...amosweb.com/cgi-bin/awb_nav.pl?s=wpd&c=dsp&k=four-firm+concentration+ratio [Accessed 10 September 2013]. 4. Apple, 2007. iPhone Premieres This Friday Night at Apple Retail Stores. [press release] 28 June 2007. Available at: http://www.apple.com/pr/library/2007/06/28iPhone-Premieres-This-Friday-Night-at-Apple-Retail-Stores.html [Accessed 15 September 2013]. 5. Apple, 2008. Apple Introduces the New iPhone 3G. [press release] 9 June 2008. Available at: http://www.apple.com/pr/library/2008/06/09Apple-Introduces-the-New-iPhone-3G.html [Accessed 15 September 2013]. 6. Apple, 2009. Apple Announces the New iPhone 3GS—The Fastest, Most Powerful iPhone Yet. [press release] 8 June 2009. Available at: https://www.apple.com/pr/library/2009/06/08Apple-Announces-the-New-iPhone-3GS-The-Fastest-Most-Powerful-iPhone-Yet.html [Accessed 15 September 2013]. 7. Apple, 2010. Apple Presents iPhone 4. [press release] 7 June 2010. Available at: http://www.apple.com/pr/library/2010/06/07Apple-Presents-iPhone-4.html [Accessed 15 September 2013]. 8. Apple, 2011. Apple Launches iPhone 4S, iOS 5 & iCloud. [press release] 4 October 2011. Available at: http://www.apple.com/pr/library/2011/10/04Apple-Launches-iPhone-4S-iOS-5-iCloud.html [Accessed 15 September 2013]. 9. Apple, 2012. Apple Introduces iPhone 5. [press release] 12 September 2012. Available at:...
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...As we know Samsung is one of the most wide spread and well known companies in the world. With its destination and wide range of production segments Samsung is establishing its ownership globally. But in other hand, macro-economical factors such as pressure from competitors, innovations of new type of technologies, customers demand and many others is tackling Samsung company to survive in the turbulence. Managers and marketers of Samsung have successfully been doing their job to promote the business. They used unique techniques to survive and to lead their brand forward, such as Samsung created lots of production segments (smart phones, Tablets, TVs, household equipments and so on) they made their goods available to everyone by selling in premium prices. They opened their doors and contracted with many well known corporations. There are some more ways to improve efficiency of the business. Let’s look each of them in detail: 1. In order to be globally successful, Samsung should use and develop marketing strategies by taking into account its strengths, weaknesses and availability of resources. It’s been too long for Samsung company to come this position, however, to reach their objectives they need to never stop “fighting”. 2. The company should try to develop product which global consumers could identify easily from competitors one. We can take the best example of “Apple” goods. Each person can recognize Smartphone - “Iphone” without any difficulty. 3. Identify...
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...Copyright © 2010 Samsung Electronics Co., Ltd. All rights reserved. This guide is provided for information purposes only. All information included herein is subject to change without notice. Samsung Electronics is not responsible for any direct or indirect damages, arising from or related to use of this guide. • • • • • • • • Samsung and Samsung logo are trademarks of Samsung Electronics Co., Ltd. PCL and PCL 6 are trademarks of Hewlett-Packard Company. Microsoft, Internet Explore, Windows, Windows Vista, Windows 7 and Windows 2008 Server R2 either registered trademarks or trademarks of Microsoft Corporation. PostScript 3 is a trademark of Adobe System, Inc. UFST® and MicroType™ are registered trademarks of Monotype Imaging Inc. TrueType, Mac and Mac OS are trademarks of Apple Inc., registered in the U.S and other countries. LaserWriter is a trademark of Apple Inc. All other brand or product names are trademarks of their respective companies or organizations. Copyright_ 1 Contents ABOUT THIS INSTALLATION GUIDE Convention . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Finding more information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 SETTING UP THE HARDWARE Installation environment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Machine configuration . . . . . . . . . . . . . . . . . . . . . . . . . ....
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...not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Business School, Western University, London, Ontario, Canada, N6G 0N1; (t) 519.661.3208; (e) cases@ivey.ca; www.iveycases.com. Copyright © 2014, Richard Ivey School of Business Foundation Version: 2014-06-18 In April 2014, Samsung released its new high-tech flagship phone, the Galaxy S5. The new Android phone came after another successful year for the company. After becoming the leading global mobile phone manufacturer in 2012, 2 Samsung had maintained that lead in 2013 and sold more phones than rivals such as Nokia and Apple. Samsung was also a major player in the increasingly popular tablet computer market. The success of the Galaxy S3 and S4 had created a lot of expectations for the S5 device, but both Samsung and industry analysts were predicting that the new phone would help the company boost sales even further. This success and the ever-changing landscape of the mobile computing and telecommunication industries had put Samsung in an interesting competitive position. Many industry watchers had labeled mobile telecommunications as one of the most competitive industries in recent years. In only five to six years,...
