...FINDINGS. It is the primary task of public relations to build a strong relationships in order to promote the reputation of an individual, an organization, or an identity that relies on the public’s opinion for it to function. In order to do so, public relations people have to make sure that the messages being communicated to the public are aimed at acquiring allies and supporters. In Hollywood, public relations is a very useful tool in managing the reputation of personalities, especially so when one is in trouble due to some controversies. With the recurring influx of scandals that surround the stars of Hollywood, public relations have become a necessity in a celebrity’s life in order to maintain a favorable image to further their career. Hollywood personalities often find themselves in interesting, it not bizarre situations, which often find their way to newspapers, magazines, the Internet, radio broadcasts, and TV news. Each particular situation calls for a specific action, but the initial goal is to ensure that the subsequent effects of the controversies are minimized. There are several ways available to achieve this but all PR specialists agree that more than anything, effective communication holds the key in solving all problems. The current research looked into the different roles that public relations play in order to build a reputation for Hollywood stars. In particular, the research aimed to address four questions: 1. When do the PR personnel of a Hollywood...
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...The Missing Link: An Introduction to Web Development and Programming The Missing Link An Introduction to Web Development and Programming Michael Mendez SUNY Fredonia i The Missing Link An Introduction to Web Development and Programming by Michael Mendez Open SUNY Textbooks 2014 ©2014 Michael Mendez ISBN: 978-0-9897226-5-0 This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License. Published by Open SUNY Textbooks, Milne Library (IITG PI) State University of New York at Geneseo, Geneseo, NY 14454 Cover design by William Jones Licensing This text is published by the Open SUNY Textbooks project under the Creative Commons 3.0 license format (see full length legal text at http://creativecommons.org/licenses/ by-sa/3.0/): You are free: 1. To share — to copy, distribute and transmit the work 2. To remix — to adapt the work 3. To make commercial use of the work Under the following conditions: 1. Attribution: You must attribute the work in the manner specified by the author or licensor (but not in any way that suggests that they endorse you or your use of the work). 2. Share Alike: If you alter, transform, or build upon this work, you may distribute the resulting work only under the same or similar license to this one. With the understanding that: 1. Waiver: Any of the above conditions can be waived if you get permission from the copyright holder. 2. Public Domain:...
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