...E-Business, QRT Task 1: Online Business Expansion Raygan Schieving Western Governors University E-Business, QRT Task 1: Online Business Expansion The Candy Makers is a Utah-based business that currently has no online presence. The Candy Makers will be developing a proposal for online business expansion. The proposal will include an assessment of how the business will be viable online, an assessment of current online competition, development of online marketing strategies, and utilization of social media tools to expand The Candy Makers presence online. A1: The Candy Makers offers a wide variety of candy gifts available for online purchase. Market demand is very good for these products because online shoppers buy candy products for many different reasons including, but not limited to, birthdays, Christmas, Valentine’s Day, Easter, Mother’s Day, and corporate gift giving. Considering that birthdays occur every day of the year, it stands to reason that consumers could potentially purchase candy gifts at any given time on any given day of the year, making the business functionality “useful, practical, and right for the purpose” of which The Candy Makers intended with their online store (Cambridge University Press, 2013). Moreover, other similar candy companies such as Godiva and See’s Candies have an online presence, which indicates that there is a demand for candy gifts. Expanding The Candy Makers to an online environment could potentially increase...
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...Assignment 2: Starting a Business Online, Part 2 Janice Monroe Notre Dame University May, 31, 2013 The Jersey Shore Clothing Company has been online a month and we have been offered the opportunity to sell our domain name to a competitor for $1000. It is a tempting offer. With that being said we are just starting to become established as a web presence, and business has been steady. It is possible our competitor could use a different version of our domain name and redirect traffic that would come to our site to their site. The predicament of our competitor utilizing a similar site does not prevail over the fact that our established clients are already using our existing domain, and the amount of resources we put into the advertising using our domain name. Ethically speaking we do not have a copyright on the name “Jersey Shore” ergo anyone is at liberty to utilize the name as they see fit. We feel it is in the overall best interest of the business and our investments to not sell our domain name at this time. We are just becoming established and do not want to deter any of the customer relationships that we have formed since going live online. (Fitzpatrick, 2013) We have decided to continue using the Big Commerce® software as the backbone to our online store. (http://www.bigcommerce.com/). We are looking to work to continue improvements with the shopping cart capabilities on our site. Our online catalog will feature a bold new look as we offer our...
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...Unit 12 – M1 When shopping online most customers like to compare providers before they select which website they will buy from. For example, they could use a comparison website such as kelkoo.com or manually go onto different sites to find the price. Either way the customer normally chooses whichever online store offers the cheapest price as this means they save more money. This makes comparing providers online very beneficial as if a customer did not do research on a certain product than they may find themselves paying much more than they had too. However, comparing online does not always mean the customer will benefit from the experience. This is because if a product is a very low price than it is expected to be broken or also fake, meaning the customer will not actually receive what they wanted due to scam websites which are made to trick people into spending their money. A website which potentially has these fake products is eBay. As the company has little power over what is sold or not there are many fake products which after being paid for never reach the customer. As well as fake products, comparing online and finding cheap items could also mean the standard of customer service is very low and that the company is hardly willing to help if a potential customer needs to ask them a question. The website Amazon provides vast amounts of details on all of its products which is up to date and helps customers make the decision of whether they should buy the item or not. However...
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...Starting a Business Online, Part 1 In today’s world of online companies trying to find a unique way to out produce, out resource and outperform competition. It’s going to require the right product and of course the correct approach and research in order to be successful. Identifying the advantages and disadvantages of taking your small business online by performing a SWOT analysis. While conducting a SWOT analysis of my clothing store along the Jersey Shore boardwalk, I determined what my strengths, weaknesses, opportunities and threats could potentially be. My research has indicated that my Strength’s would be my customer service skills, flexibility in my direction and focus, experience in the clothing industry and being able to provide a good value to customers. Weaknesses would be my competition, lack of reputation to gain customer response and potential cash flow. Within the opportunities category, I determined that the weak economy in some regard would be a benefit to apply for government grants and SBA loans to help with my overall business intent. My competition may be slow to adopt new technologies; giving my business the opportunity to excel. The threats that may be a concern are also a weak economy. The developments in technology could change the clothing market beyond our ability to adapt and larger competitors could destroy our chances in the clothing industry. The advantages that I anticipate would be the ability to run my business from virtually anywhere...
