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Organizational Paper

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Submitted By leanie38
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Organizational Paper
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May 16, 2012

Organizational Paper In this paper it will discuss two different organizations, in which I will evaluate the impact of Innovation on organizations. This paper will also discuss the strategy, process, product, services and how it has affected the two organizations of choices.
Tyler Perry foundation
Strategy
Tyler’s strategy was to get his audiences attention, and by him filming his own Francis (2010) episodes of Tyler Perry’s House of Payne his on studios, and offered it to the TV networks to show for nothing alerting his mailing list when it was due to be screened. Therefore, he is not just creative, but also smart. He was able to get his show on a network at no cost to him and, with his mailing. He promoted his own work though the mailing list. With his innovation, it has impact many people, and their home as well as Atlanta community with his amazing inspirational.
Process
His process is simply. He takes real life stores of families and others in mind while of course taking his own life stores as well. Doing this process, he gets creative. He is a good story teller. Tyler stated that he” uses voice his work to inspire, and up lift people that is the best gift to in the world. He also stated that he has many stories to tell in what he writes about in human experience he has years of stuff built up” (Tyler Perry, 2011). Keeping himself busy is part of his process he is all about keeping his audience happy. It is something that he enjoys

doing. “Despite his wealth he has never lost touch with the needs of his audience” (Francis, 2010).
Product
Tyler’s product is his movies and plays on DVD. He also has his foundation to help those in need. He has such a big heart. This is something that I totally did not know is that Tyler also sells different items online. His most popular products are Tyler Perry t-shift, sweatshirts, and mugs. Other products that he sells on his site is framed prints, thermos water bottle oh my god the list goes on.
Service
The service that he provides to some many families is awesome. His organization provides opportunities for his employee as well as the Atlanta community.
Zipcar
Strategy Zipcar strategy is to get the attention of different customers’ needs as well as their wants. Their strategy is also to provide well working car on demand for their customers. They have the focus strategy for the internet based car rental service. It was like the best idea they could have come up with. They strategy was like a magnetic product that inspires accolades from their customers.

Process Zipcar process to become a member is checking the eligibility of your membership. There is an age requirement, Zipcar as you to tell them if you are a current college or university student you are also require having a valid driver’s license that authorizes the member to drive in different cities and state. Process all requires fees and responsibilities of each member.
Product
Zipcar product is providing good quality cars to their customers. The product is there for the customers’ conveniences as well as the low cost. The Product is design to keep the customers coming back. The product is good for business and it is convenient. According to "Zip car Wheels When You Want them" (2012), It is cost- effective and sustainable transportation alternative to car rental, taxis, and complex personal car reimbursements.
Service
Today, more people are involved because of the opportunities of getting a car at such a low cost. High compactness in Zipcar neighborhoods assurances nearness and suitability, the vehicles are cleaned and preserved on a regularly bases, the RFID chips work, Zipcar takes care of all the necessary paperwork , and the vehicles also comes with GPS devices in each in which it ensure the cars at the stated locations. The service also includes weekday low driving rates on business members only. They include the insurance and gas for the customers.

Reference
Tyler P. (1999-2012) Café. Press Inc retrieved from www.shop.cafepress.com
Marketing Strategies form Tyler Perry www.kftopics.sillconvalleydirectory.com
Vision inside the creative mind (2011). Retrieved from www.oprah.com/ownvisonaries
Zipcar wheels when you want them. (2012). Retrieved from http://www.zipcar.com/is-it/greenbenefits

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