...designated location to purchase the motorcycle you can trust. Our customer’s appreciate the level of experience we have, and our attention to customer service. Cruisers has made your purchases not only easy, but special. Because of the loyal relationship we have developed with all of our customers, Cruisers has chosen a different type of motorcycle. The new Touring Class models will be available in addition to our standard fuel efficient cruisers. Cruisers decided adding a new product line would help achieve long term success. With the support of our customers and our research we should be able to accomplish short term and long term goals, in the next 5 years. Previously, Cruisers has used the traditional organization in our project management. It has been successful because Cruisers has only been manufacturing and selling our standard fuel efficient cruiser. Now, with the new project of manufacturing the Touring Class motorcycles, we will need to adjust our management organization. Using traditional organization will inhabit Cruisers to take control over the production of the new motorcycles. In order to manufacture and produce this new class of motorcycles, Cruisers will need to put in place a team to head this project. As the project manager, I will assign someone I feel has shown great potential here within Cruisers. Someone who has both great responsibility, but also the energy to ride this project through. Developing a new line of motorcycles will require new attention to a...
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...Assignment 2: Project Motorcycles BUS 375 Strayer University May 2, 2015 A popular motorcycle manufacturer wanted to take their business to the next level. They wanted to go from making medium size motorcycles to large motorcycles, with larger motors. This would not only target a larger rider class, but income class as well. This task would be cumbersome, however, it would be something the project manager would be well-adjusted to. As a projectized organization, they are able to “develop as a division within a division (Kerzner, 2013). As, the project manager assembles, his or her team for carrying out their project, the company must also plan a process to take to make the adjustment and manufacture a larger bike. Although same process in making the smaller bike, the larger bike would require more knowledge of the larger motor, adequate space for this manufacturing, and equipment, so that this does not hold up production of existing bike. The facility could be identical to the existing one, only requiring larger equipment for the larger engine. Marketing of this bike would be a strong focus for upper level management. This new, larger bike is focused on a market of males, between the ages of thirty-five to sixty years of age, and income ranges from $55,000-$100,000. With the market defined, a strategy has to be developed, this goes from “start-up and completion phases of the project” (Kerzner, 2013). This is something that consists of advertisement such...
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...Project Motorcycles This paper discusses the type of project organization that would suit the development of the larger touring class motorcycles along with the steps my company would take in order to develop the motorcycle. Next, I will recommend one strategy to the senior executives that the organization might use to balance a short- and long term eeds. Then, I will suggest the project management leadership style that is most conducive to overseeing the operation of the business growth plan. Finally, recommend three risk mitigation strategies to address project plan details that might be forgotten or overlooked. The project organization that would suit the development of the larger touring class motorcycles is the matrix organizational form. This is a “project-driven” form and the project managers reports directly to the vice president and general manager- which the power and authority comes from the general manager, however the project manager is responsible and accountable for the projects success (Kerzner, 2011, p. 125). The technical responsibility is maintained by the functional department, as well as the available information that can be exchanged for each project (p. 125). The process steps my company would take in order to develop the motorcycle are (Unknown, n.d.) : • Weigh risks of product failure against benefits of product success • Obtain short-term facilities for production of test products • Allocate temporary workers • Obtain small amounts of inventory...
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...University 08 Fall 08 Fall Project Motorcycles Kassandra Setman Professor Mitchell Project Motorcycles Kassandra Setman Professor Mitchell Project Management – BUS375 February 1st, 2015 Project Management – BUS375 February 1st, 2015 Select one of the types of project organization that would suit the development of the larger touring class motorcycles. Outline the process steps that your company would take in order to develop the motorcycle. Provide a rationale for the response. The best type of project organization that would suit the development of the larger touring class motorcycles would be the matrix organization. There are many different concepts to consider when selecting a project organization. Some of these aspects include, the projects size, length, where it is located, resources available, and experience. This is why I chose the matrix organization; employees are assigned to organizational groups, which split into two different types of groups. First the functional group, which is based on skills and they have a functional manager. Then there is another group that works on specific projects and report to a product manager. This means that the matrix organization is two-dimensional. Mentioned before there are different parts in a matrix organization; first one is the project team, this brings individuals together that are skilled from around the organization. The employees have two bosses, the division manager and the project manager. In the organizational...
