...Business Idea BUS 604 New Business Venture Management Business Idea Before the inception of any business venture an idea is born, an idea that is merely the dreams of a individual(s) who seeks to provide a new product, service, or make an existing product better. Despite the reasoning for the idea and the desire to produce and distribute a product to consumers, there is first some methodical research and analysis to assess the feasibility of the idea before this dream can become reality. Pursuits as such are explored by a certain breed of people, a person who recognizes an opportunity and is willing to organize a business venture while assuming all the risk in hopes of aspiring to reach his or her goals, these people are called entrepreneurs. (Barringer and Ireland, 2010, pg. 6) defines entrepreneurship as “the process by which individuals pursue opportunities without regard to resources they currently control.” These characteristics are essential in developing and launching a venture and are just as important as the technical aspects that make the concept operate as intended. The purpose of this document is to allow the author to present a reflective style paper regarding the feasibility of an original business idea. In doing so this document will encompass but is not limited to a descriptive product overview, value proposition, business model, and a market size and growth measurement...
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...Chapter 1 Overview of the 21st century workplace - Organizations must adapt to rapidly changing society > like in 2003 there was so wireless but now its changing now most of the business rely on wireless communication - Economy is global and driven by innovation and technology > you need new original ideas (innovative) High performing companies gain extraordinary results from people working for them Interdependent, knowledge based > Depend on each other as a part of organization Study question 1 what are the challenges of working in the new economy > intellcutual capital people are the ultimate foundations of orgzanitional performances intellcutual capital is the collective brain power or shared knowledge of a workforce that can be used to create value A knowledge worker adds to Globalization . National boundaries of world business have largely dissappeared . globalizations is the worldwide interdependence of resource flows,product markets and business competition that characterisitv that characterize the new company Technology . Continuing transformation of the modern workplace throughout > the internet (having social network websites to market product) > worldwide web (exchange of stocks) > computers > information technology .Increasing demand for the knowledge workers with the skills to fully utilize technology Diversity: >workforce diversity reflects differences with respect to gender , age, race, ethnicity, religion,sexual orientation...
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...Part A - Analyze a business plan I review a business plan ‘quality Training’ and also compare to the business plan given in a text book, As I can seen most of the important topics are missing. According to the text book there is a topic call operations and it has sub topics as well where I can see in this business plan. Also financial plans are not given in this business plan. This business plan outlines strategy for the next couple of years. It may be used to help support an application for business finance or business grants, or it could be just for own use as a roadmap for the growth of business. It explains objectives and the actions required to get small business from where it is now, to where it want to be. This business plans focus, crystallize ideas and identify priorities, saving both time and effort. This business plan will gives some clear sense of direction and a benchmark enabling to measure progress. Be realistic According to this business plan analysis of competitors are clearly explain and the risk and opportunities. However unrealistic sales forecasts could lead to increased overheads followed by a damaging cash flow crisis and drastic cost cutting. It could also damage credibility, because lenders and other interested parties will quickly see through optimistic plans that ignore weaknesses or threats. Be professional Even the plan is intended for internal use only, write and present it as if it’s aimed at an outsider. Put a cover on the plan...
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...Work-Related Project Analysis Sheri Miller BSA/376 March 7, 2016 John Neels Work-Related Project Analysis A work-related project analysis helps any business to predict the challenges they may face when implementing a new system to better their business. It is also a step done to help plan for the project, making the implementation phase go as smoothly as possible. A system analysis is taking a system the business is going to use to better their organization and breaking it down to see how it can better the business and what problems need to be fixed before implementing the system. It also predicts the cost of the system and the money it will save the business that is using it. The system I am going to be using is the implementation of Electronic Health Records (EHR) into small rural health care facilities. This particular one is for D.W. McMillan Memorial Hospital. D.W. McMillan Memorial Hospital is a 49 bed community hospital who are located in Brewton, Alabama. D.W. McMillan Memorial Hospital decided they wanted to take a shot at implementing HER to make their organization more modern and up to date on technology that is being used nationwide. Not only will it benefit their patients, but also the workers, and the organization as a whole. D.W. McMillan Memorial Hospital realized they needed and EHR system when they started using the bar code medication administration system. Up until the point they realized they need an automated system, they always used the traditional...
