...AO1: “Examine the distinctive features of Pure Land Buddhism” Pure Land Buddhism offers a way to enlightenment for people who can’t handle the subtleties of meditation, endure long rituals, or just live especially good lives. The essential practice in Pure Land Buddhism is the chanting of the name Amitabha Buddha with total concentration, trusting that one will reborn in Pure Land, where it is much easier for a being to work towards enlightenment. Pure Land Buddhism is particularly popular in China and Japan. Pure Land Buddhism as a school of Buddhist thinking began in India around the 2nd century BCE. Tan Luan was the first master of Pure Land lineage. He had his religious calling while recovering from a serious illness. He said he saw a vision of a heavenly gate opening to him. The Bodhi taught T’an Luan the Amitabha texts. The Amitabha texts consists of writings about the Buddha Amitabha (known in Japan as Amida) who achieved Buddhahood on condition that he would receive all those who sincerely called upon him with faith and then he would admit them to a western paradise, a very pleasant place where they could continue their spiritual pursuits. Buddha can be earthly; Nirmanakaya; heavenly; sambhogakaya; and teachings; dharmakaya which together make the trikaya (three bodies). In Pure Land, Buddha is seen as a God but there is no God in Buddhism. By this, we can see that there have been influences from both Islam and Christianity as they both worship a ‘God’. The...
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...A PROJECT REPORT ON A Study on marketing mix & competitive analysis of “Pure it” (HUL) Submitted By: Smruti Ranjan Das Roll No. 049 PGDM-RM 2009-11 UNDER THE GUIDANCE OF Dr. R. Padmaja (Assistant Prof. Marketing) IN PARTIAL FULFILMENT FOR THE AWARD OF THE DEGREE OF POST GRADUATE DIPLOMA IN MANAGEMENT (RETAIL & MARKETING) INSTITUTE OF PUBLIC ENTERPRISE OSMANIA UNIVERSITY CAMPUS HYDERABAD – 500 007 DECLARATION I, Smruti Ranjan Das, a student of PGDM-RM (2009-11) studying at IPE (Institute of Public Enterprise), Hyderabad, solemnly declare that the project work titled- ‘A Study on Effectiveness of Kiosk-based sales channel & competitive analysis of “Pure it” (HUL)’ was carried out by me at Hindustan Unilever Limited; Hyderabad, in partial fulfillment of the PGDM programme.This programme was undertaken as a part of academic curriculum according to the University rules and norms and by no commercial interest and motives. Place: Date Smruti Ranjan Das PGDM-RM (049) 2009-11 ACKNOWLEDGEMENT I feel great pleasure for the completion of this project. At the very...
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...DO PURE MONOPOLIES EXIST Page 2 Do Pure Monopolies Exist? Thesis Statement: According to the Essentials of Economics textbook a monopoly is defined as "a market structure in which the number of sellers is a small that each seller is a small that each seller is able to influence the total supply, and the price of a good or service. My essay is going to talk about if I agree if pure monopoly exist. Do I agree that pure monopoly exist actually, I do not agree totally with this statement. I believe that pure monopoly can exist up until another company or companies replace and create a competitive market that can cause the fixed prices to fluctuate. A natural monopoly is a firm with such extreme economics of scale that once it begins creating a certain level of output, it can produce move at a lover cost then smaller competitor. "Natural monopolies occur when, for whatever reason, the average cost curves decline over a relevant span of output quantities. (Spark notes Editors, n.d.) A monopoly is different from competitive firms in that it is not a price taker. Because it's only supplier in the market, it faces a downward sloping demand curve, the market demand curve. As a result, the monopoly is free to choose its price and quality according...
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...I will only show the analysis in the short run using pure competitive market. Here I will discuss the following : How to maximize profit , what if, price is greater that average total cost , price is equal to average total cost , price is greater than average variable cost and the decision of the firm whether shutdown or continue operating. To maximize profit we will use the marginal revenue equals marginal cost approach. (MR=MC) Natutunannatinnayung marginal revenue, itoyung additional revenue sapagproduceng additional quantity o karagdagangkitasapaggawangkaragdagangprodukto. Yung marginal cost namanitoyung additional cost sapagproduceng additional quantity oyungkaragdaganggastossapaggawangkaragdagangprodukto. So sa MR=MC approach ,kapagang marginal revenue ay mas malakisa marginal cost, ibigsabihin may profit yungisang firm. Kapagang marginal revenue ay equal sa marginal cost, ibigsabihinnamamaxizeyung profit o namiminimizeyung losses. Kapagang marginal cost ay masmalakisa marginal revenue, ibigsabihin may losses yung firm. Iilustratenatinsiyasa graph gamityung analysis sa pure competitive market mc mc mc ATC ATC P MR = D P MR=D P MR=D ATC To maximize profit is simply MR=MC. Nakikitanatin graph yung intersection ng MC at MR. Yan ang point nanamamaximizeyung profit or namiminimizeyung losses. Saunang graph naman, makikitanatinnanasa baba ng price yung Average total cost kaya...