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...Project Motorcycles Introduction of the company The company is basically a manufacturer of the motorcycle cruisers which is medium-sized. The engines of the motorcycle cruisers are categorized on the basis of sizes and the organization has made an excellent reputation in the market for offering the fuel-efficient cruisers among the middleweight group. As the company has been successful in this product category, it is considering the option of manufacturing large motors for the motorcycles to be utilized by the touring class. The motors will be especially designed to cover large distances and will be available in sizes 1100 cc and above. Potential for larger motorcycles business According to PRWeb (2013), the Motorcycle, Bikes and Parts industry has entered the maturity stage and it is shifting its focus on the international trade. There is an increasing demand for low-cost and fuel-efficient motorcycles by the customers as they have less disposable income. In 2009, the industry revenue declined by 37.3% (Molavi, 2010) and it is forecasted that the trend will continue in the next five years to 2012 with declining percentage of 6.7% every year (“PRWeb”, 2013). Likewise, it is expected that there will be a change in the target customer as the young people are looking for the motorcycles. Previously, only old people aged above 45 years were demanding these products. With easy access to the countries where production can be done on a cheap level, the companies within the industry...
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...Running Heads: Project Motorcycles ASSIGNMENT 2 - WEEK 4 PRODUCTION OF TOURING MOTORCYCLES Christopher Akinremi Strayer University Professor Pamela Payne-Powell, PMP Instructor On BUS 375 01/28/2015 PRODUCTION OF TOURING MOTORCYCLES ABSTRACT This paper is focused on the manufacturing of touring motorcycles for a particular demographic group by my XYZ Company. As a project manager in the company, I am required to initiate a project plan for the transitioning from medium-sized motorcycle cruisers to a larger motors with a capacity of 1100cc. and over. In this regard, I am required to consider the types of project organization that would suit the development of the larger touring class motorcycles. I also have to outline the process steps the company must adopt to accomplish this goal with appropriate reasons. It is important to indicate the strategy to use to balance the short and long medium term needed and make the appropriate recommendation to the senior executives. To indicate the crucial resources needed to run the existing business interests and also to accommodate the business changes for the production of touring class motorcycles. To examine the project management leadership style required to oversee the...
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...Project Motorcycles West End Manufacturer is a medium-sized manufacturer of motorcycle cruisers. We specialize in fuel-efficient cruisers with engine sizes ranging from 500 cc to 1000 cc. We have successfully manufactured and marketed the best- selling cruisers for the middleweight class. Our success has been greatly attributed to having an effective and efficient Project Management Office. However, the executives at West End Manufacturer are now interested in producing larger motorcycles in the touring class for income ranges from $55,000 to $100,000. In this paper, I will present which project organization best suits the development of the larger touring class motorcycles, outline the process steps the company will take in order to develop the motorcycle and provide a reason for the response. In this paper, I will recommend one strategy to the senior executives that the organization might use to balance short- and long-term needs; specify crucial resources needed during the production of the touring class motorcycles; suggest a project management leadership style that will be best for overseeing the operation of the business growth plan; and I will recommend at least three risk mitigation strategies to address project plan details that may be overlooked. Project Organization The Project Organization I selected that would best suit the development of the large touring class motorcycles is the Matrix Organizational Form. The reason I selected the matrix organizational form...
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...Project Motorcycles Alberto Oliveras Strayer University BUS375 Professor George Dollar July 27, 2015 Introduction Harley Davidson (HD). They have become the trail blazers, pioneers of world class touring bikes. Harley has seen a profitable 2014 year in which their net revenue in motorcycle sales of $4.39.0 billion (Bornhop, 2015 ). Touring America on a motorcycle can be refreshing to the mind, body and soul. There’s no better feeling like hitting the open road; just you, your bike and the road. Harley Davidson has been successful at bringing all 3 experiences into their line of touring bikes. I believe we too can become trail blazers and pioneers of the motorcycle industry, with a new line of touring motorcycles. This is an opportunity for the company to propel forward into a different market and see a boost in yearly sales revenue. The target audience will be males between the ages of 35-65, and females between the ages of 30-50. This will be a worldwide market. This will put this company on the same playing field as HD. The projected income ranges targeted for our new product will be $55,000 to $100,000. We will offer exclusive serialized limited edition bikes, with certificates of authenticity to the first 1000 buyers. We will offer engines ranging from 1100cc to 1300cc, they will be classified into two distinct groups, Touring and Touring limited. The aesthetics will be superior in craftsmanship and appealing to the eye. In order to see this product come to fruition...
