...STRATEGIC MARKETING FOR HOSPITALITY AND TOURISM (HTM 705) Review question chapter 4 & 5 Zeiti binti Muhamud@tan Review question chapter 4 : strategic customer relationship management Question 3. What is involved in estimating customer lifetime value (CLV) ? Customer lifetime value is used to indicate the potential achievement of a business in the future. It is used to examine and analysis customer purchase behaviour which is from before, during and past purchase of the product or service offered. It is a tools that helps business able to predict the future spending that will be made. This CLV also estimate the lifetime of the relationship between customer and the business. The customer feedback about the service and product offered also show level of thier interest to continue or discontinue purchase in the future. The business can take precaution and implement strategy to retain the customer to achieve long term purchase or repetitive purchase intention. To estimate the lifetime value, the business can analyze the pattern of customer purchase on thier product. This consist of several factor such as amount of purchase made. The higher amount of purchase show that the customer is satisfied and enjoy the service or product of the business, and the decrease of amount purchase made show that the business must take action to overcome from losing customer. Next factor that involve in estimating customer lifetime value is frequency of customer purchase of product...
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...Review Questions 1. What are diagnostics? How is this related to the health sciences? A diagnostic is to identify something. This relates to health science by you have to know what you are working on and how to do you need to identify it first. 2. What is trepanation? Why was this used? A trepanation is where a surge drills a hole in the patient head to release pressure. This is used to help people who are suffering with migraines or other head related injuries. 3. Describe three ways that healthcare is funded. Three ways that health care is funded is by taxation, social insurance, and private health insurance. 4. What are private healthcare sites? What are their characteristics? Private healthcare sites are where the office or hospital are ran by a for-profit company. The patient or insurance company pays for the bill. The characteristics for these is that they can give you more advance testing or having more staff and equipment since they cost more to go to them. 5. What is patient-centered care? Patient- centered care is to focus more on the patients and not just their illness. Critical Thinking Questions 1. Private health insurance is a common form of healthcare payment in the United States. What are some of the advantages and disadvantages of private health insurance? Some advantages of private health insurance is more staff members, specialized services, and more equipment. But some disadvantages to this is how much it cost. Requires...
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...Chapter 5 review questions 1. List all decisions a network administrator need to make prior to Oracle database installation. A: Before an installation of an Oracle database server, administrators need to verify the hardware, software, and network compatibility on which the Oracle Server will be running. 2. Of the additional options and features available for Oracle, identify the security-specific applications. A: Advanced security option, an application that offers encryptions and authentication tools to keep data confidential and secure both inside the database and while in transit. Label Security, a set of tools designed to provide multitiered security capabilities for protecting data by classifying data for which access rights and privileges are then assigned and monitored. Oracle Active Data Guard, improves performance and ensures data recovery by maintaining a replica of a main database to act as a secondary database for workload sharing and failsafe. 3. Explain the advantages and disadvantages of offering an unrestricted, freely downloadable full version of Oracle Database to learners and developers. A: Oracle offers a free download of all editions of the Oracle Database for purposes of education, testing, or development. Personal info or a license key is not required. Disadvantages to this may include granting crackers or cyber threats the ability to freely download versions of Oracle Database for the purpose of understanding how to damage it without...
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...Review Questions Name: Giovanni Acosta Answer the following questions (use MS Project Help, if necessary): 1. What is the difference between a main summary task and a summary task? Main summary tasks include a larger grouping of events like in this case, the entire project. The summary tasks are the little sub-projects that hold only a few events. There is really no difference in these. 2. On the View Tab, what does the Outline button with plus and minus signs do? The + expands the data and subtasks under the task names and the – contracts the same information. 3. What is a milestone? Milestones mark major project goals and phases. It visibly stands out to track progress in the project and is marked my indicators like the diamond. 4. What predefined report can you not make changes to the header and footer? The Project Summary report is the report you cannot change, per instructions in Lab1 part A- Select Page Setup for this report. The header and footer tabs are grayed out. For some reason, only known to Microsoft, this is the only report that you cannot change the header and footer. To that end, it is imperative that you enter all appropriate project information and project properties as discussed in the lab! 5. Give a real-world example of a) A successor task requiring lead time Installing equipment would require the successor task of purchasing it first, and installing the power would require a lead time for the equipment...
