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PERSONALITY AND PERCEPTION

D07Q7
QUESTION
Q2 (a) Identify the potential scope of the individual’s contribution to an organisation.
(12 marks)
(b) Using examples, explain how the following characteristics may affect the contribution of the individual to the organisation: (i) personality (ii) (ii) attitudes (13 marks)
(Total 25 marks)

ANSWER

(a) The potential scope of the individual’s contribution to the organisation includes:
● Effort – managers expect employees to work and fulfil agreed objectives
● Time – individuals contribute their time and this may include unsocial hours
● Obedience – to company rules and policies
● Flexibility – organisations need to respond to changing situations and varying demands in effective and customer focused ways
● Adaptability – individuals are most effective where they adapt to change
● Skills – individuals bring a variety of skills that are essential to the effective performance of the organisation. These will include technical, conceptual and inter- personal skills
● Loyalty and commitment – to the organisation’s goals and their effective fulfilment
● Personality – this is important to internal relationships and group effectiveness
● Any organisation is more than the sum of its individual parts i.e. the individuals that compose it
● Creativity – the individual may contribute new ideas and the development of better methods and processes
● Individuality – this may be very important to the ongoing health and effectiveness of the organisation i.e. challenge to conventional wisdom and norms

(b) (i) ● Personality may be defined as characteristic patterns of behaviour and modes of thinking that determine a person’s adjustment to the environment (Hilgard).
● It involves the individual psychological structures and processes that shape a person’s actions and reactions towards the organisation and

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