...Case Study Gauging the Impact of Display and Brand Messaging on the Cereal Category in-store behavior monitoring system Disclaimer: This test was conducted by CART (Center For Advance Retail Technology), in association with ShopperGauge®. Neither General Mills nor any other cereal company provided data or participated in any way with the research. © 2010 BVI Networks, Inc. and Rock-Tenn Shared Services, LLC. RETAILNEXT is a trademark of BVI Networks, Inc. SHOPPERGAUGE is a trademark of RockTenn Shared Services, LLC. CENTER FOR ADVANCE RETAIL TECHNOLOGY and RETAIL 3.0 are trademarks of Hawkins Strategic, LLC. Other marks are the property of their respective owners. Gauging the Impact of Display and Brand Messaging on the Cereal Category Background The goal of this project was to determine whether or not in-line display xturing and messaging increases brand and category sales and drives acceptable ROI. We further sought an understanding of how the unit and messaging would impact shopper behavior, in terms of tra c pattern shifts, dwell times, purchase and interaction with product. The Cereal aisle was chosen for this study. Speci cally, General Mills branded products were designated to be featured in a new xture, accompanied by a meaningful, educational, healthy choice message: “Whole Grain Goodness”. The assortment included products that were currently being positioned very di erently. For example, some are targeted for children using the lure of sweet and familiar...
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...The meaning behind “A couple of Neat Guys” “We are littering on this planet as if we had another one to go to” - Terri Sweariningen. This quote goes along with the theme of “A Couple of Neat Guys” by Dave Barry. This quote is related because it says how much people litter on this planet.This story that tells how Dave Barry and his optometrist went about ceasing people from littering. The Narrator dresses up as a superhero and goes around stopping crime, and by crime he means littering. Even though this story was hysterical it conveyed the message of littering is bad and people should help stop it with these comedic effects of hyperboles and comic characters. To start, the author used hyperbole to express how much people leave there trash with...
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...Comparative Essay Suzanne Britt’s interpretation on “Neat People vs Sloppy People” provides a bias approach to the two innocuous characteristics. She asserts that neat people are lazy and insensitive, and sloppy people are misunderstood and meticulous in their ways. She uses these two traits to determine a person's personality. Granted, neat people do have a different approach to tackling daily tasks from that of sloppy people. However, it does not make one any more “lazier” or any less meticulous than than the other. Suzanne persuades her readers to believe that sloppy people are better than neat people. However, it can be equally argued that sloppy people live in disorder, and neat people live on habitual order. Neat people pay attention to detail more than anything. Suzanne Britt states that neat people do not care about the process but instead the solution. However, for neat people, the beauty or emotional value of maintaining their order, makes it worthwhile to dedicate time and attention towards maintaining it. Those who appreciate order and neatness, see the process as an essential part of dealing with the complexities of the world. A result is never satisfying unless it is the desired result, making the process that Walsh 2 much more important. The process determines the solution, which implies that if neat people care about the solution then they must care about the process. Neat people do not necessarily throw away anything with dust on it...
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...CS #2 Never Marry a “Neat –Freak” 1. Early symptoms of Hantavirus include fatigue, fever and muscle aches, headaches, dizziness, chills, abdominal problems, and fatigue. Later symptoms are coughing, and shortness of breath. This disease is carried by rodents, especially deer mice and is found in their urine and feces, but it does not make the animal sick. It is believed that humans can get sick with this virus if they come in contact with contaminated dust from mice nests or droppings. Someone may come in contact with such dust when cleaning homes, sheds, or other enclosed areas that have been empty for a long time. There is no specific treatment of Hantavirus, but patients are usually treated in an intensive-care facility and often require respiratory support (intubation). Experimentally, physicians have administered the antiviral medication called ribavirin, but there are no clear data currently that verify that the drug is effective against the disease. The earlier the patient is brought in to intensive care, the better. If a patient is experiencing full distress, it is less likely the treatment will be effective. 2. The chance of being exposed to Hantavirus is greatest when people enter enclosed spaces where rodents are actively living. The virus can become airborne through stirring up virus-contaminated particles, such as by sweeping. The mice or rodents must have been living in the unused cabin, and when the patient and his “ultimate neat-freak” girlfriend started cleaning...