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...CHAPTER 5 EXERCISES (Review Questions) 1. Describe data and process modeling and name the main data and process modeling techniques. During data and process modeling, a system analyst develops graphical models to show how the system transforms data into useful information. The end product of the data and process modeling is a logical model that will support business operations and hopefully meets user needs. Data and process modeling involves three main tools: data flow diagrams, a data dictionary, and process descriptions. Many analysts use a four-model approach, which involves physical model of the current system, a logical model of the current system, a logical model of the new system and a physical model of the new system. * Sequence: One or many of the steps might represent a sub process that contains additional logical structures. * Selection: The completion of one of two or more process steps based on the results of a test or condition. * Iteration: The completion of a process step that is repeated until a specific condition changes. * An example of iteration is a process that continues to print paychecks until it reaches the end of the payroll file. Iteration also is called looping. 2. Describe Gane and Sarson symbols used for processes, data flows, data stores, and entities. Give four examples of typical names for processes, data flows, data stores, and entities. The Gane and Sarson symbol set is used for drawing...
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...2. Will Cindy be able to recover from Botticelli’s Glassworks? Discuss. Answer: No, the defense can use voluntary assumption of risk as a defense seeing as how Cindy assumed the risk of going under the glass even though she knew it wasn’t sturdy. She will not be able to recover. 4. Does Jamil recover from the suing of Jose for battery and intentional infliction of emotional distress due to Jose slamming into Jamil’s car? Answer: No, because battery is defined as the intentional, unpermitted, or offensive touching of the body- there must be contact with the person’s body, not the victim’s property. There was no intentional infliction of emotional distress. 6. What will likely happen if Celia sues for false imprisonment? Answer: She will more than likely win due to the fact that the employees grabbed her and dragged her along with yelling at her accusing her of stealing a basketball resulting in assault and battery. They confined her in a small space for an extended amount of time. The treatment of Celia was unreasonable and she can sue for false imprisonment. 8. Does Cory have a good defense that he was not involved in the fight between Ruby and Robert when Robert tries to sue Cory? Answer: No, he is the owner of the company and is under vicarious liability, which means he is liable for the tort his employee (Rudy) did. Cory has the deeper pockets allowing for Robert to sue and recover more money for his injuries. 10. Is there anything that Manuel can do since Deborah...
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...1. What is the difference between law and ethics? Laws are usually agreed upon ethics or ethics that have been adopted by a governing body. While ethics are moral codes in general. Law is a government rule in which non-followers are punished while ethics is an inherent sense of right and wrong 2. what is civil law, and what does it accomplish? Civil law is a term that can be used to describe two different legal concepts. On the one hand, it is used to describe a body of law that is centered around finding peaceful resolutions to non-criminal disputes. On the other hand, the term it denotes a legal system that is practiced in many countries around the world. Civil law (or civilian law) is a legal system originating in Western Europe, intellectualized within the framework of late Roman law, and whose most prevalent feature is that its core principles are codified into a referable system which serves as the primary source of law. This can be contrasted with common law systems whose intellectual framework comes from judge-made decisional law which gives precedential authority to prior court decisions on the principle that it is unfair 3. What are the primary examples of public law? Criminal, administrative, and constitutionallaw. 4. Which law amended the Computer Fraud and Abuse act of 1986, and what did it change? The National Information Infrastructure Protection Act of 1996 amended the Computer Fraud and Abuse Ace of 1986. It modified several sections of...
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...Review question – Chapter 1 Question 1 – what is meant by the term ‘opportunity cost’? what is an example of an opportunity cost of going on holiday? The opportunity of a given action is the value of the next best alternative to that particular action. Opportunity cost of going on holiday, you would have worked at your summer job. Question 2 – what is Karen’s opportunity cost of going to the movie? Karen’s next best alternative is to babysit. By babysitting Karen earns $60 and also gets to keep the $19 that she would have spent going to the movie. Thus her total opportunity cost of going to the movie is $79 Question 3a – what is the definition of a PPC? A PPC is a curve that represents all possible combination of goods that can be produced given the resources that are available. PPC represents the maximum output possibilities for two or more goods, given a set of inputs, and given that those inputs are used efficiently Question 3b – explain how the PPC illustrates the concept of opportunity cost The PPC demonstrates that in order to produce more of one thing, we must produce less of something else. The slope of the PPC tells us the opportunity cost of an extra unit of a good because it tells us how much less of one good can be produced in order for one more unit of the other good can be produced. Question 3c – draw a typical PPC Question 3d – give an example of a change that will cause the PPC to shift out for both goods and an example of a change that will cause...