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...Business Problem-Solving Case (page 317): Google Versus Microsoft: Clash of the Technology Titans 1. Define and compare the business strategies and business models of Google and Microsoft. In comparing the business strategy and business models of Google and Microsoft both technology titans, Google is a very popular search engine tool use for finding any information on the World Wide Web in the shortest possible time. Google began as a search engine and as such its business model focuses on both the internet and the world wide web. The suceccess of Google grew, as they became supervior in the search quiriews by users. the company focuses on internet and the world wide web. Google: Its business model has always focused on the Internet and the Web. It began as one of many search engines. It quickly ran away from the pack with its copyrighted PageRank search algorithm which returns superior search results for Web users. It also has developed extensive online advertising services for businesses of all sizes. It’s ability to attract the best and brightest minds in the industry helps make it one of the most successful Web-based businesses ever. Google provides value to the user by using an inexpensive, flexible infrastructure to speed up Web searches and provide its users with a vast array of Web-based services and software tools. Microsoft: Its business model originally focused on the desktop computer running the Windows operating system and Office desktop productivity...
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...Introduction Organisational behavior is a subject that covers a wide variety of topics such as, such as motivation, leadership and organizational design- that relate to different aspects of behavior in organizations. Examining these topics has involved incorporating perspectives and insights from a number of disciplines including psychology, economics, sociology and politics.’ (Knights and Willmott, 2007:p.3) Numerous disciplines that explore the complexity and diversity of collective human activity have contributed to the formation and development of OB. Something of this complexity is apparent in the sometimes conflicting purposes and objective embraced by, or attributed to, management and organizations. Given the demanding nature of organizing and managing people, it is not surprising that OB is widely regarded as the foundation of management studies. (Knights and Willmott, 2007:p.3)Within the notion of behavior, including thinking and feeling as well as acting. OB aspires to have relevance for understanding the behavior of people working at all hierarchical levels- from the workers employed part-time or on a casual basis on the shop floor or in the office to the most senior executive. Each is involved in processes of organizing and being organized and managing and being managed. OB should be better to understand how and why people are organized; to identify and assess the likely consequences of making changes; and to introduce changes in ways that anticipate and minimize...
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...Memo To: CEO From: Sam Hall – Division Manager CC: Date: 12/18/2013 Re: Lead Issues Overview During routine testing of the elementary toy collection, the quality assurance department has identified small traces of lead in a metal whistle contained in the collection. The amount of lead in the whistle is slightly above the legally acceptable limits in the United States for children ages 7 and younger. A large shipment of the collection is scheduled for delivery to schools in South America at the end of the week, just in time for the beginning of the school year. The approximate cost to reproduce and repackage the toy collection is $100,000. This report identify three possible ways to address the situation using a standard decision making process. The report will evaluate several considerations for each possible solution and make an ultimate recommendation. The impact of this decision on customer relationships as well as the role of social responsibility in the decision making process will be discussed. Finally, the report will identify possible actions the company can take to promote ethical decision making, as well as work towards identifying important components of a code of ethics for the company. A1. Decision Alternatives The situation has presented a complex ethical scenario for the company. A variety of problems can potentially arise, depending on how the situation is handled. Significant profits, customer relationships, and moral integrity are at stake...
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...Advertising Strategy of Adidas: A comparative Study ADVERTISING STRATEGY OF ADIDAS A COMPARATIVE STUDY Prepared As a course Requirement of (Advertising and Public Relation-mkt 424) M. Atiqur Rahman Patuakhali science and Technology University Bangladesh atik.bdpalo@yahoo.com www.pstu.ac.bd Copyright : group-1©bba®pstu Term Paper (8th Semester) Page-1 Advertising Strategy of Adidas: A comparative Study EXECUTIVE SUMMARY Adidas Inc. is a marketer of sports apparel and athletic shoes. The German manufacturer, through its marketing strategy which rests on a favorable brand image, has evolved into a large multinational enterprise. In keeping with the brand image is its association with the distinctive logo and its advertising slogan, "Impossible is Nothing." In order to maintain and sustain this image, the company makes huge investments in advertising and brand promotion. At the critical time of global economic crisis, Adidas will react to the consumers’ pessimistic attitude and stressful emotion during this period. It may become a good chance for Adidas because it can take advantage of its previous advertising way of “Impossible is Nothing” campaign by sponsoring sports stars to express the corporate philosophy of grit, determination, passion and humor, giving people more courage and psychological comfort in face of economic crisis. But besides that, we also focus more about family function especially in Asian countries which emphasize a lot on family, which can provide...
