...The record player and record were invented by Thomas Edison in 1877. Its first name was the phonograph. The first words ever recorded were “Mary had a little lamb”. The first record was made of paraffin paper and a embossing point to record sound. Using a metal cylinder with tin foil wrapped around it to produce sound. Later vinyl replaced the paper and a needle or stylus was also adapted to fit into the groove of the record. In 1963 William Powell Lear invented and patented the 8-track tape and its corresponding player. Then it was introduced to the public in 1966 when the Ford Motor Company introduced as the cutting-edge automotive accessory for the Ford Mustang (Techtarget.com). 8-tracks began to quickly replace the LP’s due to their portability and they would not warp or skip. During the 60’s the compact cassette was introduced to the public, it was not so much of a music playback system instead; it was used for personal recording and as dictation machine. Then during the 70’s cassettes became very popular when record industries such as Mercury saw the growing potential for their businesses. Later in the 80’s with the invention of the Sony Walkman portable player, and boom boxes; cassettes were the most popular formats to playback music. In the 70’s a music lover frustrated that vinyl records were easily damaged James T. Russell began developing a method to record music onto a photosensitive platter that would be read by a laser (ehow.com). But it was not until...
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... Financial Objectives Marketing Objectives Social Objectives MARKETING STRATEGY..............................................21 MARKETING PROGRAMS............................................23 FINANCIAL PLANS.......................................................26 IMPLEMENTATION AND CONTROL..............................26 1. REFERENCE LIST..........................................................27 2. APPENDIX [A.1] Sales forecast [A.2] Budget marketing plan [A.3]Implementation plan 1. EXECUTIVE SUMMARY This report has commissioned to development a Marketing Plan for Chipotle Mexican Grill Inc.(CMG) and recommend strategies for the introduction of its products in China to achieve the objectives. The research draws attention to the fact that Asia fast food and Fast Casual Food grew by 13% and 8% respectively in the world. CMG belongs to Fast Casual Food sector....
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...people of all income levels. In the province there are several restaurant services that occur, extending services in the people on which they are offering services for the hectic scheduled families and those people who do not want to have to work in the kitchen preparing the food. The main purpose of this study is to assess, evaluate and identify types and differences between restaurant businesses involved. From these we are prioritizing to seek information to provide for as basis in decision makings in putting up the proper business field to pursue with. For many people are urging to put up a small business like restaurants, this study will tackle first their business so that people who wish to establish a restaurant service, this paper will help them a lot from information...
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...Team B’s Competitor Research Paper for the Mobile Food Truck University of Phoenix MKT/431 March 4, 2013 Gail Lorber Introduction B's Mobile Food Truck is a business that will offer the convenience of serving foods to their customers from a traveling truck. The food truck will be located near businesses, which will allow the customers quick access to the service. Customers will have different food choices to choose. However, quick access to the food service cause the company to compete against such companies as gas station, restaurants, grocery stores, and smoothie juice restaurants. Each of these businesses offers the service of prepared and ready-to-go foods and healthy choices. Each also allows convenience service. B's Mobile Food Truck must realize these businesses will be in constant competition against the mobile food truck. Mobile Food Truck Competitors Gas station food has earned a bad reputation over the last 20 years for various reasons. Usually the only things to be found are old hot dogs, stale donuts, slushes, and tightly wrapped tasteless sandwiches that have some sort of gross cheese that most people could not identify. Several gas stations have gotten into a different range of foods, trying to expand on better choices to boost the income. Many gas stations have either joined up with franchises such as McDonald’s, Subway or a pizza place to diversify their food attractions from the common place soggy sandwiches and sodas...
