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Non Smoking Experiments

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1) This experiment was a pre-experiment. Quasi-experiments lack random assignment and the participants for this particular study were, in fact, randomly assigned because there were found after having responded to flyers.
2) The hypothesis in the study was that smokers who watched movies that contained smoking characters would smoke more than if the all characters were non-smoking. The second hypothesis was that people who did not show interest in the actual storyline of the movie would smoke more (Introduction, p.914).

One research question would be “Does showing actual interest in the movie make smokers smoke more or less?”. The second question would be “Will smokers be more or less inclined to smoke after observing smoking or non-smoking characters in a movie?” (Introduction, p. 914).

3) The independent variable would be the smoking or non-smoking characters and the interest level of the smokers in the movie, their smoking patterns …show more content…
The interest level was measured by looking at the answers that the participants had given after respond to Likert scale-styled survey. The participants answered questions about their smoking patterns in a survey. People rating their craving of a cigarette on a scale from 0-100.
6) The participants in the study were 60 men. That were anywhere between 16 and 5 in age and had not smoked a cigarette in six hours prior to the experiment (Method, p.914).
7) The stimulus material would be that there is still a lot of imagery related to smoking in all media outlets that reaches across all genres of movies, specifically (Introduction, p.913).
8) Transportation is when an individual is completely enthralled by what they are doing or what they are seeing that they forget the real world around them. Transportability is the ability to do

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