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...Advertising Strategy of Adidas: A comparative Study ADVERTISING STRATEGY OF ADIDAS A COMPARATIVE STUDY Prepared As a course Requirement of (Advertising and Public Relation-mkt 424) M. Atiqur Rahman Patuakhali science and Technology University Bangladesh atik.bdpalo@yahoo.com www.pstu.ac.bd Copyright : group-1©bba®pstu Term Paper (8th Semester) Page-1 Advertising Strategy of Adidas: A comparative Study EXECUTIVE SUMMARY Adidas Inc. is a marketer of sports apparel and athletic shoes. The German manufacturer, through its marketing strategy which rests on a favorable brand image, has evolved into a large multinational enterprise. In keeping with the brand image is its association with the distinctive logo and its advertising slogan, "Impossible is Nothing." In order to maintain and sustain this image, the company makes huge investments in advertising and brand promotion. At the critical time of global economic crisis, Adidas will react to the consumers’ pessimistic attitude and stressful emotion during this period. It may become a good chance for Adidas because it can take advantage of its previous advertising way of “Impossible is Nothing” campaign by sponsoring sports stars to express the corporate philosophy of grit, determination, passion and humor, giving people more courage and psychological comfort in face of economic crisis. But besides that, we also focus more about family function especially in Asian countries which emphasize a lot on family, which can provide...
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...active self-determination) intellectually and existentially available. In the concrete way of proceeding, however, the three models diverge. Descartes expects one to become master of oneself and "the world" by methodologically suspending his judgement on what cannot qualify itself to be undoubtable. Kant leads us to the point where we can triangulate universal conditions of the possibility of knowledge through individually acquiring the competence to judge the legitimacy of encountered propositional claims. Finally, Fichte confronts us with the idea of the identity of self-consciousness and objectivity. (1) Transcending ordinary life and experience to a somewhat higher being is surely not the scope of transcendental philosophy. What the revolutionary achievements of Descartes, Kant, and Fichte have generically in common is to account for the legitimacy of our knowledge claims or, in other words, for the possibility of autonomy. The business of that kind of philosophy is to rationally reconstruct the rightness of judging. For that design the architecture of those authors' theorizing is necessarily opposed to normal experience. (First of all, the common notion of "things affecting us" has to be abandoned.) Transcendental arguments are therefore all but common sense. They are in no respect "realistic" or ontologically dependent. (2) Whoever wants to get familiar with...
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...Contents Company ------------------------------------------------------------------------------------------------- 4 1.1 Company Introduction --------------------------------------------------------------------------- 4 1.2 Company Mission --------------------------------------------------------------------------------- 4 1.3 Company Vision ----------------------------------------------------------------------------------- 4 1.4 Company Objective ------------------------------------------------------------------------------- 5 Situation Analysis -------------------------------------------------------------------------------------- 6 2.1 Company Macro Environment ----------------------------------------------------------------- 6 2.1.1 Demographic Environment --------------------------------------------------------------- 6 2.1.2 Economic Environment -------------------------------------------------------------------- 9 2.1.3 Political and Legal Environment -------------------------------------------------------- 11 2.1.4 Technological Environment -------------------------------------------------------------- 12 2.1.5 Sociocultural Trends ----------------------------------------------------------------------- 12 2.2 Company Micro Environment ----------------------------------------------------------------- 16 2.2.1 Market Intermediaries --------------------------------------------------------------------...
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...March 2, 2013 – The Everglades Flood Control and Restoration: A Century of Disaster OUTLINE ABSTRACT ……………………………………………………………………………………………… Before drainage of the Everglades began over a century ago, the wetlands of southern Florida were an interconnected hydrological assortment of lavish freshwater lakes and streams, cypress swamps, secluded estuarine lagoons, freshwater sloughs, tree islands, wet prairies, and mangrove swamps spanning 3.6 million hectares. After a century of intrusion, the daunting task of understanding, fixing, maintaining, and regaining a sustainable, natural Everglades-type ecosystem in South Florida is monumental. The area south of Lake Okeechobee now has a human population of over four million people, with greedy agricultural and urban demands for more water and more space. Therefore, several uphill battles have ensued. The conceptual plans for restoring this ecosystem, currently on record, are all extremely expensive to implement. A more thorough definition of the environmental and societal objectives and measures of success are required. How the ecosystem will respond to the return of a more natural hydrological pattern is uncertain, but needs to be addressed as the expected and desired outcome through measures of performance. The critical level of deterioration of the Everglades has created a crisis-management atmosphere instead of a full spectrum response and future prevention methodology. The political and social aspects of the Everglades...
