...criminal justice system 2. Design city centre, case study on ( Crossroad mall Mumbai,phoenix mall Mumbai) 3. Thesis on Jail , case study on (banglore jail, belgaum jail) 4. Thesis on institute of archaeology , case study on (archaeological museum hampi) 5. Design of EXHIBITION 6. Restructuring the sukhna lake 7. Thesis on film city, case study on (DADA SAHEB PHALKE CHITRANAGRI MUMBAI, RAMOJI FILM CITY HYDERABAD) 8. CENTRE FOR THE INDIAN CLASSICAL MUSIC, CASE STUDY ON (KALA ACADMY GOA, NRITYAGRAM BANGLORE, NATIONAL CENTRE FOR PERFORMING ARTS MUMBAI,) 9. THESIS ON INFOTAINMENT MALL, CASE STUDY ON (THE FORUM KORAMANGLA BANGLORE, BANGLORE CENTRAL MG ROAD BANGLORE, INNOVATIVE MULTIPLEX MARATHALLI BANGLORE, BARTON CENTRE MGROAD BANGLORE) 10. THESIS ON POLICE STATION 11. ADVETECTURAL TRANSIT MODEL CASESTUDY ON (MAHATMA GHANDHI BUS STATION HYDERABAD, KEMPE GOWDA BUS STATION BANGLORE, BMTC BUS STATION ON SHANTI NAGAR,) 12. THESIS ON SOS, CASE STUD ON (SOS CHILDRENS VILLAGE CHENNAI, SOS CHILDRENS VILLAGE BANGLORE) 13. MULTI MODAL TRANSIT SYSTEM, CASE STUDY ON (ARNHEM CENTRAL GERMANY, LIVE CASE STUDY CHENNAI INDIA, HYDERABAD SECUNDERABAD INDIA,) 14. THESIS ON URBAN GRAPHISM , CASE STUDY ON (BANGLORE) 15. THESIS ON ANIMAL HUMAN RELATION ZOO, CASE STUDY ON ( BANNERGHATTA BIOLOGICAL PARK, SINGAPORE ZOOLOGICAL PARK,) 16. THESIS ON CENTER FOR ENERGY AND ENVIRONMENTAL STUDIES, CASE STUDY ON( ENERGY & ENVIORMENTAL RESEARCH CENTERPUNE...
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...+91-8943288661 araghu15@iimk.ac.in EVENT DETAILS INTRODUCTION “Here you leave today, and enter the world of yesterday, tomorrow and fantasy” PRIZES UP FOR GRAB!! 1st Prize: Rs 25,000 2nd Prize: Rs. 15,000 Which is … The industry where you can make people laugh, make them happy The industry where you can strengthen the bonds of friendship The industry where work is fun, because you work for fun Yes… It is the amusement industry!!! Madhyamam Daily Backwaters ‘11 brings to you 'Serve-Wise', a marketing event with a focus on service-marketing, which gives you the opportunity to market a large-scale amusement park, Bisneyland in our own country, India. EVENT FORMAT ROUND 1: CASE (REFER APPENDIX) All the teams are required to go through the case and answer the questions given therein. Submissions need to be in power-point format with a maximum of 20 slides (2 slides per case question) ROUND 2: CAMPUS ROUND The top 5 teams, shortlisted after round 1, will be called to IIMK campus during Backwaters 2011 (18th - 20th Nov) and they will be required to present the comprehensive marketing strategy. IMPORTANT DATES Round No. Round 1 Round 2 Submission Deadline Result Date (tentative) 23:59hrs (IST); 02-Nov-11 07-Nov-11 Campus round SUBMISSION GUIDELINES Mail us your entries at servewise@iimklive.com in the below mentioned format. The subject line should be __ Power-point File Name: __Round1(User Name* of any one user) Cover Page: Team name, member details (Name, Institute...
