...Visual Communication has proven to be far more effective than plain text. In today’s day and age of technology graphics are critical for successful presentations. One sure way in the development is to create the graphics first, then write or create the text around the graphics. Graphics generally fall under two criteria that must be achieved to be considered successful, and they mesh or complement each other. If the image or graphic communicates the right message, then it is more likely that it will be accepted. Then if accepted, the presentation of the message will be clear to the receptiveness of the targeted audience. It has been found that most clip art libraries do not contain the proper graphics for advertisement or newsletters, which causes a delay in the presentation. Also, to retain a captive audience the presentation should and must be pleasing to the audience and not to overwhelm them with too much or too many colors. The author or creator doesn’t want this to happen as it may affect the ability for the viewer to recall and associate the graphic and message at a later time. Many have interpreted visual communication as a fancy term for graphic design. I see it as a process of providing pictorial and written information to an intended audience. I see two important distinctions that separate visual communications and graphic design. The first is that visual communication is a “process,” that by its problem-solving nature includes investigative and analytical skills in...
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...Bring the life back in the Zoo! GROUP-RED OCEAN Course: Advertising & Promotions Management(MKT 337.4) Course Coordinator:- Md Shahedur Rahman - Lecturer (NSU) Letter of Transmittal February 22, 2012 Md. Shahedur Rahman Lecturer, Business School North South University Dear Sir, In this Project of “Bringing the Life Back In The Zoo”, we have tried to implement our learning from this course. We would like to thank you for offering the opportunity to work on this topic. Despite many limitations, we have tried my best to make this analysis accurate and reliable. If you have any further enquiry concerning any additional information, we would be very pleased to clarify that. Thank you. Sincerely yours, Executive summary: This report analyzes on how to create an effective IMC plan for the Dhaka Zoo. Dhaka zoo is largest zoo in Bangladesh situated in Mirpur, Dhaka. Because of some shortcomings such as mismanagement and frequent deaths of rare animals Dhaka zoo has started to loss its appeal. As a result Dhaka zoo is losing its visitors and its revenue is decreasing frequently. By creating an IMC plan, this paper aims at identifying and analyzing the factors that will motivate visitors for visiting Dhaka Zoo. First of all, we have created a mission and vision statement and also a catchy tagline for the Dhaka zoo. Then we have set our strategic goals and objectives in which the main objective was to regain the lost glory of the Dhaka zoo...
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...Index: ITIL® v3 Foundation 2011 Study Notes 1. ITIL v3 Foundation Certification Notes: Service Management as a Practice 2. ITIL v3 Foundation Certification Notes: Service Strategy 3. ITIL v3 Foundation Certification Notes: Service Strategy [2] 4. ITIL v3 Foundation Certification Notes: Service Design 5. ITIL v3 Foundation Certification Notes: Service Design [2] 6. ITIL v3 Foundation Certification Notes: Service Design [3] 7. ITIL v3 Foundation Certification Notes: Service Design [4] 8. ITIL v3 Foundation Certification Notes: Service Transition 9. ITIL v3 Foundation Certification Notes: Service Transition [2] 10. ITIL v3 Foundation Certification Notes: Service Operation and Functions 11. ITIL v3 Foundation Certification Notes: Service Operation [2] 12. ITIL v3 Foundation Certification Notes: Service Operation [3] 13. ITIL v3 Foundation Certification Notes: Continual Service Improvement 14. ITIL v3 Foundation Certification Notes: Last Minutes Revision Notes ITIL v3 Foundation Certification Notes: Service Management as a Practice Why IT Service Management is needed? * Higher IT service quality is always required while fewer resources are available * Users are not interested in the processes / technology, rather they just need to utilize the service to achieve business goals * As users are usually not directly responsible for the costs of IT services, they would endlessly request more and more IT services with higher and higher standards /...
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...Points to remember before you participate in this discussion: * Assume, you one of the member of a real group discussion. * Take the initiative to participate and contribute your thoughts. * Express your positive attitude towards providing the solution. | Xcez said: (Wed, Dec 3, 2014 04:06:18 PM) | | | | Management takes a dual process of both art and science, when PLANNING, he/she need some statistical data to enhance him/her project in to the future, procuring data has to do with science. When COORDINATING his/her work force (employees) , he/she needs that human relation skills, to be able to achieve the planned goals and objectives, and this has to do with art. Conducting a feasibility study or market research need science technique and the ability to implement and sustained this result, the management needs art techniques. | Rate this: +0 -0 | Nagaraju said: (Sat, Nov 22, 2014 10:55:57 PM) | | | | I think management has elements of both art and science. It may not be proper to term it as pure science or pure art. In fact, it is a science as well as an art because science and art are both complementary to each other. As cossa has said, "science requires art, art requires science, each being complementary to each other". It may be concluded that there is no hard and fast line between art and science of management. The former(science) will have to solve problems and establish principles which might be applied with benefit to the latter(art)...
