On the tenth anniversary of Martin Luther King Jr.’s assassination, a piece by Cesar Chavez was published in the magazine of a religious organization. Chavez writes this article promoting nonviolence in order to convince those who were protesting at the time to turn away from violence. He uses rhetorical strategies like diction and appeals to authority to create different tones throughout the text. Chavez first creates a negative tone as he talks about violence using strong diction. He describes the impact of violence as having only results of “many injuries and perhaps deaths” or “total demoralization of the workers”. The wording Chavez uses gives his readers feelings of hopelessness as he discusses how violence leads to only poor endings.