...Employee feedback survey Faculty members of M.B.A NCBA&E 1. How satisfied are you with the resources NCBA&E providesyou for teaching support? Very satisfied Somewhat satisfied Neither dissatisfied nor satisfied Somewhat dissatisfied Very dissatisfied Not applicable Result: Note: Not applicable is because of other than teaching staff. 2. Indicate the degree to which you’re satisfied with the salary? Very satisfied Somewhat satisfied Neither dissatisfied nor satisfied Somewhat dissatisfied Very dissatisfied Not applicable 3. How satisfied are you with the benefits package? Very satisfied Somewhat satisfied Neither dissatisfied nor satisfied Somewhat dissatisfied Very dissatisfied Not applicable 4. How satisfied are you with the Executive body of NCBA&E? Very satisfied Somewhat satisfied Neither dissatisfied nor satisfied Somewhat dissatisfied Very dissatisfied Not applicable 5. How positive are your interactions with other faculty members of NCBA&E? Very satisfied Somewhat satisfied Neither dissatisfied nor satisfied Somewhat dissatisfied Very dissatisfied Not applicable 6. How satisfied are you with the administrative procedures? Very satisfied Somewhat satisfied Neither dissatisfied nor satisfied Somewhat dissatisfied Very dissatisfied Not applicable 7. To what extent are you satisfied with the valuation of your teaching at NCBA&E? Very satisfied Somewhat satisfied Neither...
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...Marketing Research 101 Introduction D Market Research For more information contact: uring the last meeting of the Market Research Working Group (MRWG) it was suggested that the volunteer members could use an overview or summary of marketing research terminology and methods. This paper is by no means a comprehensive view of marketing research, but rather a basic primer intended to familiarize members of the MRWG to basic marketing research concepts. What is Marketing Research? Marketing research is a systematic process that collects, analyzes and draws conclusions from data gathered from consumers, business owners, or other groups of interest. Types of Marketing Research There are different types of Marketing Research and each type has its place in attempting to answer questions and meet the needs of an organization. Marketing research can be broken down many ways. One of the most common is to group research into quantitative versus qualitative methodology. Qualitative Research Qualitative research is usually exploratory in nature and is useful for uncovering insights into research questions that may not be well defined or no previous research has been done in the area. Methodologies include focus groups, in-depth one-on-one interviews, observation, etc. Qualitative research is defined by: • • • • • Smaller sample sizes (i.e. < 30 respondents) Non-random sample (i.e. respondents chosen based on their willingness to attend) Less structured/Open-ended...
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...The Top Five Market Research Articles of Q3 2012 By Kathryn Korostoff and Todd Haylon, Research Rockstar LLC We live in an instant gratification society, or so it is widely said. If we want something (be it information or products), we click a few buttons, then wait for it to be delivered—instantly or via overnight shipping. One can debate the societal implications of this, or embrace the shift. For now, we choose to embrace it by bringing our version of instant gratification to market research article reading. No time to flip through pages of ads and irrelevant articles to find the gems? Here are our picks for the best market research articles of Q3 2012, in no particular order. Measuring Emotions Through a Mobile Device Across Borders, Ages, Genders, and More September 2012 ESOMAR Conference Authors: Rolfe Swinton and Rana El Kaliouby Remember when measuring consumer emotions was a new field that required clunky equipment? That day has long since passed. In this paper Rolfe Swinton and Rana El Kaliouby discuss the use of mobile devices to capture immediate facial and verbal responses to advertisements. Today’s smartphones are essentially handheld computers. And they have become widely used; indeed. Nielsen estimates over half of US adults have one. Smartphones, as our title suggests, span across age, gender, and many other demographics, allowing researchers to gather broad data. Swinton and El Kaliouby started by testing smartphones as a way to investigate...