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...SPLITTING THE CHECK: AN IN-DEPTH LOOK AT DARDEN RESTAURANTS, INC. vs. BARINGTON CAPITAL GROUP LP Table of Contents Executive Summary 4 Position 5 Sense 6 Uncover 7 Solve 8 Build 9 Achieve 10 Bibliography 23 Executive Summary This is the first paragraph of your executive summary. It should be indented, it should be double-spaced, and it should be in 12 pt Times New Roman font (as should the rest of the body of your term paper). An executive summary should be no longer than two pages (and preferably shorter), and should be written after your paper has been completed. It is a complete summary of your recommendations, and the reader should get a clear picture from this section alone. Assume that the reader reads nothing else. Darden Restaurants, Inc., a multi-billion dollar full-service restaurant company, is facing – and will be facing many difficult challenges. In addition to billions in lost revenue from the economic downturn and a severe shortage in their most served menu item, they have recently been challenged by a new minority shareholder who is pressuring them to reorganize their corporate structure. This activist investor, Barington Capital Group, LP, is known for being particularly aggressive and frequently getting what they want. Darden’s revenues are down significantly over the last couple of years in their two flagship – and typically most profitable restaurants, Red Lobster...
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...Panera Bread Company Crafting and Executing Strategy Executive Summary The Panera Bread Company is starting 2007 with unfinished goals and missed targets previously set and a review of their strategy is in order to continue their ongoing success. The company has grown substantially since its inception in the competitive restaurant industry; however, an aggressive target of 2,000 Panera Bread bakery-cafes will require a focused strategic plan. The company has a strong base with loyal customers who appreciate Panera’s unique dining atmosphere with a focus on quality products at a reasonable price. Panera will need to continue its market research and focus on environmental issues, which are an important core value. The opportunity for growth in the competitive market is still available, as noted in the analysis section of the report, but the most risk lies with the competition’s ability to adapt and change along with Panera to gain their own increases in market share. With this in mind, the recommendation is to continue the expansion process through the franchise offerings while maintaining the differentiation qualities Panera already possesses. The strategy must also acknowledge the potential for a market decline due to potential economic downturns and must act accordingly by keeping a close eye on stores which are profitable and stores which may be struggling. It is important to keep the brand image high to ensure a consistent quality and profitability for investor confidence...
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...[BUILDING A BATTERY POWERED GUITAR AMPLIFIER] [Gray GS 1140] Darin Frank Darin Frank Gray GS1140 Building A Battery Powered Guitar Amp Intro: Since the invention of the guitar amplifier, it has operated on AC power. Since its creation in the early 1900’s, amplifiers have come a long way. We now have multiple name brand amplifiers, as well as boutique amplifier building companies. These all use power cords that allow them to function, and produce sound. So what if I told you the way you think of guitar amplifiers might be about to change? What would you say? Background: Over the past century guitar amplifiers have gone through multiple changes. First there were vacuum tube amplifiers dating back to the early 1900’s made by Gibson and Redenbacher, to the transistor/ Solid State amplifier created in the 1960’s. Then the world renowned Jim Marshall combined the two amplifier types in 1991, and the era of the Valve State amplifier was born. These have evolved into some of the best products imaginable, and have become one of the most controversial debates among musicians since the creation of the guitar amplifier. On January 14th, 2010 a brand new era of professional guitar amplifiers were introduced into the world of music. The first lithium battery powered 60watt Grid C-1 professional vacuum tube amplifier was viewed by the general population at Namm 2010. This amplifier is equipped with many great features such as: Tubes: | 2 Nos U.S.-made 1u4 mini...
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...of exchange. measure of value. Points earned on this question: 4 Question 2 (Worth 4 points) Currency is an adjective for current economic news. stocks and bonds. paper bills and coins. government-issued bank checks. Points earned on this question: 4 Question 3 (Worth 4 points) Quantity demanded is the quantity customers will purchase at a specific point in time. producers will sell at a specific price. government demands to be produced. people will purchase at a specific price. Points earned on this question: 0 Question 4 (Worth 4 points) Which situation best illustrates all three of the basic economic questions? You start your own web design company and sell your services to local businesses. You start your own web design company for fun, making sites for your friends. You pay a web design company to make a site for you. You start a web design company using your own equipment and serve local businesses. Points earned on this question: 4 Question 5 (Worth 4 points) Your friend wanted a cell phone and an mp3 player for birthday gifts. When his mom said he could only have one, he chose the cell phone. His opportunity cost is the the enjoyment of having a cell phone. price of the cell phone. the enjoyment of having a mp3 player. price of the mp3 player. Points earned on this question: 4 Question 6 (Worth 4 points) In one week, you could read two books or see four movies. The opportunity cost of choosing to read one book...
