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PRACTICAL SESIONS

1. Introduction

We are going to work on the process of internationalization of a specific company and adapt its determinants to major theories of business internationalization at the same time, we will work the attraction of international investment of two country-specific factors.
First of all, you must choose that undertaking, which may not be that choosing another schoolmate. You then select two countries where the company is present, if possible, one developed and other non-developed. 1. Tasks
The tasks that you must perform will be a word document and a PowerPoint to present it in class.
It is a single work consisting of choose a multinational company and based on information in primary and secondary schools about the company, to analyze the following issues as a case study: 1.- Explain briefly the origin and growth of the company. What is the current situation in terms of number of brands, institutions, countries and modalities of expansion? 2.- What specific factors are those who have influenced the internationalization of the tourist company in question? a) What are the competitive advantages of the company that will ensure an international success?-Hymer applied to the company. b) Does kind of industrial organization sector which belongs to the company? (competes under conditions of perfect competition, oligopoly...) What are your main competitors? Is the industry formed by SMEs or multinational?... c) What are the competitive advantages offered by the country of origin to the multinational? It applies the Porter diamond. 3.- It analyzes the process of international expansion that has followed the company through an application of the different theories of enterprise internationalization Apply to "your" company the different theories of internationalization we