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...Review Questions Name _________________ Answer the following questions (you may use MS Project Help): 1) What are the three base calendars included in MS Project and what are the default values of each? The three base calendars are Standard, Night Shift, and 24 Hours. Standard default values is all week days from 8 AM to 12 PM then 1 PM to 5 PM. Night Shift is All week days from 12 AM to 3 AM, 4 AM to 8 AM, and 11 PM to 12 AM. Plus Saturday from 12 AM to 3 AM, and 4 AM to 8 PM. 24 Hours is every day from 12 AM to 12 AM. 2) What is the difference between a base calendar and a resource calendar? A bade calendar is for everyone to use while a resource calendar is only for that resource that was assigned to. 3) Why schedule one project meeting after completion of the last task, Test System? Since we were working out the work days in the schedule, it lower the finish date on the project. But since the last project meeting was set to this date it could not be changed. So when we delete it, the project days lower down. 4) Give an example of when you would assign a 24-hour calendar to a resource. When we need that resource to work every day in the given time we need them to. For example a securities guard. 5) If you were doing a senior project, what would be the base calendar you would use for students working on the project and what adjustments would you make to it? If I was working on a senior project there is no set time on when they...
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...Second Review Questions Test 1 ACG 3301 Spring 2012 Name___________________________________ MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question. 1) Selected information regarding a company's most recent quarter follows (all data in thousands). Operating expenses | $ 700 | Gross profit | $ 2,390 | Sales revenue | $ 4,000 | Ending finished goods inventory | $ 200 | Cost of goods manufactured | $ 1,560 | What was the beginning finished goods inventory? 1) _______ A) $1,060 B) $860 C) $250 D) $1,740 Sales – COGS = Grossprofit 4000000- XX = 2390000 4000000-2390000= 1610000 COGS – COGM = XX 1610000- 1560000=50000 200000+50000=250000 2) Zarvo Moldings allocates manufacturing overhead to jobs based on machine hours. The company has the following estimated costs for the upcoming year: Direct materials used | $ 25,000 | Direct labor costs | $ 62,000 | Salary of factory supervisor | $ 41,000 | Advertising expense | $ 33,000 | Heating and lighting costs for factory | $ 21,000 | Depreciation on factory equipment | $ 9,000 | Sales commission | $ 8,000 | The company estimates that 1,800 direct labor hours will be worked in the upcoming year, while 2,000 machine hours will be used during the year. The predetermined...
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...Answers to Review Questions 1. What is the difference between a database and a table? A table, a logical structure that represents an entity set, is only one of the components of a database. The database is a structure that houses one or more tables and metadata. The metadata are data about data. Metadata include the data (attribute) characteristics and the relationships between the entity sets. 2. What does a database expert mean when (s)he observes that a database displays both entity integrity and referential integrity? Entity integrity describes a condition in which all tuples within a table are uniquely identified by their primary key. The unique value requirement prohibits a null primary key value, because nulls are not unique. Referential integrity describes a condition in which a foreign key value has a match in the corresponding table or in which the foreign key value is null. The null foreign key value makes it possible not to have a corresponding value, but the matching requirement on values that are not null makes it impossible to have an invalid value. 3. Why are entity integrity and referential integrity important in a database? Entity integrity is important, because it means that a proper search for an existing tuple (row) will always be successful. And the failure to find a match on a row search will always mean that the row for which the search is conducted does not exist in that table. Referential integrity is important, because its existence...
