This report provides an analysis and evaluation of the costs and profitability of building a new AT&T retail location to support its growing consumer market. A budget and schedule will be formulated in order to gage the profitability of opening a new location. A WBS (work breakdown schedule) will also be formulated that will give us a breakdown of all work that is to be done. The WBS will give the different workgroups a schedule of responsibilities to adhere to.
The cost analysis shows that it will be beneficial for AT&T to build a new location to service its growing customer base in this specific area. There are a couple of areas of concern that require further investigation and action by management.
The recommendations discussed include: * Improving the accuracy of customer penetration as compared to location population * Improving/decreasing IT time to deploy all technologies needed in a retail location * Reducing waiting times for contractors to do work
The report also investigates the fact that the analysis conducted has limitations. Some of the limitations include: the most resent population numbers in this area are not very current. The cost of a build out in this area is not known since there are no other locations in a 20 mile radius. The average cost of the build out is based on locations being built in neighboring cities.
Project Scope Statement –
Project Objective
This project is being undertaken to establish a new retail sales location for AT&T. The new retail location will be held within an existing building with 2,500 sft and located at 2121 hot weather lane, Phoenix, AZ 85050. The project is to commence on Monday, July 28, 2014 and will complete no later than Friday, September 12, 2014. This project will not exceed $150,000.
