...COMMUNICATING IN THE VIRTUAL WORKPLACE E- Commerce is become a house hold name in America. There are so many different awesome ways to manage his or her time by using the internet to search for items. The internet shopping has become such a competitive environment. Competing for new customer and gaining the trust and loyalty of the current customers becomes a real task. A customer has more choices and can get better deals at the click of the mouse. Knowing what the customer needs and what they are willing to pay for merchandise will help retailers to keep there customer satisfied. This paper will be identifying three behaviors inherent in e-tailing. The communications medium in which each behavior occurs. The demonstration of how each medium enables e-commerce. Analyze each behavior using the communication process. The analysis will include descriptions of the purpose, sender, receiver, message, environment, technology, noise, and feedback. Web store environment is a behavior inherent e-tailing. According to Prasad & Aryasri (2009), Retail store environment plays a dominant role in influencing consumer behavior. In terms of e-tailing, web store atmospherics significantly influence shoppers’ behavioral intentions through altering consumer affect. During the last few years, retail stores over the Internet have considerably evolved to satisfy the increasing consumer needs while serving varying customer behaviors. It is observed from previous research studies that positive and...
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...Persuasive Message Paper Glenn C. Chan University of Phoenix COMM 470 July 5, 2011 E-commerce or Electronic Commerce known from some has become a part of our everyday lives. As the growth of World Wide Web grew, more and more businesses have gone live on the web. This growth has provided consumers with many retail choices to make the lives easier for the online community. Although it makes things easier for online consumers, companies that have chosen to be an online retailer realize that it has been and will continue to grow competitively which makes it a hostile environment. Along with trying to obtain new customers or members, attempting to retain existing one’s have been the challenge. To do so, these retailers need to understand their customers or their target of choice and their process towards a purchase, to ensure they are structured to serve their customers to the highest level. The paper being presented is to identify three behaviors inherent in e tailing. In the paper I will discuss the communications medium where the discussed behavior occurs. In the discussion I will also explain how each medium enables e-commerce. This paper will show analysis of each behavior using the communication process, which will break it down with the purpose, sender, receiver, message, environment, noise, technology, and feedback. Finally a sample persuasive message aimed at a virtual audience will be developed and included in this paper. When a consumer begins...
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...Irresistible Persuasive message Comm 470 Irresistible Persuasive message Introduction This paper will define e-tailing down to the most basic level. E-tailing will also be identified by several behaviors that it is inherent of. By discussion, certain function enables e-commerce as will be seen in this paper. The communication process will be used to analyze each behavior discussed in relations to e-tailing. Sender, receiver and message just to name a few descriptions that will be covered during analyze. The paper will have a conclusion paragraph after a persuasive sample for a virtual audience is given. After reading the information in this paper, e-tailing will be clear as well as the behaviors inherent in e-tailing. Defining ever changing e-tailing The definition for e-tailing is simple but it is used for so many different reasons. It can and is used for so many different businesses around the world. Many businesses would not succeed without it and some would not even exist. According to Turban, King, and McKay (2008), E-tailing stands for electronic retailing conducted over the Internet (Chapter 3.1 INTERNET MARKETING AND ELECTRONIC RETAILING). E-tailing is used by large and small businesses to reach the largest possible amount of consumers that can be reached. According to Turban, King, and McKay (2008), Manufacturers make out pretty good by e-tailing because they are able to bypass the intermediary and pocketing the...
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...Sample Persuasive Messages Jim Watson January 16, 2012 Comm/470 Professor Greta Zeimetz E-Commerce has become a part of our everyday way of shopping. Shopping via the internet is available through many companies, as well as enables the customer to save time and effort. Online shopping is also more convenient than going to the company’s store to shop. Electronic retailers understand this has become a competitive environment. These companies must not only find innovative ways to grow their business, but also maintain their existing customers. Electronic retailers must understand the customer behavior and understand the decision-making process a customer goes through prior to making a purchase. The main focus of this paper is to recognize three behaviors essential in e-retailing. I will discuss the communications medium in which each behavior occurs, as well as, explain how each medium enables e-commerce. I will examine each behavior using the communication process, to include the purpose, sender, receiver, message, environment, noise, technology, and feedback. E-Retailing Behaviors When a consumer starts their research for a product or service on the Internet, there are several aspects taken into account. Most consumers will be more inclined to brand names they trust to begin searching for a product, because they have established a sense of trust and loyalty with that name through experiences in other shopping techniques. The behavior of an e-retailing...
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...Persuasive Message Contained in the following is an analysis of how to use and write electronic-commerce messages and messages on paper, to communicate directly, indirectly and how to write persuasive messages. Many occupations require you to persuade others to buy-in, participate, support, or sell an idea or product. The receiver of the message must view you as creditable and respect your ideas. Electronic Commerce Electronic commerce (e commerce) is synonymous to electronic trailing (e tailing) and electric business (e business). Electronic commerce, electronic trailing, and electric business are the marketing of selling merchandise on the Internet. According to Schappell, D., 2000, “E-tailing began to work for some major corporations and smaller entrepreneurs as early as 1997 when Dell Computer reported multimillion dollar orders taken at its Web site. The success of Amazon.com hastened the arrival of Barnes and Noble's e-tail site. Concerns about secure order taking receded. Nineteen ninety seven was also the year in which Auto-by-Tel reported that they had sold their millionth car over the Web, and Commerce Net/Nielsen Media reported that 10 million people had made purchases on the Web. Jupiter research predicted that e-tailing would grow to $37 billion by 2002.” Electronic commerce is broken down into five categories, business-to business (B2B), business-to-consumer (B2C), consumer-to-business (C2B), consumer-to-consumer (C2C), government-to-employee (G2E). ...