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...ANSWERS TO REVIEW QUESTIONS 1 1. Discuss each of the following terms: a. Data: Raw facts from which the required information is derived. Data have little meaning unless they are grouped in a logical manner. b. Field: A character or a group of characters (numeric or alphanumeric) that describes a specific characteristic. A field may define a telephone number, a date, or other specific characteristics that the end user wants to keep track of. c. Record: A logically connected set of one or more fields that describes a person, place, event, or thing. For example, a CUSTOMER record may be composed of the fields CUST_NUMBER, CUST_LNAME, CUST_FNAME, CUST_INITIAL, CUST_ADDRESS, CUST_CITY, CUST_STATE, CUST_ZIPCODE, CUST_AREACODE, and CUST_PHONE. d. File: Historically, a collection of file folders, properly tagged and kept in a filing cabinet. Although such manual files still exist, we more commonly think of a (computer) file as a collection of related records that contain information of interest to the end user. For example, a sales organization is likely to keep a file containing customer data. Keep in mind that the phrase related records reflects a relationship based on function. For example, customer data are kept in a file named CUSTOMER. The records in this customer file are related by the fact that they all pertain to customers. Similarly, a file named PRODUCT would contain records that describe products – the records in this file are all related by the fact that they...
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...Mankin: Human Resource Development, Chapter 3 Answers to the end of chapter review questions 1. Explain the difference between vertical and horizontal alignment. Vertical strategic alignment (also termed vertical integration and external fit) is the process by which the HRD strategy, policies and plans are aligned with an organisation’s strategic goals and objectives. HRD interventions and initiatives are designed to support the organisation’s business strategy and strategic objectives. For instance, designing and implementing change management training to support a merger or acquisition strategy. In horizontal alignment (also termed horizontal integration or internal fit) the HRD function ensures that the HRD strategy, policies, plans and practices are consistent with the HRM strategy, policies, plans and practices. For instance, ensuring the set of competencies underpinning a management development programme is the same as that used for recruitment and selection. However, horizontal alignment goes beyond ensuring consistency between HRD and HRM. There is a need for a wider horizontal integration of organisational processes and activities: operational integration, intellectual integration, social integration and emotional integration (Ghosal & Gratton, 2005). 2. Summarise the key challenges facing the HRD practitioner in developing a strategic approach to HRD. Changing organisational culture is probably the biggest challenge confronting HRD practitioners. It is much more...
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...NT1210 Cynthia Allen Unit 7 Chapter Review Questions Key Terms 1. Switched Circuits – A circuit created by the phone company in reaction to signaling ( the user tapping telephone keys or modem sending the same digits w/ the Telco tearing down the circuit when the user is finished. 2. Dedicated circuit – A electrical circuit created by a telco CO. on behalf of a customer, with circuits staying up all the time, dedicated for use by the customer that ordered the circuit, also known as leased lines, leased circuit and point to point. 3. Circuit switching - The overall process by which a series of Telco devices called circuit switches connect a circuit from one customer to another, with the device taking bits on one segment in the link and forwards those bits out the matching outgoing segment without storing the bits. 4. Leased line – A physical link between two locations provided by Telco, that allows two way communications between sites. Because the customer does not own the physical line between the sites, but rather pays a monthly fee for service called a leased line “AKA” dedicated circuit, leased circuit, and point-to-point. 5. Packet switching – The process of forwarding customers data in a WAN by looking at the header of the header of the message sent into the WAN by the customer and making a peer message (per-packet) decision as to where to forward each message. 6. Time –division- multiplexing –A type of logic used by some networking devices including switches...
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...Janea Herbert AP Language and Comp. The Fountainhead Review Questions: The Keating Section Ch. 1-6 1. The “preface” is metaphorically significant because it is a foreshadowing of the issues that Roark will have to deal with. Just as he is standing on a cliff, about to dive into the lake, he is preparing to dive into a new part of his life which he knows will be difficult. Roark is also going to shape out things which in the metaphor, granite rocks are waiting to be cut. 2. What the meeting with the Dean of Stanton reveals about Roark is that he is an independent thinker who follows his own convictions despite other acceptable standards existing which he does not to follow. Roark does not care what other people think of his vision, nor does he care about the consequences he faces when he refuses to conform. What Roark’s rules tell me about him is that he doesn’t like to copy other people’s styles in any way and believes that everything should be original because no two things serve the same purpose. What the Dean means when he says this statement is, that architects are not really individuals, because they belong to a larger social unit comprised of many people, and is less important than the group as a whole. An objectivist would reject the Dean’s proclamation because he/she believes that the most important goal in peoples’ lives is to please themselves. In light of the novels’ philosophical...
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