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...BUSINESS ETHICS AND CSR IN THE CONTEXT OF SAMSUNG ELECTRONICS 1.0 Introduction In the 21st century of business, there are number of factors apart from the financial figures that play a vital role for the success story of the business corporations. These factors include the culture adopted by the business, philosophy of the management of the company, code of ethics and standards followed by business. The presence of all of these factors in the business’s ethical guidelines has a significant impact on the ability of the business organisations to perform well on the long term basis. In this report the Samsung Electronics’ ethical issues are studied along with the importance of the business ethics and Corporate Social Responsibility (CSR) practices adopted by the business organisations. The upcoming sections of this report present information about the meaning and importance of business ethics which is followed by the description of the violations of the ethical issues by the Samsung Company and the also the role of Samsung management in promoting CSR and overcoming ethical issues. 2.0 Meaning of Business Ethics The primary objective of each and every business organisation is to run business for the purpose of profit as well as the maximisation of owners’ wealth. Profit can be maximized by selling goods and services at reasonable prices and as far as wealth is concerned this can only be maximized if business follows the required ethics. The term business ethics...
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...Maintaining the “Single Samsung” Spirit: New Challenges in a Changing Environment Caryn Ng Kar Yan B1102572 Keah Mei Sian B1102580 Nur Fathiha Bte Johan Ariffin B1100381 Mohd Roshan bin Mohd Yusop B0101223 Sarkunarajah S B1001971 Wan Arjunaidi Bin Awang @ Wan Abdul Halim E0300073 Abstract Samsung portrayed a very interesting and impressive success story in every aspect of development. Although they were hit hard by financial crisis in 2009, Samsung survived the ordeal with their impressive financial performance. The astonishing part of their achievement is mostly guided by internal management capability, positive aligned culture and belief system that empowering human capital is the foundation in building and maintaining a great organization. Their strong belief system in emphasizing and investing on employees well being pays off when they become the leading company beating some of the top companies such as Sony, Apple and HTC. The process and development of human capital was never an easy matter for Samsung, in fact the culture has been practiced and improvised regularly ever since 1950 to fit to the demand and maturity of the current society and technology. Nevertheless at the end, Samsung indeed make a marked in the world with sustaining a Single Samsung culture. 1. Perform a PEST on Samsung and identify the change drivers POLITICAL | ECONOMIC | * Work hand in hand with the government; consist the same agendas and values.Change...
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...factors 4 SWOT Analysis 4 Market segmentation 7 Geographical 7 Demographic 7 Psychographic 7 Marketing mix 4P’s 7 Recommendation 8 References 10 Introduction This write up is in regard of the marketing report based on Samsung, electronic Multinational Corporation. It gives a PESTEL examination, SWOT analysis, Segmentation and marketing mix elements. Samsung's uniqueness is delineated from its earth shattering way to deal with business. This organization was established in 1938 by Lee Byung-chull as a minor. It propelled in its operation driving Lee to empty the central command to Seoul In 1947. Be that as it may, the steadiness of the organization was disturbed by the 1954 war. Right now, Samsung is Multinational Corporation with its central command in Samsung, Seoul in South Korea. The organization has comprises of different united auxiliary firms. Samsung gives an umbrella to the auxiliary firms under the brand name Samsung. Some eminent backups incorporate Samsung hardware, Samsung overwhelming commercial enterprises, Samsung C & T, and Samsung designing (Chang, 2011). Samsung electronic is the most perceived backup of the multinational company. Its income in the year 2010 stances it as the best data innovation organization. Samsung substantial businesses are ordered as the second shipbuilder utilizing the same income criteria. The organization works in the buyer apparatuses and purchaser gadgets industry, fabricates, and markets a scope of items that...
