...Hip-Hop and Its Impact on America Erick Acosta U.S History II Honors Period 4 Mr. Pannone May 4, 2009 Hip Hop and Its Impact on America Hip-Hop is one of the genres most criticized by America. Many people thought that Hip-Hop would fade away soon after it was introduced in the late 70s. These people were wrong because over 25 years have passed and Hip-Hop is now very popular in American culture. Hip-Hop has grown a great deal since its beginnings in south Bronx. Now Hip-Hop and rap music can be found anywhere from CDs, television shows, advertisements, and the internet. This shows how big of an impact it has on America and American music. A brief history shows Hip-Hop’s achievements and milestones. Hip-Hop is divided into two: the DJ and the MC. The DJ: Hip Hop began in South Bronx during the late 1970s. It arose when block parties were common in New York City. Deejays would use a technique to isolate the percussion breaks in songs. They did this because they knew that these percussion breaks would be easier to dance to (Hip-Hop music, par 5). This technique was very much seen in Jamaica and was brought to New York by DJ Kool Herc. DJ Kool Herc from Jamaica was known as the father of Hip-Hop. There were other Deejays that contributed to the expansion of Hip-Hop. These Deejays were DJ Hollywood, who invented the term Hip-Hop, and Grand Wizard Theodore, who invented scratching. Scratching is a technique used by deejays to produce distinctive sounds by moving a vinyl...
Words: 2436 - Pages: 10
...Manager, Tourism Kelowna December 2, 2014 Executive Summary Rock of the Ages Music Festival is a brand new festival designed for Tourism Kelowna. The purpose of the music festival is to bring together like-minded individuals who appreciate the rock music genre to celebrate its evolution. Rock of the Ages music festival will host many rock bands, or their tributes, from the early 50’s to today. The festival will be three days during August 14th, 15th and 16th in 2016 with two stages along the waterfront. The music will progress from older to newer rock music. Each day will have a different theme to match the age of the music playing that day. An event brief describes what the event will look like from a customer’s perspective. In the first year of operation, Rock of the Ages expects 5,000 attendees and 20+ rock bands. The music festival will have a revenue stream from ticket sales, sponsors, merchandise, space slips (vendors), alcoholic beverages, VIP experiences, parking and transportation. Rock of the Ages has six major competitors in Canada: Centre of Gravity, NXNE, Sled Island, Osheaga, Boonstock, and Heavy Montreal. Rock of the Ages marketing goals for 2016 are to: Sell-out 5,000 tickets; Ensure at least 4,500 (90%) of attendees are from Canada; Sell 70% of tickets by April 30, 2016; Reach 20,000 people via IMC efforts by April 15, 2016; and to Ensure 85% of attendees are satisfied with Rock of the Ages. The population of the central Okanagan is expected...
Words: 15225 - Pages: 61
...It starts out early, the beginning of middle school when you start to form your likings in music. You live in a place wwhere Rap is looked at as inappropriate and vain in the music world. Somehow though, you turn to like rap and hip-hop. All your friends listen to metal and rock and pop. Not you however, you always loved listening to rap music. The beginning of high school flies into existence and you are still the hip-hop rap lover you were in middle school. If anything, you love it more! Your parents denounce rap and say it distracts you from your sport, and your grades. I mean look at your clothes, they scream ghetto. Blow the hate off and continue listening to it when your parents aren’t around. Begin to wonder if they were right all along. Research lyrics of your favorite songs only to find it is infested with sex, drugs, violence, and hate. It’s your sophomore year, and you are just a normal kid that is starting to listen to rock and metal like your friends. The normal bland school scene filled with nerdy kids who wear the same “hip” clothing and wear rock band t-shirts as if they actually went to their concerts. Classes are filled with boring lectures and nothing to do but doodle in your paper. You still yearn to listen to rap, and so much so you get an idea to start rapping yourself. So in class you start writing lyrics, and basic rhymes to pass the time. This is fun but never goes anywhere. Junior year hits, you start listening to rap again, it is the only music...
Words: 1505 - Pages: 7
...Blues: A Contemporary Sound “It used to be called boogie-woogie, it used to be called blues, used to be called rhythm and blues. . . . It’s called rock now.” A club filled with smoke on the Southern Side of the city of Chicago, the Macomba Lounge, on a Saturday night in the year 1950. On a dimly lit small stage behind the bar in the narrow long club, mounted a strong African American robed in baggy pants, an electric green suit and a white shirt with a striped tie. A 3-inch pompadour was sported by him with his slicked back hair. He grasped an oversize electric guitar which is an instrument founded in the urban environment of postwar, pulling, caressing, bending and pushing the strings until he produced a distressed sharp cry that crossed...
