Free Essay

Project Airline Industry

In:

Submitted By BauerT
Words 322
Pages 2
Group Project: Create an own Airline Company 1. Logo & Name
Name: Phoenix Sky Cruise
Logo

2. Concept: * Luxury business & premium product * Airline similar to cruises line * Premium class transportation and service to certain destinations at first * Product range: In order to gain profit and high revenue, we also want to consider at the same time using cargo (on the same plane) and also offer our clients an extraordinary service of being able to take freight with them (of course contrary to payment) * Aircraft equipment and provide customer with special service(at same time USP) * conference room (incentive travel) * reception lobby * lounge, bar, gambling possibilities * extra gambling room * sleeping place = seats for landing & take off * restaurant * Wifi access * Offer passengers max. 2 possible packages ( package 1: West coast to east coast; package 2: east coast to west coast; each have different cities) * Starting points are East coast Boston/ NYC (not sure jet); West coast LA/ San Francisco * 2-3 Planes will be flying from one city to another, dropping passengers off and flying directly to next city and 1-2 planes will be flying in opposite direction (same route)

3. Cities, Routs & Maps:
In the first 1-5 years we want to try out 2 packages (maybe a third package after the 4. year). Short term planned basis:
Package 1 Cities: (Anna has the Cities)
Package 2 Cities: (Anna has the Cities)

After hopefully succeeding with the first 2-3 packages we might want to expand our product range in bigger route packages in the 5th to 10th year.
Long term planned basis:
Packages (Mike has them figured out!!!)

4. Target group???? * pax with money &want to travel * incentive travel

5. Pricing: ???
2x possibilities
-All inclusive
-pay for each service

Whats missing Research:
Boeing
-Dream liner
Architecture (where is where…???)
-Secondary (airports in cities)
Find out the hours of setting to all the cities.

Partner with Post service

Similar Documents

Premium Essay

Capstone Project

...m31: Home AssignmentCover Sheet Quality ManualVersion 5 2014-15  | Student(s) Name and ID:  | Course Code and Title:Integrated Project Quality management. BUS4956  | Date:  | Section:CLW  | Submission Deadline:week 16 Late submission results in losing grades. For every working day delay the maximum grade decreases by 5%, up to a maximum of 35% after a week. Also note, not following the formatting guidelines an additional 10% may be lost.  | Name of the Course Team Leader /Academic Coordinator (Moderator):Dr.BeenaSalimSaji This Assessment and the related Marking Scheme have been pre-moderated and approved by the Course Team Leader/Academic Coordinator of the Business Department according to the following criteria  * The learning outcomes are covered as indicated in the assessment strategy.  * The questions are clearly constructed and at an appropriate academic level.  * The possible marks for each question are clearly stated.  * The amount of time for the exam is properly allocated.  * The level of English language is clear and suitable for the course.  * The marking scheme is clear and detailed  | Academic Format Reports/Essays submitted must follow the APA (American Psychological Association)thehttp://owl.english.purdue.edu/owl/resource/560/01/.Formatting and language contribute exactly ten percentage points to the overall grade.  | Warning to Students! Students must submit their own works as assignments, and they cannot copy anybody’s ideas into their...

Words: 10151 - Pages: 41

Premium Essay

Business Proposal

...Business Proposal Professional Development II Prepared by: Casey Foo Don Lin Karen Lim Kim Hong Lawrence Lim 1 Executive Summary The airline industry is not young, and if it is not because of budget airlines who revolutionized how the industry works in terms of pricing strategies and marketing, it is honestly quite boring to fly! Since the September 11 attacks, airports around the world, including Australia has stepped up security measures extensively, which adds to the ʻhecticʼ experience of air travel. This is exactly the phenomenon what our proposal, called the WonderFlight program intends to address, by bringing our customersʼ flying experience to the next level. WonderFlight aims to bring our customersʼ flying experience to the next level by introducing themes into selected domestic B737-700 flights and each theme changes every three months. To start with, the launching theme would be Lady Gaga. For each WonderFlight, our flight attendants will dress up according to the theme and perform the usual in flight services such as serving meals & beverages. Passengers may also opt to take polaroid pictures on board with our well dressed flight attendants with a charge. On top of that, a custom flight safety demonstration will also be performed by our flight attendants according to the theme to encourage our customers of their interests in the safety features of the aircraft. Famous hits of that theme will also be played on-board to generate a fun and party going atmosphere. Passengers...

