...Qian Li Mgmt4650 05/21/2013 APPLE’S CASE ANALYSIS Apple Inc. (Apple) was established by Steve Jobs and Steve Wozniak in 1976. The company’s mission to make modernizing and promotion of personal computers, portable digital music players, mobile communication and media devices. Apple’s product was designed to cutting edge, designed beautifully, and easy use. The company product desktops and convenient personal computers ,associated devices, hardware and software. Apple has already developed the core devices that fusion with the personal computer and mobile device. IPHONE and IPAD make customers more flexible in their business activities. The power of these new processors-Intel Core i5 and i7 that run 60 precent faster making everything quicker and fluid.Apple also put their mobile equipment as a core of their business. There are three major strengths that Apple’s competitive advantage in the computer industry, first was it’s well-designed products. Apple’s unique designed and easy-use product was popular for customers. Apple’s greater extend screen than other’s company which makes to create the unique product on their productions. The revolution of design of product from simple view on aesthetics into more discipline that contain service, brand, innovation even the operation is the essential part for consumers to decide. Now the market share from Motorola belongs to Apple. Apple will prove their design effect their weight in the mobile technology industry...
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...DEFINITIONS OF DISCOURSE 1.1. Introduction In this introductory unit we are going to look at a number of definitions of discourse and to try to define some key terms used in discourse analysis, with the aim of clarifying its scope in such a way that it can deal with a wide range of problems and phenomena, but in a more systematic and coherent way. Discourse analysis refers, in a very basic sense, to talk. What most people do most of the time is talk, because to do anything requires talk and, often, texts, both in private and public spheres. However, until recently, little attention has been given to what people actually say and do in particular everyday circumstances. People talk about the world, about their work, about others and their relations with them. And in talking, they do things. That was Austin’s (1962) revolutionary insight into an aspect of language that had not been fully recognized: the pragmatic function of language, what language does to make social life possible. This turn to language, or to discourse, has had the effect of breaking down barriers between different social sciences concerned with the analysis of everyday social life. 1.2. Definitions of discourse Discourse analysis is widely recongnised as one of the most vast and least defined areas of linguistics. One reason for this is that the understanding of discourse is based on scholarship from a number of academic disciplines that are quite different from one another, such as, the philosophy...
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...Harvard Business School Case Study Analysis Harvard Business School Case Study Analysis Description At the end of 2014, Apple Inc. recorded the most profitable quarter of any firm in history, and its market capitalization soon topped $700 billion. 'Apple Inc. in 2015' explores the history of Apple, its successes under Jobs, its continued growth under Tim Cook, and the challenges facing the company in 2015. With iPod sales continuing their freefall, tablet sales in decline, and the Macintosh's market share remaining small, Apple was increasingly dependent on the iPhone to drive its growth. Could Cook continue Apple's dominance in the smartphone market in the face of growing competition? Could he revitalize the iPad business, become a leader in payments, with Apple Pay, and replicate Apple's success in other device categories, such as the Apple Watch, the first new product the company had released since 2010? Introduction: Apple Inc has been an icon in American industry over the last three decades. The CEO Steve Jobs did a remarkable job turning around the company that was nearly bankrupt in 1996, however after his death in 2011 the questions has been brought forward of how sustainable will Apple be without Steve Jobs. Apple has always been trying to be simple and bring easy to use products to a large market of consumers. On the beginning Apple focused on producing low-cost computers merged with...
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...implementation plan 11. Summary of project Abstract Brief Company Background The organization that will be the topic of my discussion in my final project paper is Cook County Health and Hospital System (CCHHS) in Cook County, Illinois. The Cook County Health and Hospitals System is the safety net for health care in Chicago, suburban Cook County, and unincorporated Cook County boundaries. There are three hospitals in the Cook County Health and Hospital System. John H. Stroger Hospital is the main hospital in the system, which is located in the Illinois Medical District on the Near West Side in Chicago. Stroger Hospital serves as the primary public provider for medical services for Cook County. The other two hospitals are, Provident Hospital is located on Chicago’s south side, and Oak Forest Hospital is located in the south suburb of Oak Forest. Not only is there three hospitals in the system, but also 16 Ambulatory and Community Health Care Clinics. My role in CCHHS, is being the Administrative Assistant IV in the Medical Surgical Department, under the direction of the Medical Director, formally Chief Medical Officer, at Cermak Health Services of Cook County. Cermak Health Services is special in CCHHS, because we oversee the health care for patients/inmates of Cook County Department of Corrections, inside Cook County Department of Corrections....
