... “A STUDY ON HR POLICY OF NESTLE” PROJECT REPORT SUBMITTED TOWARDS PARTIAL FULFILLMENT OF POST GRADUATE DIPLOMA IN BUSINESS MANAGEMENT (Approved by AICTE, Govt. Of India) (Equivalent to MBA) ACADEMIC SESSION 2010 – 2012 [pic] Submitted to: - Submitted by: - Ms. Anita Singh Aakash Gaur (BM-010001) Associate professor Akash Jain(BM-010013) HRM Ankur Dixit (BM-010026) Deepak Sharm (BM-010046) Dharmesh Kr. Gautam(BM-010048) INSTITUTE OF MANAGEMENT STUDIES LAL QUAN, GHAZIABAD [pic][pic][pic][pic] Nestle-India-Mulls-To-Invest-Rs-350-Crore-To-Set-Up-New-Production-Facility ACKNOWLEDGEMENT We are highly grateful to our project mentor Prof. SANJAY MANGLA and Dr. S.R. Dash for his continuous support, supervision, motivation and guidance through out the tenure of our project in spite of his hectic schedule. he truly remained driving spirit in our project and his experience gave us the light in handling our research project and helped us in clarifying the concepts, requiring knowledge and perception, handling critical situations and in understanding the objective of our work. We will also not forget to thank all our faculty members and our friends who helped us in all the ways they could. Thanks to all. We would also like to express our heartiest thanks to all the respondents who took time for answering our questions INSTITUTE OF MANAGEMENT STUDIES Lal...
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...You are here: UK Essays » Essays » Marketing » Nestle Case Study Assinemnt Marketing Essay We write custom essays and can help you with Essay writing Dissertation writing Assignment writing Coursework writing More... The essay examples we publish have been submitted to us by students. The essays are the student's work and are not examples of our expert essay writers' work. READ MORE See how we can help NESTLE CASE STUDY ASSINEMNT With reference to the Nestle case study, provide one example which clearly illustrates a link between topics or concepts drawn from at least two pre-requisite modules. The Nestle case study provides a number of examples which illustrate links between Strategic management, Methods of Enquiry and Accounting for decision making concepts. Nestle is one of the oldest of all multinational business. Nowadays, Nestle is one of the biggest food and nutrition companies in 86 countries in the world. (Hill, 2009 pp). Nestle was involved with a range of acquisitions in the last years in order to extend its line of products and try to expand on a geographical scale. Since its sales are reducing in developed markets, Nestle has the opportunity to expand business in up and coming countries, which is going to generate more profit for the company. Up and coming countries is one sector that Nestle is going to invest money in because it has the potential to be a strong and attractive market. Nestle feels confident in doing so because in such countries...
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...STRATEGY FOLLOWED BY INSTITUTIONAL BUSINESS DIVISION OF NIPPO BATTRIES FOR GROWTH OF THEIR BUSINESS IN INDIAN MARKET Summer Internship Project Report Submitted towards Partial Fulfillment Of Post Graduate Diploma In Management (Approved by AICTE, Govt. of India) Academic Session 2010-2012 [pic] Submitted By: DEEPAK SHARMA BM-010046 Under the Guidance of : Industry Guide Faculty Guide CHANDAN MISHRA Dr. S.R. DASH SALES OFFICER- INSTITUTIONAL SALES GUEST FACULY NIPPO BATTERIES LIMITED IMS GHAZIABAD Nestle-India-Mulls-To-Invest-Rs-350-Crore-To-Set-Up-New-Production-Facility ACKNOWLEDGEMENT We are highly grateful to our project mentor Prof. SANJAY MANGLA and Dr. S.R. Dash for his continuous support, supervision, motivation and guidance through out the tenure of our project in spite of his hectic schedule. he truly remained driving spirit in our project and his experience gave us the light in handling our research project and helped us in clarifying the concepts, requiring knowledge and perception, handling critical situations and in understanding the objective...
