international market and unknown export environment are encountered with greater the environmental uncertainty. Under turbulent conditions, there is greater likelihood that that company’s products aren’t to suit customers 'needs and competitors' products and consequently reduced the effectiveness of company actions. So in a more turbulent environment of export, exporters require lot of information that increases identify them as a means of changing conditions of export. Market- orientation is caused that companies focus on continuous collecting information on associated with the needs target customers and competitors capabilities and apply this information toward creating superior value for customers (Doaei & Hosseini Robat, 2010). It`s clear that mutual effort of governments and people is the critical element for the progression of companies and actual promotion of their activity levels (Rezvani, Gilaninia& et al, 2011;Gilaninia et al,2012) Development and survival of companies and economic growth in many countries is associated with a better understanding of the determining factors of export performance. During past four decades, numerous studies have been conducted in connection with one or several determining factors in export performance. However, most of them an internal perspective (managerial or organizational factors) or a local approach (environmental factors) have accepted, while only a few examples of both of these studies have examined these factors simultaneously
(Navarro et al, 2010). Growth rate and growth amount of world export requires a real responsibility and resource efficient and design and planning international marketing strategies are successful that this provides it possible for companies and institutions to create a commercial market, they communicate and exchange that this has good value for their customers, traders and other buyers. This is a process that a