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...Preface This research paper objective is to present on subject “Hotel Accounting” about Four Seasons Hotel and Resort. The goal of creating this report is to study on the structure of hotels. This report presented guideline to Four Seasons hotel and Resort. Each resort and hotel in Four Seasons has different uniqueness and variation, so we provided only best branch from overall branches around the world. The branches that we bring in the project are mostly in Thailand, because the writer comes from Thailand and we want to promote the traveling industry in Thailand. Most of our research comes from internet sources and some in magazine and journals. We also appreciate Four Seasons Hotel and Resort that provided us useful information and advice. So, we hope that you will find a lot of useful information and trivia from our report and use those information in the future. History of Four Seasons Hotel 1961, The first Four Seasons hotel on an unlikely downtown site in Toronto, Canada. 1963, Four Seasons opened its second hotel, Toronto’s Inn on the Park. 1970, Inn on the Park London (later renamed Four Seasons Hotel London) opened, right at the start of the transatlantic jet-travel boom. 1972, Over its history, Four Seasons would make four strategic decisions that formed the pillars of its business platform. The first was about quality. 1976, The second key strategic decision that formed the business platform was about service. 1976, Four Seasons entered the US market...
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...STRAYER UNIVERSITY BUS. 508; CONTEMPORARY BUSINESS Assignment #1 Five Guys Burgers and Fries: Ingredients for Success By Ignatius B. Perry Sr Presented to Professor Lundondo Mumeka Five Guys Burgers and Fries: Ingredients for Success Introduction What if you woke up one day and said I would like to make the very best hamburger there is. In your mind you said I don’t want to be like McDonald, Burger King, Wendy’s or any other hamburger maker that is out there. You decided that you didn’t want to people to have the ‘normal” experience of going to a fast food restaurant when they cam into your hamburger shop. Not only that you didn’t want your customers to be confused with tons of choices on your menu. So instead you would keep it very simple and be the most customer friendly establishment out of all burger joints there where. If this was you then you would be the owner and visionary behind the restaurant know as Five Guys. We will take a look at what set the Five Guys restaurant apart from the other fast food chains. We will look at the values of the food chain and how they are still growing strong today just like when they first started. We will look at a few of the factors that have made Five Guys so successful and it’s effect on an all ready crowded market. We will look at the company’s ethical and social practices and see how it affected its success. Factual Analysis Five Guy’s philosophy sets apart from other fast food chains because of their...
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...Executive Summary A. Market Study Food and parties have been a part of the culture of the Filipino. Filipino have always been a food lover, be it traditional food or food from another country. Hot is an adjective word that means having or giving off heat; having a high temperature; showing intense; requiring immediate delivery or correspondence; demanding priority. Spot is a noun word that means a place or locality; a specific position in a sequence. The owners chose this name because of the very reason that it is catchy and the word itself is explainable; it will be easily understood by their chosen target markets. Also, the owners thought of using this name because their main mission is to serve their customers with products that are warm and fresh. It features a variety of menu such as salads, pasta, hamburgers, rice meals, desserts and beverages hot or cold, alcoholic or non-alcoholic. It is also known for having the best ambiance having a laid back style with a twist of modernized furniture. Rest assured that Hotspot bar restaurant will maintain its security well. Hotspot bar and restaurant is an establishment that is very flexible and in its operations, it will make sure to cater to the needs and wants of every individual of all ages. B. Technical Study Burgers was introduced to the Philippines by the Americans, since then the Filipinos are fond of eating burgers. Hotspot bar and restaurant wants to be known for their best tasting burgers but they...