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... MK-07-003 Setting the stage: Disneyland Resort Paris Saskia Faulk and Jean-Claude Usunier prepared this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a business situation. The authors may have disguised certain names and other identifying information to protect confidentiality. The Institute of International Management of the University of Lausanne (IUMI) prohibits any form of reproduction, storage or transmittal without its written permission. To request permission to reproduce materials, contact Catherine Lombard, administrative officer, IUMI, HEC, BFSH1, CH-1015 Lausanne-Dorigny, Switzerland; phone 00 41 21 692 3310 ; fax 00 41 21 692 3495; e-mail admin.mim@hec.unil.ch. © IUMI/HEC, 2003 Version: (A) 2003-09-10 Disney www.disney.com is the biggest entertainment company in the world with a market value of US$38 billion, and one of the oldest, continuously operating since 1923. Today it is comprised of filmed entertainment businesses, major media networks, publishing, theme parks, resorts, a cruise-line, real estate, and consumer products. Disney‟s first international park opened in Tokyo, Japan in 1983. Tokyo Disneyland opened with a flourish and continued to do well until the softening of Japan‟s economy in the 1990‟s, from which it has yet to recover. In an effort to boost attendance, the older male-oriented Tokyo DisneySea Park opened in 2001.1 Disney is currently building...
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...R1 R1 CEBU INSTITUTE OF TECHNOLOGY – UNIVERSITY College of Engineering and Architecture ------------------------------------------------- Department of Architecture A PROPOSED IT PARK RESORT IN CORDOVA Basalo, Jhane Diane L. Cantal, Cheque L. Doron, Angelie G. Ar. Alyckhine De la Torre Technical Advisor Ar. Leonida De Vera Thesis Coordinator Chapter 1 The Problem and Its Scope 1.1 Introduction The world is constantly changing through the widespread availability of information and communication technologies that led to utmost capacity for dissemination of knowledge and information. The IT revolution has improved the economic growth and productivity thus, increasing demand for the business process outsourcing (BPO) industry drove the establishment and infrastructure of many IT parks and centres. IT parks in the Philippines are solid indicators of progress, both in the technological and economic spheres, because of their competitive workforce and multilingual abilities that most multinational companies would prefer to reach out. The Department of Science and Technology-Information and Communications Technology office (DOST-ICT) together with the private sector, like Farlis Development Corporation, is pushing for the improvement of the industry in the country by working together to attract other companies to engage in offshore outsourcing in the country. Cordova is a municipality located in the 6th district of Cebu Province in the Philippines...
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...Appendix 1 Case study: Shanghai Disney Resort Joint ventured by Walt Disney Parks and Resorts and the Shanghai Government, the Shanghai Disney Resort has been started since 2009. The entire project is divided into two phases. The first phase is scheduled to be completed in December 2014. It includes a Magic Kingdom-style park, Shanghai Disneyland Park, and two themed hotels. The two phases cover a total of 963 acres of land, more than three times the size of the Hongkong Disneyland. The budget of the project amounts to US$ 4.5 billion. The Resort is built in a style similar to other Disney Resorts around the world. At the same time, special fascinations are designed to attract Chinese guests. Distinctive performance will be organised in particular Chinese festivals. After completion of the first phase, the Resort is expected to serve 12 million guests during the first six months. As expected, the guests will be local citizens and residents in the neighbouring provinces. Gradually, the Resort plans to attract customers from the entire nation, as well as tourists from countries in the vicinity, such as South Korea, Singapore, Malaysia and Taiwan. The management budgets at 40 million guests per year, until the completion of the second phase. The management anticipates a similar customer profile in the target market segment. That is, families with young children are the primary targets. Secondarily, the Resort aims at young couples, tourists, and youth...
