...External Intrusion of the PlayStation Network Lecola Pierce Strayer University Professor Curtis Bunch Feb 6, 2015 External Intrusion of the PlayStation Network Sony has had recently troubles with hackers intruding into their system and threating all Sony users with the capability of stealing all users’ information, but there was a case on April 20, 2011 that had all Sony employees in shock. One of Sony’s bestselling products, the PlayStation, was taken offline after their company discovered there was an intrusion in the PlayStation Network. For those who are not familiar with the PlayStation Network this is where most of the PlayStation business is done. In the PlayStation Network customers are all registered into this network and most have sensitive information uploaded onto the network including payment information. Hacking this interface would allow access to all users’ personal information which is considered to be a serious problem since one out of four homes either have a PlayStation 3 or PlayStation 4, which all must be registered onto the system before activation. The hackers were able to gain access to three separate gaming systems including PlayStation, Oriocity, and Sony online gaming. Before Sony was able to shut down their systems approximately over a million credit card numbers were reported stolen. It’s not certain exactly when the hackers gained access to the Sony Network but Sony first announced the system had been hacked on April 22, saying an external...
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...Giovannia Musella 20120011 José Javier Ramos 20120012 Ana Lucia Tejada 20120031 Aneliesse García-Junco 20120292 CASO: Responding to the Wii? Fecha de entrega: Lunes 13 de abril 1. ¿Tiene Nintendo una ventaja competitiva? ¿Cuál es? ¿En que se basa? ¿Pueden los competidores copiarla? Nintendo no solo duplica las ventas de sus mayores competidores Sony y Microsoft, sino que observando la utilidad operativa y los márgenes operativos de la industria, podemos observar como Nintendo tiene una gran ventaja sobre la misma. Tomando los resultados desde 1993 hasta el 2007, Nintendo en promedio logra una utilidad operativa de casi 1300 millones de dólares y un margen operativo de 26%. Mientras que comparado con la industria, esta tiene en promedio una utilidad operativa de 31 millones de dólares y un margen operativo de 6%. Es evidente y podemos afirmar que Nintendo sí cuenta con una ventaja competitiva respecto a su competencia. La misma podemos identificarla en el segmento de mercado tan amplio que logró penetrar. Después de que las consolas de Sony y Microsoft se enfocan en personas desde los 18 años de edad hasta los 34, Nintendo logró penetrar un mercado que aún no había sido explorado. Creando así, una consola que pueden utilizarla niños desde los 9 años hasta personas de mayor edad de 65 años. Esto lo logran por medio de una estrategia de innovación, donde se enfocan en hacer una plataforma “User Friendly”; lo cual se ha convertido en la característica principal de la marca...
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...PS3 vs. Xbox 360 These two gaming platforms have been going at it for years now. It’s time to settle which one is the better system. The Sony PlayStation franchise was the first to release in 1994. Microsoft finally released their Xbox in 2001. However I’m not comparing the first Xbox to the first PlayStation I will be comparing the PlayStation 3 and Xbox 360. Starting with features they both have, the ps3 and 360 have, of course, exclusive games that can only be played on that specific system. For example halo is for the 360 and god of war is for ps3. They both have an internet browser and apps; they are Wi-Fi enabled meaning they can detect wireless internet. Through Xbox live and PlayStation network, they allow you to play with friends and meet people all over the world (the name tells what system has what). Now the PS3 and the Xbox 360 are generally made for the same they can do different things that set them apart. The ps3 has a Xross media Bar (XMB) which allows you to chat with friends while pausing the action in-game. This comes in handy when people message you while you’re in a good game and do not want to interrupt it. While playing users can earn trophies which so how bad ass you are. The trophies are ranked as follows: Bronze, silver, gold and platinum which can only be attain when you achieve all other trophies for the game. Keep in mind that some trophies are easier to get than others. While in-game the XMB can be used to invite players to your gaming session...
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...Internet Technology, Marketing and Secuirty The information technology era now has more companies than ever that sale, market, and advertises on the internet. With this convenience several problems with internet security occur on a daily basis. “Individuals, Businesses, and government agencies are all vulnerable to computer crime. Computer hackers-unauthorized users-sometimes work alone and sometimes in groups. Sometimes hackers break into computer systems just to show that they can do it; other times they have more sinister motives.” (Boone 509) In April 2011 Sony, a leading manufacturer of audio, video, communication and information technology products, experienced a security breach that effected seventy seven million Sony users. Throughout the years Sony has experienced several hacking incidents. One of Sony incidents was when George Hot, also known as GeoHot, cracked security on the Play Station 3 and then gained access to pirated games. Sony pursued legal action against Hotz, which then led to another hacker joining Hotz against Sony. The hacker “Anonymous”, which had previously hacked Gawker, Amazon, MasterCard, and computer security firm HBGary, released the following threatening statement on its site: “Congratulations, Sony” You have now received the undivided attention of Anonymous. Your recent legal action again our fellow hackers, Geo Hot and Graf Chokolo, have not only alarmed us, it has been deemed wholly unforgivable. “You have abused the judicial...