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...L1 Contracts /'kɔntrækt/ N. hợp đồng, giao kèo, khế ước, giấy ký kết .......... 3 L2 Marketing (thị trường, nơi tiêu thụ; khách hàng)................................. 3 L3 Warranties /wɔrənti/ ........................................................................ 4 L4 Business planning ............................................................................ 5 L5 Conferences /'kɔnfərəns/ hội nghị ...................................................... 5 L6 computers ....................................................................................... 6 L7 Office Technology ............................................................................. 6 L8 Office Procedures .............................................................................. 7 L9 Electronics (điện tử) .......................................................................... 7 L10 Correspondence (quan hệ thư từ, sự phù hợp) .................................... 8 L11 Job Advertising and Recruiting .......................................................... 8 L12 Applying and Interviewing ............................................................... 9 L13 Hiring and Training .......................................................................... 9 L14 Salaries and benefits .................................................................... 10 L15 Promotions, Pensions and Awards ................................................. 10 L16 Shopping .....................................................
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...European Journal of Marketing 33,5/6 450 Received October 1996 Revised May 1997 Revised December 1997 Success factors of line extensions of fast-moving consumer goods Nijmegen Business School, Nijmegen, The Netherlands and Stern School of Business, New York, USA Keywords Brand extensions, Brands, Consumer behaviour, Marketing strategy, Product variety, Success Abstract Among the range of strategies available to a company, line extensions are an important way to keep a brand alive and to realize incremental financial growth. In order to be successful at introducing new extensions managers should understand line extensions' key success factors. In this study three market-related factors' impact on line extension success were investigated, i.e. the level of competition in the market place; retailer power; and consumers' variety seeking behavior. Data collected from 49 marketing and product managers in the fastmoving consumer goods industry showed that line extensions have very little added value over existing products, and that cannibalization is very much related to a line extension's success. Of all line extensions, those involving new flavors and new packaging/sizes were most successful. Extensions that improved product quality were found to be unsuccessful. The market-variables: level of competition; retailer power; and variety seeking behavior all had a negative influence on line extension success. Dominant brands were hurt more by variety seeking behavior's negative impact...
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...Edge detection using Fuzzy Logic and Automata Theory Title Page By Takkar Mohit Supervisor A Thesis Submitted to In Partial Fulfillment of the Requirements for the Degree of Master of Engineering in Electronics & Communication December 2014 . Table of Contents Title Page i CERTIFICATE ii COMPLIANCE CERTIFICATE iii THESIS APPROVAL CERTIFICATE iv DECLARATION OF ORIGINALITY v Acknowledgment vi Table of Contents vii List of Figures x Abstract xiii Chapter 1 Introduction 1 1.1 Edge Detection: Analysis 3 1.1.1 Fuzzy Logic in Image Processing 4 1.1.2 Fuzzy Logic for Edge Detection 5 1.1.3 Cellular Learning Automata 6 Chapter 2 Literature Review 7 2.1 Edge Detection: Methodology 7 2.1.1 First Order Derivative Edge Detection 7 2.1.1.1 Prewitts Operator 7 2.1.1.2 [pic] Sobel Operator 8 2.1.1.3 Roberts Cross Operator 11 2.1.1.4 Threshold Selection 11 2.1.2 Second Order Derivative Edge Detection 11 2.1.2.1 Marr-Hildreth Edge Detector 11 2.1.2.2 Canny Edge Detector 12 2.1.3 Soft Computing Approaches to Edge Detection 13 2.1.3.1 Fuzzy Based Approach 14 2.1.3.2 Genetic Algorithm Approach 14 2.1.4 Cellular Learning Automata 15 Chapter 3 Fuzzy Image Processing 18 3.1 Need for Fuzzy Image Processing 19 3.2 Introduction to Fuzzy sets and Crisp sets 20 3.2.1 Classical sets (Crisp sets) 20 3.2.2 Fuzzy sets 21 3.3 Fuzzification 22 3.4 Membership Value Assignment 22 3.5...
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