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...Analysis of Service Marketing Strategies in the Hospitality & Tourism business in the UK: The Sheraton Park Lane Hotel Mashfiq Ahmed The hospitality and tourism industry is one of the biggest industries in the United Kingdom and in the entire world. Two of the major components of this industry are the marketing and public relations as in the highly competitive and sophisticated business world of the twenty first century; they play the key role in attracting and retaining customers i.e. the sales of products and services. Especially for businesses that focus on the luxury consumers, branding is an integral part of their core value proposition and there is no better way to create a brand identity and promote it than the use of interactive marketing strategies and public relations tactics. To get your BUSINESS Reports / Case Studies/ Research Projects / Dissertations / Term papers / Presentations / Assignments done, CONTACT: MASHFIQ AHMED . ahmed.mashfiq@gmail.com +8801674312929 January, 2012 1. Introduction The hospitality and tourism industry is one of the biggest industries in the United Kingdom and in the entire world. Two of the major components of this industry are the marketing and public relations as in the highly competitive and sophisticated business world of the twenty first century; they play the key role in attracting and retaining customers i.e. the sales of products and services. Especially for businesses that focus on the luxury consumers, branding...
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...| Hospitality and Restaurant Management As an In-Demand Course: | A Survey Study | | Peter Jay Obillo | 10/1/2013 | | CHAPTER I THE PROBLEM Background of the Study In the annual rate of enrollees at Panpacific University North Philippines, The College of Hotel and Restaurant Management takes the place of one of the courses that has a high percentage of enrollments every year in the other courses offered. This result shows that many students are giving interest of taking up Hotel and Restaurant Management course. Hospitality Management is one of the courses that is in-demand in the Philippines and all around the world. The program has a very broad scope of subject and skills to be learned, it may come in many names; these are food and beverage, hospitality management, and travel and tourism business, cruise line and maritime. Here are some factors why Hotel and Restaurant Management course is in-Demand: 1.)Wide Range of Opportunities- Hospitality Industry is very huge. You can find different Hospitality companies anywhere in the globe. Because of this you will Have Unlimited opportunities for your career. You can choose to work in your local or find jobs abroad. 2.)Different Career Path- Graduates who study Hotel and Restaurant Management choose a career based on their expertise or shift to another field related to Hospitality Management. You can be a Restaurant Manager, Hotel Manager or any career that is related in hospitality industry. 3.)High...
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...Research in Brief Service quality and human resource practices: a theme park case study Jeffrey Hickman Guest Service Manager, The Disney Company, Lake Buena Vista, Florida, USA Karl J. Mayer Assistant Professor, William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas, Nevada, USA Keywords Human resource utilization, Theme parks, Employee communications, Service quality Introduction In services management, the linkage between employee performance and the delivery of high quality services has been well documented in the services marketing and hospitality literature (Zeithaml and Bitner, 2000; Mohr and Bitner, 1995; Bettencourt and Gwinner, 1996). This article reviews the human resource practices that have been adopted at a major theme park in order to maximize the delivery of superior guest services. Using a case study approach, the article describes how employee strategies at the Florida Theme Park (a disguised version of the park's actual name) lead to the attainment of exceptional service quality. The Florida Theme Park (FTP), which is located in central Florida, is a large, multi-purpose facility that features water parks, resort hotels, an entertainment district, and a sports complex. The FTP employs tens of thousands of people in a variety of positions. FTP's human resource department must develop recruiting strategies and reward and recognition programs that maintain high morale and promote teamwork, particularly for its customer-contact...
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...Globalization through the lens of The Walt Disney Company 2. Using a single case study (for example select one of these: transnational corporations – Microsoft, McDonald’s, cultural products – film, I-pods, international financial institutions and policies – World Bank, Structural Adjustment Policies) indicate what reasons might there be for supporting and rejecting the idea of globalization as ‘Westernization’, Americanization’, and/or ‘McDonaldization’? Which arguments are more persuasive and why? Name: Amy Christofferson Student #: C05694091 Course: INS201 Due: Tuesday, November 23, 2010 "Unfortunately, all this success creates the ever-greater demand for more success." Quotes Bob Iger, The Walt Disney Company’s CEO since the death of Bill Isner in 2005. He speaks of Disney’s constant growth in economic and societal terms. Iger has focused the company’s growth on the different franchises, such as the Jonas Brothers, and on acquiring Pixar Films. Other than its branching out into other age groups, the success in the box office, along with online games and products based on both, Disney also owns many other successful businesses. Among these are ABC and ESPN as well as blossoming local Disney movies, shows and products in many different countries. Iger’s executive decisions have brought much success to Disney and have further added to the global impact of Disney and failure does not seem to be anywhere in sight. Steve Jobs, a co-founder and...