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...service for the first three years I owned would be free. But of course the “free” service was paid for in advance. Today I am 37 years old, and there are still times I have to tell my father that he is right. At midnight on November 17, stores everywhere in America finally began selling the long awaited PlayStation 3, also known as the PS3. Across the country, people waited in line for hours, and even days in some cases, to get their hands on a PlayStation 3. In Kentucky, ardent gamers fired BB guns at people waiting in line in order to get to the PS3s first. Millions of Americans tried to get a PlayStation 3 on that first day; however Sony had only produced 400,000 of them. On average, an additional 100,000 PS3 systems have reached stores each week since November 17. They’ve been flying off the shelves as gamers rush to buy a PS3. The PlayStation 3 has been selling for between four to six hundred dollars in stores, and over two thousand dollars on Ebay. Other popular video game consoles such as the Xbox 360 and Nintendo Wii are available at much lower prices. So why are people spending so much on the PS3? The graphics and data processing capabilities of a PlayStation 3 far exceed any other gaming console or computer system...
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...EN3220 Unit 8 What Would You Do? Introduction: I am Mark Peirce and the video game that I am going to design will be used by Sony PlayStation console. The video game will be a shooting range game that will allow you to shoot multiple guns and select various scenes to conduct your target practice. Background: Everybody likes to shoot guns but do not have the money to own a gun or go to a gun range to rent and fire the gun of choice. With my product you can save money and get the opportunity to fire multiple guns in various target areas. Product Description: This game will allow you to choose various types of guns and pick five different scenes to shoot your various guns. The scenes will be a regular shooting range, the woods, the mountains, the jungle, and a small town. The targets will be steel targets, reactive targets, cardboard, paper, and splatter targets. The game will cost $49.99 retail, which is a lot cheaper than any shooting range you attend. Targeted Audience: The targeted audience will be everyone who enjoys shooting guns but will be mainly target teens and adults. Potential Benefits: The potential benefits of my game will be that people who enjoy firearms will get a chance to fire multiple guns that they would not be able to afford in five different environments. This will also help the police department save money on ammunition and help the military or agencies like SWAT, DEA, and FBI with their target practice. Next steps: The next steps...
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...32 bit era. The next period is the developments and trends during the PlayStation era and the third is the likely development of the industry over the next few years BRIEF HISTORY OF THOSE PERIODS and THEIR REVENUES (The Evolution of the Game Console Industry) In 1994 , the first time that consumer electronics giant Sony had bravely attempted to enter the highly competitive games console market. Going under the catchy, self–explanatory name PlayStation, this 32–bit, CD–based system hit Japan in December and faced tough competition from 'The Big Two' in the form of Sega's fundamentally similar Saturn, and Nintendo's upcoming Ultra 64. By May 1995, barely six months after the release of PlayStation, over 1 million Japanese gamers had become converts. Games like Toshinden, CyberSled, Jumping Flash!, and a host of other, decidedly more obscure titles (our favourite is Chou Aniki – Kyuukyoku Muteki Ginga Saikyo Otoko – literally 'Super Older Brother – The Galaxy's Absolutely Invincible Strongest Man') helped to propel sales, impressing players with their advanced 3D visuals and diverse gameplay. By October, worldwide PlayStation shipments had reached 9 million, and with the arrival of huge sequels such as Tekken 2, Ridge Racer Revolution and Wipeout 2097. In a year that saw cosmologists announce that the expansion rate of the universe was actually increasing, the expansion rate of PlayStation hardware and software enjoyed an equal upturn. At the start of 1998,...
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...Xbox One vs. Playstation 4 Media (Artifact paper) Mario Palomino Student ID: 1760440 BUSB 340 – Robert Liljenwall Due Date: February 23 2014 What hell is a Nintendo? I got my first video game console in the summer of 1991. My parents purchased it from SEARS for my birthday and at which point I had no idea what it was. A couple of the kids and their parents knew that it was and were shocked that my parents spend $100 dollars on something like that. It was still in the box until one afternoon I came home from school. I set it up in the living room, only room with a television. Popped in Super Mario Bros, this simple 8-bit game would change the entertainment industry. I did not become a fanboy until I attend Florida A&M. Besides my classes and football schedule, I usually spend my free time in my apartment. One of my friends back home told me about Microsoft’s Xbox gave gamers the ability to play against each other and they did not need to be in the same living room. Walked into a Game Stop and walked out with my first console since the Nintendo my parents got me so many birthdays ago. Once at my apartment, plugged everything in and started playing. Completely different from what I remember when I was eight years ago. Xbox became my gateway drugs, from hours of study, from the beating my body would take from football and boredom. History of Sony's gaming console Before Sony entered into the gaming industry they establish Sony Computer Entertainment (SCE) in mid-November...