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...Research the reasons for the growth of online business in the last ten years. What do you think are the most influential ones and why? Online business or electronic commerce is the buying or selling products or services via the Internet or the utilizing of Internet technologies to increase productivity or profitability of the business. Due to the evolution of technology and World Wide Web in the 1900s, the market has significantly progressed from traditional brick-to-mortar businesses to electronic businesses within the last decade. This essay will explore the factors in the growth of online businesses, which includes removal of location and time limitations, greater customer relationships, enhanced product experience and services and low procurement costs. Amongst many of those triggers, it is the low economic impacts of such benefit that accounts for the major reasons wherein traditional businesses have progressively change their format. The removal of location and time limitations by the use of Internet has made business highly accessible to customers around the globe. This accounts for the main factor for the increase of online businesses (Jie, M., 2000). Consumers no longer need to see the physical stores in order to access information of products and sales. They now learn about product information over cooperate websites or even shop online via product-sale websites like eBay and Amazon (Blakey, P., 2008). By the nature of Internet, product information is made available...
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...Project Report for Understanding and creating the busienss potential for Zappos keeping in view the E-commerce Footwear retail business in india Synopsis: Having seen the potential of e-commerce business in India, the internet user base is on the growth path. India being one of the fastest growing e-commerce markets shows a sign of business success. Both Brick and Mortar and Online business have its own pros and cons however online business in on a trajectory growth trend. The market assessment talks positive about the online Footwear Business. It would be worthwhile to say Zappos has a right time to enter into the Indian market scenario as though he cannot enjoy the “ first mover advantage” , however it can capitalize the unknown and expected potential from e-commerce trade in India. The USPs which are tried and tested at other part of the globe can be replicated in Indian scenario with a clinch of Indian localization. In the report, we have said that Zappos should opt for a “wholly owned subsidiary” with 50:50 debt equity ratios. Various models of revenue like Sales, affiliate, transaction, subscription and sales revenue have been suggested to increase the overall revenue base. The wide policies will be Free Shipping & returns (365 days) and creation of ZCLT (Zappos Customer Loyalty Team). Keeping in view the emerging retail trends worldwide where Nike is creating Nike Runner's Lounge for athletes, Rocky debuts the shoes for nursing professionals, Road Runner...
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...Small Business: Bookstore Competing Business: Online Bookstore An online bookstore has numerous competitive advantages compared to a traditional bookstore for the following reasons. Consumer habits have changed as a result of technological advancement. Today more consumers spend a great deal of time either looking for commodities to buy or make online purchases. It is imperative that local bookstores embraces this shift in consumer behavior and in addition to having a physical presence also have an online bookstore. An online bookstore also allows consumers flexibility in their purchasing habits. To begin with, purchase books online takes shorter duration of time and therefore is time saving in way. Secondly, it also allows consumers the convenience of shopping anytime they want. This is because an online bookstore does not have the same time restrictions as a local bookstore and hence can operate 24hours a day, seven days a week. This therefore implies that there’s no fixed time to buy books. This consequently results to an increased number of books sold per unit time as a result of the extended working hours. An online bookstore also allows for greater market penetration as compared to a physical one. Whilst a physical bookstore only commands its immediate surrounding market, an online one has traverses boundaries and borders and hence forth can tap into markets far and wide. This is simply because of the convenience it provides customers of making purchases from remote...