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...Assignment 1: Creating a Methodology Shenita L. Gooding Strayer University BUS 375: Project Management Professor: Dr. James Wise April 22, 2015 ABSTRACT The President of the company, John Compton was angry that he could no longer bid on Requests for Proposals (RFP) because his company did not have a project management methodology. The executives had to initiate the implementation of the project management methodology or the President would do it himself. The methodology had to be completed in six months. According to Whitaker, S., (2014), “methodology is an appropriate, professional, repeatable, standardized, discoverable and documented collection of processes, tools, technique and template for managing projects.” The methodology is what you use to deliver your projects. This paper will explain the factors necessary for a program management methodology. Assignment 1: Creating a Methodology The case study, “Creating a Methodology”, started with the President John Compton expressing that he could no longer bid on Requests for Proposals (RFP). He told the executives that the lack of project management methodology they could not bid on contracts. The President gave the executives six months to come up with the methodology or he would do it himself. The factors about the corporate culture were the behaviors, the lack of planning, scheduling ad controlling work (Wiley, J., 2013, p.109). The corporate culture at play was the behaviors of the executives...
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...Select one (1) of the types of project organization that would suit the development of the larger touring class motorcycles The matrix organization form is the one that would suit the development of the large touring class motorcycle because it is a “project driven” where each project manager reports directly to the vice president and general manager (Kerzner, 2013, p. 125). Even though project manager has the power and authority, it this case it comes directly from the general manager. Each functional expert maintains technical responsibilities over the development, maintenance and revision of their operative field. Both success and failure fall directly on the project manager. Outline the process steps that your company would take in order to develop the motorcycle. Provide a rationale for the response. 1. Team Assembly Project success depends on team performance. By assembling or building teams, it positions the project to succeed. The team will be defined by which skills are needed, if needed skills are available and accessible or ensure the needed skills are onboard. 2. Project Objective The project object will describe the project outcomes. It gives a clear and explicit directions for the project team. In this case, the motorcycle touring class explicitly states the objective: produce larger motors, specific designed to excel long distance with engines larger than 1100cc, targeting males between 25 and 60 in global markets, price ranges from $55,000 to $100,000...
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...Project Motorcycle – The Comprehensive Project Plan Kim Washington Project Management Professor George Dollar August 18, 2015 Describe the project scope and project management plan The Kim’s Motorcycles Board of Directors is composed of accomplished leaders from a range of industries who meet regularly to review Company objectives and plan for future growth. These individuals draw on their diverse backgrounds and experiences. They are proud at Kim’s Bikes enthusiasts, and they work to ensure that the decisions made by Kim’s Bikes promote fairness, financial transparency and accountability to all our shareholders. Kim’s Bikes project managers has not only enhanced Kim’s standing in the highly competitive and lucrative market for big motorcycles, where it had been pummeled for years by waves of aggressive French imports, but it has also extended the brand's reach to previously untapped businesses as far afield from two-wheel behemoths as fashion and food. Project David exemplifies Kim’s Bikes long-standing commitment to honoring its core customers by knowing what’s important to them. But it’s also about knowing what’s good for them. At its root, this program is about quietly infusing useful features and sophisticated technology into motorcycles that loudly celebrate tradition and the beloved heritage of Kim’s Bikes. The Motorcycle company launched Project David, a customer-driven package of enhancements designed to give Kim’s luxury-tourers and performance baggers more...
