...La Caja de Pandora Este mito de la caja de pandora comienza con los personajes de Prometeo y Epimeteo. Ellos eran hermanos, y los dioses del Olimpo les encargaron la creación de los animales y del hombre, además debían dotar a sus criaturas con los recursos necesarios para la supervivencia. A Epimeteo le correspondió crear a los animales y a Prometeo, a los hombres. Prometeo realizó su trabajo con gran esmero y amor, construyendo a los hombres semejantes a los dioses, con una mezcla de agua y tierra. El reparto de las cualidades lo hizo Epimeteo, otorgando una porción equitativa de dones a cada uno. A quienes tocaba fuerza, no correspondía rapidez, a los débiles les daba armas, a los pequeños alas y así sucesivamente. Cuando repartió todos los dones, los dotó de pelos y una piel gruesa, para protegerlos de las temperaturas extremas. Hizo que su alimentación fuese variada, unos comían hierbas, mientras que otros devoraban a otros animales. Así, hasta que completó el reparto, pero no se dio cuenta de que había dejado a la especie humana sin facultades. Cuando llegó Prometeo a inspeccionar el trabajo de Epimeteo, vio que todos los animales estaban justamente equipados, menos el hombre. Como Prometeo amaba a los hombres y estos deberían vivir en la tierra sin contar con los recursos necesarios para su supervivencia, les concedió el fuego, para que pudieran sobrevivir y les enseñó a respetar a los dioses. Además, como los hombres fueron hechos a semejanza de los ...
Words: 726 - Pages: 3
...Business Strategy: Pandora created and provides an easily accessible Internet radio platform personalized to and by individual listeners. Launched in 2000, Pandora Media created a way for individuals to stream their favorite songs without purchasing them. With over 900,000 songs, Pandora takes the likes and dislikes of each individual consumer into account to make customized stations of exactly what they want to hear. Pandora is focused on Mobile Monetization which is a two prong approach. Digital Strategy and Radio Strategy are the two main areas of focus. The Digital strategy is focused on reaching its customers through the online and mobile devices where the Radio Strategy is trying to reach more consumers through the Interactive and Measureable Audio Products. Traditional broadcast radio currently stands at approximately $73 per 1,000 listener hours, where the mobile platform only stood at $20, which shows the most room for improvement. The mobile platform had increased by 50% since last year and is forecasted to continue to climb at a rapid rate. Close to 70% of all active listeners, now come from the mobile platform which shows transition of today’s society. Pandora has over 200 million registered users and more than 76 million active users. Pandora's major source of revenue are through advertisements it serves on its mobile and web platform. Currently Pandora serves less than one minute of audio ads per hour of listening. This guarantees greater consumer interaction...
Words: 916 - Pages: 4
...In Genesis and the Theogony, the parallel stories of Adam and Eve, with Prometheus and Pandora, have both similarities and differences. There are many similarities, but the most important ones, play a significant role in the fact that women are responsible for bringing evil. These two women were also warned not to disobey, but they didn't listen. There are also many differences such as, in the story of Adam and Eve, the woman was a gift and in Pandora and Epimetheus, the woman was a punishment. Another similarity between the two stories was that both men were created with mud/clay. In the story of Adam and Eve, God took some clay from the ground and made the shape of a man. Then, he breathed into the shape and suddenly the man's eyes opened and he began to live. In the story of Pandora and Epimetheus, Prometheus shaped a man out of mud and Athena breathed air into the clay figure. Soon, the man began to move and live. One similarity between both stories is that both women were warned not to do something. In the story of Adam and Eve, Eve was deceived and tricked, by a serpent, into eating the fruit she was told not to eat. In the story of Pandora and Epimetheus, Pandora's curiosity about what was inside the box became to great. So, she opened the box and out flew all manors of evils, sorrows, plagues and misfortune. When she realized what she had done she closed the box immediately, but it was to late for all the evil things had flown out. But there was one good thing left...
Words: 355 - Pages: 2
...Pandora from the legendary myth, Pandoras Box, is a great example of a few greek values. Pandora means "all gifted." Pan means all and dora means gift. Pandora was gifted in everything, due to the gifts from the gods. Pandoras tale varies in detail. Each person interrupts it a different way, like art. This shows how beautiful the story really is. It has many valuable lessons to be learned. Pandoras story starts thousands of years ago, in the home of all the lovely gods. Prometheus was a kind god, some say he was too kind. One day, Zeus bitterly hid fire from the humans; fire was the key to their survival. Prometheus saw this, and felt sympathy for the terrified mortals. He decided to steal the fire back from Zeus and entrust it back...