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...Unit 1 Case Study Kelli D. Martin Columbia Southern University Characterize the four I’s. a. Issues: Obesity 64% of American adults are overweight or obese (Baron, p20). Economists took into consideration several factors: calorie intake, BMI, and work activities. These factors contribute to the failure to provide nutritional information about menu items (McDonald’s has recently added nutritional information on each item on the menu). The news media gave significant coverage to the fast food and obesity issues; therefore the issue became the subject of films, jokes, and recently our nation’s first lady (Michelle Obama) and Beyonce. “ The Menu Education and Labeling Act (MEAL) stated that the name of the food on any menu, the number of calories, grams of saturated fat plus tans fat, and milligrams of sodium contained in a serving of the food be present on every menu.” (MEAL) Filmmaking Activism A film was made to bring attention to obesity, and McDonald’s was the target. The filmmaker focused on McDonald’s for 30 days for all of his meals and gained 25 pounds, and later received health warnings from his doctor (San Francisco Chronicle). “In response to the film, the Competitive Enterprise Institute (CEI) supported preparation of a film by Soso Whaley in which for two 30 day periods she ate only at McDonald’s. She lost 18 pounds by controlling her calorie intake. The CEI stated, Whatley’s documentary project, focusing...
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...National College of Business Administration & Economics (NCBA&E) Business Strategy Assignment: Detailed Analysis of Islamic Banking in Pakistan. Submitted By: Saad Alam 2151407 Submitted To: Sir Qayyum Qureshi | | | | | Type | Public Limited | Traded as | KSE: MEBL | Industry | Islamic Banking, Commercial Banking | Founded | 1997 | Headquarters | Karachi, Pakistan | Products | Murabaha, Ijarah, Diminishing Musharakah, VISA Debit Card, Saving Accounts, Consumer Banking etc. | Number of employees | 7,000 - 2014 | Slogan | The Premier Islamic Bank | Website | www.meezanbank.com | | PROFILE:Meezan Bank (Urdu میزان بینک) is the first and largest Islamic commercial Bank of Pakistan. The Bank is headquartered in Meezan House - Karachi, Pakistan. It has a network of over 490 branches in more than 100 cities of Pakistan. It commenced operations in 2002 when State Bank of Pakistan issued first-ever license for Islamic commercial banking. The Bank has a market share of 35% in Islamic banking industry of the country.JCR-VIS Credit Rating Company Limited, an affiliate of Japan Credit Rating Agency, has rated the Bank’s short term rating at A1+ (A-One Plus), the highest standard in short term rating, and the long-term entity rating at AA (Double A) with “Stable” outlook, making it the only Islamic bank with AA credit rating in the Islamic banking industry of Pakistan. | | HISTORY:The founder...
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...NCBA & E Consumer Behaviour Group Members 1) Mansoor Ahmed Butt 2) Samar Abass 3) Umair Khalid 4) Fawad Anjum 5) Farrukh Nabeel 6) Tahir Jamshed Butt Submitted To: Ma’am Ummara Rana Topic: Habib Oil Mills Analysis Table of contents: Preface…………………………………………………………………………. About company………………………………………………………………… Mission statement………………………………………………………………. History of growth……………………………………………………………….. Current selling situation of the consumers……………………………………… Consumption pattern of HABIB Oil……………………………………………. Competitive situation…………………………………………………………… Swot analysis…………………………………………………………………… Target market…………………………………………………………………… BCG Matrix……………………………………………………………………... Marketing segmentation ………………………………………………………… Basic for segmentation ………………………………………………………….. Customer analysis…………………………………………................................. Internal audit……………………………………………………………………. Product………………………………………………………………………….. Price…………………………………………………………………………….. Place……………………………………………………………………………. Promotion………………………………………………………………………. Tabulation of the Results and Findings………………………………………… Pie Chart………………………………………………………………………… PREFACE: First of all I would like to thank our instructor Mam Umara Rana for providing us the opportunity to look into various consumer plans of Habib Oil Mills Pvt (Ltd). This project has given...
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...Market and Nonmarket Environments Market environment includes those interactions (which involve voluntary economic transactions and the exchange of property) between firms, suppliers and customers that are governed by Markets and Contracts. Nonmarket environment is composed of the social, political and legal arrangements that structure interactions (between the firm and individuals, interest groups, govt. entities, and the public which are intermediated not by markets but by public and private institutions) outside of, but in conjunction with, markets and contracts. Public institutions differ from markets because of characteristics such as majority rule, due process, broad enfranchisement, collective action, and publicness. Activities in the non market environment are Voluntary when, firm cooperates with govt. officials or an environment group and are Involuntary in the case of, govt. regulation or a boycott of a firm’s product led by an activist group. Nonmarket issues high on firms agenda include : 1. Environmental Protection 2. Health & Safety 3. Regulation & Deregulation, 4. Intellectual Property Protection 5. Human Rights 6. International Trade Policy 7. Regulation & Anti-trust 8. Activist Pressures 9. Media Coverage of Business 10. Corporate Social Responsibility & 11. Ethics Management & Managers is both responsible for formulating and implementing nonmarket as well as market strategies. Market Environment...