Words: 5170 - Pages: 21

Premium Essay

General Electric Case

...for the airline industry. The airline industry demand is driven by safety, efficiency, and economic effect. The Unducted Fan Engine (UDF) design must meet this industry’s needs and expectations. The airline industry has three main players to consider, Boeing, McDonnell Douglas, and Airbus Industrie. The UDF can provide an economic advantage to the industry. The propeller design makes small-middle sized planes more fuel efficient. Planes will require 70 percent less fuel while carrying the same number of passengers, so in turn will be able to travel farther distances. This will provide the airlines with an opportunity to offer new travel routes to their customers. These passengers of the airline industry are the UDF’s real customers; however they are removed from the decision process by several steps. The UDF design will provide them an advantage of smoother travel with a reduce vibrations from the fan. The opportunity for the airline industry to offer new travel routes will also carry over for an advantage to passengers to plan new trips. The negatives associated with the UDF design, is the look of the design itself. The visible blades give an appealing look that does not provide passengers with a reassuring feeling. With safety being a key demand aspect in the airline industry, the blades do not satisfy this need. Demand for 150 seat airplanes, that would use the UDF design, is expected to increase in the 1990’s with the need to replace aging fleets in the airline industry...

Words: 1075 - Pages: 5

Premium Essay

Business Intelligence in Banks

...intelligence benefits in Airline sector Airline sectors are going through tough times with raising operating costs and decreased occupancy levels. Airlines are investing heavily into business intelligence projects to better understand their customer behavior and airline operations. Also BI systems are being used in reducing costs and increasing efficiency of its operations. Like any other sector airline sector has many functional systems which are independent to each other. They have separate systems for ticketing, airline operations, baggage handling vendor management and loyalty programs. Alaska airlines implemented BI systems with Siebel analytics to increase revenues by marketing personalized promotions to customers. In implementing BI system their first step was to integrate data from all disparate transactional systems into one enterprise data warehouse. Secondly Alaska airlines worked on integrating metadata information from all their transactional systems, so that data could be related. It used Siebel metadata layer to implement all the business rules, aggregation rules and drills rule in their data warehouse so that business users could easily find pattern using BI systems. Alaska airlines also used BI systems to analyze flight routes which are profitable and those having concerns finding customers.BI systems also helped them forecast occupancy levels and according plan their flight staff, vendors and ground staff needs . Continental airlines implemented BI system...

Words: 559 - Pages: 3

Premium Essay

Singapore Airlines Business Operations Management

...Company Profile Singapore airline (SIA) was incorporated as a wholly owned subsidiary of the Singapore government on 28 January 1972 as a public company with limited liability. It is one of the most successful airlines today having the most recent and youngest fleets in the world. It has evolved from being a regional airline to one of the top ranked airlines in the world at present. As on March 1999, it carried 525 passenger flights a week out of Singapore. It operates in four segments namely airlines operations (which includes passenger and cargo air transportation), engineering services (airframe maintenance, line maintenance, fleet management programs etc.), training of pilots and tour wholesaling, Cargo operations (includes cargo transportation and related activities). It has a worldwide coverage including 110 cities in over 42 countries. It is dedicated to providing air travel services of the highest quality to its customers and also providing maximum benefits to its employees and shareholders. It has a first mover advantage in providing various additional services which are as follows: - Free headsets, choice of meals and drinks during 1970’s. - Introduction of satellite-based telephones - Involving one of the best panel of chefs for in-flight meals - First to operate world longest flight (Singapore to Los Angeles) - On demand inflight audio and video services In this report, four significant operations aspects of Singapore Airlines will be discussed. These...