Words: 509 - Pages: 3
...named her Pandora. Zeus sent his new daughter, Pandora, down to earth so that she could marry Epimetheus, who was a gentle but lonely man. Zeus was not being kind. He was getting even. Epimetheus and Prometheus were brothers. Zeus was mad at one of the brothers, Prometheus, for giving people fire without asking Zeus first. Zeus gave Pandora a little box with a big heavy lock on it. He made her promise never to open the box. He gave the key to Pandora’s husband and told him to never open the box. Zeus was sure that Epimetheus' curiosity would get the better of him, and that either Epimetheus or his brother would open the box. Pandora was very curious. She wanted to see what was inside the box, but Epimetheus said no. Better not. "You know your father," Epimetheus sighed, referring to Zeus. "He’s a tricky one."One day, when Epimetheus lay sleeping, Pandora stole the key and opened the box.Out flew every kind of disease and sickness, hate and envy, and all the bad things that people had never experienced before. Pandora slammed the lid closed, but it was too late. All the bad things were already out of the box. They flew away, out into the world.Epimetheus woke up at the sound of her sobbing. “I opened the box and all these ugly things flew out,” she cried. “I tried to catch them, but they all got out.” Pandora opened the box to show him how empty it was. But the box was not quite empty. One tiny bug flew quickly out before Pandora could slam the lid shut again. “Hello, Pandora,” said...
Words: 353 - Pages: 2
...Market research Pandora has a global distribution, selling its products all over the world, in more than 65 countries and over more than 6 continents. Pandora is very successful among the Europeans and the North and South Americans, due to the fact that 86% of their sales are covered in these countries. At the moment, Pandora’s products are not so well received in the Asian market, but in order to enlarge their profit they should focus on creating a suitable strategy for this market as well. In order to have a precise positioning for Pandora on the market it is necessary to analyse its competition and the demand on the jewellery market. In order to do so, there will be analysed the countries with the most impact on Pandora’s sells: the USA, the United Kingdom, Germany and Australia. 1. US Market Despite the economic crisis, Pandora showed a significant growth in the USA between 2009 and 2010. The reason for this growth is due to the establishment of new shops. According to financial results, Pandora had 81% growth during 2009 and 2010. In general, the jewellery market in the US showed a decline of 11% in 2009 compared to 2008; while the exclusive jewellery presented a setback, the sales for the fashionable ones rose. In this period the online shopping gained popularity because of the lower prices. The most popular online shops were Tiffany’s, Swarovski’s and Keyjewelers’s. The jewellery market in the USA is very fragmented as there exist many major and...
Words: 2148 - Pages: 9
...Stories of Pandora and Eve The Greek myth of Pandora and the Hebrew story of Eve both relate the creation of the first woman, but the woman was created for different reasons. The story of Pandora is about the betrayal of a titan, named Prometheus, who stole fire from Zeus and the gods and gave it to man. As a punishment, a woman was created to bring misfortunes to mankind. In the story of Eve, a woman was created by God as a companion for man, but she also brought misfortunes to man. Although both stories are about the creation of the first woman and how their disobedience is the source of despair for mankind, the story of Eve has a more positive view of women. In the Greek myth of Pandora, the creation of the first woman was ordered by Zeus as a gift to punish man for stealing fire. Zeus ordered the other gods to create Pandora. She was given several traits by different gods such as beauty, musical talents, healing, manual dexterity, and gardening. Pandora was lovable, talented and was the ideal female. In addition, Pandora was also given a box and told never to open it. Yet, given the traits of foolishness and curiosity, she opened the box and released the misfortunes that afflict mankind. In the story of Eve, the creation of the first woman was by God, who decided that Adam should not be alone : “It is not good that the man should be alone. I shall make him a helper meet for him” Gen Ch2; 18. Therefore, God caused a deep sleep on Adam and He took one of his ribs and...
Words: 595 - Pages: 3
...Reconstruction had a large impact on African Americans. It was a gateway period for African Americans into American society as equals. Many changes were made that helped them gain rights and acceptance, but it wasn’t an easy change. In the early years of reconstruction, black codes restricted African Americans greatly (Document D), but as reconstruction went on, various acts were passed to help African Americans gain passage into every day society (Document A). From 1865-1866, the Southern governments put Black Codes into place. These were laws that targeted blacks as unequals in society to try and regain white supremacy. Blacks couldn’t vote, purchase land, testify in court against a white man, bear arms (Document D), etc. Blacks were also forced to sign heavy-laboring contracts for work. Black Codes also sparked the emergence of the Ku Klux Klan, or KKK, who killed and lynched large numbers of African Americans and their families (Document G). Radical Republicans began to take action to give southern blacks equal rights in society. In 1866, the Civil Rights Act was passed that granted African Americans national citizenship and entitled them to sue and be sued, give evidence, and buy/sell/inherit land (Document H). Two years later in 1868, the 14th Amendment was ratified which made blacks both national citizens and citizens of the states that they resided (Document I). States now could not discriminate against blacks. From 1867-1877, Radical Republicans led Congress to...
