...TITLE: PREVALENCE OF OBESITY RELATED DISEASE IN MALAYSIA 1 INTRODUCTION 1.1 BACKGROUND OF STUDY In June 2014, Malaysia has been rated as the highest among Asian countries for obesity. Science Advisor to the Prime Minister, Tan Sri Zakri Abdul Hamid, said new findings from British medical journal, The Lancet, showed that 49% of women and 44% of men in this country were found to be obese. "This is a very big problem because it has implication on diabetes, heart problem and others and our Prime Minister has also asked the global science and innovation advisory council to work on this," he told reporters. According to a new study published last month by The Lancet, Malaysia was rated heavyweight at 45.3% of its population, followed by South Korea...
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...global increase in obesity? (Preparatory Project, Final Draft) Altynbekov Nurdaulet ID: 201374364 Tutor: Whilliedell Palapas Date of submission: 5 December 2014 Word count: 1,016 University Preparatory Certificate, CPS, NU Astana Merriam-Webster Dictionary defines obesity as a state known as accumulation and storage of redundant fat inside the body. An imbalanced eating of food or calories with respect to the number of energy spent is a primary reason for obesity. Moreover, there are other causes of obesity such as direct food marketing and soft drinks in America and in Canada. In India, where obesity ranked the second, people who are obese are three times higher in urban areas than in rural. For instance, in Punjab, obesity rate for men is 30.3% , while for women is 37.5; however, in Gujarat, obesity rate for men is 15.4% , whereas for women is 17.7% ( National Family Health Survey 2007 quoted in Kalra and Unnikrishnan 2012). Chapman (2008 quoted in Victor 2010, 143) stated that in England 29% of older adults are obese; in addition, 43% of Aussie were overweight, and 24 were obese. This essay will examine three reasons of increasing obesity that result from lifestyle...
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...INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA 23 JUNE 2010 PRESENTATION OUTLINE Introduction Types of Tasks in EPT Strategies for Task 1 * Describing / Comparing * Sample question & answer Strategies for Task 2 * Format * Sample question & answer Common errors 2 WRITING TASK IN EPT 1 DATA ANALYSIS TASKS 2 ESSAY WRITING ANALYSIS DESCRIBE COMPARE / CONTRAST 150 WORDS 30 MINUTES VARIOUS MODES PARAGRAPHS 250 WORDS 60 MINUTES TASK 1 : REPORT WRITING PIE CHARTS BAR GRAPHS TYPES OF GRAPHS PIE CHART SALMA’S EXPENDITURE FOR SEMESTER 1 10% 15% 35% 40% ENTERTAINMENT FOOD & RENT STUDY MATERIALS TRANSPORTATION BAR GRAPH MOBILE PHONE OWNER GROWTH M I L L I O N S 16 14 12 10 8 6 4 2 0 OWNERS IN 1998 OWNERS IN 2008 LINE GRAPH NUMBER OF TOURISTS VISITING MALAYSIA 6 THOUSANDS 5 4 3 HISTORICAL SITES HIGHLANDS BEACHES 2 1 0 1990 1995 2000 YEAR 2010 STRATEGIES FOR TASK 1 5 20 5 • ANALYZE GRAPH • PREPARE OUTLINE • WRITE REPORT • 3 PARAGRAPHS • EDIT INTRODUCTION WHAT IS THE GRAPH ABOUT? Type of graph Title X-Axis Y-Axis Key / legend BAR GRAPH NUMBER OF TOURISTS VISITING MALAYSIA 6 THOUSANDS 5 4 3 HISTORICAL SITES HIGHLANDS BEACHES 2 1 0 1990 1995 2000 YEAR 2005 INTRODUCTION (EXAMPLE) The bar graph compares the number of tourists visiting Malaysia based on three popular...
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...marketing performance gets to improve. The marketing processes which can helps company to have a more understanding about the market are going to discuss in this report. Besides, benefit and cost of adopting a marketing orientation and the marketing environment which influence the marketing decisions are also included in this report too. Other than that, the segmentation criteria of the company are also suggested in this report. We will know about the targeting strategy and buyer behavior from this report after our analysis. Lastly, we would like to suggest a new positioning strategy for our company too. (Urmi Saha, n.d.) KFC, Kentucky Fried Chicken is the largest and the most famous brand quick service restaurant of the fast food in Malaysia. In Malaysia, the first KFC restaurant was opened at Jalan Tunku Abdul Rahman in 1973. (Center Blog, 2009) Today there are more than 500 KFC Restaurants across the nation and still counting. At first KFC utilized stove-top secured cooking pots to broil its chicken. In the 1960s, the formally recommended model was the L S Hartzog created "KFC 20-Head Cooker" which cost $16,000. The Hartzog model had no oil filtration framework, implying that filtering must be done physically, and the pressure fryers occasionally exploded, this always hurt their employeees. In 1969, innovator and engineer Winston L. Shelton built up the "Collectramatic" pressurized fryer to solve the issues KFC confronted in rapidly frying chicken to take care of developing client...