Words: 6562 - Pages: 27

Premium Essay

Hahaha

...Narayanaswamy Faculty of Economics and Commerce University of Melbourne 2005 306-669 Strategic Enterprise Systems Group Project Executive Summary IT is one of the major enablers of AirAsia’s successful low cost business model. Based on the environmental scanning performed, the demand for Low Cost Carrier (LCC) is expected to expand rapidly attracting more players to join the market thus increasing the degree of rivalry within the industry. In responding to this condition, it is imperative for AirAsia to continuously identify new sources of cost advantage so that it can provide the lowest possible price to the price sensitive customer and improve its market position. In this project, Advanced Planning and Scheduling (APS) system is recommended as the new source of AirAsia’s cost advantages. Using Venkatraman and Henderson’s model APS fits smoothly to the Technology Transformation Perspective where business strategy acts as a driver. The functionalities provided by APS system to improve AirAsia’s performance include event management technology, supplier portals, inventory planning, demand forecasting, maintenance management, and route profitability analysis. As a result of implementing APS system, AirAsia can obtain both strategic and operational benefits. AirAsia is strongly recommended to outsource the development of APS system. As project management plays critical role in ensuring successful implementation, it is suggested that AirAsia follows the recommendation provided...

Words: 7114 - Pages: 29

Premium Essay

Aviation in Industry

...Indian Aviation Industry Name: .................. Guide: Prof. ......... Roll Number: ..... Session: .............. Dept.: B.Com PREFACE This training manual introduces Aviation Industry.The module is meant to give all its users a firm grounding on Aviation Industry. The manual starts with the key concepts of basic Information of Aviation Industry.A major portion of this material revolves around goals & objectives of Aviation Industry. The next part of this manual covers Air facts. Final part of this book deals with benefits of Aviation Industry. The material also offers in-depth coverage of the issues related to uniqueness of aviation industry. It contains related examples and real life scenarios. Target Audience * Enrolment Operators * Enrolment Agency Supervisors * Registrar’s Supervisors * Introducers * Technical Support Staff Dependent or Related Modules To read this manual, no prior knowledge about Aviation is required. This is the first Module of the training program on Aviation and is common for all participants. All the following modules presumes that this module has been completed by the participant. ACKNOWLEDGEMENT At the successful completion of this project, I would like to express my sincere gratitude to all the people without whose support this project would not be completed. At the onset, I would like to thank my institute “St. Xavier’s College, Kolkata, the Principal Rev. Fr. Dr. J. Felix Raj S. J. and...

Words: 12613 - Pages: 51

Premium Essay

Sas Airlines

...Table of Contents I. | Project Question | Page 3 | II. | Description of Variables | Page 3 | III. | Procedure | Page 4 | IV. | Results | Page 6 | V. | Additional Results | Page 7 | VI. | Business Implications | Page 10 | VII. | Project Implications | Page 10 | VIII. | References | Page 12 | IX. | Appendix | Page 12 | I. Project Question For our data analysis, our group decided to gather information pertaining to airlines and the different factors that go into calculating their revenue. To support our conclusions, we collected and evaluated 1,283 observations across 30 airlines, over a 12-year period beginning in 2000. We used this information to analyze the effects of a variety of independent variables on our dependent variable of revenue (both domestic and international). The independent variables we examined included number of flights, baggage fee revenue, fuel costs, amount of fuel consumption, and the dollar amount spent on advertising. These variables were divided into both domestic and international amounts. To complement our findings and evaluate data on a more disaggregated level, we separated the airlines into major and minor airlines. We placed all of the data we collected into Excel and then imputed all of the Excel information into SAS in order to run our analysis. II. Description of Variables All of the variables we analyzed, except for advertising spending, were found utilizing the RITA database provided by the Department of Transportation...

Words: 3762 - Pages: 16

Premium Essay

Air Asia Management Strategy

...Narayanaswamy Faculty of Economics and Commerce University of Melbourne 2005 306-669 Strategic Enterprise Systems Group Project Executive Summary IT is one of the major enablers of AirAsia’s successful low cost business model. Based on the environmental scanning performed, the demand for Low Cost Carrier (LCC) is expected to expand rapidly attracting more players to join the market thus increasing the degree of rivalry within the industry. In responding to this condition, it is imperative for AirAsia to continuously identify new sources of cost advantage so that it can provide the lowest possible price to the price sensitive customer and improve its market position. In this project, Advanced Planning and Scheduling (APS) system is recommended as the new source of AirAsia’s cost advantages. Using Venkatraman and Henderson’s model APS fits smoothly to the Technology Transformation Perspective where business strategy acts as a driver. The functionalities provided by APS system to improve AirAsia’s performance include event management technology, supplier portals, inventory planning, demand forecasting, maintenance management, and route profitability analysis. As a result of implementing APS system, AirAsia can obtain both strategic and operational benefits. AirAsia is strongly recommended to outsource the development of APS system. As project management plays critical role in ensuring successful implementation, it is suggested that AirAsia follows the recommendation provided...