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...* EXECUTIVE SUMMARY * MISSION STATEMENT * PURPOSE OF BUSINESS * BUSINESS GOALS * DESCRIPTION OF BUSINESS * OPPORTUNITIES AND STRENGTHS * CRITICAL RISKS AND PROBLEMS * MARKETING * OPERATIONS * MANAGEMENT * FINANCIAL EXECUTIVE SUMMARY The interest by consumers in the coffee house industry is sweeping the country. Coffee Circus is positioned to bring this to the Northwest Santa Fe area. To date it has been confined to the Central and East areas. Coffee Circus will provide a friendly, comfortable atmosphere where the customer can receive quality food, service and entertainment at a reasonable price. The coffee house will offer a variety of choices to the customers. Coffee and tea of all sorts will be offered. Juice, soda, and non-alcoholic beverages also will be available. Both wine and beer will be on sale. Coffee Circus will serve breakfast, lunch and dinner. The interior design of the building will focus on projecting a relaxed atmosphere. Coffee Circus will be divided into different areas. Some will have tables and chairs, another will have large antique stuffed couches and chairs, end tables, coffee tables, book shelves filled with books and magazines, tiffany style lamps and braided rugs. A PA system will be installed so that the music and entertainment can be heard throughout. A large selection of table games will be provided. There will be nightly entertainment featuring acoustic jazz, blues and folk music. On selected nights there...
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...Group : 911 – Healthy Cook | Intt465 – Term Project Final Report | Instructor: Albert Özkohen | Tuğçe Ulusu, Gökhan Üzümcü, Celal Güner, Merih Sorkut 20.12.2015 | Table of Contents: Executive Summary: 3 Business Description: 4 Business Goals: 5 Our Mission 5 Our Vision 5 Business Model: 5 Market Analysis: 7 Identifying Target Markets: 7 Target Market Research: 7 Competitor Analysis: 8 Defining the Competitive Position: SWOT Analysis, A Useful Approach: 8 Strengths and Weaknesses of Competitors: 10 Competitive Strategy: 10 Operations: 10 Financial Statement 12 Start-up Budget – Period Covering : (Jan) 2016 – (April) 2016 12 Cash Flow 13 Income & Expense Statement 14 Balance Sheet 15 Executive Summary: There’s an expression as “you are what you eat” to make people realise how bad they are nourished and take an action to eat more healthy. However, in today’s Turkey, especially in big cities, people’s eating habit is worsening day by day. In the past our mothers were the ones who take the all responsibility in the kitchen. While our fathers were working and bringing home food, our mothers (or the women in the house) were cooking everything for us. We weren’t worrying about what we ate. However, this tradition is now changing. Especially in big cities like İstanbul, and especially with the new generation, women have joined the workforce. Most of the young women now working as many hours in a day...
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...Strategic Management Change Analysis of Apple’s Company Executive Summary The essay aims to deliver a strategic management change analysis report for Apple’s company operation model due to Jobs times management strategic and the one in Tim’s management modes. It first covers a deeply demonstration of company’s background and development introductions. And then it analysis’s the enterprise’s environment analysis models especially in external and internal ways to demonstrate how it works in the company. Finally, the essay discusses about the enterprise SWOT analysis methods, and according to all statements discussed, it gives some useful suggestions to the company in future. Strategic management analyses, decisions, and actions an organization undertakes in order to create and sustain competitive advantages. What kind of strategy a firm undertakes will influence the company development. Apple is the giant in computer industry, and how the company can achieve so great success, it is inseparable with their suitable strategy. Through analyses Apple’s products, market and strength or weakness, to see the strategy of the two companies, it will be a reference to other firms. Table of contents Strategic Management Change Analysis of Apple’s Company 1 Executive Summary 1 1. Introduction and background of the Apple’s company 4 1.1 Apple’s developing Profile...