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...Praxis Business School Retail Business Plan On Snack Bar A report Submitted to Prof. K. Dashrathraman In partial fulfilment of the requirements of the course Retail Management On 7th August 2011 By Ashwin Agarwal (B10004) Deepika Agrawal (B10007) Nishant Khattwani (B10013) Sushmita Agrawal (B10035) SUBMISSION: - 1 1. Environment Scan a. Retail Scenario In India Retail word comes from the French word retailer, which refers “cutting off, clip and device”. Retailing is the interface between the producer and the individual consumer buying for personal consumption. This excludes direct interface between the manufacturer and institutional buyers such as the government and other bulk customers. A retailer is one who stocks the producer’s goods and is involved in the act of selling it to the individual consumer, at a margin of profit. As such, retailing is the last link that connects the individual consumer with the manufacturing and distribution chain. Indian retail sector comprises of organized and unorganized sector. Organised retailing refers to trading activities undertaken by licensed retailers, that is, those who are registered for sales tax, income tax, etc. These include the corporate-backed hypermarkets and retail chains, and also the privately owned large retail businesses. Unorganised retailing, on the other hand, refers to the traditional formats of low-cost retailing, for example, the local kirana...
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...Construction Problems Submitted by WWW.ASSIGNMENTPOINT.COM CHAPTER I INTRODUCTION 1.1 Background of the Study Dhaka is a megacity and one of the major cities of South Asia. Dhaka, along with its metropolitan area, had a population of over 16 million in 2011, making it the largest city in Bangladesh. It is the 9th largest city in the world and also 28th among the most densely populated cities in the world. The population of Dhaka (areas under the jurisdiction of the Dhaka city corporation) stands at approximately 7.0 million. The city, in combination with localities forming the wider metropolitan area, is home to an estimated 16.6 million as of 2011.The population is growing by an estimated 4.2% per year, one of the highest rates amongst Asian cities. Modern Dhaka is the centre of political, cultural and economic life in Bangladesh. Although its urban infrastructure is the most developed in the country, Dhaka suffers from urban problems such as pollution and overpopulation. In recent decades, Dhaka has seen modernization of transport, communications and public works. Dhaka is the commercial heart of Bangladesh. The city has a gro Urban developments have sparked a widespread construction boom; new high-rise buildings and skyscrapers have changed the city landscape. wing middle class populatio. Due to various factors, including absence of an urbanization policy or a human...
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...thomas a . meyer How Great companies Get Started in terrible times Innovate! Innovate! How Great Companies Get Started in Terrible Times THOMAS A. MEYER John Wiley & Sons, Inc. Copyright © 2010 by Thomas A. Meyer. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Published simultaneously in Canada. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose...
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...http://msdn.microsoft.com/en-us/library/bb466232.aspx#eacompar_topic4 Home Library Learn Downloads Support Community Sign in | United States - English | Preferences Expand MSDN A Comparison of the Top Four Enterprise-Architecture Methodologies Roger Sessions ObjectWatch, Inc. May 2007 Applies to: Enterprise Architecture Summary: Twenty years ago, a new field was born that soon came to be known as enterprise architecture. This paper covers a broad introduction to the field of enterprise architecture. Although the history of the field goes back 20 years, the field is still evolving—and rapidly so. (36 printed pages) Contents Executive Summary Introduction A Brief History of Enterprise Architecture Case Study The Zachman Framework for Enterprise Architectures The Open Group Architecture Framework (TOGAF) Federal Enterprise Architecture (FEA) Gartner Comparison Conclusion Glossary References Executive Summary Twenty years ago, a new field was born that soon came to be known as enterprise architecture. The field initially began to address two problems: System complexity—Organizations were spending more and more money building IT systems; and Poor business alignment—Organizations were finding it more and more difficult to keep those increasingly expensive IT systems aligned with business need. The bottom line: more cost, less value. These problems, first recognized 20 years ago, have today reached a crisis point. The cost...
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