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...interpersonal and business communication? Provide specific examples to support your answer. · Consider your own experience as you answer this question. If you have not worked in a business environment, you may ask a friend, parent, or other adult about his or her experiences. COM 140 Week 3 DQ 2 Post your response to the following: What qualities make any form of written communication effective? Which qualities do you already include in your writing? How can you incorporate additional effective elements into your written communication? COM 140 Week 5 DQ 1 Post your response to the following: Recall a situation in which someone was trying to persuade you. How effective was the argument? What could have made the argument more persuasive? COM 140 Week 5 DQ 2...
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...|[pic] |Syllabus | | |School of Business | | |COM/537 Version 1 | | |Organizational Communication | Copyright © 2011 by University of Phoenix. All rights reserved. Course Description This course prepares graduate students to apply written and oral communication principles to the roles they play as managers. Students will learn how to persuade a variety of stakeholders to commit to a proposal. Other topics include the role of perception in communication techniques, aligning communication to an audience, business justifications, presenting data, and ethics in organizational communications. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure...
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...Persuasive Message Anthony Comeaux Comm/470 Communicating In the Virtual Workplace July 12, 2013 William Curci Persuasive Message When creating a persuasive message the writer must plan the message first, know what the purpose of the message, and be very clear to the audience. According to University of Phoenix “Writing Persuasively on Paper and in Electronic Formats” A persuasive message can be in the form of a letter, an e-mail, a memo, a proposal, an advertisement, or a presentation (Roebuck, Mckenney, 2006, para. 1). Depending on the person receiving the message it can be interpreted in different ways and might need to be analyzed. Therefore, the writer must establish a rapport with the reader by convincing him and omitting common mistakes when writing the message. A great strategy to use when writing persuasively is the indirect approach that helps to get the main point across by grabbing the reader’s attention. By following certain rules and steps will help the writer to compose a successful persuasive message. Following theses certain steps; deciding what topic will be discussed which may be even something the reader may disagree on. Making sure that whatever the topic is that it is thoroughly examined and with these findings on this topic the reader is able to prove his point. Furthermore, with the findings to prove this point the writer can used this as his strongest argument made in an outline. In this outline the writer should only limit three strong arguments that...
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...[pic] English 101 Assignments Unit One Rhetorical Situation Analysis Report (Graded as homework) Completing this rhetorical situation analysis “report” will help you to understand the context—the rhetorical situation—in which a text was written, identify the writer’s intended audience and rhetorical purpose, and consider how effective his or her strategies are for accomplishing that purpose. Text: “My View: Should Everyone Go to College?” by Mike Rose (Report due September 3rd) http://schoolsofthought.blogs.cnn.com/2012/10/09/my-view-should-everyone-go-to-college/ “What Value Really Means in Higher Education” by Karen R. Lawrence (Report due September 17th) http://hechingerreport.org/content/value-really-means-higher-education_15129/ Present your responses in the form of short answers to the questions below (not in essay form). Note: As you answer the questions, be guided by the information Rhetorical Choices: Analyzing and Writing Arguments provides in Chapters 3 and 4 to refresh your understanding of rhetorical situation, purpose, audience, kairos, the ethos, pathos, and logos appeals, and rhetorical analysis. 1. Where did this text originally appear? 2. What is the genre of the text? What are the common rhetorical purposes for texts in this genre? (See pp. 22-24 in Rhetorical Choices for examples) 3. What can you discern about the discourse community in which this text is operating? Who is part of the discourse community, what values...
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...Course Description This course offers guidance and examples on how to communicate effectively in a workplace that is increasingly dependent upon technology as a means to communicate globally. The course provides students with an understanding of technology-mediated communication and the ability to maximize the use of new media to optimize organizational communications. Intranets, Internet, e-commerce, and the impacts upon customer satisfaction of new communications technologies are explored. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Turban, E., King, D., McKay, J., Marshall, P., Lee, J., & Viehland, D. (2008). Electronic commerce 2008: A managerial perspective (4th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. Roebuck, D. B. (2006). Improving business communication skills (4th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. All electronic materials are available...