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...CRESCENT PURE Opportunity Statement Sarah Ryan, vice president of marketing for Portland Drake Beverages, is positioning the newly acquired beverage line, Crescent Pure, but must decide whether the drink should be positioned in the sport drink market or energy drink market. What's Going On? * Sarah Ryan, VP of marketing for PDB * Crescent Pure Acquisition * Need to position Crescent in the market * $750,000 for advertising * Desire to be first mover * Define: 10/1 Launch: 1/1 In the Beginning... * Peter Hooper, founder of Crescent * Organic Energy Drink * Started in Oregon * Michael Booth, CEO of PDB saw potential Why Crescent Pure? * 70% less sugar * Caffeine = 1 cup of coffee * Sold 1000 cases/month * $2.75 < $3.75 * Low calories * Energizing, hydrating, all-organic Options: The PDB Company needs to choose one of the following actions, in regards to its branding strategy: 1. To strategically position Crescent Pure as an energy drink 2. To strategically position Crescent Pure as a sports drink Sports Drink Pros of Sports Drinks 1. Consumers chose sports drinks more often. 2. The ingredients boost endurance and relieve fatigue. 3. Market is $6.3 Billion. 4. A high percentage of consumers considered sports drinks "anytime beverages." 5. A Study showed consumers favored Sports drinks over Energy Drinks for multiple factors. Cons for Sports Drink 1. The sports drink...
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...In today’s society, there are many different monopolies that are still evident despite the perceived idea that pure monopolies do not exist. A monopoly is the complete control of the entire supply of goods or a service in a certain area or market. Although most firms have some type of competition, rare forms of pure monopoly exist in the business world in some of the biggest companies. Pure monopoly exists when a single firm is the sole producer of a product for which there are no close substitutes (Brue, 181). Even if firms are not competing directly with one another they are all competing to get the attention of the customers. While having a company, there is an expected amount of rivalry that comes along with it, but then again, in a pure monopoly there is no other competition because of the sole control over the sale or production of a certain product. A prime example of a pure monopoly is the post office. Being that they are the only mailing service that distribute mail to every house every day, exemplifies the rare form of monopoly that still occurs. The market makes their decisions based off of supply and demand. If a company has an abundant supply of a product, simply lowering their price eliminates competition and gains the attention from desperate customers leading to a curve in the demand which results in a pure monopoly. However, the government has always tried to avoid monopolies since the 1890’s and 1900’s with the Sherman and Clayton Antitrust Act that were...
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...What is Pure Research? - The term basic research refers to study and research that is meant to increase our scientific knowledge base. This type of research is often purely theoretical with the intent of increasing our understanding of certain phenomena or behavior but does not seek to solve or treat these problems. (By Kendra Cherry, Psychology Expert) - Pure research is research done simply to find out something by examining anything. For instance, in some pure scientific research scientists discover what properties various materials possess. It is not for the sake of applying those properties to anything in particular, but simply to find out what properties there are. Pure mathematics is for the sake of seeing what happens, not to solve a problem. The fun of pure research is that you are not looking for anything in particular. Instead, anything and everything you find may be joined with anything else just to see where that combination would lead, if anywhere. (Richard F. Taflinger, PhD) - Basic research (also called pure research, fundamental research, and discovery research) is a systematic study directed toward greater knowledge or understanding of the fundamental aspects of phenomena. Basic research is executed without thought of a practical end goal, without specific applications or products in mind. (Wikipedia) Examples of Pure Research - Psychological studies of decision making that led to important finding in the fields of education, medicine...
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...The book Pure is about a girl (Pressia) who goes out and unravels a mystery with the lead male character (Partridge). It’s set ten years after a detonation left almost everything fused together, whether it be man and man, man and earth, man and animal, combinations with anything. The only people who weren’t affected lived inside of the dome. The main character has many distinguishing features. She was fused to a doll head on her hand, which became a doll head fist. This is the overall look of my sculpture, the doll head. The doll head sculpture is two different stories and meanings, on one head. The left half of the head is clear, no marks or blood. This is supposed to represent a pure. Pure’s were the people who were safe and unaffected....
