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Q1. Marriott’s growth objective is to remain a premier growth company with preferred employer, preferred provider and the most profitable company, which means Marriott intend to outperform the average market. Considering the above information, Marriott’s financial strategies are consistent with its growth objective.
To be more specific, firstly, Marriott actively manages hotel assets using syndication method with a fully integrated development process rather than passively own it. For example, Marriott developed more than $1 billion worth of hotel properties, making it one of the 10 largest commercial real estate developers in the US, which partly contributed to its high growth rate. This reduces the balance sheet assets and thus increase return on assets (ROA), which is a key indicator of profitability. Secondly, in investment area, Marriott uses separate WACC for different division of project to value each opportunity in order to maximally increase shareholders’ value. On condition that the forecasted cash flow and hurdle rate are not biased, the company’s method enables the corporation to only invest in profitable projects, which increase shareholder value. Thirdly, in financing area, Marriott makes the most of its capital structure, especially optimizing the use of debt, intending to minimize the cost of capital while focusing on its ability to service its debt. Lastly, in capital market, by repurchasing undervalued shares, Marriot would have an expected increase in share price, which would increase existing shareholders’ wealth. In addition, this approach avoids increasing dividends, which enables the company reinvest retained earnings in profitable projects and is an indicator of Marriot’s confidence in future performance. In conclusion, for different areas including operation, investment, financing and capital market, Marriott’s financial strategy is

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