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...Disney’s ITIL® Journey Glen Taylor, Vice President of Technology, Architecture and Security, Parks & Resorts, The Walt Disney Company Case Study October 2010 © Disney © The APM Group and The Stationery Office 2010 2 Disney’s ITIL® Journey Contents Introduction Disney’s ITIL journey Getting widespread adoption Choosing ITIL experts Glen’s advice for organizations adopting ITIL Acknowledgements Trademarks and statements 3 3 3 4 4 4 4 © The APM Group and The Stationery Office 2010 Disney’s ITIL® Journey 3 Introduction The Walt Disney Company (TWDC) has five major segments: Studios, Consumer Products, Media Networks, Interactive Media and Theme Parks & Resorts. Glen Taylor is VP of Technology for Theme Parks & Resorts (TP&R). It is the largest division in the organization and in 2009 generated $10.7 billion – approximately 30% of TWDC’s revenue. The division currently manages 11 parks, two water parks, 42 resorts and two cruise ships. The scale of the organization is extraordinary. Over 118 million people visit the parks every year. In comparison, the 2010 World Cup brought around 350,000 visitors to South Africa. Theme Parks & Resorts is the only segment of TWDC that interacts face-to-face with its customers every day, 365 days a year. During peak times some parks are open and full of guests for 18 hours a day. The 42 resorts have over 36,000 rooms worldwide. Cosmic Ray’s restaurant at Magic Kingdom in Orlando is the busiest quick-service restaurant...
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...STRAT Case Study “The Walt Disney Company: Its Diversification Strategy in 2012 LELE SONG February 9, 2015 February 9, 2015 KEY ISSUES * Understand why a company’s resources and capabilities are central to its strategic approach: Diversification is Disney’s main strategy for constant growth. The company is broadly diversified, including five major segments. Disney attempted to capture synergies existing between its business units. * Strengthening a company’s market position by expansion: Disney aims to expand globally and exploit the business opportunities in the emerging market since the domestic market is about to be saturated. * Become aware of what the company should do to achieve operating excellence: Instead of letting technology throw threats at the company, Disney decides to embrace technology to enhance quality of products and improve customer experience. Disney’s success is highly dependent on technology. * Become aware of the strategic benefits and risks of expanding a company’s horizontal scope through mergers and acquisitions: Disney has a very clear acquisition strategy, and they have successfully acquired some valuable brands. Acquisition also benefits Disney for global expansion. ANALYSIS The Walt Disney Company (“Disney” or “the company”) was a broadly diversified median and entertainment company. In 2012 the company’s business units were organized into five divisions, which include media networks, parks and resorts, studio entertainment...
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...A’level Business - Scenario Case Study You are employed as a travel agent. Your customer the Smith Family has come to see you with regards to a holiday they are planning in the summer of 2015. The Smiths are a husband and Wife team with two children, John aged 7 and Arthur aged 17.The Smiths have a number of objectives they want you to consider when making a recommendation as to holiday choices. Their Objectives include: £2,500 budget for the entire trip They want evening entertainment for the whole family Kids clubs Easy access to the beach Sun, sea Your task is to write a report to the Smiths analysing three holiday destination i.e. Turkey, Disneyland, Florida and Majorca. You will need to structure your essay as follows: 1. a short introduction 2. Analyse destinations, look at the advantages and disadvantages of each destination and the impact it might have on the family and their objectives 3. Make a justified recommendation. Why is the option you selected better than the other options. Points to consider: Flight time, weather, activities, entertainment, distance to the beach, budget etc Year 13 HW Mr Ismail Within this report I will be assessing the suitability of three holiday destination for the Smith Family. In order to do this it is critical to understand the objectives of the family; evidence within the case study clearly shows that the family have a budget to work too i.e. £2500 and a number of resort requirements like sun, sea, sand, children’s clubs...