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...The aim of this essay is to collate the approach towards corporate social responsibility of two public limited companies, Apple and Samsung, which are both rivals and partners. In present, Apple is suing Samsung for patent breaches, however, at the same time Samsung is a supplier of some key components for Apple’s products. First of all, a basic definition of corporate social responsibility (CSR) will be presented and followed by comparison of the most important CSR initiatives divided according to the stakeholders, groups having a stake in an organization, that are most affected by the particular activities. These activities will then be discussed from the employees’ and management’s point of view. The essay will finish by outlining whether CSR initiatives are meant seriously. Corporate responsibility can be described as accepting, managing and being aware of the consequences of corporate decisions, and as stressing public good instead of private gain (Boddy, 2008: 689, 156). Social responsibility is based on the mutual dependence of society, environment and organisations (Mullins, 2007: 803). Several authors (Boddy, 2008: 149; Buchanan and Huczynski, 2010: 52) agree that corporate social responsibility belongs to the domain of ethics, which is between the domain of codified law and the domain of free choice. FTSE4Good Index Series have been created as an objective measurement of companies’ performance concerning CSR (FTSE, n. d.). First, in order to keep shareholders informed...
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...of a new look for Rib-na and new variants Real y Light and Berry Burst. Ribena marketing category director Anne MacCaig says: "Ribena is a classic British brand with h jge consumer goodwill. We expect the campaign to reinforce that and build on the longstanding success of the brand." MediaCom han( les the media buying for Ri:)ena. British blackcurrant: '95 per cent* go into Ribena Princes to spend £1m on Jucee squash push Princes squash brand Jucee has launched the first phase in a Elm marketing push to increase its summer sales and consolidate its position as the top brand in the category among independent retailers. The trade campaign, based around the strapline "squishes other squashes", wiii reach thousands of retailers through press advertising and direct mail activity. Princes is also launching a new website for the brand, which will support the campaign and include tips on marketing and displaying products to help independent retailers maximise sales. The push is the first step in a drive to promote...
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...Name Course Professor’s Name University affiliation City and State Date of submission Evaluation of the ideas The report analyzes the degree of innovativeness of the ideas proposed in the group presentation. It uses the NAF [Novelty, Attractiveness & Feasibility study] approach to assess the ideas presented in the presentation. I chose the approach because it is simple to use and strategic in the idea selection process. Each idea presented in the essay should be scored 1-10 for the following three aspects: 1. Novelty – it concerns how novel the idea is and the degree of novelty determines its creativity 2. Attractiveness – it ascertains the attractiveness of the idea. For instance, does it absolutely solve the existing problem? Or is it just a fractional solution. 3. Feasibility/Practicability – how feasible is the idea in being put into practice? Is it really feasible? (Bradac & Rebernik, n.d., p 44) Part One Part one of the essay presents the idea social programs and diverse activities. In this part, I will evaluate two concepts, first the social program and the CATWOE analysis approach using the model. Social Programs According to Laughlin (2011, p 22), the return of corporate benefits to the community is one of the most important policies of Samsung. For purposes of sustaining these social welfare programs, the company normally requires its employees to voluntarily participate in these programs. I will carry...
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...kr Abstract: This paper examines Samsung Electronics successful growth strategy in the mobile phone business. It examines its early efforts at developing a competitive product in the domestic market, its globalization strategies, and some of the key challenges it faces today. The paper provide insights into how a late-comer to an industry can overcome certain disadvantages and successfully position itself as a widely respected and successful brand. JEL classification: L 63, M10 Key words: Samsung, mobile phone, strategy ∗ MBA student, KDI School of Public Policy and Management Professor, KDI School of Public Policy and Management ∗∗ I. Introduction For Samsung Electronics, 2003 was a watershed year. It successfully positioned itself as one of the world’s best mobile phone manufacturers and its products were featured all over the media. Many were calling its mobile phones as “the best gift for Christmas”1 or “the Mercedes of mobile phones.”2 Samsung’s achievements were particularly remarkable considering that its primary focus had previously been in semiconductors and home appliances. Indeed, when it first made the decision to enter the mobile phone business, industry observers viewed the move as foolhardy and reckless. But, much to their surprise, Samsung’s foray into the market turned out to be a great success, contributing significantly to the company’s profit growth and brand reputation. In 2003, Samsung posted net profits of 6 trillion won...