Words: 5395 - Pages: 22
... The three fashion brands that will be analyzed extensively are Chanel, Nike, and Hot Topic. These brands have apparel but are completely different in their target audience. Chanel is a prestigious high-fashion brand; Nike is a popular athletic line; Hot Topic is musically and artistically edgier with a smaller target audience between the three. With these apparel brands, a person wearing each would be labeled or even stereotyped. One wearing a Chanel’s 2012 Spring/Summer ready-to-wear designer outfit with a white jacket, lambskin dress with pearls, and a glass pearl belt would be labeled as rich, successful, and intelligent. Another wearing Nike running apparel consisting of a shirt, shorts, and footwear is someone athletic and always on the go. An individual in a Hot Topic black graphic music t-shirt with plug piercings would be stereotyped as “Goth”, tough, or edgy. 2. 2. | | | Geographic | * Located at tourist...
Words: 10625 - Pages: 43
...With over 100 years in the shoe industry, Converse has been a brand with many different associations. It has marketed and positioned itself in numerous ways and has managed to maintain a high level of brand recognition with all ages and walks of life. It was the World’s first performance basketball sneaker. It was worn by the entire Army Air Corps in WWII. It was the official sponsor of the 1984 Olympics, and it was the shoe that Kurt Cobain was famously wearing when he died. It would be hard to argue that any other brand has been independent enough to be tied to so many market segments. This paper will provide insight into how Converse and the Chuck Taylor All Star was able to maintain its prominent position in the shoe market for over 100 years, despite competition, an ever changing market, and even bankruptcy. History Of Converse In 1908, Converse began as a rubber shoe company specializing in tennis shoes, rubber boots and automobile tires. The All Star shoe was created in 1917 as a specialized basketball shoe. It was competing with A.G. Spalding, U.S. Rubber, and Goodrich. Spalding invented the basketball as we know it today, and the basketball shoe, which included a rubber sole for traction. Previously, athletes competed in a high top shoe with a leather sole. At this time, the sport of basketball was still primitive and lacked the national prominence it has today. In 1921, Converse brought on Charles “Chuck” H. Taylor as a traveling sales representative to...
Words: 3750 - Pages: 15
...Chapter 1 Case Study: Harmonix Embrace Your Inner Rock Star Little more than three years ago, you had probably never heard of Harmonix. In 2005, the video game design studio released Guitar Hero, which subsequently became the fastest video game in history to top $1 billion in North American sales. The game concept focuses around a plastic guitar-shaped controller. Players press colored buttons along the guitar neck to match a series of dots that scroll down the TV in time with music from a famous rock tune, such as the Ramones’ “I Wanna Be Sedated” and Deep Purple’s “Smoke on the Water.” Players score points based on their accuracy. In November 2007, Harmonix released Rock Band, adding drums, vocals, and bass guitar options to the game. Rock Band has sold over 3.5 million units with a $169 price tag (most video games retail at $50 to $60). In 2006, Harmonix’s founders sold the company to Viacom for $175 million, maintaining their operational autonomy while providing them greater budgets for product development and licensing music for their games. Harmonix’s success, however, did not come overnight. The company was originally founded by Alex Rigopulos and Eran Egozy in 1995, focused around some demo software they had created in grad school and a company vision of providing a way for people without much musical training or talent to experience the joy of playing and creating music. The founders believed that if people had the opportunity to create their own music, they would jump...
Words: 25518 - Pages: 103
...Chapter 1 Case Study: Harmonix Embrace Your Inner Rock Star Little more than three years ago, you had probably never heard of Harmonix. In 2005, the video game design studio released Guitar Hero, which subsequently became the fastest video game in history to top $1 billion in North American sales. The game concept focuses around a plastic guitar-shaped controller. Players press colored buttons along the guitar neck to match a series of dots that scroll down the TV in time with music from a famous rock tune, such as the Ramones’ “I Wanna Be Sedated” and Deep Purple’s “Smoke on the Water.” Players score points based on their accuracy. In November 2007, Harmonix released Rock Band, adding drums, vocals, and bass guitar options to the game. Rock Band has sold over 3.5 million units with a $169 price tag (most video games retail at $50 to $60). In 2006, Harmonix’s founders sold the company to Viacom for $175 million, maintaining their operational autonomy while providing them greater budgets for product development and licensing music for their games. Harmonix’s success, however, did not come overnight. The company was originally founded by Alex Rigopulos and Eran Egozy in 1995, focused around some demo software they had created in grad school and a company vision of providing a way for people without much musical training or talent to experience the joy of playing and creating music. The founders believed that if people had the opportunity to create their own music, they would jump...
