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Polaris Competition

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POLARIS CASE STUDY COMPETITION

As banks begin implementing plans to enhance their current offerings, their initiatives fall into four key areas of focus: customizing the user interface, creating a single platform for all cash management customers (from small businesses to large corporations), converging single products through a common portal, and enhanced functionality.

The concurrent area of innovation will be online delivery platforms as these platforms are enablers of: a) stronger client service b) new service to aid customer retention c) aligned with cost management initiatives such as client self service for cash management reporting or account maintenance.

Below are the three major focus areas.

• USABILITY: improving the user experience is seen as essential to improving client satisfaction, but also to driving greater up-take and usage rates.

• SELF SERVICE CAPABILITY: Banks are looking to improve their clients’ ability to handle account maintenance such as user management, entitlement rights, account hierarchies and authorization protocols directly, in order to reduce their client servicing costs.

• ONLINE PLATFORM TRAINING / USER SUPPORT: Client training and support with online platforms remain a significant pain point for banks, particularly for lower tier platforms where banks are potentially dealing with hundreds of thousands rather than hundreds of clients. This has forced banks to simplify functionality and capability in order to reduce support requirements.

With Canvas Technology, Bank CIO can set up development platform in no time, with control on technology and business. Canvas technology has 4 Core components.

▪ FT App Store: A secure repository of Apps that provides a framework for app developers to describe, deploy and distribute apps

▪ FT App Exchange Technology: that applies entity and role entitlements and preferences and packages Apps into standard or customized business services and renders in the form of an App Browser

▪ FT App Designer: A workbench for agile development and facilitates configuration of channel aware Apps

▪ RBW Designer: An end user tool for enhancing role player efficiency. It allows configuring role specific workspaces by leveraging on all the entitled apps that cuts across business services. It provides complete flexibility empowering the end user to define role-centric workspaces with context apps for increased productivity

▪ Canvas technology is a platform that helps create role centric Apps that empower the end user - be it a corporate Treasurer, an impatient Gen Y customer or a front office Teller with Information and Analytics that drive real time Decision making and Transaction execution, across devices in a consistent manner

▪ It addresses tomorrow’s needs and comprehensively addresses all the focus areas in the Bank CIO’s agenda.

▪ It was used to develop the Intellect CBX, a self service channel application for banking customers across Corporate, Consumer and SME segments.

▪ Almost all banks are talking about channel convergence these days.

▪ Intellect CBX technology makes this transition manageable, sustainable and profitable

▪ Polaris’ complexity reduction philosophy is not only limited to application design, but is also extended to smaller application roll outs.

▪ CBX technologies help Banks develop and offer their services much like the apps that one can find in App Stores of mobile and tablet players.

▪ Imagine yourself for a moment as a retail customer going online to the Bank's portal and finding a few new services, such as personal money manager, tax advice, a new utility payment, lined up in the App Store that you can buy! Imagine the power unleashed should Banks be able to roll out niche apps to targeted customer segments for a premium! The possibilities are indeed limitless.

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