Words: 324 - Pages: 2
...Ang Kahon Ni Pandora Characters: Pandora – Julian Epimetheus- Angela M. Gods and Goddess Zeus- Meg Hermes- Mariel Hephaestus- Batalla Ares- Angelica L. Dionysus- Angel C. Apollo- Lara Hera- Jassie Athena- Juls Aphrodite- Faye Artemis- Kyla Bugs Poot-Nicole N. Kahirapan-Emma Kasakiman-Cheska Inggit- Gatbonton Kapayapaan- Christia Narrator: Allyssa R. Scene 1 Narrator: Ang buhay ng tao ay isang gulong. Patuloy na umiikot, patuloy na tinatahak ang ibat-ibang uri ng landas. Sa pagtahak na ito, minsan tayo ay nababahiran ng dungis ang ating buhay. Walang perpektong buhay sa mundong ito. ∞LIGHTS ON Ngunit noong unang panahon perpekto ang kanilang buhay. Ang kwentong ito ay magmumulat sa inyong puso’t isipan ng kahalagaahan ng pasunod at pag-asa sa ating buhay. (NAG-SASAYA ANG MGA LALAKI) Lalaki1: Napaka-saya ng ating buhay! (tatayo) Lalaki2: S’ya nga, wala na akong mahihiling pang iba! Lalaki3: Hindi na natin kailangan humiling pa sa mga Diyos at Diyosa! Hindi na! (tatawa) Lalaki4: Wala na tayong panahon na sumamba sa kanila dahil hindi na tayo mag kanda mayaw na ubusin ang mga biyaya dito! (magtatawanan ang lahat) Lalaki5: Eto pa! (hinihingal) kaya na natin na buhay na wala sila!. (Magtatawanan at mag-iinuman ang mga kalalakihan) ∞DIM LIGHTS ∞CENTER LIGHTS sa mga Diyos at Diyosa Athena: Lapastangan ang inasal ng mga mortal! Niyurakan nila ang ating mga pangalan! (galit) Ares: Ang lalakas ng kanilang mga loob, na mag-sambit ng mga ganong na...
Words: 1348 - Pages: 6
...Pandora Media, Inc., formerly Savage Beast Technologies Incorporated, is an internet radio service in the United States, Australia and New Zealand. Pandora Media, Inc. is a free personalized radio that plays music and comedy. It has music and comedy alike that all can enjoy. You just have to start with the name of a favorite artist, song, comedian or composer and Pandora will create a custom station that plays those similar tracks for your hearing. There are hundreds of music and comedy genre stations ranging from dance music, to smooth jazz to power workout music. You can listen wherever and whenever you are in the mood for great music. Chief strategist officer Tim Westergren founded the company in 2000 and Pandora went public in 2011. When Mr. Westergren was asked the question what made him go public with Pandora, his response was that the IPO presented itself to them but they didn't have a particular plan. When you have certain level of confidence in your business, and when some liquidity is useful, those are the two principal drivers. Bridge Bank, National Association was the investment banker however, Crosslink Capital Inc., Pandora’s biggest stockholder, will sell an additional 4 million shares, according to the filing. Underwriters include JPMorgan Chase & Co. Morgan Stanley and Wells Fargo & Co. had a 30-day option to purchase an additional 2.1 million shares, potentially increasing Pandora’s proceeds to almost $280 million. Crosslink Capital will remain Pandora’s...
Words: 1039 - Pages: 5
...Pandora case 1. Pandora started with a website which provides personalized music playlists. Experts rated songs on as many as 500 different musical attributes or “genes”. Each gene corresponds to a music characteristic, such as gender of the lead vocalist, level of distortion on the electric guitar, syncopation, and vocal harmonies, to name just a few. Pandora has two subscription plans. On the free plan the listener will hear advertisments now and then and there is a user limit of 40 hour-per-month listening maximum and twelve total skips every 24-hours. For $36 a year, the subscription‐based plan provides members with unlimited listening hours, higher‐quality audio, a desktop player, and no ads. Pandora later developed a smartphone app, which also can be connected to some cars, which makes it easier for consumers to use Pandora in their cars. 2. The horizontal conflict impacts Pandora the most because their main product, music, can be found in a lot of different ways. Pandora has a lot of competition, for example, Itunes and emusic. The idea of Pandora is to create a personalized radio station. Itunes provides a way of creating your own playlist, which is simmilar to the product of Pandora. 3. Pandora uses a lot of different ways to distribute their music. They have a website, a smartphone app and they have installed systems in several cars for consumers to acces Pandora in their car via Web-connected apps. 4. Pandora will be succesful in the future because a consumer...