Words: 7114 - Pages: 29

Premium Essay

Fsff

...Narayanaswamy Faculty of Economics and Commerce University of Melbourne 2005 306-669 Strategic Enterprise Systems Group Project Executive Summary IT is one of the major enablers of AirAsia’s successful low cost business model. Based on the environmental scanning performed, the demand for Low Cost Carrier (LCC) is expected to expand rapidly attracting more players to join the market thus increasing the degree of rivalry within the industry. In responding to this condition, it is imperative for AirAsia to continuously identify new sources of cost advantage so that it can provide the lowest possible price to the price sensitive customer and improve its market position. In this project, Advanced Planning and Scheduling (APS) system is recommended as the new source of AirAsia’s cost advantages. Using Venkatraman and Henderson’s model APS fits smoothly to the Technology Transformation Perspective where business strategy acts as a driver. The functionalities provided by APS system to improve AirAsia’s performance include event management technology, supplier portals, inventory planning, demand forecasting, maintenance management, and route profitability analysis. As a result of implementing APS system, AirAsia can obtain both strategic and operational benefits. AirAsia is strongly recommended to outsource the development of APS system. As project management plays critical role in ensuring successful implementation, it is suggested that AirAsia follows the recommendation provided...

Words: 7166 - Pages: 29

Premium Essay

Xia Men Airline

...[pic] Bachelor of Arts in International Hospitality Management QMU BH 3213 Strategic Management [pic] China Xiamen Airline Student: Que jia lei Student number:07007923 Lecture: Mr. David Goh Submission date:04-01-2008 Contents Executive summary………………………………………………………..3 1. Introduction……………………………………………………………….4 1.1Xiamen airline company background……………………………………….4 1.2The objective of this project…………………………………………………..4 2. Xiamen airline Vision, Mission and Goals…………………………5 ▪ Vision……………………………………………………………………………5 ▪ Mission…………………………………………………………………………5 ▪ Goals…………………………………………………………………………….5 3. Strategy analysis of Xiamen airline environment…………………6 3.1 PEST analysis……………………………………………………………………….6 3.2 Internal environment………………………………………………………………9 4. SWOT analysis…………………………………………………………….12 5. Porter’s five forces analysis……………………………………………13 5.1 Competitive Rivalry……………………………………………………………….14 5.2Threat of Entry……………………………………………………………………...14 5.3Buyers bargaining power…………………………………………………………15 5.4Suppliers bargaining power……………………………………………………...15 5.5Threat of substitute………………………………………………………………..16 6. Report on the organization products, market and current strategy (Grand Strategy Matrix)……………………………………………………...17 7. Overall recommendation for future...

Words: 3757 - Pages: 16

Premium Essay

Indian Airline Industry

...Airline industry Indian Airline Industry Management Economics P a ge |1 Airline industry A Project report on INDIAN AIRLINE INDUSTRY Submitted on 13Oct2012 in partial fulfillment for the requirement of the subject "Managerial Economics” during academic course of PGDM-Executive 2012-13. Submitted by Abhas Desai(06) Bharat Dalvi (05) Nitin Palve (19) Prasad Babu (10) Arjun Singh (04) Ravi Sastry (22) Vivek Misra (16) Guide: Prof. J Bhargavi K.J.Somaiya Institute of Management studies and research Mumbai Management Economics P a ge |2 Airline industry Industry Outlook: Global Positioning Airlines Industry analysis : Management Economics P a ge |3 Airline industry • • • • Economic growth environment is weak Industry profitability not perfectly but closely correlated High fuel price no problem when growth is strong But growth now close to point where profit turns to loss Management Economics P a ge |4 Airline industry • • • • Price of jet fuel persistently high In 2008 spiked higher but just 7 months Jet fuel price >$120/b for past 15 months Even after recent fall still higher than early 2011   Given difficult environment cash flow performance to date good at around 10% of revenues, except Europe (1/2 that) Financial market signal more or less consistent with change in cash flows since 2009 Management Economics P a ge |5 Airline industry • • • Demand for air travel expanding well above trend...