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...Final tem project Under the supervision of Prof. Kashif Mehmood BY Group leader: Jaweria Iqbal (12271) Group members | Roll numbers | Irfan Safdar | (12250) | Usman Hanif | (12263) | Hafiz Waqas Bashir | (12298) | Yasir Akbar | (12301) | Department of management sciences Superior University, Lahore Table of contents Topic | Page number | Acknowledgements | 4 | Declaration | 5 | Objectives of study | 6 | Scope off project | 6 | Executive summary | 7-8 | Introduction | 9 | Vision & mission | 9 | Customer profile | 9 | Identification of personalities according to VALS 2 | 10 | Brand personality | 11 | PEST analysis | 12 | Market analysis summary | 13 | Market segmentation | 13 | Target market segmentation strategy | 14 | Competitive edge | 14 | Products and services | 15 | Marketing strategy | 16 | Brand anthromorphizm | 16 | Brand personification | 17-19 | Conclusion | 19 | Appendices | | Acknowledgements “It is a great pleasure to thank everyone who helped us to carry out this project successfully. First of all, we are truly indebted and thankful to ALLAH Almighty for giving us such extraordinary abilities and making us privileged enough to take part in such activity. Our all respects and regards to Holy Prophet Hazrat Muhammad (PBUH) for giving us the faith and leading us to the right path with the essence of faith in Allah. We would like to thank our Teachers who have always been...
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...Pakistan Journal of Commerce and Social Sciences Vol.2 2009 Application of Endogenous Growth Model to the Economy of Pakistan: A Cointegration Approach Haider Mahmood (Corresponding Author) Research Scholar, National College of Business Administration and Economics, Lahore, Pakistan. E-mail: mic6699@gmail.com Amatul R. Chaudhary Director School of Economics, National College of Business Administration & Economics, Lahore, Pakistan Abstract During the last few decades, governments of developing countries have increasingly viewed foreign direct investment (FDIs) as a catalyst for economic growth. This study investigates the impact of FDI on economic growth of Pakistan by using Endogenous Growth Model. Out of a number of variables affecting economic growth, few have been taken into our model e.g. Foreign Direct Investment (FDI), Domestic Savings, Employed Labour Force, Capital Formation, Human Capital Index and Balance of Trade. The study examines the causality among economic Growth and all variables mentioned above over the period 1972-2005 using Johansen‟s maximum likelihood co-integration test and multivariate Granger causality test developed by Yamamoto and Toda (1995). The results of Granger causality indicated that in the short run, economic growth is caused by FDIs, domestic savings, human capital index, employed labour force and balance of trade. Keywords: Foreign Direct Investment, Economic Growth, Causality, Human Capital Index. 1. Introduction During the recent...
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...Content A fraternity (Latin frater : "brother") is a brotherhood, although the term sometimes connotes a distinct or formal organization and sometimes a secret society. A fraternity (or fraternal organization) is an organized society of men associated together in an environment of companionship and brotherhood; dedicated to the intellectual, physical, and social development of its members. History There are known fraternal organizations which existed as far back as ancient Greece and in the Mithraic Mysteries of ancient Rome. Analogous institutions developed in the late medieval period called confraternities, which were lay organizations allied to the Catholic Church. Some were groups of men and women who were endeavoring to ally themselves more closely with the prayer and activity of the Church; Others were groups of tradesmen, which are more commonly referred to as guilds. These later confraternities evolved into purely secular fraternal societies, while the ones with religious goals continue to be the format of the modern Third Orders affiliated with the mendicant orders. The development of modern fraternal orders was especially dynamic in the United States, where the freedom to associate outside governmental regulation is expressly sanctioned in law. There have been hundreds of fraternal organizations in the United States, and at the beginning of the 20th century the number of memberships equaled the number of adult males. (Due to multiple memberships, probably only 50%...
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