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...McDonald’s started as a small business in the USA in the 1950s (Stonehouse, Campbell, Hamill & Puride, 2004). Today, it has grown to be a global phenomenon with 34,000 restaurants in over 118 countries (McDonald’s Australia, 2014). Through this expansion, McDonald’s has faced the challenge of transferring a symbol of American culture to places where there are significant national, cultural and religious differences. This essay will analyse some management issues that McDonald’s has experienced. Firstly, the strategic debate regarding global integration versus national responsiveness will be examined. Associated with this issue, is the matter of diversity across different regions. Finally, the essay will consider McDonald’s corporate image of social responsibility in relation to environmental sustainability and increasing problems of worldwide obesity. McDonald’s as we know it today is a result of Ray Kroc taking the entrepreneurial hamburger ‘stall’ established by the McDonald brothers, and franchising the business with Ted Turner to create an international organisation (McDonald’s Australia, 2014). In the 1950s there was significant domestic growth in the United States of America. International expansion began in the late 1960s and 1970s, initially targeting Canada, the United Kingdom and western European countries of Germany, the Netherlands and Sweden (Stonehouse, et al, 2004). The first restaurant opened in Australia in 1971 (McDonald’s Australia, 2014). In 2001, McDonald’s...
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...Faculty of Business and Accountancy, Graduate School of Business CSGB 6314 INTERNATIONAL BUSINESS MANAGEMENT SEMESTER 2, 2015/2016 ESSAY – Individual Assignment “Globalization brings more benefit than harm and should therefore be encouraged”. Discuss the statement. Submitted to: Prof. Dr. Mohd Nazari Ismail Prepared by: TAN WAN TENG, CGA150015 Date: 5th April 2016 TAN WAN TENG (CGA150015) CSGB 6314 International Business Management Globalization is not a new thing. Long time ago, people have been selling to and buying from each other places at far distances, for example, the Silk Road across Central Asia which was connected China and Europe during the Middle Ages. The globalization has been developing since 1980 and today it is easier for people and firms to communicate with other countries in the world. Globalization is the development of worldwide economy in which resources and products move fairly across national borders. It is also a process of integration among people, companies, and governments of different countries, which is usually driven by international trade, investment and supported by information technology. Both developing and developed countries are taking part actively in globalization process but both countries reacted differently in globalization. This process has the positive and negative effects on employment, culture, education and knowledge, market competition, economic, wealth and human physical well-being around the...
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...Target Market Baby Boomer Or Muppies Marketing Essay As a parent, they are worry about many things which they give to their child. Such as, what should they feed, which school should they send him/her to, or what kind of toys able to help in educating them, give them extra knowledge. They might also worry about the toys which they bought are suitable for their children. If the child is newborn between age 0 to 2, parents must make sure the toys are safe enough, and it should be large enough to avoid choking hazards. Therefore, they are willing to buy good quality toys which are really safe to their children. For example: the truck toys which the color will not fade easily as the child might accidently swallow the colors. Product In the exchange process, many benefits obtained by consumers that having a good services with a tangible and intangible attributes. Products in marketing mix are separate into two types. That is internal considerations and external considerations. Internal considerations are when we are producing the product, we need to know about what are the costs of developing, producing, distributing, and selling. Firstly, we must have a plan to avoid wasting money. External considerations are after produced the product, producer need to think what of the best product serves consumption patterns for the target segment. Is the packaging can attract consumers; how about the transportation, usage, and disposal of the product. The consumers will like to compare the...
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...Question 1 (a) i. Motorola Company ‘To be the leading product provider of innovative products that meets the expanding needs of customers around the world’ There are a lot of customers around the world, thus there’ll have different needs and wants demand by customers. Motorola would like to be the leading product provider. So, it has to be a product provider that can provide innovative products for all the customers in orders to fulfill what have been demand by the them. It can complete its tasks through the providing portfolio of technologies, solving method and services. ii. Honda Company "Maintaining a global viewpoint, we are dedicated to supplying products of the highest quality, yet at a reasonable price for worldwide customer satisfaction." Its mission statement is also known as their company principle. Honda company is trying to offer products at sensible price for customers in orders to fulfill customers’ contentment. It will offer the highest quality product in sequence to maintaining the global viewpoint. If the Honda management team works accordingly to the Management Policies it will definitely lead the company to achieve their mission in future. So, we now can see that Honda Company has a lot of brunches at all around the world in order to expand their business. iii. AirAsia “Create a globally recognized ASEAN brand” AirAsia provide the cheapest ticket that can let traveler travel to any Asian destination compare to other air line company. It is...