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...How to start online business in Malaysia. * Effective 1st July 2013, all online businesses need to comply with the Malaysian Consumer Protection (Electronic Trade Transactions) Regulations 2012. * As reported in all major newspapers on 16th Sept 2014, Chief Executive Officer of the Companies Commission of Malaysia (SSM), Datuk Mohd Naim Daruwish had again reminded people that do business online to register with SSM. This includes business that sells their product through social networking sites such as Facebook and Instagram. * It is an offence punishable under the Registration of Business Act, if they failed to do so. The maximum fine is RM50,000 or jailed up to two years. This is not a small matter and for people that try to supplement their existing income, it is not worth the risk. * Datuk Mohd Naim mentioned that cost of registration is only RM30 and the registration is a simple process. They will also gain from other benefits such as access to microloans and insurance coverage. * To catch these errant online shop bosses, SSM is working together with Malaysian Communications & Multimedia Commission to identify these people. How to Do Online Business in Malaysia To recap, to start an online business in Malaysia, you need to: 1. Register with MMC, if your business activity relates to telecommunication sector. 2. Register with CCM as a business enterprise 3. Get a domain name, a hosting account and a properly designed website. If you want...
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...Online Business Expansion - Task 1 Abstract An online business expansion is the ability to expand or take a business service to a different level. It assists a company to make changes or apply new services where they are needed the most. Also, it provides additional asset relief that did not present prior to the business objectives and proposals. These augmentations allow vendors, producers or manufacturers the advantages to open other stores or provide more and better services to local clients and in other demographic regions. These services can be itemized as new products and brands coming to the market; or, they can be simply new maintenance implementations to the business performance. To administer an online business expansion, first, a person needs to have access to the internet. Second, he or she needs to have an existing website or build a new one that can accommodate new services that will target customers throughout diverse locations or regions. Third, the business will acquire secure applications a facility in order to manage the website (s) and its respective assemblages. Online business expansion E-Business Task 1 introduction Developing an online business expansion may be one of the biggest projects for business owners or shareholders to take part in the making. Looking around the big picture, E-Business can be the leading marketing enterprise around the world. One reason is because of its technology foundation. Nowadays, mostly everyone knows or has access...
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...Online Marketing Guide Tips + Advice to Grow Your Business Through Online Marketing The Small Business Why you should be marketing online Case study: How Happy Hound gets 90% of its sales online 10 things you can do today to boost your online marketing Worksheet: How you can get started Contents 4. Why Your Business Needs to Market Online 6. 10 Ways to Use the Internet to Grow Your Business 9. Measuring Your Results 10. Tip a Day: Map Your Path to Online Success 12. Case Study: Happy Hound 13. Online Marketing: Something for Every Business 14. Key Terms 16. Worksheet Suzanne Golter of Happy Hound dog day care and boarding 2 Welcome Every day we hear from business owners who think they need special skills to reach new customers online. Overwhelmed by the number and seeming complexity of online marketing options, they sit on the sidelines, eager to get in the game but confused about where to start. Sound familiar? If so, this guide is for you. Whether you’re new to online marketing or just looking to do it better, the advice in this guide can help you reach your business goals. You’ll learn: • How many new customers you can find online • 10 ways to use the Internet to grow your business • How to measure your results • How one small business gets 90% of its sales online • Key terms and what they mean We’ve also created a daily tip sheet filled with ideas to help you get started as well as marketing plans for four different types of businesses. Get started right...
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...Proposal for Business Expansion Online Presented to J. Smith Construction Co. J. Smith Construction Company is a small, but talented, general contractor and building company. The company specializes in remodeling and room additions with an emphasis on kitchen and baths. J. Smith has the experience and ability to add residential and commercial building projects, starting from the ground up. It has the personnel and suppliers, in place, to take on several projects, simultaneously. J. Smith has a website built. The basic graphics the company has chosen, the services offered, former customer referrals, pictures of previous jobs completed, contact information, is good. This website is not getting the attention it needs, though, because J. Smith currently does not have any online tools in place to attract a new customer base to it. The company is located in the moderately sized area of Branson, Missouri and has been doing business for about 17 years. The business has held its own for several years, but, a change in location and recessionary times have created a need for growth to survive. An untapped source for growth, Springfield, Missouri, a much larger city than Branson, is about 30 – 40 miles away and should be considered. Due to the recessionary downturn in the economy, marketing funds are limited. Creativity will be needed to stretch available finances. Paying thousands of dollars for ads in a phonebook are costly....
