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Random Representative Survey

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In recent years, poll results have become increasingly inaccurate. According to an online article in US News, public opinion polls have garnered up a few but big-time fails. Public opinion polls were once the infallible cornerstone of the political system. What has caused their decline in accuracy? Many political experts believe that cell phone use is the reason. Michael Traugott, a University of Michigan political science professor who specializes in polling and opinion surveys lists an another reason."People are leading more active lives, and they're harder to locate,"said Traugott. "People would rather text, make calls or perhaps play another round of Candy Crush Saga than spend up ten minutes or longer for an interview with an organization they might not know and a survey whose content might be unclear." And as the diversity of the …show more content…
Yes, it is. First, the focus should be drawn to getting accurate poll results. A representative sample is a valuable tool in politics, but it is easy to have bias with those samples. That is why random representative sampling has been implemented. What is a random representative sample? According to the Business Dictionary, a representative sample is a small quantity of something( customers, data, people, etc.) that accurately reflects a larger entity. And when something is chosen randomly, it is without method or conscious decision. So, a random representative sample is a technique that uses a small quantity of a population, who are all chosen without any bias. This method allows all the individuals in a population an equal chance of being selected. Political experts value random representative samples greatly. These samples can be sent to a random cell phone user via text to get their opinion. More than likely, people will more readily respond to the short survey via text, than a call. And text messages, give the cell phone user a description of what the surveyor

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