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...targeted customers effectively as well as attracts more customers. In the meanwhile, the success of Apple Inc. is due to the support from strategic marketing. This report for Apple Inc. will analyze strategically about Apple in terms of its business description first with company profile, financial description and future direction in it. Furthermore, the sustainable business strategies that Apple adopts will be described in detail and the effectiveness of them will also be proposed one by one. The author also makes use of one of the classic tools, SWOT analysis, to give all-around insight of its competiveness strategies in terms of advantages and disadvantages. Some suggestions will appear in the end of this report as well. Business Description Company Profile The business description comes from its financial report: “The Company designs, manufactures, and markets mobile communication and media devices, personal computers, and portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. The Company’s products and services include iPhone®, iPad®, Mac®, iPod®, Apple TV®, a portfolio of consumer and professional software applications, the iOS and OS X® operating systems, iCloud®,...
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...their similarities and oppositions, which can be illustrated only after a deep analysis of both lifestyles. On-campus dormitories may be a pleasant experience for one person and a terrible test for another. First of all, any individual living in the dorms will have to face the reality of rooming with up to three other people. At times dealing with others can be a pain, especially if they are uncooperative. Secondly, the dorms do not provide the individuals with an actual kitchen and contains a small space for refrigerating food. This means that students have to eat in the cafeteria where the food may not be the best quality. Thirdly, the dorms are very small. The average dorm is 12ft by 19ft, which is supposed to house two people and all of their belongings, such as clothes and electronics. Being cramped inside a room can be very uncomfortable as there is little to no privacy because of the closeness of everyone. Living on campus is vastly different than living at home. Home living is another option sometimes chosen by young people. First of all, home living allows the student to have access to healthy food, freshly cooked in a normal kitchen. These meals can be substantially more nutritional then on campus food as well as it’s cheaper. Secondly, staying at home allows one to have access to their own rooms. These bedrooms are generally smaller than dorms, but they contain all of one’s personal belongings. Also, living at home ensures that one will have...
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...been held to, modified, expanded upon? Is there something more to his theories? Comment on the quote “all you need to know to become a successful investor is two courses, (1) A course on how to value companies and (2) a course on human behavior”. How does Buffet’s philosophy statements on page 19 and 20 compare to what you have learned so far in your other management classes or personal experiences? What does the advice that Buffet gave the University of Florida students mean to you? Select 2 quotes on page 22 and comment on why they are meaningful to you. How has Mr. Buffet taken advantage of the recession of the past 4 years? Comment on Mr. Buffet’s quote “We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful”. By use of research, how has Buffet and his company applied this statement with their current actions? Case 2 INTUIT Your textbook on page 19 makes reference to the fact that most entrepreneurs learn about cash flow, marketing and human resources after they have those problems. Comment on how Scott Cook seemed to address these issues? How important are ethics to the entrepreneur for your reading of this case and the text (page 26)? Discuss any experience you may have or can foresee. Do you view entrepreneurs as role models and who do you admire? The text describes that...
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...Employee motivation has the power to increase the productivity, performance and loyalty of your workforce, if you choose the right rewards and incentives. By rewarding your employees for their effort and commitment, and giving them the recognition they deserve, this will engage and motivate them to work even harder. Whether you want your employees to produce better sales, increase their productivity, or exceed their targets, engaging them with rewards and incentives will give them the motivation to strive for these results by that they work By TEAM meaning Together We Archive More . Employee motivation can be divided into two groups: intrinsic and extrinsic. Intrinsic motivation is “the work motivation in the absence of such external factors as pay, promotion, and co-workers” (Aamodt, 2012, p.326). Extrinsic motivation, on the other hand, arises from a range of compensational factors such as financial rewards, career opportunities, co-workers etc. Moreover, motivation in organisations can be divided into three different perspectives: need-based, process-based and learning-based. Need-based perspective on motivation is central to the idea that “humans are primarily motivated by deficiencies in one or more important needs or need categories” (Griffin and Moorhead, 2011, p.93). Abraham Maslow’s Hierarchy of Needs is the most basic and the most popular theoretical frameworks related to need-based perspective on motivation. According to the theory human needs can be classified...