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...Nestle is the world’s largest food group, not only in terms of its sales but also in terms of its product range and its geographical presence: Nestlé covers nearly every field of nutrition: infant formula, milk products, chocolate and confectionery, instant coffee products, frozen ready-made meals, mineral water etc. Nestle also a major producer of pet food.Nestle management provided their employees functionally with good environment, they also influences their employees various steps,like gives their employees various training and knowledge’s .For this reason these employee more motivated and ready to make much more contribution to the organization Mainly we focus this report how to maintain and what types of methods follow in training and development process. We also focus five steps. How to evaluated their employees performance appraisal. And tried to our best think,what types of training and development process should be followed for their employees increasing knowledge and skills. We are acquired more experience to research and analysis this report, that help us future job performance. We also learn various things. We collecting data and some valuable information by internet from Nestle Bangladesh Ltd. Official web-site,friend and annual report. We create these report by Microsoft office 2003. Finally,We thanked those people who are help through valuable information.Also special thanks our honorable Teacher Ayesha Bintte Saifullah for her guideline. INTRODUCTION ...
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...Internship Report TRAINING FUNCTION OF NESTLÉ BANGLADESH Internship Report TRAINING FUNCTION OF NESTLÉ BANGLADESH Prepared for: Afsana Akhtar Assistant Professor and Coordinator BRAC Business School, BRAC University Prepared by: Syed Mohammad Shihan Sazid ID: 07204036 BRAC Business School, BRAC University Date of Submission: 8th January 2012 Letter of Transmittal January 8, 2012 Afsana Akhtar Associate Professor and Coordinator BRAC Business School BRAC University SUBJECT: SUBMISSION OF INTERNSHIP REPORT Dear Madam, This is to inform you that I am submitting the internship project report “Training function of Nestlé Bangladesh” upon completion of my formal internship attachment with Nestlé Bangladesh Limited. I have tried to discuss all the relevant points of a feasibility study while keeping consistency with Nestlé Bangladesh Limited. I would be glad to clarify any discrepancy that may arise or any clarification that you may require regarding my project and report. Sincerely, _________________________ Syed Mohammad Shihan Sazid ID: 07204036 BRAC Business School BRAC University i Acknowledgement Firstly, I would like to thank Hasibur Rahman, Comapany Security Manager, Nestlé Bangladesh Ltd, and my Internship Supervisor, for entrusting me with such an important project and allowing me scope to work independently, providing all required support. I also thank Sumit Chakraborty, HR Officer – Training, Nestlé Bangladesh Ltd. for providing me with the...
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...1.0 Introduction 1.1 Training and Development: Human Resource Management (HRM) is a new term, before this department was called as a Personnel Administration or Personnel Management, but trends are changing. Today HRM is a very important part of any organization that helps to select, recruit, train and develop employees over time. Training and Development (T&D) is HRM’s subsystems that have to reduce randomness and maintain structured learning format. The main purpose of training and development is to make sure that organization have fully skilled workers that will affect on effectiveness and efficiency of an organization (Naukrihub, 2007). 1.2 Importance of Training and Development: Training and Development is the structure which was made for helping workers to develop their personal and organizational skills, knowledge, and capabilities. So, HRM have to concentrate on developing most superior labour force so that individual and organizational goals would be aligned in providing good service to the customers. In today’s competitive world all employees want to be competitive in the labour market as well. But this can be achieved only through training and development of employees. So, good HRM department should provide proper training in order to develop employee’s skills, which will lead to employee motivation and retention. Organization can not exist by itself, therefore people are the main assets of any company that helps to achieve efficiency and compete in market...
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...Case Analysis on Nestle Philippines I. INTRODUCTION Background of the Case Nestle was the only foreign coffee producer in the Philippines owned by Nestle S.A. of Switzerland, the largest producer and marketer of food products in the world, and San Miguel Corporation, the largest beer brewer in the Philippines. For the past decades, the coffee consumption in the country has doubled causing its sales to increase. As Nestle’s market share increases it brought pressure to the company on how will they maintain high performance while facing the rapid change of the environment and competitors increase. Statement of the Problem Nestle is the major producer of coffee in the Philippines, and over the past decade its market share has increased from 55% to 66%. Nestle has producing and selling many products, but Nescafe has the biggest role in increasing its market share. However, other major competitors had strategies that rocked the market share of Nestle, causing it to rise and fall for years; also increasing number of new entry of imported products and no name products. Nestle competes in maintaining their market position. Objectives of the Case Study As the business environment in the Philippines is changing rapidly, the objectives of this study is to know (1) what are the factors affecting Nestle’s market position; (2) Nescafe’s role in rising and falling of market share; and (3) the strategies in maintaining its position. II. FACTS OF THE CASE Nestle Philippines ...
