...The New Retail Trends Immersive Technology: In today’s marketplace, it is getting harder and harder to stand out from the competition especially that customers today have so many products to choose from and so many ways to buy. Factors like price and service surely help attract customers, but to truly differentiate themselves from competition, retailers need to nurture customer advocacy, so that when shoppers want to make a purchase decision, they think first about the retailer’s store brand rather than the list of products. In response, retailers are investing more and more in the creation of truly immersive shopping experiences that allow them to connect with shoppers on an emotional level through customized shopper marketing strategies. To involve the customer has therefore become the purpose of design and merchandising in the new retail environment Given customer expectations, retailers that can connect with customers through experiences that are personally relevant, memorable, interactive and emotional are more likely to increase sales and brand loyalty. These experiences also benefit retailers by helping them to: - Stay relevant through greater shopper engagement - Create new opportunities to appeal to customers’ lifestyle choices and stand out from competition. - Enhance flexibility to respond to changing customer caprice and competitive threats. Inspirations from other retail industries 3- PRADA STORE NEW YORK: Prada Epicenter of New York was provided...
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...Australian Consumer Trends ACRS Secondary Research Report 2010 The information contained in this report remains the property of The Australian Centre for Retail Studies and may not be reproduced without the permission of the Executive Director. Although every effort has been made to ensure the information contained in this report is correct, the ACRS assumes no responsibility for its accuracy, reliability, nor does it necessarily endorse the organisations listed herein. Contact: The Australian Centre for Retail Studies (ACRS) Level 6, Building S 26 Sir John Monash Drive Caulfield East VIC 3145 Australia Tel: (03) 9903 2455 Fax: (03) 9903 2099 Email: acrs@buseco.monash.edu.au Website: www.buseco.monash.edu.au/centres/acrs Front Page: Dreamstime Photography The information contained in this report remains the property of The Australian Centre for Foreword The Australian Consumer Trends Report We are pleased to introduce to you the 2010 update of our Australian Consumer Trends report series. In order to understand consumer behaviour, it is crucial for retailers to monitor the major trends, dynamics and competitive forces. Consumer trends largely define the context within which retail organisations function and, as such, are key drivers of the market. The report is structured around six key trends – value, busy, green, local, bored, and digital. Each section discusses the various drivers underpinning each trend, as well as the implications these present...
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...COMPETITIVE ANALYSIS OF THE RETAIL SECTOR IN THE UK DEPARTMENT OF TRADE AND INDUSTRY: COMPETITIVE ANALYSIS OF THE RETAIL SECTOR IN THE UK Report submitted to The Department of Trade and Industry (Tender CGS/1239) Professors Steve Burt and Leigh Sparks Institute for Retail Studies University of Stirling Stirling FK9 4LA Scotland, UK Phone: 44 (0)1786 467386 Fax: 44 (0)1786 465290 E-Mail: s.l.burt@stir.ac.uk ; Leigh.Sparks@stir.ac.uk Revised for Seminar - January 2003 DEPARTMENT OF TRADE AND INDUSTRY: COMPETITIVE ANALYSIS OF THE RETAIL SECTOR IN THE UK Contents 0 Executive Summary I Background and Framework for Analysis II Competitive Analysis – the UK Retail Sector III Summary and Policy Recommendations IV Appendix – Analysis of Retail Sub-Sectors EXECUTIVE SUMMARY 0.1 Background and Framework for Analysis In early 2002 the Institute for Retail Studies at the University of Stirling was commissioned to carry out a ‘Competitive Analysis of the Retail Sector in the UK’ (tender CGS/1239) based on secondary sources and restricted to the UK rather than international comparisons. The project had three objectives: · to define and map the sector in terms of size and composition of the businesses which operate within it; · to analyse the competitiveness of the sector now through SWOT, PEST and Porter's 5 forces and any other appropriate means and summarise the key issues facing the sector as a whole, and also sub-sector specific issues;...
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...ANALYSIS OF GLOBALIZATION TRENDS AND ITS IMPACT ON THE REFLEXIVE SOCIETY AND ON THE DEVELOPMENT OF RETAIL INDUSTRY Michael Adiwijaya Lecturer Staff, Petra Christian University Surabaya S. Pantja Djati Lecturer Staff, Petra Christian University Surabaya ABSTRACT Globalization is continuing process which could not be avoided by every nation in this world where the globalization trends contribute big impact toward society life and toward the development of retail industry. The impact of globalization toward society can be seen on the changing in several aspects such as economic, politic and legal, social and culture, and technology as well. Meanwhile the globalization impact toward the development of retail industry can be seen on online retailing activities and on the internalization process of retail operation. Key word: Globalization Trends, Impact of Globalization, Society Changing, Development of Retail Industry. 1.1 Backgrounds Backgrounds for this analysis are separated into two main parts; they are globalization trends and the typology of reflexive society . 1 1.2 Globalization Trends Globalization or the global exchange of goods and ideas between human populations is a process that has been existed for 2.5 million years, but that has been intensified during the last 500 years, mainly under the influence of the Western European expansions. (Schulp,2006). Every nation in all around the world experiences the process of globalization...