Words: 25169 - Pages: 101
...patches of yellow and purple flowers surrounds the brownish taupe structure. There are also several red and white stripped awnings all around the building, except the one by the main entrance, which is black with a red and white TGIF sign. I found a parking space not too far from the entrance. Above the entrance doors is a stripe that says “In Here, It’s Always Friday". I pulled open the F-shaped handles on the door and walked in. As soon as I entered TGIF I was greeted by an elderly woman who offered me a menu and asked how many people would be seated. I accepted the menu and told her that I would prefer to sit in the bar area, so she told me to pick any seat I desired. I usually prefer to sit in booths, but for the purpose of this research, I decided it would be best if I was seated at the high top table in the corner, which gave me a view of the entrance, most of the bar area, some of the main dining area, and outside - that gave me the opportunity to see who was coming and going. I arrived around 3:45 p.m. It was quiet and not really crowded, which was what I was hoping for. I wanted to get there before the Happy Hour (HH) crowd so I could get settled and take in the scene before it became packed. The majority of the customers that...
Words: 2603 - Pages: 11
... GreenwooD Press westPort, connecticut • lonDon Library of Congress Cataloging-in-Publication Data Moskowtz, Davd V. (Davd Vlado), 1969 – Bob Marley : a bography / Davd V. Moskowtz. p. cm. — (Greenwood bographes, ISSN 1540-4900) Dscography: p. Includes bblographcal references and ndex. ISBN-13: 978–0–313–33879–3 (alk. paper) ISBN-10: 0–313–33879–5 (alk. paper) 1. Marley, Bob. 2. Reggae muscans —Jamaca—Bography. I. Ttle. ML420.M3313M66 2007 782.421646092—dc22 [B] 2007018313 Brtsh Lbrary Catalogung n Publcaton Data s avalable. Copyrght © 2007 by Davd V. Moskowtz All rghts reserved. No porton of ths book may be reproduced, by any process or technque, wthout the express wrtten consent of the publsher. Lbrary of Congress Catalog Card Number: 2007018313 ISBN-13: 978 –0–313–33879–3 ISBN-10: 0–313–33879–5 ISSN: 1540–4900 Frst publshed n 2007 Greenwood Press, 88 Post Road West, Westport, CT 06881 An mprnt of Greenwood Publshng Group, Inc. www.greenwood.com Prnted n the Unted States of Amerca The paper used n ths book comples wth the Permanent Paper Standard ssued by the Natonal Informaton Standards...
Words: 66723 - Pages: 267
...HARVARD BUSINESS SCHOOL | BRIEFCASES This document is authorized for use by bu zhan, from 8/19/2013 to 12/4/2013, in the course: MGMT 3280-004 Dr. Ford-Eickhoff MW 2:00 – 3:15 pm Fall 2013, University of North Carolina at Charlotte. Any unauthorized use or reproduction of this document is strictly prohibited. 5 913-537 | Sugar Bowl Setting Pricing Givens leaned on Petty’s experience to finalize hours of operation and rates for bowling, food and beverages. Hours of operation 6pm to 2am, 7 days/week Lane Rental $40 per hour, or $10/hour per person Expected # of customer rotations/night 3 Maximum # of customers 150 (or, 450/night assuming 3 rotations) Organizational Givens divided the staff into three divisions. Petty managed restaurant operations, and Givens managed bowling operations and sales (including marketing and events). Both Givens and Petty agreed that hiring a part-time bookkeeper to keep track of receipts and deposits was critical. Reluctantly, Givens acknowledged that eliminating employee health insurance coverage (which had accounted for 12% of Westlake’s fixed expenses) was fiscally responsible. Gary Spalding, with his lane machinery expertise, was an instrumental employee. She offered Spalding a raise equal to the value of his insurance, which he rejected. Ultimately a 30% salary increase and an extra two weeks of vacation annually convinced him to stay. Petty said: Smith and Sinclair, old Westlake employees, didn’t meet any of the criteria we set...