Words: 2277 - Pages: 10

Free Essay

Pia Performance

...Versus Private Sector Enterprise (Shaheen Airlines); A Study of financial perspective PROBLEM STATEMENT: Financial Analysis Benefits The analysis of financial data employs various techniques to emphasize the comparative and relative importance of the data presented and evaluates the position of the firm. These techniques include ratio analysis, common-size analysis, study of the differences in components of financial statement among industries, review of descriptive material, and comparisons of the results with other types of data. The information derived from these types of analyses should be blended to determine the overall financial position. ➢ Liquidity ratios measure a firm’s ability to meet its current obligations. They may include ratios that measure the efficiency of the use of current assets. ➢ Borrowings capacity (leverage) ratios measure the degree of protection of supplies of long-term funds. ➢ Profitability ratios measure the earning ability of a firm. ➢ Investors are interested in a special group of ratios, in addition to liquidity, debt, and profitability ratios. ➢ Cash flow ratios can indicate liquidity, borrowing capacity. Analysis Financial analysis consists of the quantitative and qualitative and qualitative aspects of measuring the relative financial position among firms and among industries. Analysis can be done in different ways, depending on the type of the firm or industry and specific needs of the user. Financial...

Words: 1023 - Pages: 5

Free Essay

E-Awb

...constitutes the contract of carriage between the “shipper” (forwarder) and the “carrier” (airline)  e-AWB removes the requirement for a paper Air Waybill, significantly simplifying the air freight supply chain process  With the e-AWB, there is no longer a need to print, handle or archive the paper AWB IATA Cargo 3 © International Air Transport Association 2013 e-AWB Benefits  Improve productivity by eliminating manual tasks and streamlining processes  Reduce processing costs due to the removal of paper AWB and the elimination of the requirements to file paper AWB  Improve customer service by speeding up cargo processing  Increase quality of information thanks to electronic data that are used from the very beginning to the very end of the air cargo supply chain IATA Cargo 4 © International Air Transport Association 2013 How does e-AWB work? Front Reverse Paper Air Waybill + Electronic messages 5 e-AWB IATA Cargo + Signed e-AWB agreement © International Air Transport Association 2013 2 kinds of e-AWB agreements & Bilateral agreements (Recommended Practice 1670) IATA Cargo 6 MULTILATERAL AGREEMENT Multilateral agreement (Resolution 672) © International Air Transport Association 2013 Bilateral e-AWB agreement (RP1670) A Standard Model e-AWB Agreement (IATA RP1670) has been developed by the industry Annex A: defines the electronic messages and other technical aspects Main part of the...

Words: 2321 - Pages: 10

Premium Essay

Competitive Advantage in the Us Airline Industry

...Competitive Advantage in the US Airline Industry The GREENair Strategy Executive MBA in Business & IT Class of 2014 Module 4 - Strategy & Organization - Assignment Author: Luís Faria Reviewer: Prof. Dr. Isabell Welpe Competitive Advantage in the US Airline Industry The GREENair Strategy Subject Page Module 4 - Strategy & Organization - Assignment 2/17 Abstract The US airline industry experienced many years of difficult and had consistently failed to earn returns that covered its cost of capital. Several changes such as regulation, deregulation and consolidation have affected the structure of the industry. The new conditions of competition led to changes on the strategy of airlines as they struggle for a competitive advantage. This document describes the current situation of the US airline industry and shape the strategic position of a medium-sized airline in the US market. Table of Content Abstract ..................................................................................................................................... 2 1 Introduction........................................................................................................................ 3 2 The US Airline Industry ................................................................................................... 4 2.1 Industry competitors ................................................................................................ 4 2.1.1 Major legacy carriers (United, American , Delta...

Words: 5013 - Pages: 21