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...Technology Atari (from a Japanese verb meaning “to hit the target”) is a brand name owned by several different entities since its inception in 1972. Founded by Nolan Bushnell and Ted Dabney in 1972 Atari, Inc. was pioneer in arcade games, home video game consoles, and computers. The products such as Pong and the Atari 2600 assisted defining the electronic entertainment industry from the 1970’s to the mid-1980. In 1984, Atari Inc. was split, and the arcade division was turned into Atari Games Inc. Atari Games receive the rights to the original 1972-1984 arcade hardware properties, as well as the rights to use the logo and brand name with appended text “Games” on arcade games. Atari Consumer Electronic Division properties were in turn sold to Jack Tramiel’s Tramel Technology Ltd., which renames itself to Atari Corporation. On June 27, 1972 Atari, Inc. hired Al Alcorn as their first design engineer. Al Alcorn produces an arcade version of the Magnavox Odyssey’s Tennis game, which became Pong. In Japanese when a prediction comes true or when someone wins the lottery the word “Atari” is used. A project came up to design a successor to the 2600 started as soon as the system shipped. The original development team estimated that the 2600 had a lifespan of about 3 years, so they decided to build the most powerful machine they could, given that time frame. Mid-way through that time-frame, the home computer revolution was taking off, so the new machines were adapted, with the addition...
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...Examination Paper of Principles and Practices of Management 1 IIBM of Business Management IIBM Institute of Business Management Examination Paper MM.100 Principles and Practices of Management Subject Code-B101 Section A: Objective Type & Short Questions (30 marks) This section consists of multiples choice and short notes type questions Part one carries 1 mark each & part two carries 5 marks each. Attempt all questions Part One Multiple Choices: 1. A plan is a trap laid to capture the ________ a. Future b. Past c. Policy d. Procedure 2. Which of the following is the function for employing suitable person for the enterprise? a. Organizing b. Staffing c. Directing d. Controlling 3. ___________ means “ group of activities & employees into departments”: a. Orientation b. Standardization c. Process d. Departmentation 4. This theory states that authority is the power that is accepted by others: a. Acceptance theory b. Competence theory c. Formal authority theory d. Informal authority theory 5. Which of the following means dispersal of decision-making power to the lower levels of the organization? a. Decentralization b. Centralization c. Dispersion d. Delegation 6. This chart is the basic document of the organizational structure: a. Functional chart b. Posts chart Examination Paper of Principles and Practices of Management 2 IIBM of Business Management c. Master chart d. Departmental chart 7. Communication which flow from the...
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...2015 Intro Sony’s PlayStation TV is about to be launched to the public for the first time. Our team will be presenting a description of Sony’s new product and explain the features that will change your PlayStation experience. We will also discuss Sony’s marketing strategy and how they will change in the near future as the launch progresses. Then we will unveil the packaging and how it will impact the products value as well as Sony’s pricing strategy and how they priced the product for launch. Finally we will review the channels of distribution and why Sony chose these partners to distribute their new product. PlayStation TV is about to change your PlayStation Vita, PSP, and PS4 experience so get ready! Product Description The PlayStation TV has many features available to the avid gamer. The most sought after feature is the streaming service and the remote play. Many however, do not know what remote play is. Remote Play is a feature that lets the PlayStation TV operate a PS4 system via a wired or wireless connection (Sony PlayStation, 2014). This gives the player the ability to play most PS4 games away from the PS4 system on their PlayStation TV in another room in their household (Sony PlayStation, 2014). The PS4 system can connect to the PlayStation TV in a two different ways. The PS4 system Link app on the PlayStation TV will pick the connection method best suited to your current situation (Sony PlayStation, 2014). Using the PlayStation 4 console as a wireless...
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...with their products and upgrades to those products. For each new release by Sony, Microsoft had a close competing machine coming up, and vice versa. Through this project I’ve tried to do a comparative study and research on the two Operating Systems and the console Systems in a detailed manner. This analytic study covers a comparative study of the competing models by the two Gaming Leaders with respect to their technology, networks, marketing strategy, competing strategy, pricing and surveys from their users. Sony Computer Entertainment, Inc. (SCEI) A Japanese multinational video game company specializing in a variety of areas in the video game industry, and is a wholly owned subsidiary and part of the Consumer Products & Services Group of Sony. The company was established on November 16, 1993 in Tokyo, Japan, prior to the launch of the original PlayStation video game system. Sony Computer Entertainment handles the research & development, production, and sales of both hardware and software for the PlayStation line of handheld and home console video game systems. It is also a developer and publisher of video game titles and is composed of several subsidiaries covering the company's biggest markets: North America, Europe and Asia. SCE's largest...