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...Company Information: Samsung 2 Values & Philosophy 3 Product Overview 4 Product Details 5 Product Development 6 Users of Samsung Smart TV 8 Functions of the Samsung Smart TV 8 App submenu 9 App store 9 Mio TV play app 10 Anywhere TV app 10 Samsung Video Hub 11 Social TV app 11 Full Web Browser 12 Photo, Videos & Music Submenu 13 Voice Control 13 Screen-mirroring capability 14 Second Screen function 14 Advantages of Samsung Smart TV 15 Disadvantages of Samsung Smart TV 16 Potential future development of Samsung Smart TV 17 Conclusion 19 Introduction Company Information: Samsung For over 70 years, Samsung has been devoted to making the world a better place through varied businesses that today span advanced technology, semiconductors, skyscraper and plant construction, petrochemicals, fashion, medicine, finance, hotels, and more (About Samsung, n.d.). Samsung was founded by Byung-Chull Lee on March 1, 1938. Byung-Chull Lee started the business in Taegu, Korea with 30,000 won with the purpose of trading food items. Samsung entered the electronic industry with the establishment of Samsung-Sanyo Electronics in 1969, which later in 1977 was merged with Samsung Electronics (about Samsung: samsung corporation, 2013) Samsung-Sanyo started the production of its first black-and-white TV (model: P-3202) in 1970. Following the success of its black-and-white TV Samsung started export of color televisions in 1977. In 1995 Samsung introduced world’s first...
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...Merger for Synergies with Dell Computers Courtney Ternullo TUI Introduction and Purpose of this Paper Though Dell is one of the largest computer companies in the world, the recent past has been very tough for the company which can be seen in its stagnant revenues, declining margins and subpar performance compared with industry peers such as Apple and HP. There are multiple reasons for this performance such as Dell operating at the standards based commodity end of the business, with limited presence in the margin rich high end products, and it not being able to scale up to the creativity and innovativeness of companies such as Apple which have completely changed the dynamics of the technology industry. In addition to this, competitors like HP and Acer have caught up with the Dell advanced supply chain and with the networked environment, the competitive advantage that Dell had with the direct model has come down. Dell has in the past five years have made multiple smaller acquisitions such as Alienware to boost its capabilities in high margin and high end products, but has not been able to adequately answer the challenges posed by Apple and HP, leading to declining market share. Also, Dell has diversified into consumer electronics and mobile products, but has not been able to capture a strong position there due to intense competitive and more innovative companies. This paper looks at recommending some attractive merger and acquisition option for Dell that would bring in value...
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...Samsung – Stages of Corporate Citizenship Corporate Social Responsibility (CSR) as part of business strategy has shown increased prominence in contemporary business world. On a daily basis the roles corporations play in society are scrutinized by the media who constantly lookout to report on scandals, corporate misbehavior or, the positive contributions businesses have on society (Crane, 2008). Induced by this, corporations are facing increasing pressure to legitimate their practices and take account of the impact they have on society, which has led to the emergence of what Crane (2008) refers to as a ‘CSR Movement’. The concept of CSR emerged in the 1960/70’s as an American Doctrine that has popularized in recent decades due to the emergence of factors including globalization and the rise of global/transnational corporations (Jenkins, 2005). Attitudes around this concept have also altered from viewing CSR as a philanthropic exercise to a concept/practice necessary for corporate survival. The latter point can be supported by a numerous examples of organizations that have not complied with ethical/socially responsible standards, such as Nike, who faced numerous allegations of unethical conditions at its overseas suppliers in the 1990’s (Zadek, 2004). It is virtually impossible to define CSR due to the every-evolving nature of the concept. Various sources including academics, articles, and websites tackle, and all produce unique definitions of the concept. Crane, Matten...
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...Week 8 Individual Assignment Critical Analysis of Apple Computers University of Maryland University College December 1, 2015 This paper was prepared for AMBA 640, Section 9040, taught by Professor Stewart. Executive Summary Apple, Inc. is one of the world’s most valuable and respected brands. People stand in line for hours and sometimes days, just to get their hands on the newest Apple device. How did Apple take over the technology business? What can we learn from their continued success? According to Forbes, Apple is worth over $741.8 billion (Forbes.com). Apple dominates the computer hardware and Smartphone industries by designing, manufacturing and marketing high quality products. Apple keeps up with the fast paced changes in technology, constantly offering updates and releasing new devices. The purpose of this analysis is to determine best practice and lessons learned to apply to enterprise information systems management. Through a thorough investigation of the organization, I was able to determine that Apple, Inc attributes a great deal of its success to its heavy reliance upon their customer relationship management (CRM) system. Apple puts its customers at its forefront and designs its practices and products around their wants and needs. Apple also depends on its enterprise resource planning tool, SAP. SAP is interfaced throughout multiple parts of the organization including order confirmations, shipment confirmations and inventory management, allowing Apple to function...
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