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...In the essay “Neat People vs. Sloppy People”, Suzanne Britt describes the distinct difference between neat people and sloppy people. She states that neat people are actually lazier and meaner than sloppy people. Britt supports her generalization with a few detailed examples, and she begins by explaining how sloppy people aren’t really sloppy. The sloppiness is simply a byproduct of the sloppy people living in a dream world where they have a precise plan. The sloppy people tell themselves that they will do a certain task eventually. Britt explains, though, that this is not procrastination. Britt also believes that neat people don’t care about how they get things done. Neat people, according to Britt, enjoy results and like to finish activities...
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...Britt compares neat and sloppy people in her essay ‘’Neat People vs. Sloppy People.’’ She describes sloppy people using a positive tone but not the same case with neat people. In Britt’s opinion sloppy people are more organized and way better than neat people. Britt thinks sloppy people are not sloppy per se. Sloppy people are morally upright, caring and sentimental. Their sloppiness is merely the unfortunate consequence of their extreme moral rectitude while neat people are wasteful and insensitive. She has a remarkable explanation as to why sloppy people never seem to get all things tidy. Britt states ‘’when a sloppy person says they are going to tackle the surface of a desk, they really mean it, not a paper will go unturned; … primarily because the sloppy person is meticulously creating new piles of papers and scrupulously stopping to read all the old books and catalogs before he throws them away. A neat person will just bulldoze the desk.’’(Britt 5) Britt portrays sloppy people as wanting to be neat and they also make efforts to clean but in their effort to do so, they create a new pile because they love to stop and read everything. This is not a bad thing but neat people will just throw out everything. Neat people don’t really care about anything. Britt talks about how they try to get rid of everything. They do not want their own children around or want to keep things from a dying relative. Britt states ‘’Neat people are especially...
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...Individuals are defined in several different ways such as neat or sloppy, but the word neat or sloppy may have numerous diverse meanings to others. Suzanne Britt, the author of “Neat People vs. Sloppy People,” used a direct tone to favor messy people. She also defined two individuals in today’s society by the way they keep their environments hygienic. Britt mainly focused on explaining how neat people are really sloppy and how sloppy people are really neat in their own ways. She wanted her readers to learn not to be as uptight in their lives and increase time for friends and family. In contrast to Britt, Dave Barry, the author of “Batting Clean-Up and Striking Out,” used a humorous tone in his article to exemplify how men and women have different...
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...Overview: Neat Party Supplies and Rentals were created in 2008. The founders of the company Nancy Wilson, Esteban Acosta, Amanda Pensa and Tonio Cintron pride themselves for providing exceptional service to the Tucson community. Neat Party Supplies and Rentals have four convenient locations. We are located on the Northwest side on Cortaro and the Freeway, West side on Grant and Silverbell, East side on Tanque Verde and Houghton, and our Central location on Fort Lowell and Campbell. We cater to any and all needs of the customer. We specialize in items for birthdays, holiday parties, company events, weddings and more. The products and services that Neat Party Supplies and Rentals offer are balloons, bouncy castles, folding chairs and tables, candy, goody bag items, themed birthday party favors, flatware, silverware and decorations. What set us apart from all other competitors are the specialized items that we carry in store. These items include but are not limited to DJ equipment, special effect lighting, and music, screen projection to show movies or slide shows and karaoke machines. Mission Statement: Our mission statement for NEAT Party Supplies and Rentals is to provide our customers with the highest customer satisfaction with our services and knowledge. We pride ourselves with having knowledgeable staff and recognizing them for who they are and what they bring to the company. By working as a team, NEAT Party Supplies and Rentals will be more productive and more efficient...