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...Be ready with a case example of Management/Marketing transfer from or to your country to or from another country (SA and /or AI transfer). You are asked to cover 4Ps of Management/Marketing transfer of Product, Program, Process and People Strategies and their spiral evolution (Slides 39-47). How has the transfer changed lifestyle cultures (slide 25) of your or another country? This term paper will discuss three following aspects namely, Objectives; Methodology and Conclusion Objective: Firstly, let us reveal objectives for this term paper. The objective of the said writing is to critically analyze operations of a mnc (multi-national company) in any chosen discipline in light of Management/Marketing transfer techniques discussing its operations transferring from SA (global) to AI (local). Keeping in view, my first step is to review business performance of Europe-based Foods and Beverages Company Nestle Limited originally operated from Europe in late 1860s started primarily as Food company but expanded their businesses in other units like beverages particularly. Nestle started its operations in Pakistan from 1981 a city named Sheikhupura as their first production plant and as the time goes their production capacity was enlarged. Later on during this study I would also mention the Nestlé’s performance in terms of 4P`s of Management/Marketing. One can question this very easily why choose Nestle, and the simplest answer could be because of globally followed trend of expanding...
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...Message to Stakeholders Fast Facts The Nestlé Legacy Organisation Structure The Nestlé Creating Shared Value Strategy Engaging Our Stakeholders Governance Summary of Key Performance Data Our Respect and Care for the Community Our Commitment to the Environment Our People and the Workplace Our Consumers and the Marketplace Awards & Achievements GRI Standard Disclosures COVER: One of Nestlé Malaysia’s key successful rural development programmes has been its contract farming initiatives, where farmers are actively engaged to be part of the Nestlé supply chain. In February 2012, the Nestlé Paddy Club was introduced with the aim of increasing field productivity and lowering production costs, whilst reducing rice-farming’s environmental footprint, as well as enhancing overall farming safety aspects at the contract farms in Kedah. Nestlé (Malaysia) Berhad 110925-W 16 1 Our Respect and Care for the Community 46 Our People and the Workplace 20 Our Commitment to the Environment At Nestlé, we believe that in order to create long-term value for our shareholders, we have to create value for society, subscribing to the view that corporate success and social development go hand in hand. 58 Our Consumers and the Marketplace 2 Nestlé (Malaysia) Berhad 110925-W Message to Stakeholders Creating Shared Value (CSV) is at the core of our business. That is how our company started off, with our founder, Henri Nestlé, a Swiss pharmacist who developed the world’s...
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...Case Study Analysis 8 Nestlé: Sustaining Growth in Mature Markets Strategic Management Instructor Dr. David J. Rambow Associate Professor of Management Summer Term 2011 Anchorage Campus Wayland Baptist University Nestlé: Sustaining Growth in Mature Markets Introduction Dated back to 1866, the Nestlé company had acquired profound knowledge of markets all over the world over the previous 130 years. Nestlé is the leading position in the global food industry with operated factories in 77 countries and sells its products on all six continents. Nestlé has a broadly diversified business portfolio and with leading global market shares in numerous product categories including coffee, mineral water, dairy products, nutrition and baby food, ice cream, confectionary, pet food, and chocolate. Nestlé is also committed to providing quality brands and products that are essential to good health. In doing so, Nestlé incorporated nutritional elements into vast array of product categories to promote food that are safe of high quality (Raisch & Ferlic, 2006). Peter Brabeck-Letmathe took the job as CEO of Nestlé in June 1997; he faced the challenge of having to improve the company’s profitability. In order to generate the financial means required to invest in growth initiatives, Brabeck launched a suite of process innovation initiative in an effort to maximizing existing assets, maximizing capacity utilization, and maximizing distribution logistics...
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...create agreements concerning the environment and its protection. The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that must be shared between the public, governments and the private sector. “development that meets the needs of the present generation without compromising the ability of future generations to meet their own needs.” This case study examines the background to sustainable development, the environment and its protection. It also looks at how Nestlé S.A., the world’s leading food company, developed a policy and current business practices that reduce the company’s effect on the environment. Following years of work on environmental issues dating back to the 30’s, in 1996 the Nestlé Environmental Management System (NEMS) was introduced which consolidates all environmental measures taken by the Nestlé Group. NEMS is now used to ensure continuous improvement in Nestlé’s environmental performance covering all its business activities. There are many views about the nature of sustainability. In its simplest form it is about ensuring a better quality of life for everyone, now and for future generations. To achieve this, sustainable development is concerned with achieving economic growth alongside the protection of the environment and also at the same time making sure that these economic and environmental benefits are available to ...