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...Assignment 4: Project Motorcycles – The Comprehensive Project Plan Submitted By: Dhruv Jolly BUS 375 Dr. Mark C. Bojeun November 28, 2013 As a project manager, you’ll need to define Project Scope no matter what methodology you choose to use. Defining what is needed is the first step towards establishing a project timeline, setting project goals and allocating project resources. These steps will help you define the work that needs to be done – or in other words, define the Scope of the project (CIO, 2011). Scope is the summation of all deliverables required as a part of the project. This includes all products, services and results (Kerzner). The Scope here, is to successfully transition from manufacturing of ‘cruiser’ motorcycles, which have an engine or motor size ranging from 500 cc - 1,000 cc, to manufacturing of ‘touring’ motorcycles, which have an engine or motor size of 1,100 cc or larger. Project Scope, is the work that must be completed to achieve the final scope of the project, namely the products, services, and results. In this case, the Project Scope will include delivery of a larger engine or motor and transitioning from manufacturing ‘cruiser’ motorcycles, to ‘touring’ motorcycles. The Project Scope will list work that needs to be accomplished to deliver a product or service, with the specified features and functions. It will include benefits of the product to target audience, such as, comfort while driving long distances on the ‘touring’ motorcycles, engine or...
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...Assignment #2: “Project Motorcycles” Jesse Fontanez BUS 375 – Project Management Professor Lodge November 2, 2014 New, Improved, Faster, Motorcycle Project Plan The implementation stages of motorcycles larger than 1100 cc project is a true display of the defining moments that make a project a success or a failure. The implementation stage is defined as "motorcycle modifications being installed and made operational in a production environment. The phase is initiated after the motorcycles has been tested and accepted. This phase continues until the system is operating in production in accordance with the defined motorcycle requirements”. While all of the planning that takes place in preparation of the implementation phase is critical, I am of the opinion that the implementation itself is equally as important. When working through the process of defining the motorcycle and selecting the organizational personnel to create this motorcycle systems, the beginning stages become the most important part of the motorcycle project for this organization. A tremendous effort has to be exuded in planning and preparation for the motorcycle development and deployment. The start of the motorcycle implementation phase is indication that progress was being made and the motorcycles are well underway. Before analyzing the process of project planning in teams it is necessary to identify the differences between such terms as a group of people and a team...
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...What is Marketing? Marketing is organizational function, and set of processes for creating, communicating, and delivering value to customers, and for managing customer relationships in ways that benefit the organization and its stakeholders. (Boone&Kurke, 2011) In other words, Marketing is the back bone for the success for any company, individual, or place, trying to be heard or seen by the world. For example if I was Known in my neighborhood to detail cars better than what people see on television, unless I had the right marketing strategy, such as time, place, and ownership, to other neighborhoods, cities, and states I will continue to be an unknown real good car detail person in the neighborhood, so basically without marketing a person or place are limiting themselves for growth to the world. A good example of Global Marketplace would be Hyundai, and the selling if their vehicles in the United States. Now Hyundai know’s that for one they are in competition with Nissan, Toyota, and other foreign car companies in the U.S., but what they do is to not only offer what their competitors do not, but they also sell their cars below their competitors price. But what stands out the most is how the Hyundai company markets their auto mobile product, with the buy back option, and also the 10 year 100,000 mile option now for me that sounds like a win situation for both Hyundai and the consumers. Hanes underwear, which uses different celebrities to market their products. People or...
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...Genuine Harley Davidson Parts Sales Recovery Marketing Plan Mark McLean BUS620 Dr. Patricia Ryan October 31, 2011 0.1 Company Overview Harley-Davidson, Inc. was founded in 1903 and is head quartered in Milwaukee, Wisconsin. The motorcycle company produces and sells heavyweight, cruiser class motorcycles, and supports its customers with motorcycle parts, accessories, and related financial services. Harley –Davidson functions within two segments; Motorcycles and Related Products, and Financial Services. The Motorcycles and Related Products segment include the design, manufacture, and sale of the heavyweight touring, custom, and performance motorcycles. This segment covers a very large geographic area that covers North America, Europe, the Middle East, Africa, the Asia/Pacific, and Latin America markets. To support its customers and add additional revenues, Harley-Davidson or H-D, makes available a line of motorcycle parts and accessories, including replacement parts, and mechanical and cosmetic accessories; general merchandise, such as apparel and accessories; and related services. Also, this segment manufactures five families of motorcycles and three brands. The motorcycle families are Touring, Dyna, Softail, Sportster, and VRSC and the three brands are Harley-Davidson, Buell, and Cagiva (Hoovers Company Records, Harley-Davidson, Inc). The second segment called Financial Services provides wholesale and retail financing, and insurance and insurance-related...
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