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...HECHOS • Sekiro Yamauchi en 1933 fundó Nintendo Playing Card Company Ltd. • En 1959, Hiroshi Yamauchi, su nuevo CEO, viajó a USA para hablar con el dominante en juegos de cartas Estados Unidos Playing Card Company. • En 1959, Nintendo hizo un acuerdo con la compañía de Walt Disney, fabricándole cartas. • 1963 su nombre fue cambiado a Nintendo Company Ltd, comenzando la elaboración de cartas y video juegos. • En 1978 crea y lanza al mercado videos juegos que funcionan con monedas alcanzando un gran despliegue gracias al producto estrella Donkey Kong. • En 1981, cuando Donkey Kong fue puesto en libertad, se convirtió en el single más vendido de máquina individual que funciona con monedas en el mercado. • En 1985, lanzan NES Nintendo Entertainment System en USA, uno de los juegos de vídeo disponibles con este sistema NES fue Super Mario Brothers, uno de los más populares, con lo que abre camino en la industria del videojuego. • En 1991, Nintendo presentó el Super Nintendo Entertainment System (SNES), versión mejorada. Al mismo tiempo comienza a entrar en el mercado Sony como competencia. • En 1996 lanza al mercado Nintendo 64, un sistema de juego de tercera generación, con esto pierde liderazgo de mercado, por falta de innovación en el sistema, puesto que mantien el de cartuchos cuando Sony ya tenia en el mercado los videojuegos en CDR, el liderazgo lo toma Sony. • N64 vende 33 millones de unidades, lo que representa menos de la tercera parte que las 102.5 millones de...
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...consolas increíbles y juegos que se convirtieron en clásicos. La Megadrive fue la consola favorita de toda una generación, pero ahí acabó su reinado, compartido durante años con Nintendo. En este casi faltó analizar el producto e innovarlo con tiempo. En 1994 lanzó su consola de 32 bits, la Sega Saturn. Pese a la gran acogida que tuvo en Japón, la Saturn tuvo unas ventas menores en el resto del mundo. La llegada de la Sony Playstation y decisiones equivocadas en cuanto al hardware. La Saturn era una buena consola, pero era demasiado difícil programar para ella (debido a sus dos procesadores) con lo que la Playstation le acabó por robar a los usuarios, que se decantaron por los juegos de la gris de Sony, que vendió 100 millones de consolas frente a solo 10 por parte de Sega. Para enmendar su error, en 1999 Sega sacó la que probablemente fue su mejor consola, la Dreamcast. Una máquina potente, con multijugador online y un catálogo de juegos espectacular. Pese a vender 36 millones de unidades, tampoco funcionó. La fama que había ganado Sony con su Playstation hizo imposible remontar a tiempo y en 2001 la compañía anunció oficialmente que renunciaba a seguir fabricando consolas para dedicarse en exclusiva al software. Pese a que ahora desarrolla juegos con bastante éxito, Sega pasó de tener la mitad del mercado de las consolas domésticas a dejar de fabricar dispositivos. PAN AM La Pan American World Airways fue la mayor aerolínea de EEUU durante muchísimo tiempo. Fue una de las...
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...Sony Play Station Security Breach It is almost impossible to find the top reasons why most security breaches happen on a secure network compromising hundreds to thousands of users’ personal information. To protect a network and thoroughly secure confidential information, one has to examine the top vulnerabilities and think outside of the normal box to protect it. When a security breach happens, there is usually a pretty simple reason why it has happened. I will discuss one of the highly publicized security breaches to happen in years, the Sony PlayStation Network & Qriocity music and video service, what caused the breach and how this could have been prevented. On April 27, 2011 more than 70 million customers of Sony’s PlayStation Network and Qriocity music service received a disturbing email saying that everything the company knew about them including where they live, when they were born, their logins and passwords, and possibly more information had been hacked into. On May 2, 1011, a week later, a second security breach occurred on a different Sony network. The Sony Online Entertainment Networks was targeted and compromised 24.6 million users. Of that number, 12.3 million had their credit card information stolen. Lastly 2,500 user’s names and addresses were leaked from the electronics division of Sony creating a third incident. A total of three security breaches in three weeks amounted in over 100 million users having their personal information stolen makes customers’...
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