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...examples and exercises, and the text involves students in the learning process through reading, problem solving, practicing, listening, and experiencing the writing process. Each chapter also has integrated examples that unify the discussion and form a common, easy-tounderstand basis for discussion and exploration. This will put students at ease and allow for greater absorption of the material. Tips for effective writing are included in every chapter, as well. Thought-provoking scenarios provide challenges and opportunities for collaboration and interaction. These exercises are especially helpful for working with groups of students. Clear exercises teach sentence and paragraph writing skills that lead to common English composition and research essays....
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...Group members: AberAhmed Alice Chen YuXin Bong Kern Yih DongHyunKim Edward Setyadarma Salman Kamani Executive Summary Nestlé is currently the biggest food and beverages (F&B) company in the world. The company has a long-standing history of 140 years and a business portfolio comprising of more than 140 brands under the umbrella of Nestlé. One of Nestlé’s cash cow product lines is the ice cream. Popular household ice cream brands under Nestlé include Häagen-Dazs, Movenpick and Dreyer’s. Nestlé acquired its financial prowess and brand equity from a few sources. Firstly, Nestlé possesses an unmatched R&D capability enabling them to research on new ice cream products to satisfy consumers’ needs and retain their loyalty. In addition, Nestlé also has a huge resource pool, which they can utilize to expand their product lineup and business portfolio through various merger and acquisitions. Nestlé entered into the US premium ice cream market in 2002 through the acquisition of Dreyer’s ice cream followed shortly by Movenpick in Switzerland and Häagen-Dazs. This acquisition allowed Nestlé to venture into highly desirable niche premium market and expand their global coverage. It was not long before Nestlé overtook Unilever as the biggest ice cream manufacturer in 2011, in terms of both sales volume and market share (Nestlé: 17.5% vs Unilever: 16%). Switzerland, despite being Nestlé’s home market, did not provide a significant inflow of revenue. On the other...
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...Volume 10 Number 6 June 4, 2007 Black Intellectual Genocide: An Essay Review of IQ and the Wealth of Nations Girma Berhanu Göteborg University Sweden Lynn, Richard & Vanhanen, Tatu. (2002). IQ and the Wealth of Nations. Westport, CT: Praeger. Citation: Berhanu, Girma. (2007). Black intellectual genocide: An essay review of IQ and the Wealth of Nations. Education Review, 10(6). Retrieved [date] from http://edrev.asu.edu/essays/v10n6index.html. Abstract I review the book IQ and the Wealth of Nations, written by Richard Lynn and Tatu Vanhanen. I critique the authors’ major assertion that a significant part of the gap between rich and poor countries is due to differences in national intelligence. The authors claim that they have evidence that differences in national IQ account for substantial variation in per capita income and growth of a nation. This essay review debunks their assumptions that intellectual and income differences between nations stem from genetic differences. This critique provides an extended review of the research literature that argues against these assumptions and presents a different picture from that presented by Lynn and Vanhanen about the concept of intelligence, what IQ measures and does not measure. The essay exposes the racist, sexist, and antihuman nature of the research tradition in which the authors anchored their studies and the deep methodological flaws and theoretical assumptions that appear in their book. The low standards of scholarship...
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...HBS CASE Guide to Harvard Referencing University of Hertfordshire Hertfordshire Business School Centre for Academic Skills Enhancement (CASE) Harvard Referencing Guide This updated guide has been produced by CASE Academic Advisers to promote accurate Harvard referencing in the Business School. Harvard referencing style has many varieties. This version has been developed to ensure conformity with the basic Harvard referencing conventions and in relation to feedback from HBS lecturers and students. Accurate referencing is ESSENTIAL because: 1) Your work must be ‘evidenced' with references to appropriate academic theory and practitioner experience. 2) Your reader must be able to see which ideas and words are your own and which are not. 3) Your lecturer must be able to check your sources and see which ones you have used to support your assertions. 4) Your lecturer needs to see if you have read and understood course material and how you have used the work of others to develop your own ideas. 5) Other readers might want to find and read some of the sources you have used. 6) If you do not reference, you might be accused of stealing the work/ideas of others - this is plagiarism. Revised: 03/10/14 1 © HBS CASE, 2014. HBS CASE Guide to Harvard Referencing You should note that Harvard is a modern ‘author-date’ referencing system and should not be used in the same document with the older numerical /footnote systems that use numbers in the text and...
