysis are founded for today’s economy. Studies from the Labor Statics, the Bureau of Economic Analysis and the Federal Reserve Board have conducted, similar aspects on the business cycle pertaining to GDP growth, inflation, unemployment and corporate profits about the business cycle. We will also look at the of a monopolistically competitive firm (beauty salons) to see if they will experience growth when unemployment is low or what will happen when higher employment effect a downturn in the business cycle. According to the Burea of Economic Analysis the GDP (Gross Domestic Product)...
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...Running head: PUERTO RICO local law paper Puerto Rico local law paper Name School Instructor Course number 1) The concept of Mercantile Right in P.R. to tenor with the cases of the Supreme Court of Puerto Rico; Fish market Pink v. Lozada, 116 DPR 474 (1985) and Reece v. Ariela, 122 DPR 270 (1988). CONCEPT OF MERCANTILE RIGHT Mercantile right is the negotiation or traffic that applies to commerce for the purpose of making a profit. This right is protected by laws that give a person or business entity the right to engage in commerce. According to Tulane University Professor Vernon V. Palmer (2001), Puerto Rico's mercantile law stems from various sources (primarily Spanish and US) and has different statutes for different areas that are relative to commercial and industry. In 1995, Puerto Rico adopted Articles 5, 7, 8, and 9 of the United States' Uniform Commercial Code and as such, greatly affected by legal changes and decisions in the US. APPLICATION TO THE CASES FISH MARKET PINK, INC. v. OSVALDO LOZADA CREEK In June 1980, Lozado bought a boat that had been registered as a fishing vessel. In July 1980, Lozada (not a fisherman) sold a boat to Rosas. The sale included a loan amount for repairs necessary. In 1981, Rosas founded the Pink Company/Signature Fishing Market (???) and transferred the debt from a personal one to one of the business. In 1983 Lozada began collection attempts on the loan amount. The loan amount was being disputed by Rosas as not a valid...
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...Project Team: Seema Rao Rajendra Sonade Ashish V Gupta Batch: SMP09 Branch: Vashi Contents LAKME Overview...................................................................3 MARKET SIZE .........................................................................5 MARKET SEGMENTATION .....................................................7 CONSUMER BEHAVIOR TOWARDS LAKME ...........................8 POSITIONING.......................................................................11 COMPETITION BRANDS.......................................................12 MARKETING STRATEGIES BY OTHER BRANDS .....................13 CURRENT MARKET STRATEGY.............................................23 REFERENCES:.......................................................................29 LAKME Overview India, with a population of nearly a billion people, is a country of contrasts. India's urban population is the main engine that fuels the demand for various cosmetic products. Although Indians are strongly attached and committed to their traditions...
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...Holistic Health Care Center | Kneading Choices, LLC | Reba McBride January 23, 2012HCA 311Richard Burke | | Holistic Health Care Center BUSINESS PLAN KNEADING CHOICES, LLC 1616 Bear Paw Lane Cherokee, North Carolina 28719 The mission of Kneading Choices is to bring preventative and restorative lifelong health solutions to the whole consumer. We believe in providing essentials for a healthy body, both on the inside and the outside, using natural methods that are chemical-free and allow the consumer to take responsibility for their health. • EXECUTIVE SUMMARY • PROGRAMS • MARKETING • COMPETITION • BACKGROUND ON PRINCIPAL PARTNERS • OPERATING PROCEDURES • PERSONNEL • BREAK-EVEN ANALYSIS EXECUTIVE SUMMARY Description of the Business Kneading Choices, LLC, is a wellness studio. The partners, Raven Cailleach and Willow Cailleach, are both professionals in a health/wellness field and they are teaming up to put several health/wellness services under one roof. Kneading Choices will offer holistic skin/personal grooming care services, personal fitness training, nutrition classes and counseling, Yoga/Pilates classes, and therapeutic massage. We feel these are a good combination of services because as a person becomes interested in one aspect of a healthier lifestyle, it naturally leads to interest in other phases, and we feel the components we offer are part of a larger healthy lifestyle continuum. This holistic healing business plan is...
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...A Project on “A study on consumer preference & usage pattern of cosmetic products in Ahmedabad region” Submitted To: Prof. Nishtha Asrani Submitted By: Deepak kerai Hitesh Asalaliya Class: PGDM- I Batch: 2013-15 NR Institute of Business Management- PGDM Opp, Law Garden, Ellisbridge, Ahmedabad – 380006, India Phone: 26447636 Fax: 26445958 Website: www.nribm.org CERTIFICATE This is to certify that Mr. Deepak kerai & Hitesh asalaliya Roll No. (P-1322 & P-1302) student of NR Institute of Business Management- PGDM have successfully completed their Summer Internship Project on “A study on consumer preference & usage pattern of cosmetic products in Ahmedabad region” in partial fulfillment for the requirements of the PGDM program. This is their original work and has not been submitted elsewhere. Date: ________________ Place: Ahmedabad Terminology used in report • HDPE Bottles (High-Density Polyethylene) This type of bottles contain very high density type of products and will be harmful to someone if it will pour without safety. So this package will definitely need a safety eye on this. • PET Bottles (Polyethylene Terephthalate) This type of PET bottles contain normally a liquid which is to be used for our cosmetics. And this type of bottles comes in different type of pack. • Mat Pat Carton This...