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...Abstract The retail industry and gaming industry are both evolving at great speed. Retailers around the globe have opened up new opportunities for customers to shop via the web no matter where they are or what they are doing. When a customer wants to shop they can, day or night. With the gaming industry, the demands for online preferences are going. For GameStop, this means to evolve the business for consumers around the world. Implementing simple changes to their website for a more customer friendly shopping experience can only aid in GameStop continuing to be a successful retailer, while at the same time developing the technology side of the business. For GameStop to maximize its brick and mortar locations, the stores will need to capture leading market share of the new console cycle, grow digital sales, and apply retail expertise to the new technology added to the GameStop family. The Business GameStop's retail network includes 6,650 company-operated stores in 15 countries worldwide and online at www.GameStop.com. The network also includes: www.Kongregate.com, a leading browser-based game site, and a digital PC game distribution platform. GameStop offers customers the most popular game software, hardware, game accessories and PC products. On the brick and mortar retail side, GameStop is continuing to grow. According to Slack (2010), “The company sees its physical storefronts as the foundation of the company, but GameStop is well aware of the trend toward more digital...
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...Target Retail Corporation (Group Name) Webster University Mr. Richardson ITM 6000 Executive Summary The Target Retail Store goal is to make life better for their customers. Target wants to improve the “guest” retail experience. Their intent is to improve customer shopping, and make it more convenient. Target Corporation emphasizes critical thinking and exploration to improve customer experience; and creating a shopping environment to meet the needs o customers. Target wants to become the preferred shopping destination for all customer needs. To achieve this, they have to deliver value, continuous innovation, and an exceptional guest experience by consistently fulfilling their “expect more, pay less” promise. Target intends to deliver an outstanding experience to the customers and to the employees. The retail world is one of the most competitive industries. It has transformed greatly over the last few decades. It has changed from family-owned, to big box stores. Amazon poses a huge threat to the retail industry. This is because more consumers are avoiding the shopping carts; and choosing to have purchases delivered to their front door. This industry trend has been growing because of the internet. Because of technology, retail companies have to respond to a growing on-line presence. At the end of 2013 Target suffered a drastic security breach. Target was accused of failing to maintain reasonable security which caused customers cards to be breached...
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...Broadband Plan and much expected opening of the Retail Sector will certainly usher new business opportunities for e-Commerce in the country. I am happy to note that most of the leading e-Commerce companies are participating in the 2nd ASSOCHAM Conference on e-Commerce to deliberate upon the emerging opportunities in e-Commerce in the country. I thank the ComScore Team for this report and convey my good wishes for the success of this Conference. D. S. Rawat, Secretary General State of Ecommerce in India - Sept 2012 comScore Message India is among the fastest growing online market and has registered a 41% growth in the last 12 months. Internet usage has reached almost 10% penetration in India. With this trend, e-Commerce has shown a very exciting growth trend among travel and retail sites. We expect a similar or even better growth in the coming years as more users come online through easier internet access and wider mobile internet penetration. comScore in India is the preferred partner for audience measurement for publishers, agencies and anyone who has a business online. I believe that the e-commerce report will help a lot of travel and retail players in tracking competition trends, e-commerce marketeers to harness the potential of various advertising channels and for investors to look deeper into the upcoming trends and potential opportunities. The report captures data on transactions, payment types, category retail and also consumer...
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...Marketing Research Project Modern retails in India - Trends, issues and future GROUP - 4 Divya Katoch Gaurav Bhola Hanuman Sharan Hemant Meena HimaSindhu Karthik Junnuri F - 099 F 101 F 102 F 103 F 105 F 108 Page 1 Marketing Research Project ACKNOWLEDGEMENT We sincerely express our gratitude to Mr. Hemang Dangi for his constant guidance throughout the project. We also want to thank all the respondents of our survey for spending their valuable time in filling out the survey. Yours sincerely, Group 4 MBA- 1st Year Section B Page 2 Marketing Research Project Table of Contents 1.Title page ................................................................................................................................1 2.Acknowledgement ..................................................................................................................2 3.Index/ Table of content ..........................................................................................................3 4.Abstract ..................................................................................................................................4 5.Introduction ............................................................................................................................5 6.Review of literature .............................................................................................................. 10 7. Research methodology ...................................