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...“Still to be neat, still to be dressed” by Ben Jonson and Delight and Disorder by Robert Herrick are two poems that exemplify similar themes. In “Still to be neat, still to be dressed” the speaker discusses how women portray themselves in an unreal manner. While in Delight and Disorder the speaker implies that there is a sense of beauty in disorder. The theme in “Still to be neat, still to be dressed” is that true beauty occurs when women are natural, and the theme in Delight and Disorder is beauty is most attractive when it is a mess. The two poems illustrate similar themes of beauty, but both use different literary devices to depict this theme. The title of “Still to be neat, still to be dressed” implies to the reader that the poem is written in a neat and organized style. At first glance the poem’s structure appears disorganized, but the arrangement of the poem actually helps explain the theme of beauty. In the first stanza the speaker describes how a lady hides her beauty in the way she puts on makeup and the way she dresses. In the first stanza the speaker goes on to say, “Though art’s hid causes are not found, All is sweet, all is not sound.” The meaning behind these lines is that although women may look like art, what might the makeup be hiding. Then in the second stanza the speaker describes how he/she wishes women would represent themselves. The speaker says, “Robes...
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...Scheme-G Sample Test Paper- I Course Name :- Diploma in Electronics Engineering Group Course Code :- EJ/EX/ET/EN/IS/IC/IE/IU/ED/EI Semester :-Fourth 17434 Subject Title :- Industrial Measurements Marks :-25 Time:-1 hour Instructions: 1. All questions are compulsory. 2. Illustrate your answers with neat sketches wherever necessary. 3. Figures to the right indicate full marks. 4. Assume suitable data if necessary. 5. Preferably, write the answers in sequential order. Q1. Attempt any THREE of the following. (9 Marks) a. Define i.) Active transducer ii) Passive Transducer b. List any three non elastic pressure transducers. c. Draw a neat diagram showing the construction of C type bourdon tube pressure transducer and label it. d. State the principle of operation of piezoelectric transducer. Q2. Attempt any TWO of the following. (8 Marks) a. Draw constructional diagram of U tube manometer, label it and write the working of U tube manometer. b. State the reason for connecting the secondary coils in series opposition in LVDT. What is residual voltage in LVDT.? c. Draw and label the neat diagram for pressure measurement using bourdon tube and LVDT. Q3. Attempt any two of the following. (8 Marks) a. Define Primary and secondary transducer. Give two examples of each. b. Is piezoelectric transducer active or passive? Give reason. Also state the principle of operation of piezoelectric transducer. c. Draw and label the block diagram of instrumentation system. State functions...
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...May 2012 issue. The ad is for a company called Neat. They have a picture of their product NeatDesk which is a desktop scanner and filing system and also the NeatReceipts which is a mobile scanner. There is a big monster made of nothing but paper and the article reads “Stop working with a paper monster”. It is trying to tell you how it can be easy to quickly get overwhelmed and not organized using the old fashion way of filing. So it will be a lot better and easier to us a Neat product. With the Neat products you can scan, create, and then export data to pdf files, excel,outlook, quickbook, quicken, and turbotax. I think this advertisement is responding to a big change in the work market and the technological environment. You see in almost every company that they are trying to go green and use less paper. They are also using Ipad and tablets more and more at a lot of different companies. So the fact that they came up with a way for companies to stop using so much paper and be able to see the document they need on there Ipad, computer, or tablet is great for the environment. They also did a good job by putting it in a magazine for growing companies. They are targeting those new smaller businesses to see that there is an easier way to stay organized. They want the generation y to be there customers. They are the people who love all of the technology and are always looking for a better and faster way to do thing. Work Cited "Neat." Inc. May 2012: 23....
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...people. My woman has to be clean and dress well. I inspects anything in details beside being a perfectionist, so you could be lying in your bikini with a perfect figure and i can suddenly comments you about your big feet. If you gain 2 pounds , i may comment you are getting too fat. Before going out with this kind of guy, look at yourself had to toe in the mirror and ask yourself if you are really and entirely ready. Unless i dates a model, then i will have less comments. I am neat and tidy, so my life always in a schedule, a fix time to lunch, the same theme to go home. I am well knowledge about food and conscious about nutrition, so you won't see my guy eating a junk food, or strange and exotic food for sure. You will see me in social events or party if only necessary. I am gifted with acting, so if i say i cannot go out with you because i am sick, then you will belief me. I am a hard to please win it comes to what to eat, how to work, what kind of a woman to date. I always neat and tidy all the themes,...
