...SO Strategies -using internal strengths to capture external opportunities by pursuing opportunities that are a good fit to DiGi's strengths WO Strategies -using external opportunities to improve internal weaknesses ST Strategies - using internal strengths to reduce/prevent external threats -identify ways DiGi can use its strengths to reduce its vulnerability to external threats WT Strategies -using defending method to reduce internal weaknesses and at the same time avoiding external threats -establish a defensive plan to prevent the DiGi's weaknesses from making it highly susceptible to external threats Strengths -Innovation -Affiliation with Telenor –wider overseas coverage -Experienced management personnel from overseas -Good reward systems to subscribers -Stable (increasing) number of subscribers leading to Strong Financial Performance -World Class R&D -Facilities– auto reloads online payment, etc Weaknesses - Dependency on strategic sharing between mobile producer, application writer and etc -DiGi Ambassadors –lack of involvement -Latest info on new technologies seldom/late to reach end users4. -Lack of base station compared to other operators/competitors Opportunities -Globalization -Influx of foreign worker -High capital investment -Malaysia higher standard Of living -Advance technology –need competent human resource Threats -High inflation –increased price -2010 dub the broadband year of...
Words: 273 - Pages: 2