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...Doing Better by the Environment A Nestlé case study Introduction The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that must be shared between the public, governments and the private sector. Following years of work on environmental issues dating back to the 30's, in 1996 the Nestlé Environmental Management System (NEMS) was introduced which consolidates all environmental measures taken by the Nestlé Group. NEMS is now used to ensure continuous improvement in Nestlé's environmental performance covering all its business activities. This case study examines the background to sustainable development, the environment and its protection. It also looks at how Nestlé S.A., the world's leading food company, developed a policy and current business practices that reduce the company's effect on the environment. Sustainable Development The latter part of the twentieth century saw an increasing concern for the environment. The concept of sustainable development (as defined by the World Commission on Environment and Development in 1987) is: "development that meets the needs of the present generation without compromising the ability of future generations to meet their own needs." There are many views about the nature of sustainability. In its simplest form it is about ensuring a better quality of life for everyone, now and for future generations. To achieve this, sustainable...
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...AJAX MINERALS AND PERRIER CASE STUDIES Name: Course: 560 HRM Professor Date: February 23, 2014 Ajax Minerals had for some time been operating at an optimal capacity. Its successful operations were however marred by poor management skills and weak employee relations. The company was then faced with an external business rivalry from Pacific Rim Mining Company that created direct and stiff competition. Initial estimates focused that in a span of three years Pacific Rim would hold a strong base in the industry and ultimately run Ajax Minerals out of business. The latter had the capacity and resources to undertake cheaper mining exercises and export the minerals to the U.S while incurring a significantly lower operating cost than Ajax. This severe business threat was quickly identified the top managerial and administrative leadership bracket of the company. They needed to act quickly in order for them to handle the challenge and maintain the company’s position on the industry. Junior levels of management were unaware of the present situation affecting the company this included supervisors and regular hourly workers who were only interested in the daily operations with which they earned considerable overtime pay (Palmer, 2009, pg180). Organizational life in any working place has an associated aspect that causes resistance to any change that have a direct or indirect impact on the working conditions and remuneration of employees. Change is always perceived to have...
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...to all our fellow students who guided us in making this report, without whose considerate attention and interest, it would be difficult for us to complete this project on time. Whatever we have learnt from them and this project report has put indelible impression on our mind. It is our conviction that this learning experience will always be a source of help in our practical life and professional career. Contents EXECUTIVE SUMMARY.........................................................................1 INTRODUCTION OF NESTLE................................................................2 NESTLE VISION......................................................................................3 NESTLE MISSION...................................................................................4 NESTLE GOALS AND OBJECTIVES....................................................4 ORGANIZATIONAL STRUCTURE .......................................................5 NESTLE CURRENT STRATEGIES .......................................................6 SWOT ANALYSIS...................................................................................7 PEST ANALYSIS....................................................................................8 PORTFOLIO............................................................................................9 PORTER FIVE...
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...GSM5200 MARKETING MANAGEMENT - GROUP STUDY Nestlé (Ghana) Ltd. “An Analysis on Situation and Marketing Strategy Proposal to Maintain Brand Equity and Expand Brand Penetration of Nestle Products in Ghana, West Africa” Submitted by: DESYTHA RAHMA DWI UTAMI (PBS1311069) NURUL SARAH BT MOHD OSSMAN (PBS1311119) SATKAR ULAMA (PBS1311152) SHAH ROL BIN HUSSAIN (PBS1311091) SHAMINI DEVI A/P BALASUBRAMANIAM (PBS1311050) SYED ZIKRIL HAKEEM (PBS1211065) Instructor: Dr. Noor Mohamed bin Mohamed Younus MASTER OF BUSINESS ADMINISTRATION TRIMESTER II (JANUARY – MAY 2014 / 2015) “How to effectively expand market in least developing countries” is the major issue found in the case. This consists of derived issues faced by the company which can be correlated with marketing studies. By The American Marketing Association, marketing is defined as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners and society at large.1 This report conveys marketing problems evaluated as well as recommendations to answer. The first marketing issue in this case is determining the best strategies in penetrating market based on the situation in Ghana. Beside the unstable condition in the country, Nestle also faced immense competition with rival cocoa-drink manufactures such as Cadbury, Cocoa Processing Company and NABB Brothers. Therefore, to sustain and grow the business, the company needs to...
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