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Robin Hood

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Robin Hood Case Study
Miguel Aristizabal
Busines Strategy
9/13/2011
Professor Patton

1. Basic Organization Chart of Robin Hood’s Merrymen

2. Robin Hood’s Problems

Robin and his Merrymen had a myriad of problems, some that were of more importance than others. One of his main problems was dealing with the Sheriff who he had revolted against due to a conflict with the Sheriff and his administration. The Sheriff was beginning to gain momentum against Robin and his men due to his growing strength, better organization and close ties to Prince John. Robin also faced the problems that came with a growing band such as the lack of food for everyone, the high cost of feeding everyone, and the decreasing discipline among the men. Furthermore, Robin was also confronted with the vicious and volatile Prince John who would seek rancorous revenge if he were to find out that Robin was part of the conspiracy to remove him from power.

3. Robin Hood and the Merrymen’s Future Mission and Plan

I believe that continuing their present course of action will only result in financial failure and therefore the end of the Merrymen. This is because, just like any company today, innovation and change is necessary for survival in a strongly dynamic environment. Robin’s operating environment was changing drastically, as people began avoiding the forest so that they could avoid having their goods confiscated by Robin and his men. For this reason it is imperative that Robin and the Merrymen change their future Mission and Plan.
4. Fixed Transit Taxation

I believe that imposing a fixed transit tax to counter the decline in revenues is the only viable option that would ensure the survival of Robing and the Merrymen. This is because by not changing their operations they would be confronted with a changing environment which they are not adapting to. Even though they would be taking from the poor and not the rich, contrary to their motto, they could provide a safe passage in exchange for the tax. Fixed Transit Taxation would allow them to create steady cash flows which would ensure a good future for Robin and his me.
5. Expanding Operations

I believe that expanding the band’s operations to a larger area around the Sherwood Forest as a way of increasing revenues would only be helpful short term. This is because I believe that as time progressed, people would begin again to avoid the forest as they learned what could happen if they traveled through it. Just like before people would begin to find ways, even if they were more expensive, to avoid having their goods confiscated. Expanding the band’s operations would also require more financial resources as well as more coordination which would add more stress to Robin and the Merrymen.

6. To Kill or Not to Kill

Killing the Sheriff in my opinion, would not have positive consequences for Robin and the Merrymen. This is due to the connections the Sheriff had formed with important politicians as well as the reinforcement he had obtained. If the Sheriff were to be killed, those left behind in my opinion would continue pursuing Robin. A failed attempt at killing the sheriff could also backfire against Robin, as it could cause the Sheriff to further concentrate on his battle against Robin and the Merrymen. This could result in many future hardships and even their demise.
7. Pros & Cons of Assisting in the Release of King Richard
Pros: By assisting the Barons in securing King Richard’s release from Prison, Robin would be granted future amnesty from prosecution and would also eliminate the ties between the Sheriff and Prince John which had led to a rise in reinforcement for the Sheriff.
Cons: On the other hand, assisting in such treason would open Robin to being pursued by the vicious Prince John who employed many spies and was known for his vindictiveness and restlessness.
8. Best Course of Action

I believe that Robin’s best course of action would be to concentrate all his attention towards the release of King Richard. I would recommend this because even though there are perilous risks associated with this choice, being successful would grant Robin rewards that would allow him to deal with many of his other problems. For example, by having amnesty he would no longer need to worry from prosecution and therefore concentrate on continuing his mission. Robin would also have various new advantages in dealing with the Sheriff and even ending the Sheriffs power.

9. Four Main Tactics Towards Success

1. Focus all attention on creating a plan to release King Richard.
2. Analyze and improve the plan and create “Plan B”.
3. Implement the plan.
4. Focus all attention on ending the Sherriff’s power.

10. Course of Action Organization Chart

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