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...Scaling Inclusive Business Models leveraging a partnership ecosystem at the nexus of poverty and environment Scaling Inclusive Business Models leveraging a partnership ecosystem at the nexus of poverty and environment Markus Dietrich,Director, ASEI Sahba Sobhani, Programme Advisor Private Sector BPPS, UNDPASEI Project Team: Mary Grace Santos, Lead Consultant Lorenzo Cordova, Jr., Environmental Impact Specialist Marcos Perez, Jr. Social Impact Specialist Markus Dietrich,Director, ASEI Sahba Sobhani, Programme Advisor Private Sector BPPS, UNDPASEI Project Team: Mary Grace Santos, Lead Consultant Lorenzo Cordova, Jr., Environmental Impact Specialist Marcos Perez, Jr. Social Impact Specialist Contract No. BPPS/2014/IC/0012 Project Name: Scaling Inclusive Business Models leveraging a partnership ecosystem at the nexus of poverty and environment 1st phase Report Developing an inclusive and green eco-system framework 2nd phase Report Initial case studies and eco-system in the Philippines 3rd phase Report Final Draft Authors Markus Dietrich, Director, ASEI Sahba Sobhani - Programme Advisor Private Sector BPPS, UNDP ASEI Project Team: Mary Grace Santos, Lead Consultant Lorenzo Cordova, Jr., Environmental Impact Specialist Marcos Perez, Jr. Social Impact Specialist Version 1: 21 March 2015 Version 2: 13 April 2015 Version 3: 02 June 2015 Version 4: 30 July 2015 Version 5: 25 August 2015 Content 1 Introduction to inclusive and...
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.... ReseaRching and WRiting a disseRtation a guidebook foR business students Colin Fisher second edition . Researching and Writing a Dissertation: A Guidebook for Business Students . We work with leading authors to develop the strongest educational materials in management, bringing cutting-edge thinking and best learning practice to a global market. Under a range of well-known imprints, including Financial Times Prentice Hall, we craft high-quality print and electronic publications which help readers to understand and apply their content, whether studying or at work. To find out more about the complete range of our publishing, please visit us on the World Wide Web at: www.pearsoned.co.uk . Researching and Writing a Dissertation: A Guidebook for Business Students Second edition Colin Fisher with John Buglear Diannah Lowry Alistair Mutch Carole Tansley . Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated Companies throughout the world Visit us on the World Wide Web at: www.pearsoned.co.uk First published 2004 Second edition 2007 © Pearson Education Limited 2004 © Pearson Education Limited 2007 The right of Colin Fisher to be identified as author of this work has been asserted by him in accordance with the Copyright, Designs and Patents Act 1988. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical...
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...Business and management terms dictionary 21-Gun Salute - Traditional honour given to royalty and heads of state, derived from the old signal of peaceful intent, when multiple firing practically removed capability for immediate threat due to re-loading time. 24-Carat/Karat - The purest form of gold (karat is US-English spelling, too soft for jewellery, hence gold jewellery is made of 22-carat, 18-carat, or 9-carat gold, etc., in which other metals such as copper are mixed. Carat is a measure of purity in which 24 parts equate (virtually) to 100% gold. 18-carat is therefore 75% gold. Less than 10-carat gold is generally not sold as gold. The carat measure of diamonds is different, for which carat is a measure of weight (1 carat = 200mg). 24-hour Society - Refers to a way of life available to many in the modern world in which people can work socialize, shop, bank, etc., 24 hours a day. The phenomenon has caused significant new thinking in business, management, marketing, etc., and continues to do so. ...
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...Award recognizes and celebrates organisations whose outstanding people management capability has contributed significantly to business excellence. | Innovation Award (I-Award) | The I-Award recognizes and celebrates organisations whose outstanding innovation capability development approach has contributed significantly to business excellence. | Service Excellence Award | The Service Excellence Award is the highest accolade for service excellence. It recognizes the best of the best with a total approach to developing their service capability to enhance service leadership, service agility, customer delight, and customer experience.Benefits: * Organization will be able to use Service Excellence Award logo on all its materials as marketing tool. (Leveraging on the service excellence logo for marketing purposes) * Consistently delights customers * Delivers unparalleled customer experiences * Creates business value through customer service(E.g.: SMS customers when cars are ready for collection after repairs, providing essential information such as actual cost of repairs) | Service Operations: An Open Systems View The open systems view forms a...