Words: 4470 - Pages: 18
...connectivity, increased vehicle ownership and rise in income levels. In a country with more than a billion people, opportunities in India are abound. This has led to a rapid growth of the QSR industry. However, simultaneously, it has also created a canvass that has many failures and carcass. Several outlets have been closed, a large number are struggling, still a large number are just about surviving and lot many of them have not been able to find their feet. There are a lot who are successful, but, more importantly, there is almost a complete absence of national chains. This indicates to the fact that just having a lot of opportunities is not enough. These opportunities need to be harnessed and converted into profitable enterprises. This paper is an attempt to understand the industry, its key success factors. History Restaurants have been around in some form for most of human civilization. But they usually catered to travellers. As far back as ancient Greece and Rome, inns and taverns generally served food to people who had a reason to be away from home. This trend continued until relatively recently. Although taverns and coffee houses were popular places to gather and...
Words: 6779 - Pages: 28
...History of Ready-made Garment (RMG) Sector in Bangladesh Now a days textile sector of Bangladesh retains it's top position in global market. This can't be gained overnights. Bangladesh can get it's present position by dint of merit and industry of people of Bangladesh. The base of textile sector was first established in 60th decade of the last century."mercury shirts"which is originated from Karachi started the rmg business first.the industry exported shirts to the European market in 1965-66 first. | | In 1977-78 only 9 exporting industries were available in this country which deal with 10 million used every year.there were 3 big industries available in that time.they were: 1. Riaz garments 2. Jewel garments 3. Paris garments. Of them, Riaz garments was the most well known and oldest industry in that time.In urdu road of Dhaka it started it's business with some tailoring shop first.In that time it was known as Riaz store.In 1973,it was named Riaz garments.In 1978,it started exporting products abroad.it exported 1 million pieces of shirts to the Olanda,a South Korean company. Another garments known as Desh Garments ,also treated as the pathfinder of textile sector in Bangladesh. In 1979 Desh Garments opened a joint venture project with south korean company "Daiyuu". At present RMG sector of Bangladesh deals with 22 billion USD every year.4 million people directly depend on the ups and downs of the sector.the 81% of the total export earnings are come from...
Words: 8599 - Pages: 35
...Harley’s Stanley Marcus Retail Competition March 31, 2011 Harley’s Stanley Marcus Retail Competition March 31, 2011 Table of Contents Executive Summary 3-4 History/Background 5-7 Trends.............. 8-17 Target Market 18-21 Positioning…………… 22-34 Competitive Analysis 35-42 SWOT Analysis 43-48 Recommendations 49-61 Conclusion………….. 62-64 Appendices Appendix A Online Survey Results 66-75 Appendix B Mystery Shopping Results 76-99 Appendix C Manager Interview 100-105 Appendix D Focus Group Description and Results 106-113 Appendix E Timeline 114 Appendix F Works Cited 115 Executive Summary Executive Summary Executive Summary Executive Summary After being in the retail business since college, Harley Hooper’s passion for retail, especially specialty men’s clothing, grew. This passion led to him opening his first store, Harley’s, in Tyler, Texas, thirty years ago. In 2009, Mr. Hooper decided to expand his store by opening a second store in College Station, Texas, which is the focus of our project. Even though the store will only be celebrating its second anniversary this May, they already have a large customer following that is continuing to grow. Our audit will be providing assessments of Harley’s current marketing strategies to show them not only what they are doing well, but how they can make further improvements to the company. In order to do this, we will first define both...
Words: 18601 - Pages: 75
...A vacation to remember In the start of the story, the main character described how he acted while he was in Bora Bora. He said he wasn’t shy to ask anyone for favors. He showed this through examples like how he asked the farmer if he could help and the bus drive tour with Teróo. When he asked Teróo if he could help out, at first she thought he was joking but in the end she agreed in exchange for a story about him. While the tour was going on, he said that he was from the Philippines which surprised Teróo because there he was the first Filipino she met. While talking and seeing the great sights of Bora Bora, they got to know each other better and eventually, Teróo invited him to sleep with her family and he gladly accepted. While on the boat to Huahine, Teróo’s hometown, he felt nervous because the boat ride was delayed due to the low tide. When he met Teróo’s daughter, Simone, he was immediately attracted to her. She told him that she was just finished high school and was going to college in U.C. Santa Barbara which was why she spoke English really well. When they got on the motorcycle, he that Simone made him wrap his arms around her waist. Usually, he felt awkward around girls. This was the time when he fell for Simone. When they got to Simone and Teróo’s house, he was surprised that it was different from the other islands. It didn’t have mountains and most of the houses were made with concrete. When Simone introduced him to her family, they immediately accepted him....
Words: 8468 - Pages: 34