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...EXECUTIVE SUMMARY TRENDS * Indian consumers are increasingly showing an interest in owning premium and luxury watches. This trend picked up traction in 2014 and 2015. Urban Indian consumers are perceiving watches as a fashion statement and are now willing to own more than one. This style trend has gathered momentum among both men and women consumers. The rising importance of watches as a fashion accessory among urban youth helped watches register retail value growth of 19% in 2015, with sales reaching Rs76.7 billion. COMPETITIVE LANDSCAPE * Titan Industries Ltd continued to be the clear leader in watches with a retail value share of 40% in 2014. The company also posted the biggest increase in actual retail values sales during 2014. The company’s top five brands – Titan, Fastrack, Sonata, Zoop and Xylys – performed well and received a good response from consumers. Also, the company has licensed brands Tommy Hilfiger, fcuk, Timberland and Police in the Indian market. The company has traditionally been the largest player in the watches category in India and has a presence in over 220 towns. It has over 400 World of Titan stores and over 150 Fastrack stores across the country to cater to its consumers. The company also has over 50 multi-brand outlets named Helios and is present with its shop-in-shop stores in large-format retailers, such as Shoppers Stop and Lifestyle. The company, in order to tap into the rising trend of internet retailing in India, operates its own e-commerce...
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...Market Research Cider Germany Collection of Internet Links: en.wikipedia.org/wiki/CiderСохраненная копия - Похожие Cider Focus Presentation http://advertising.microsoft.com/uk/WWDocs/User/en-uk/ForAdvertisers/Retail.%20Premium%20Alcohol%20Insights.Cider%20focus.April%202011_External.pdf http://www.thesun.co.uk/sol/homepage/features/3387668/Stella-Artois-launch-a-cider-to-tap-into-the-growth-in-the-UK-cider-market.html http://www.packagingeurope.com/NewsDetails.aspx?nNewsId=45882 http://www.guardian.co.uk/media/2007/apr/20/advertising.drink http://www.sturmunddrang.de/en/practices/projects/cape-cide http://www.brewsnews.com.au/2011/09/the-apple-in-cider/ http://www.owensoundsuntimes.com/ArticleDisplay.aspx?e=2578913&archive=true http://www.irishtimes.com/newspaper/finance/2011/1109/1224307250711.html http://www.just-drinks.com/news/aspall-sees-fy-exports-soar_id106599.aspx http://www.apfelbaum.net/ http://www.hellerauer-fruchtsaefte.de/faq.html http://www.thatcherscider.co.uk/product/the-cider/premium/thatchers-green-goblin-cider.ashx http://www.diningchicago.com/blog/2010/10/27/eat-this-fresh-apple-cider-the-toast-of-autumn/ http://agsci.psu.edu/tfpg http://www.thisismoney.co.uk/money/markets/article-1723712/CC-relishes-growth-in-Magners-cider-sales.html Market Players * KELTEREI POSSMAN GmbH & Co. KG * Kelterei Possmann KG Brand Volumes, 2006-2010 * RAPP’S KELTEREI GmbH * Rapps Kelterei GmbH Brand Volumes...
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...What is your take on the recent trend of 'million sq.ft. malls' where every second developer wants to make one of the biggest malls in India? Do you support this trend? I support this unprecedented wave of million sq ft mall as with multiple demands on limited time, shoppers carefully choreograph their shopping trips. Mn sq ft size and prominence means that, for good or ill, these malls have a significant impact on a place and its character There is growing acceptance that as long as Big malls are well designed ,made, leased , and suitably located, they can accelerate retail growth in our country In broader perspective Million sq ft malls are signs of growing economic development and prosperity and the desire of the investor and builders to invest in these mega projects -- which means more choice for retailers , shoppers and increasing employment opportunities for catchment population. A large Mall is an indicator that a Industry is moving toward the future. Large malls require plenty of investment, more time and labor to construct , lease and operate but they also have long- and short term advantage . How sustainable will this trend be considering the economic condition of the country? Sustaining a successful retail development in India requires a high level of expertise, proactive management, and innovation. In the near term, the robust consumer demand will mask the lack of experience of these new developers. Over the longer term, however, it will be important...