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...Microeconomics Unit 4 IP Pure, Per Se, and Natural Monopolies September 16, 2012 Krugman stated, “Externalities are actions that create side effects that are not properly taken into account. Externalities are one of the principal sources of market failure” (p.434). Two policies that can be used to reduce the total amount of emissions is emission taxes and tradable permits. Krugman stated, “Emissions tax is a tax that is charged depending on the amount of pollution a factory produces” (p.442). Factories are taxed on every unit of pollution produced. The benefit of charging an emission tax is you are giving the factory reason to reduce pollution. They are paying for or being taxed for every unit of pollution they produce. The factory can impose the tax on the consumer, which in turn will decrease supply. When prices are increased, the market quantity or quantity being produced is decreased. Emission tax will decrease the marginal social cost because less pollution will be released. That leaves less cost to the society to clean it up. The marginal social benefit on the other hand will increase because the marginal social cost is decreased. The marginal social benefit is increased because of the money that the society is saved from decrease in the marginal social cost. Therefore, creating the optimal level of pollution. Emissions tax helps to solve the problem of economic inefficiency by allowing...
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...Crescent Pure Case Analysis João Nunes The Lisbon MBA Part-Time 15/17 Contents Executive Summary Situation Analysis Company Customers Competition Energy Drinks Sports Drinks SWOT Analysis Strengths Weaknesses Opportunities Threaths Marketing strategy Positioning Alternatives Point of Parity with Energy Drinks Point of Parity with Sports Drinks Point of Differentiation from both categories Recommendation to Management Financials Breakeven Analysis Final Considerations Exhibits Executive Summary Sarah Ryan, VP of Marketing for Portland Drake Beverages is facing a tough decision of deciding the positioning and overall strategy for the impending launch of Crescent Pure, an all-natural, organic beverage PDB acquired in mid 2013. Ryan is confronted with three options: positioning Crescent as a Energy Drink, a Sports Drink or dwelling in the booming market of organic foods and beverages. Analysing consumer trends, competition and industry trends, our recommendation would be to position Crescent as an Energy Drink, taking advantages of its organic ingredients and low sugar content to positioning it as a healthier alternative to the major players in the market. Also, we show that there may be an opportunity to increase prices and thus maximizing profit during the soft launch year, in order to fund a broad national launch in 2015. Situation Analysis Portland Drake Beverages (PDB), a manufacturer of organic juices and sparkling waters, is...
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...Nanzan UniversityJichihan and the Restoration and Innovation of Buddhist PracticeAuthor(s): Marc BuijnstersReviewed work(s):Source: Japanese Journal of Religious Studies, Vol. 26, No. 1/2 (Spring, 1999), pp. 39-82Published by: Nanzan UniversityStable URL: http://www.jstor.org/stable/30233608 .Accessed: 19/10/2012 12:43Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at .http://www.jstor.org/page/info/about/policies/terms.jsp .JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range ofcontent in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new formsof scholarship. For more information about JSTOR, please contact support@jstor.org. .Nanzan University is collaborating with JSTOR to digitize, preserve and extend access to Japanese Journal ofReligious Studies.http://www.jstor.org Japanese Journal of Religious Studies 1999 26/1-2 Jichihan and the Restoration and Innovation of Buddhist Practice Marc BUIJNSTERS The various developmentsin doctrinalt houghta nd practiced uring the Insei and Kamakurap eriodsr emaino ne of the mosti ntensivelyr esearched fields in the study ofJapaneseB uddhism.T wo of thesed evelopmentsco n-cern the attemptst o restoret he observance of traditionalB uddhiste thics, and thep roblemo f howP ureL and tenetsc ouldb ei nsertedin to thee soteric teaching.A pivotal role in bothd evelopments...
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...ROBOTICS Robotics is a combination of electronics, mechanics and software. Today robotics has a big role in education, industry, science and researchs and spreads worldwide. Day by day more people start to interest in robotics. As a hobby robotics provides many benefits such as creativity, design ability, opportunity of improve yourself in electronics, mechanics and software, wide vision on the projects, handicraft...etc. Robotiksistem aims to help the people who interests in robotics by presenting different robot projects and robot circuits and also by giving information about robotics. ROBOT PROJECTS There are many types of robots with different usage areas. Industrial robots, domestic robots, entertainment robot and hobby robots are some of those. Our robot projects consist of mobile hobby robots having the ability of autonomous movement in a given environment. Hobby robots are funny, easier to make than the other types, educating and interesting. You have no limits while you are designing your own robot. We present you some examples of robot projects: Explorer robots, cleaning robots, security robots, line follower robots, sumo and mini sumo robots, obstacle avoider robots...etc. * ROBOT CIRCUITS The circuits of the robot projects consist of three main parts; which are the control part, sensing part and output part. The sensing parts includes the sensors that are needed to detect the necessary changes of the environment such as light, voice, temperature, objects...
