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MAA 703 Management Accounting

Trimester 1, 2011

Assignment - A Group Case Study

Due date: Monday 23 May 2011.

Marks: 20%

Length: approximately 1500 words

This is a group assignment. Only in very exceptional circumstances will permission be given to complete an individual assignment.

Details regarding assignment submission will be provided later. Please note the following requirements AND FOLLOW THEM CAREFULLY:

• Your assignment should be presented as a Word document with a font size of 12. Include tables where appropriate, but do not include Excel worksheets.

• Print on one side of the paper only.

• Your group’s number should be on the first page near the top right hand corner.

• The names and ID numbers of all group members should be shown on the first page.

• Page numbers should be at the top right hand corner of each page.

• The assignment has two parts: A and B. Keep your answers to Parts A and B of the assignment separate. Number each answer clearly. Do not combine answers to different questions.

• Staple the pages at the top left hand corner. Do not put your assignment in any sort of plastic binder as the marked assignments will be posted back to the first person named in the list of group members as shown on DSO (clear plastic envelopes are acceptable).

CASE STUDY – GIFTMASTER LTD

The Business Situation (Part A)

Giftmaster Ltd has operated for many years as a nationally recognized retailer of greeting cards and small gift items. It has 50 stores throughout Australia located in high-traffic shopping malls.

During recent years, as the share price of many other companies soared, Giftmaster’s share price remained flat. As a result of a heated 2009 shareholders’ meeting, the managing director of Giftmaster, Robert Burns, came under pressure from shareholders to increase Giftmaster’s

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