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...The psychology of change: understanding the guiding principles of effective change management Most change management models in use today are in the form of a process or set of steps. In fact, the most effective processes or methodologies are based on research and the experiences of change management experts from years of trial and error in the field. However, the underlying lessons and principles that produced these change management processes and tools are not always clear to the practitioner (especially if you are new to the field of change management). In many cases, the guiding principles and lessons-learned are not even discussed as part of the model or tools. The result: you learn the how but not the why. The years of practical experience and knowledge that formed the basis for these processes are not readily available to a person trying to make them work in a specific situation. This new tutorial series goes beyond the activities and tasks of managing change for one simple reason: understanding the “why” makes you better at doing the “how.” Change management is not a matter of simply following steps. No two changes are exactly alike, nor are any two organizations. Following a recipe for change management is insufficient to drive business results. The right approach will be specific to the situation. If you do not understand the why behind your actions as a change management practitioner, changes can fail even when reputable change management processes are followed...
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...products that make lives healthier and more enjoyable. This American diversified multinational corporation focuses on strong global brands in its core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate follows a tightly defined strategy to grow market shares for key products, such as toothpaste, toothbrushes, bar and liquid soaps, deodorants/antiperspirants, dishwashing detergents, household cleaners, fabric conditioners and specialty pet food.("Colgate Palmolive Annual Report 2012,") Colgate-Palmolive Company's growth from a small candle and soap manufacturer to one of the most powerful consumer products giants in the world is the result of aggressive acquisition of other companies, persistent attempts to overtake its major U.S. competition, and an early emphasis on building a global presence overseas where little competition existed ("Colgate-Palmolive Company History,"). 1. CURRENT SITUATIONAL ANALYSIS a. Current Products The company is organized around four core segments: oral care, personal care, home care, and pet nutrition. i. Oral care products are such as: * toothpastes: colgate total, CDC, optic white, sensitive, CSPR, kids, advavced whitening, kayu sugi etc. * Toothbrushes: colgate 360, Twister, Zig Zag, Slim Soft, Classic, Kids * Mouthwash : Plax ii. Personal care products are such as: * bar soap: Protex, Palmolive * shower liquid: Protex, Palmolive * Liquid hand soap : Protex, Palmolive iii. Home care products are...
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...AMAZON.COM: GLOBAL STRATEGIC ANALYSIS IN INTERNET AND ONLINE INDUSTRY: THE FUTURE OF ONLINE SHOPPING COMPETITION SYSTEMS. 5/6/2015 Group Global Strategic Analysis Project for MGMT 471 Role of the Global Corporation Executive Summary Amazon.com, Inc. is an American electronic commerce company with headquarters in Seattle, Washington. It is the largest Internet-based retailer in the United States.[12] Amazon.com started as an online bookstore, but soon diversified, selling DVDs, Blue-rays, CDs, video downloads/streaming, MP3 downloads/streaming, software, video games, electronics, apparel, furniture, food, toys and jewelry. The company also produces consumer electronics—notably, Amazon Kindle e-book readers, Fire tablets, Fire TV and Fire Phone — and is a major provider of cloud computing services. Amazon also sells certain low-end products like USB cables under its in-house brand Amazon Basics. Amazon has separate retail websites for United States, United Kingdom & Ireland, France, Canada, Germany, The Netherlands, Italy, Spain, Australia, Brazil, Japan, China, India and Mexico. Amazon also offers international shipping to certain other countries for some of its products.[13] In 2011, it had professed an intention to launch its websites in Poland[14] and Sweden.[15] Names of All Group Members Awes Alrefae 8993 Yaman Naqawa 8282 Ahmad Alazmi 11608 Mohammed Alghoul Amazon.com: Global Strategic Analysis in internet and online industry: The Future of online...
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... Change management: Yahoo & Apple What was true more than two thousand years ago is just as true today. We live in a world where "business as usual" is change. New initiatives, project-based working, technology improvements, staying ahead of the competition, emerging stronger from the recession - together these drive changes to the way we work. (from A Sense of Urgency, by John P Kotter Published By Harvard Business Press, 2008) Today more than ever before, we can feel that we live in an era of risk and instability. Globalization, new technologies, and greater transparency have combined to upend the business environment and give many CEOs a deep sense of unease. The management structure of an organization as well as personal leadership style CEO’s and other senior leaders’ affects how individuals within a company make decisions and how quickly the company reacts to various challenges and opportunities. From basic definition of change we learned that the origin of the necessity of change lies in the dissatisfaction with the current state or the perception of a problem. The objectives, content, and process of change should be specified as part of the change management plan. Change management processes can benefit from creative marketing to enable communication between change audiences, and a deep social understanding about leadership styles and group dynamics. To track transformation projects, organizational change management should align group expectations...
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