Words: 291 - Pages: 2
...Case study 1 | Pandora | The Freemium Business Model | | Christian Ortiz | E-COMMERCE MODELS AND ITS APPLICATIONS MKT 640GEORGE ACKERMANOCTOBER 2013 | Pandora Pandora Radio started as Savage Beast Technologies and was founded by Will Glaser, Jon Kraft, and Tim Westergren. Later on after nearly failing, the company was renamed Pandora Media and launched Pandora Radio on July 21, 2005 (Arrington, 2005). Pandora is an internet radio service, recommendation service, and the custodian of the Music Genome Project. Pandora works by users entering a song or artist that they like, and the service responds by playing selections that are musically similar. Users provide feedback on approval or disapproval of individual songs, which Pandora takes into account for future selections (Crunch Base, 2013). The Music Genome Project is the backbone of Pandora Internet Radio. The goal of the Music Genome Project is to take music and boil it down to quantifiable data. Every song in the Genome’s library is analyzed by a musicologist, which is usually a musician with a strong backgrounds in music theory. The musicologist then breaks down and rates over 400 attributes of every song, from the “soulfulness” of the vocals to the rhythmic and key changes in a given song. These 400 attributes are combined into larger groups called focus traits, and there are 2,000 focus traits. Some examples of these focus traits are rhythm syncopation, key tonality, vocal harmonies, and displayed instrumental...
Words: 1474 - Pages: 6
...Pandora case. Pandora tried to use the business model of Gillette when the products differed significantly. I do not know who were the analysts who decided to suggest Hold and Buy signals for the company. And what kind of strategic management team did the company have, but this was extremely wrong. Selling such expensive items like jewelry in a business format as a household item that costs less than 30$ is so wrong in so many cases. The poor inventory management is due to the mentality of such items worn. Usually at that price people buy something that can be combined with other jewelry, thus they would not want to come back and wear the same bracelet with another charm. Thus, the strategy that they used was completely poor executed. As well, jewelry can be brought to a professional and the lock can be changed, in order for the charms to fin. In the case with Gillette, nobody would want to spend more time than required on a razor blade that costs 30$, and there are not many substitutes. The only idea how this could have been fixed, is if the shop would change the pricing, and balance out both the charm and the bracelets. Thus a buyer would have the possibility to buy what he desired at the price in which he would be satisfied. And that’s not for sure that it would help. The company has chosen a really bad business model to look on. And there are not many solutions to fix this...
Words: 258 - Pages: 2
...see that most of the originating or base elements stayed the same in each model but some key elements changed. These element changes were major catalysts in leading Pandora through its venture from a company who in late 2005 was faced with major financial issues, to in 2013 the most successful business for subscription to radio service. Pandora coming into the race had a first -mover advantage because they were the first on the music supply scene with an algorithm that puts together a personal radio station based on the consumer’s tastes. This algorithm customized the consumers experience by basing its selections not only on the selected artist but also favorite musician and closely related music by different artists. As part of dealing with the competitive market Pandora’s main business strategy was to differentiate itself from competitors like I-tunes and P2P sites by focusing on the value its customization tools provided to the users. Being able to offer more personalization and accessibility expanded Pandora’s market space. The management team at Pandora took a risk and changed some key elements in their business model which gave the company the ability to expand the consumer base while creating loyal customers willing to pay for premium service. The first major change was in November of 2005 Pandora gone from having a subscription based revenue plan to an advertising revenue plan. The original plan was to offer 10 free hours and then give the option to purchase a...
Words: 1102 - Pages: 5
...David Raphael S. Pe ECOMMER K31 Pandora Case Study 1. Compare Pandora's original business model with its current business model. What's the difference between "free" and "freemium" revenue models? Pandora originally started with a subcription type of business model wherein users must pay $36 per month after they have used up their 10 hours of free access. The original model used was the free trial type. What happened was after the free trial of 10 hours was used up, the customers were unwilling to pay for the subscription fee. Now, the new and current model being used by Pandora is the freemium business model. The new model offered users longer time limit in using their features, which could be used again in the next month and so on. They gave the users 3 options after the free time was used up. It was either (a) to pay $0.99 for the month, (b) sign up for a premium service offering unlimited access, and (c) do nothing and wait for the next month to come, which was said previously. The new model turned out to be successful and was able to double the profits for Pandora. The free revenue model offers a free trial of a product/service for a limited time. After the users have used up the free trial period, the company now will charge the user in order for him/her to continue the use of the company’s products/services. The freemium revenue model, in the other hand, offers the user unlimited free access but only to limited features of the company’s products/services...
Words: 636 - Pages: 3