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...Analysis/Criteria for Success…………………………………………………..13 5.4 Time Frame……………………………………………………………………………………..13 6.0 Budgeting ……………………………………………………..………………………………………….13 7.0 Proposed Strategy …………………………………………………..……………………………….….16 7.1 Performance ……………………………………………………….…………………………..17 7.2 Assessment …………………………………………………………..………………..……….18 8.0 Advertising Campaign Proposal …………………………………………….…………………………19 8.1 General Objectives……………………………………..……………………………..………...19 8.2 Specific Objectives…………………………………………………………………..………….19 8.3 Media Strategy…………………………………………………………………………………..20 8.3.1 Flyers…………………………………………………………………………………20 8.3.2 Newspaper Advertisement………………………………………………………….26 8.3.3 Business Cards………………………………………………………………………28 8.4 Specific research……………………………………………….……………………………….30 8.5 Evaluation……………………………………………..…………..………….….……………..30 9.0 Web Campaign Proposal ………..…………………………………………….…………..…………….31 9.1 General Objective………………………………………………………………………………31 9.2 Specific Objectives…………………………………………….………………………………..31 9.3 Media Strategy…………………………….……………………………………………………32 9.4 Media...
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...“Fashion Show” A fashion show is an event put on by a fashion designer to showcase his or her upcoming line of clothing during Fashion Week. Fashion shows debut every season, particularly the Spring/Summer and Fall/Winter seasons. This is where the latest fashion trends are made. In a typical fashion show, models walk the catwalk dressed in the clothing created by the designer. Occasionally, fashion shows take the form of installations, where the models are static, standing or sitting in a constructed environment. The order in which each model walks out wearing a specific outfit is usually planned in accordance to the statement that the designer wants to make about his or her collection. It is then up to the audience to not only try to understand what the designer is trying to say by the way the collection is being presented, but to also visually deconstruct each outfit and try to appreciate the detail and craftsmanship of every single piece. A wide range of contemporary designers tend to produce their shows as theatrical productions with elaborate sets and added elements such as live music or a variety of technological components like holograms, for example. Types of Fashion Shows 1. Ready-to-Wear Ready-to-wear shows feature more practical, down-to-earth looks that the mainstream population might want to buy. Many middle-class name brand retailers draw inspiration from the ready-to-wear looks of high-end designers, including Gucci, Prada...
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...……………………………………………………………….. Implementations …………………………………………………………………….. Appendices …………………………………………………………………………………….. I. Executive Summary Ann’s Beauty Salon is an old-fashioned, traditional salon located in the heart of Williamsburg Brooklyn, an area that has transformed from being low-key to a trendy neighborhood of artists and musicians. Most of Ann’s clientele are women aged 65 to 85, but the median age in Williamsburg is now 30.8. Almost all of the new businesses now serve the newer tenants, whereas many of the businesses that served the population before the drastic change in demographics, such as Ann’s, have left the neighborhood. Ann’s sales have progressively declined in recent years and three years ago, it started to operate at a loss. Rita Quillo, who purchased the business 13 years ago, is at a point where she has to make tough decisions about the business. II. Background Ann’s In 1955 in a recent-immigrant, family-oriented neighborhood in Williamsburg, Brooklyn, Rick Seranno, who had a passion and talent for hair styling and coloring, opened Ann’s Beauty Salon. Seranno, a pioneer in hair services, was known for his innovative hair coloring and styling skills. As his happy clients spread the word, the salon’s business grew, and local women, as well as actresses and models knew of and were patrons of the well-known salon. At the peak of its business,...
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...Nursing Process Paper Nursing involves following certain procedures, regulations, and guidelines. Nurses follow the nursing process, which is a reasoned and organized method of planning in order to provide care using critical thinking skills. The nursing process is a set of steps in which are designed to provide excellent and professional care (American Nurses Association, 2017). Critical thinking skills are used to identify, treat, and avoid health issues while also promoting wellness. Within the nursing process there are five phases, which may include; assessment, diagnosis, planning, implementation, and evaluation (American Nurses Association, 2017). The first phase of the nursing process is assessment. Nurses use assessment for analyzing...
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...licensing and operational standards. When a business fails to comply with all applicable regulations and standards, the business and the individuals who manage it can face a variety of sanctions, from loss of license and program certification, to civil and criminal sanctions that include monetary penalties and prison. In this assignment, you will learn how someone in your selected industry meets the challenges of current compliance requirements. It is not necessary to address all aspects of compliance in this industry or selected company. Rather, you should educate yourself in broad terms about the kinds of governmental and industry standards covering your interviewee's business, then select a few key aspects to explore in depth with your research and your interviewee. As you learn about the current state of regulatory affairs in this industry, you should gain insight about the current and future compliance activities in that industry. II. LEARNING OBJECTIVES By completing this assignment, students will accomplish the following: 1. increase awareness of the U.S. regulatory environment generally, and of compliance...
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...licensing and operational standards. When a business fails to comply with all applicable regulations and standards, the business and the individuals who manage it can face a variety of sanctions, from loss of license and program certification, to civil and criminal sanctions that include monetary penalties and prison. In this assignment, you will learn how someone in your selected industry meets the challenges of current compliance requirements. It is not necessary to address all aspects of compliance in this industry or selected company. Rather, you should educate yourself in broad terms about the kinds of governmental and industry standards covering your interviewee's business, then select a few key aspects to explore in depth with your research and your interviewee. As you learn about the current state of regulatory affairs in this industry, you should gain insight about the current and future compliance activities in that industry. II. LEARNING OBJECTIVES By completing this assignment, students will accomplish the following: 1. increase awareness of the U.S. regulatory environment generally, and of compliance...
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