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...Collect information about your company, your product, your competition and your target market. The following report is an Integrated Marketing Communications plan to increase consumer spending. Nice n Neat is a designer boutique for women’s clothing, shoes, and accessories. Nice and Neat is a combination of rural and urban clothes for all women of all ages. We want to increase our yearly profits by 30 percent. We are going to achieve our goal by focusing on classic styles that will blend with trendy styles and will not fade out after a few months. Our classic collection will also include accessories items, and shoes. Accessories are the latest boom in the fashion industry we project a 60 percent profit in our accessories department. We at Nice n Neat will also like to increase our shoe profits by 60 percent, we have added winter, and summer boots to our stock. We are very competitive here at Nice n Neat. We have done very well using the price matching tool. Price matching have proved to more convenient to the consumer, and more profitable for Nice n Neat. The method of price matching keep local consumers from having to drive long distances, and stabilizes the surrounding area. Read more: http://www.cracked.com/blog/the-7-most-baffling-things-about-womens-clothes/#ixzz37e7YZgKb Whether you have the information in print reports or on computer files, make sure you can access it easily while you write an integrated marketing communications plan. •The executive summary precedes...
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...*3963103* [3963] – 103 T.E. (Petroleum) (Semester – I) Examination, 2011 DRILLING & PRODUCTION OPERATIONS (2003 Course) Time : 3 Hours Max. Marks : 100 Instructions : 1) Question Nos. 1 and 5 are compulsory. Out of the remaining attempt 2 questions from Section I and 2 questions from Section II. 2) Answers to the two Sections should be written in separate books. 3) Neat diagrams must be drawn wherever necessary. 4) Black figures to the right indicate full marks. 5) Use of Logarithmic Tables, Slide Rule, Mollier Charts, Electronic Pocket Calculator and Steam Tables is allowed. 6) Assume suitable data, if necessary. SECTION – I 1. What are different systems on a drilling rig ? Explain any one in detail with suitable diagramme. 18 2. a) Calculate Bottom hole pressure if well depth is 2500 m and mud weight is 1.2 gm/cc. b) Calculate mud weight if mud gradient is 0.87 psi/ft. ′ c) Calculate volume bbl/meter for drill pipe O.D. = 5′ inch and I.D. = 4.276 inch. 2 2 2 10 8 8 16 d) Draw circulation system on a drilling rig. 3. a) Discuss IADC classification of a bit in details. b) Discuss different factors affecting rate of penetration in details. 4. Write short note on : i) Coring ii) Fishing tools iii) BOP iv) Directional well P.T.O. [3963] – 103 -2- *3963103* SECTION – II 5. a) Discuss different types of casings and function of the casings in brief. b) Discuss different types of well completion techniques. 6. a) Discuss primary cementation process with...
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...accommodate this opportunity. Minit-Lube stations perform oil changes, lubrication, and interior cleaning in a spotless environment. The buildings are clean, painted white, and often surrounded by neatly trimmed landscaping. To facilitate fast service, cars can be driven through three abreast. At Minit-Lube, the customer is greeted by service representatives who are graduates of Minit-Lube U. The Minit-Lube school is not unlike McDonald’s Hamburger University near Chicago or Holiday Inn’s training school in Memphis. The greeter takes the order, which typically includes fluid checks (oil, water, brake fluid, transmission fluid, and differential grease) and the necessary lubrication, as well as filter changes for air and oil. Service personnel in neat uniforms then move into action. The standard three-person team has one person checking fluid levels under the hood, another assigned interior vacuuming and window cleaning, and the third is in the garage pit, removing the oil filter, draining the oil, checking the differential and transmission, and lubricating as necessary. Precise task assignments and good training are designed to move the car into and out of the bay in 10 minutes. The idea is to charge no more, and hopefully no less, than gas stations, automotive repair chains, and auto dealers, while providing better services. 1....
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