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...Reverse Logistics Case study comparison between an electronic and a fashion organization Master’s thesis within Logistics Author: Martin Creutz Fredrik Larsson Tutor: Jönköping Beverley Waugh May 2012 Master’s Thesis in Logistics Title: Author: Tutor: Date: Subject terms: Reverse Logistics Case study comparison between an electronic and a fashion organization Martin Creutz & Fredrik Larsson Beverley Waugh 2012-05-14 Reverse logistics, drivers and barriers, reverse flow, electronic industry, fashion industry Acknowledgements We would like to thank Lars Bergh and Robert Johansson from Elgiganten who have provided us with enormous support and guidance. Their insights are largely reflected continuously in our writings and serve as a solid foundation to this study. We would also like to thank our contact person at the fashion retailer. Special thanks to our supervisor Beverley Waugh. Your comments and opinions were greatly appreciated and taken into consideration. Abstract A large number of organizations that offer products today are experiencing returns; whether it is the return of a book from an online book store, the return of a television to the electronic retailer or a garment to a fashion retailer. How organizations handle product returns (reverse logistics) differs and also how much focuses each organization places on it, because after all; it is extremely difficult to actually make revenue on reverse logistics. Why spend time and money on it? This study focuses on comparing...
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...Corporate Governance Blueprint 2011 Towards Excellence in Corporate Governance Suruhanjaya Sekuriti Malaysia 3 Persiaran Bukit Kiara Bukit Kiara 50490 Kuala Lumpur Malaysia Tel: 603-6204 8000 Fax: 603-6201 5078 www.sc.com.my Copyright © July 2011 Securities Commission Malaysia All rights reserved. No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted in any form or by any means (graphical, electronic, mechanical, photocopying, recording, taping or otherwise), without the prior written permission of the Securities Commission Malaysia. Perpustakaan Negara Malaysia Corporate governance blueprint 2011 : towards excellence in corporate governance Bibliography : p. 77 ISBN 978–983–9386–67–7 1. Corporate governance--Malaysia. 2. Industrial management. 1. Suruhanjaya Sekuriti Malaysia. 658.4009595 Cataloguing-in-Publication Data This book is printed using eco-friendly recyclable and bio-degradable paper CONTENTS FOREWORD BY MINISTER OF FINANCE II, MALAYSIA MESSAGE FROM CHAIRMAN OF THE SECURITIES COMMISSION MALAYSIA INTRODUCTION CHAPTER 1 v vii 1 5 SHAREHOLDER RIGHTS CHAPTER 2 13 ROLE OF INSTITUTIONAL INVESTORS CHAPTER 3 21 THE BOARD’S ROLE IN GOVERNANCE – – – – ROLES AND RESPONSIBILITIES INDEPENDENCE OF THE BOARD COMPOSITION OF THE BOARD COMMITMENT OF BOARD MEMBERS 43 CHAPTER 4 DISCLOSURE AND TRANSPARENCY CHAPTER 5 53 ROLE OF GATEKEEPERS AND INFLUENCERS CHAPTER 6 61 PUBLIC AND...
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...LESSON 1 INTRODUCTION TO ACCOUNTING Contents 1.0 Aims and Objectives 1.1 Introduction 1.2 Book- Keeping 1.2.1 Meaning 1.2.2 Definition 1.2.3 Objectives 1.3 Accounting 1.3.1 Meaning 1.3.2 Definition 1.3.3 Objectives 1.3.4 Importance 1.3.5 Functions 1.3.6 Advantages 1.3.7 Limitations 1.4 Methods of Accounting 1.4.1 Single Entry 1.4.2 Double Entry 1.4.3 Steps involved in double entry system 1.4.4 Advantages of double entry system 1.5 Meaning of Debit and Credit 1.6 Types of Accounts and its rules 1.6.1 Personal Accounts 1.6.2 Real Accounts 1.6.3 Nominal Accounts 1.7 Distinction between Book Keeping and Accounting 1.8 Branches of Accounting 1.8.1 Financial Accounting 1.8.2 Cost Accounting 1.8.3 Management Accounting 1.9 Let us Sum Up 1.10 Lesson-End Activities 1.11 Check your Progress 1.12 Points for Discussion 1.13 References 1.0 AIMS AND OBJECTIVES i) ii) To know the Meaning ,Definition and objective of Book- Keeping To study the objectives, functions, importance and limitations of Accounting iii) To understand the methods of Accounting, kinds of Accounts and Accounting rules. This watermark does not appear in the registered version - http://www.clicktoconvert.com 1 iv) To study the difference between Book- keeping and Accounting v) To study the various branches of Accounting 1.1 INTRODUCTION In all activities (whether business activities or non-business activities) and in all organizations (whether business organizations like a manufacturing entity or trading...
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