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...op Ranked Mutual Funds As on : Quarter ended June 2015 ------------------------------------------------- Top of Form Bottom of Form Methodology Large Cap | Crisil Rank | NAV (Rs./Unit) | 1 yr Return (%) | AUM (Rs. cr.) Jun 15 | | | Franklin India Oppor. (G) | Rank 1 | 59.24 | 33.0 | 380.49 | | | SBI Blue Chip Fund (G) | Rank 1 | 29.37 | 26.6 | 1,737.07 | | | Tata Equity Opp. Fund - Regular (G) | Rank 1 | 154.95 | 25.8 | 1,027.27 | | | Small & Mid Cap | Crisil Rank | NAV (Rs./Unit) | 1 yr Return (%) | AUM (Rs. cr.) Jun 15 | | | Can Robeco Emerg-Equities (G) | Rank 1 | 62.47 | 40.2 | 427.66 | | | Principal Emerging Bluechip(G) | Rank 1 | 71.42 | 40.2 | 468.60 | | | Tata Mid Cap Growth Fund (G) | Rank 1 | 106.22 | 40.3 | 446.83 | | | Diversified Equity | Crisil Rank | NAV (Rs./Unit) | 1 yr Return (%) | AUM (Rs. cr.) Jun 15 | | | Franklin High Growth Cos (G) | Rank 1 | 30.74 | 38.8 | 2,462.40 | | | ICICI Pru Exp&Other Services-RP (G) | Rank 1 | 46.91 | 37.8 | 550.36 | | | ICICI Pru Value Discovery Fund (G) | Rank 1 | 117.84 | 27.7 | 8,686.06 | | | Tata Ethical Fund (G) | Rank 1 | 132.97 | 27.5 | 280.59 | | | UTI MNC Fund (G) | Rank 1 | 157.14 | 48.8 | 1,030.10 | | | Thematic - Infrastructure | Crisil Rank | NAV (Rs./Unit) | 1 yr Return (%) | AUM (Rs. cr.) Jun 15 | | | Can Robeco Infrastructure (G) | Rank 1 | 39.53 | 26.4 | 106.38 | | | Franklin Build...
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...How was Wendy Peterson taken charge of the Plano branch office? * Took charge under pressure to fuel growth * Junior manager of account service clients * No experience with sales organization * Excellent at bringing business through client * Inherited team of 11 sales persons and 3 sales assistants * Decent mix of experience and enthusiasm in sales team * Stable revenue through established clients * Inherited underperforming division What is your evaluation of Wu's performance? * Wu’s performance is ambiguous since although he landed one large client and generated revenues of 400,000 he generated further revenues though add-ons that the client perhaps didn’t need * Wu’s work ethic was questionable, there are numerous instances to support this: He was always at a meeting with a client, he was rarely at his desk, never updated the sales pipeline tool which he knew very well and never took sales calls publicly * He also printed his business card in mandarin * While one may argue Peterson was a little too involved in her employees work, Wu derelict his administrative duties entirely * In his first moths he exposed himself as a dedicated student. He arrived early and stayed late nearly every day. He showed curiosity and attention to detail. He, also, enjoyed being expert for a change. * After his first month he started his real sales efforts. Then he spent only early mornings in the office. He was not updating Peterson for...
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...How can we lead a healthy lifestyle ? A healthy lifestyle means maintaining a balanced and nutritious diet as well as engaging in sports or other fitness related activities. A healthy diet alone however is inadequate to ensure a healthy body as physical activity helps to keep one in shape and free of sickness and disease. According to the World Health Organization, only one in ten people exercise regularly and a majority do not follow a healthy diet. The main culprit is our penchant for junk food as can be seen from the popularity of fast food chains and other western eateries. even local foods such as fried noodles, friend rice and snacks and savories are laden with fat and calories. Thus, consuming this type of food on a daily basis can contribute to weight gain. Overweight and obese people suffer from many health complications such as diabetes, high blood pressure, high cholesterol and even cancer. Hence, the emphasis on healthy lifestyle should start at a young age. Parents must urge their children to eat more vegetables, fruits, juices, wholemeal and wholegrain foods. Many parents, due to time constraint, usually find the easy way out by cooking two-minute noodles or heading towards the nearest fast food joint for quick meal. They do not realize however that sets the stage for an unhealthy lfestyle for their children who quickly become addicted to such foods. Thus, parents can counter this problem by cooking or preparing meals that do not take up time such as cheese sandwiches...
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