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...Communication Process and Effects Term Paper Evaluation of a Public Service Announcement in Hong Kong Web Link of Video: http://www.youtube.com/watch?v=n3Bsu_TB0Ug&feature=related Name: Mok Sin Yi, Sindy Student ID: 0045024 Date of Submission: 4th January, 2012 1 This paper discusses about the intended message, and various persuasive strategies being adopted in a public service announcement produced by the Hong Kong SAR Government. This selected public service announcement was produced for the Gambling Counseling Hotline Service (1834-633). It is a hotline service provided by the Hong Kong Home Affairs Bureau. The target audience of this PSA video is the problem and pathological gamblers. The PSA is produced in a hope that gamblers will call the hotline to seek for assistance in helping them to quit gambling. The underlying persuasive message of the PSA is that gamblers will disappoint and lose their family if they continue to be obsessed with gambling, they should call this hotline for assistance in quitting gambling. The PSA was creative in using metaphorical comparison to create irony in a gamblers’ confession. The man was portrayed as having more concern over gambling than his family. Different kinds of gambling, such as cards, horse racing, and soccer are used to correlate with his family members. The “Q” in the cards is compared with his wife, the horse is compared with his father, and the soccer player is compared with his son. Although he confessed...
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...Revision: English for Written communication 1. What is communication? Communication is defined as giving, receiving or exchanging information, opinions or ideas so that the message is completely understood by everybody involved. 2. List problems in communication Status & role: one way communication in hierarchy Cultural difference: technical and medical jargons or Google work environment Choice of communication: using the wrong medium(phone) to communicate Length of communication Use of language: grammar, vocabulary Disabilities: hearing and sight Known or unknown receiver Individual perception/ attitudes/ personalities: racial difference / labeling people according to their looks, false perception Atmosphere/noise/distraction Clarity of message Lack of feedback 3. What is written communication? Why is it Important compared to oral communication? (4 marks) Written communication is a form of communication written using symbols between people or groups. It is important for - For record purpose - Legal issues - For reference purpose - Purpose of clarity (pictures, authority, etc) - To be formal 4. What are the good practices that increase the effectiveness of communication? (4 marks) Ways to improve effective communication - Continually practice writing in the language - write with a clear purpose that meets the needs of the reader - decide what you want to say and put this in a logical and suitable sequence - Use words, sentences, paragraphs and layout to convey your...
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...The Importance of a strong persuasive leadership team Elizabeth M. Clausell Ashford University Business 600 Dr. James Moore December 5, 2011 With today’s landscape of constant change, a successful business rely on persuasive messaging in both internal and external communication. Can a strong interpersonal leader effectively communicate the main objective to his subordinates? A strong leader must convey strong communication skill to his audience to better align the organization plans. It is a vital and a key factor for an organization to have effective leadership detailing the ultimate goal and business strategy. Many organizational leaders in today’s business world lack this type of leader skill. Managing change in a business organization is never an easy task for leaders. This will be easily facilitated when an organization has a persuasive leader on the management team. The objective of this paper is to determine the challenges a leader faces but with the appropriate gateway of techniques will be able to persuade and influence the audience with the key components needed. Having the interpersonal skills is essentially a skill for a leader’s main objective to capture the message. However having the ability to persuade an audience is one of the most difficult skills to develop. A leader‘s persuasive message aims to influence the audience to who may be inclined to resist at first. One often need to implement or learn persuasive techniques to convince your...
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...Public Administrators and the Media Paper Public Administrators and the Media Paper This is a press release from a local news press article regarding the West Nile Virus the press release was on July 27, 2012 from the Department Of Health informing the public that the West Nile Virus has become a health problem in Columbus, Oh, once again. The news press advised people of Columbus in many ways how to prevent the bites of mosquitoes, how to stop the breeding of the mosquitoes, how to prevent breeding, who to contact once bitten or contract the virus. The press release is informative the press release gives notice of the situation regarding the mosquito problem. The press release identifies the main points and key points of the virus and whom it will affect. This also informs the public of the pros and cons of public relations. The information was widely spread throughout Columbus quickly by the use of each news station, the Internet, and by newspaper. The key interest groups were the Center for Disease Control and Prevention, Columbus Health Department, and the public. The center for disease control is one of the interest groups because reporting the infectious disease spreading throughout society is their responsibility. Center for disease control organization is for saving, protecting lives, and to prevent the spread of the West Nile Virus. The public is the other interest groups regarding the West Nile Virus also the Health Department is an interest group...
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...In social psychology there are many aspects of the things that we do in our daily lives that have been scientifically investigated through scientific method for the sake of getting to know human behavior and to put reasoning behind the thought, feeling and behavior of human beings as they are influence by our environment and others, basically why we do what we do. Social psychology looks at a wide range of social topics some of which are perception, behavior, conformity, aggression and prejudice to name a few. This paper will highlight a few of the terminologies and theories in this discipline also give overview to some of these afore mentioned topics. Starting with the terminology used in social psychology we look at the concept of self, it is stated in the text Introduction to Social Psychology self-concept “is the collection of things you know about yourself—such as your overall cognitive understanding (learned beliefs, attitudes, and opinions) about yourself” (Feenstra, 2011). Looking at this statement, it can be determined that the ideas learned throughout life about one’s self is a product self-concept. Self schema is what is understood and gathered from self-concept. Text defines self-schema as “organizing this information, affecting how we view the world and takes in information” (Feenstra, 2011). What are gathered from a person as far as the sports they may play, going to church and time spent with my family are all things that can attribute to ones self-concept...
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