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...abhinavjournal.com CHANGE THE GAME: A NEW MANTRA FOR FUTURE SUCCESS IN RETAIL INDUSTRY? A CASE STUDY OF TESCO’S SUCCESS IN KOREAN RETAIL INDUSTRY Dipanjay Bhalerao Assistant Professor, Indira Institute of Management, Pune Email: dipanjay.bhalerao@indiraiimp.edu.in INTRODUCTION Today’s exponentially growing retail market of around USD 15 trillion (2011) is worth watching as lots of new practices and strategies are being adopted by the retailers around the world. Today there is an increasing need for every giant company to look for the emerging economies for growth. But in that growth pursuit are they slipping from the home grounds or the established markets! Also when the retail company enters into new established markets for expansion, they need to do something innovative which also suits those markets. So what should the retailers do to balance the growth of the established & emerging economies for the expansion! What provokes this thought is Tesco’s rare success in the Korean market. Why to call it rare! As Korea is the retail market where the Retail Giants like Carrefour had bowed to the knees in the battle of retail with the Korean retailer E- Mart, Lotte, the Market Retailer of Korea. Knowing such a market back ground Tesco did something, which stormed the market & brought Tesco into the big league of Korea. Before going into what Tesco did, let’s learn about Tesco and the Korean retail battle ground in light of the global retail scenario. Tesco History Tesco was founded...
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...Fourth Quarter 2014 Volume 15, Number 1 San Diego Auto Outlook Comprehensive information on the San Diego County new vehicle market FORECAST Small Increase Predicted for County New Vehicle Market in ‘15 This year’s increase follows the 5.6% improvement in 2014; market is up 90% between ‘09 and ‘14! Forecasting automotive sales is a delicate balancing act. There are frequently conflicting indicators that can provide mixed signals on future market conditions. The trick is identifying these trends, separating the meaningful from the meaningless, and forming a consensus on where the market is headed. Below, we identify the key positive and negative forces that are likely to impact the market in 2015. Forces leading the market higher • Low interest rates and mild inflation growth have kept new vehicle affordability at historically strong levels. Many economists are expecting a slight increase in interest rates in 2015, but wages are likely to move higher and gas prices have fallen, which should give a boost to disposable incomes. • Payrolls grew steadily during 2014, and the majority of labor market economists are expecting this trend to continue in 2015. Employment levels have been posting impressive increases, while the unemployment rate is down considerably from the highs in 2009. Increasing employment is an obvious plus for new vehicle sales. • Pent up demand and benefits to “upgrade” should continue to give the market a boost. The average age...
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...retailer J.C. Penney will be analyzed against the department store retail industry, with particular emphasis placed upon their competitors, Macy’s and Kohl’s. The major components to be discussed will include the general external environment (i.e. demographics, economics, politics, legal requirements, technologies and global expansion), the industry environment, the competitive environment, the driving forces and the key factors for success within the industry. In terms of the general external environment, the retail industry is a multi-trillion dollar business in the United States alone and maintains operations primarily due to consumer spending. Such purchases rely upon the disposable income of consumers and, as a result, the success of the retail industry is directly correlated to the economic status of the country. Due to the recent economic recession in the United States in 2008, customer confidence is not as high as it once was and, as a result, consumers are more price-sensitive in their retail purchases than they once were. As a result, retailers must be incredibly careful in their selection of product mix, their associated retail prices and the promotions they offer. Aside from price and pricing structure, another major component to consider in the retail industry is the domestic and global increase in the use of technology. Such shift in the availability and reliance upon technology has driven retail consumers to be more time sensitive but has also allowed them a greater...
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...small boutique in Brighton, UK, starting out with a simple but totally new idea: ‘companies have the power to change the world’. Today, with sales of more than £1bn, The Body Shop brings innovative products and ground breaking values campaigns to customers all around the world. The Body Shop Values The five core Values of The Body Shop are as relevant today as they were when Anita Roddick first set them out: the brand is always looking for new ways to bring them to life. The Body Shop teams believe that these Values are at the heart of the brand’s commercial success and that they are the key to growing the business. As going forward, more creativity is always needed to bring this message to consumers in search for brands with principles that they can trust. A retail business model With more than 2,600 stores in 65 countries and territories, The Body Shop is a worldwide player in the single-brand retail based sector of the beauty industry. The store is the single biggest point of contact with the brand today and provides a great opportunity to experience the brand, engage customers and build support with the Love Your Body customer loyalty programme. The Body Shop focuses on offering friendly and personal services around storytelling, while creating a stronger sense of theatre to give customers a consistently memorable experience. For several years now, The Body Shop has opened the majority of its new stores in new markets and has ambitious plans to expand further. Reaching out to...
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