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...Project Report On Kentucky Fried Chicken From Supervised by : Prof.Dr.Zain Yousafzai Submitted by : Siawoosh Wared ( BBA Hons ) Registration # 1711-306055 ( BBA 11 ) th Preston University Peshawar Session 2006 ² 2010 Project Report Marketing Strategies With Reference To Kentucky Fried Chicken A Project report submitted to the Preston University in partial fulfillment of the requirement for the Degree of Bachelor of Business Administration. Supervised by : Prof.Dr.Zain Yousafzai Submitted by : Siawoosh Wared ( BBA Hons ) Registration # 1711 ² 306055 ( BBA 11th ) Preston University Peshawar Session : 2006 ² 2010 II Project Report On CD Page III Approval Sheet Vice Chancellor : ______________________ Prof.Dr.Anwar Hassan Internal Supervisor : ______________________ Prof.Dr.Zain Yousafzai External Supervisor : __________________ Department of Business Administration Preston University Peshawar IV Preface This report focus on KFC marketing strategies, its marketing environment , demographic factor ,marketing factors. I designed a report to provide a brief description about its marketing mix & its major competitors in Pakistan. We also discuss four P·s of marketing & their marketing tools. In addition to it, this report includes a research base survey on KFC. We all have tried our level best to fulfill all the requirements mentioned to us. Now its depend upon the reader to read it carefully and understand what we want...
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...The Grand Strategy of the United States by R.D. Hooker, Jr. INSS Strategic Monograph Institute for National Strategic Studies National Defense University The Grand Strategy of the United States R.D. Hooker, Jr. INSS Strategic Monograph National Defense University Press Washington, D.C. October 2014 Opinions, conclusions, and recommendations expressed or implied within are solely those of the contributors and do not necessarily represent the views of the Defense Department or any other agency of the Federal Government. Cleared for public release; distribution unlimited. Portions of this work may be quoted or reprinted without permission, provided that a standard source credit line is included. NDU Press would appreciate a courtesy copy of reprints or reviews. Cover: President Barack Obama and Vice President Joe Biden meet with members of the National Security Council in the Situation Room of the White House hours before his national address, September 10, 2014 (The White House/Pete Souza) First printing, October 2014 Contents The Roots of American Grand Strategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 A Century Like No Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 The Ends of Grand Strategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 The Means of Grand Strategy. . . . . . . . . . . . . . . . . . . . . . . . . ...
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...ISI, IBSS & SA DHET - FOR 2012 SUBMISSION TITLE LIST COUNTRY ISSN E-ISSN PUBLISHER'S DETAILS Subject classifaction International Accreditation - SA JOURNALS 4Or-A Quarterly Journal Of Operations Research ISI SCIENCE A + U-Architecture And Urbanism ISI ARTS & HUMANITIES A Contrario IBSS Aaa-Arbeiten Aus Anglistik Und Amerikanistik ISI ARTS & HUMANITIES Aaohn Journal ISI SCIENCE Aaohn Journal ISI SOC SCIENCE Aapg Bulletin ISI SCIENCE Aaps Journal ISI SCIENCE Aaps Pharmscitech ISI SCIENCE Aatcc Review ISI SCIENCE Abacus: Journal Of Accounting, Finance And Business Studies IBSS Abacus-A Journal Of Accounting Finance And Business StudiesISI SOC SCIENCE Abdominal Imaging ISI SCIENCE Abhandlungen Aus Dem Mathematischen Seminar Der UniversISI SCIENCE Abstract And Applied Analysis ISI SCIENCE Abstracts Of Papers Of The American Chemical Society ISI SCIENCE Academia-Revista Latinoamericana De Administracion ISI SOC SCIENCE Academic Emergency Medicine ISI SCIENCE Academic Medicine ISI SCIENCE Academic Pediatrics ISI SCIENCE Academic Psychiatry ISI SOC SCIENCE Academic Radiology ISI SCIENCE Academy Of Management Annals ISI SOC SCIENCE Academy Of Management Journal ISI SOC SCIENCE Academy Of Management Journal IBSS Academy Of Management Learning & Education ISI SOC SCIENCE Academy Of Management Perspectives ISI SOC SCIENCE Academy Of Management Perspectives IBSS Academy Of Management Review ISI SOC SCIENCE Academy Of Management Review IBSS Academy Of Marketing Science Review IBSS Acadiensis...
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