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...innovation of Business in the online world Over the past decade the world has solely relied upon technology and its transformation throughout the years allowing for the revolution of social media to completely change how everyone communicates especially for businesses, allowing them to extend out and provide large opportunities for themselves. According to ISACA (2010), through the use of social media, it allows businesses to gain serious advantages through research and evaluation of their competition, their consumers, and the market. This enables them to not only help develop them to be on top of their issues, but using it as a tool for enhancing a better relational experience with employees and customers. For businesses to be successful with their organisations or products, social media is the key to their communication with their stakeholders through privacy and security, where it strongly impacts business to improve, but can be considered also to be a big risk where that barrier can be invaded, which can cause legal and ethical issues. Privacy and security are known to be the most important issues surrounding social media and the innovation of businesses today. Although it may be argued that users voluntarily sign away their privacy by using these social media when creating accounts and putting their personal data online, it is not clear how consent actually works in these situations (Custers et al. 2014). But overall privacy is a serious issue in the online world, businesses...
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...Online Business Abstract This paper includes the process of online business; how to sell a product, advertising, various ways to create awareness and how to become a reseller. Laws and conditions for an online business. Online Business Introduction This article includes the process of online business; how to sell a product, advertising, various ways to create awareness and how to become a reseller. Additionally it consists of Laws and conditions for an online business, spamming, electronic signatures and online sales tax. Online Business At the very start, internet revolution was known as a world wide web that would change everything. In 1990s, the concept of "online business" was created, this business is known by various names such as dot-coms, e-biz etc. which made easier to start a business on internet and inexpensive as well. Whether it's a big or a small, local or international it can reach infront of the world very easily. Thousands of ventures have been made on internet for online business on the basis of brick and mortar. Online business is not different from any other venture. Same rules and principles are applied. First thing to start up a business is to create a business plan and think of how to make money. Some of the options which should be applied for an online business includes, sell products, sell advertising, sell information, sell services and to become a reseller. All of these options are complied together. For any virtual business an individual...
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...three business organisations operating online. We were also asked to give a brief introduction about each business. I will also be explaining what these online presences mean and then compare the three businesses. I will also be comparing the features of these businesses’ websites and comment on how each business has used their construction features in order to guide and engage the user. I will be doing this with a table to make a clear and neat comparison. 1. Tesco is a multinational grocery and merchandise retailer which was founded in 1919 by Jack Cohen. It is a PLC and is a large business that has 6,351 stores all over Europe, Asia and North America and has 537,784 employees. 2. Just Fab is an online subscription fashion retailer that carries selection of shoes, bags, jewellery and denim. It offers a personalised shopping experience based on members' indicated fashion preferences. 3. British Heart Foundation is a charity organisation in Britain that funds research, education, care and awareness campaigns aimed to prevent heart diseases in humans. Type and explanation | Tesco | Just Fab | British Heart Foundation | BrochurewareShows the price list, opening times of the store and product details. | Tesco shows the different products they have and their prices. They also show the opening times of a certain store. | Just Fab shows the different designs and prices of their products. | BHF shows the different designs and prices of the shirts they sell online. | ...
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...Report: Online business My Idea I am going to create a website which has the links of various organisation needed to organise an event or an occasion. For example, catering, decorators, entertainers etc. My website will have categories of different events; kids party, Asian wedding, Anniversaries, etc. It will be user friendly because, my website will have an entry form where they can fill in all their details and my website will provide them all the links suitable for the enquiry. Making Money I could make money by charging the businesses for promoting their business on my website. The charge will depend on their demands from the customer. I could advertise my website through: The most popular form of making money from a website is by placing ads on Sell Advertising Space. We all know what it is, but did you know you could make money in different ways, such as Paid per Click, Paid per 1000 Views or Paid per Time Frame. Also, I can make money by posting my website on Google’s free advertising page. Potential Competitors Jasmine Party Venue (venues) Strengths- It has detailed information of what the package could include. Weakness- It has lot of competition, as many schools colleges are also renting their halls at cheaper rate. This could be their weakness. Carolyn Acton Event Strengths- More reliable as it has its original website with personal planner’s information. Weaknesses- To book an event you have to contact the planner personally for the prices. Party...
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