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Problem Solution: Best Snacks Inc.

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Running head: PROBLEM SOLUTION: BEST SNACKS INC.

Problem Solution: Best Snacks Inc.
Cheri Modica
University of Phoenix

Problem Solution: Best Snacks Inc. Best Snacks, Inc. will assess past procedures, management practices, and organizational culture to facilitate the changes needed to strengthen its position in the snack industry as a model of innovation and creativity.
Describe the Situation
Issue and Opportunity Identification Despite its huge success, Best Snacks is facing several major issues within the organization. One of the issues is compatibility of organizational structure and organizational culture. Another issue the company is growing rapidly, so change is inevitable in the near future. In this environment, a project manager plays a crucial role in initiating new ideas and processes and influencing employees to accept these changes. Thus, appropriate and superior leadership style is essential during the transition. If Best Snacks wants to be a constant presence in the industry, the company must address these issues. “Innovation is the process by which organizations use their resources and competences to develop new or improved goods and services or to develop new production and operating systems so that they can better respond to the needs of their customers” (Jones, 2004, p. 403). Because change requires innovation to be successful, Best Snacks must assess and restructure the company, allowing for the introduction of new processes, technologies, and services for the organizational to move toward this new strategy and way of business. Best Snacks must plan accordingly and establish the steps they must take in order for the new direction to be of any success. Also an evaluation of the company’s external environment including strengths and weaknesses and an assessment of the company’s current talent and skill sets needed for

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