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...Caio Cezar Lima Toth Dr. Harmon MNGT 3370.793 March 12, 2014 Discussion Case I – A Brawl in Mickey’s Backyard 1. What is the focal organization in this case, and what is the main issue it faces? The focal organization in this case involves SunCal’s plan of building around “1.500 condominiums, with 15 percent of the units aside for the below-market-rate rental apartments.” This idea would help many people that were living in that area, including Disney’s workers that could not afford the high renting rates to keep their houses, families and current jobs. However, even having the support of many citizens, the developer (SunCal) also suffered a great opposition, especially from Disney, since the 26-acre that the company arranged to buy was seen as a possible site for expansion of the resort/park. An illustration of this objection is when one of Disney’s representatives argues that “Anaheim and Orange County have to address the affordable housing issue, but Anaheim has to protect the resort area. It’s not an either/or.” 2. Who are the relevant market and nonmarket stakeholders in this situation? * Market Stakeholders * Disney * SunCal * Disney’s Employees * Nonmarket Stakeholders * Anaheim Council * Anaheim Community (citizens, protestors) * Disney’s Employees P.s. Disney’s Employees are part of both kind of stakeholder since according to the book “ Market Stakeholders are those that engage in economic transaction with the company…Employees...
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...Introduction The Walt Disney Company was originally founded in 1923; a company committed to providing quality and wholesome entertainment experiences to people of all ages. The company is known for the following four segments, which consist of Studio Entertainment, Parks and Resorts, Consumer Products and Media Networks. The Walt Disney Company consists of five (5) Disneyland and Disney Park Resorts, in total. Two are located in the United States, one in Europe and two in Asia Pacific. The original Disneyland Resort was built in 1955, in Anaheim, California; followed by Disney World Resort, Lake Buena Vista, Florida in 1971. After the success of these two large theme parks in the United States, Disney decided to expand internationally. First Tokyo Disney Resort built in 1983, secondly, Disneyland Resort Paris (EuroDisney) which opened its doors in 1992, and thirdly, Hong Kong Disneyland, opening its doors in 2005. Case Study Questions 1. The factors that contributed to EuroDisney, now called Disneyland Resort Paris, poor performance during its first year of operation was the lack of knowledge of their target market, cultural differences between the USA and Europe, and the failure to take into account that “Paris is Europe’s most-popular city destination among tourist of all nationalities”. Disney did a bad job at understanding Europeans and their lifestyles. Unfortunately, for Disney the French were neither happy nor receptive to having what they called “America Cultural...
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...Case Study 6 - What are the Disney resorts and parks aiming for? 1) The Disney resorts and parks were aiming for a market that focused on creating images, experiences and products to customers that emphasized fun, imagination and service. It aimed to provide a place where customers could escape the cares of the real world through the "magic" of legendary fairytale and familiar Disney characters. The market targeted families and children and the company had already built a popular brand that was associated with wholesome family entertainment. 2) Was Disney's choice of the Paris site a mistake? Yes, the choice of the Paris site was a mistake because the lifestyle, culture and ideas of Paris were very different from the culture of the Americans which caused many of the people of Paris to be in opposition with one critic referring to it as "a horror made of cardboard, plastic, and appalling colors...taken straight out of comic book written for obese Americans". The site initially seemed ideal because of the location could provide access to millions of people. Paris was a highly attractive destination and Europeans generally take more vacation time than Americans. Disney however did not anticipate the backlash they faced due to significant cultural differences such as eating behaviors were different, French visitors were highly intolerant of long lines, Disney's grooming standards for employees were deemed too strict and excessive by the French and were met with protest and the...
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