...Ruby Tuesday’s is a bar and grill style of a restaurant that was founded in 1972, by a 22 year old man named Sandy Beall, in Knoxville, TN (Our history). The concept of the first location that was opened in Knoxville had a strategy to be known as a comfortable and casual environment where guests could get quality food that tastes good (Our History). Over the past years different marketing strategies have come and gone for the business. Some strategies have worked in means of increasing sales and others didn’t work at all. In order to maximize profit and continue to bring in more revenue to the business a company has to know its place in the market. Conducting an analysis that involves the company knowing its strengths, weaknesses, opportunities, and threats will assist a company with important information that is needed to boost sales and gain a better presence in the market. Target Market Before conducting a SWOT Analysis, Ruby Tuesday would have to identify their Target Market. This is critical mainly because without this being known, they wouldn’t know what types of people are their current customers and they won’t know how to promote their business to bring in future customers. When it comes to their menu Ruby Tuesday has always tried to promote healthy recipes which means that their target market seems to aim for individuals 35 and up. Their current menu has a couple of dishes on there now that have the caption by them “Taste of the Islands”, which could be targeting...
Words: 982 - Pages: 4
...Ruby Tuesday A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is a strategic planning tool that can help a business to boost profits and productivity by understanding its competencies (strengths and weaknesses) as well as the competition. The restaurant that I am going to choose for a competitive advantage is Ruby Tuesday. The Strengths about Ruby Tuesday are they have a great promotion, great customer service and great food. The weakness about the restaurant are they need different promotions, need more variety of food choices and The first strength about Ruby Tuesday is their great promotion. The 2 for 20$ promotion is good for couples or any one that is on a budget. They have great choices of food to choose from on that special. Most of the time whenever my boyfriend and I would want to eat out, we will choose Ruby Tuesday. We will choose them because of that special. We can both spend $20 and get a good meal. The next strength that Ruby Tuesday has is their great customer service skills. Whenever I go to that restaurant to eat, I always feel comfortable about going their. They are very nice and the workers will hold conversations with you. One time there was a problem with my food. I asked them if I don’t like what I am ordering can I get something else. The manager was nice enough to tell me yes and that made me feel really great about them. The last strength that they have is great food. The times I have visit Ruby Tuesday, I was always satisfied...
Words: 313 - Pages: 2
...Ruby Tuesday Ruby Tuesday is one of many chain restaurants that we as people can go out, enjoy and eat at. Ruby Tuesday, Inc. has 783 Company-owned and/or franchise Ruby Tuesday brand restaurants in 45 states, the District of Columbia, 11 foreign countries, and Guam, in addition to 24 Company-owned and/or franchise Lime Fresh brand restaurants in six states, the District of Columbia, and one foreign country. As of June 4, 2013, they owned and operated 706 Ruby Tuesday restaurants and franchised 77 Ruby Tuesday restaurants, comprised of 33 domestic and 44 international restaurants. They also owned and operated 18 Lime Fresh restaurants and franchised six Lime Fresh restaurants, comprised of five domestic and one international restaurant. Their Company-owned and operated restaurants are concentrated primarily in the Southeast, Northeast, Mid-Atlantic, and Midwest of the United States, which we consider to be our core markets(rubytuesday.com). Ruby Tuesday, in my own personal opinion is a very decent restaurant to eat at with your family. Like all restaurants it has its strengths and weaknesses. Being worldwide is definitely one of its strengths and also it’s very homely, from personal experience. From the website, rubytuesday.com, the franchise philosophy is to leverage the strength of their proven, casual dining restaurant and culture to deliver a lower risk, solid return offering to select investment partners. Ruby Tuesday, Inc. began their franchise program in 1997 creating...
Words: 421 - Pages: 2
...STRAYER UNIVERSITY Ruby Tuesday Ethical Issues Multiple lawsuits [Type the author name] 6/8/2016 Ruby Tuesday is a successful national restaurant chain specializing in “American” type cuisine, enjoyed by many on a daily basis. While they are able to thrive in a very tough industry, they have been in the news for some possible ethic conduct violations, one regarding employee wages and another regarding gender bias hiring. In 2012 a law suit was filed against Ruby Tuesday Inc. (RTI), by what the industry refers to as “front of house” employees, which covers waiters/waitresses/food runners and bartenders. These type of employees are paid on a different type pay scale, as a good part of their wages are made from tips from the customers they serve. Since these “tipped” employees focus on customer service, the las states they are only allowed to spend no more than 20% of their work day performing “side work”. (ROC n.d.) The suit claims that RTI would have employees punch out and continue to work or perform tasks before they punched into work. The suit was settled out of court, with RTI paying about 3 million dollars to workers for lost wages. In another suit, Ruby Tuesday, Inc has been accused of discriminatory hiring against men. The company placed an ad in a Utah newspaper looking for seasonal bartenders and servers, actually indicating a preference for women (Phillip 2015). The company was providing housing for the employees and apparently...
Words: 583 - Pages: 3
...Ethical and Social Responsive Business Intro to Businesses Yolanda Cody Professor James Young Ruby Tuesday's vision gives value to their customers and a Phenomenal employment for their staff by showing their quality and joy in everything that is done. Ruby Tuesday has adopted a performance of business demeanor and ethics to confirm its commitment to conduct business. Adherence to laws, rules, and directive is the most important area in a company's code of performance. Complying with laws, rules, and directive includes preventing harassment, discrimination, and work place adherence. When companies are in full adherence with all laws, rules, and directive, they're not putting themselves at risk for the unhelpfulness towards their company. In 2007, the Rosen Family filed a suit against the company for their discrimination against their religious beliefs. It was believed that an employee in a location in Ohio, had intentionally burnt a Aureole in the bowl that their food had been served in. They believed the intent was brought up when a cook saw the Rosen's daughter wearing a necklace showing the star of David as she was entering the restroom. The Rosen family believed that upon the cook discovering that they were religion, the cook in turn discriminated against their religious beliefs. The family faced an emotional battle behind this event. This event is being stated to show just how important it is to train your staff/ employees properly so that events of...
Words: 1117 - Pages: 5
...List the steps you would take to access OLS. • Go to https://ecampus.phoenix.edu and enter you user name and password How do you access the Main forum? •Once you are on the class you want to be in at the top there are 4 tabs labeled Materials, Discussion, Assignments and Grades, click on Discussion and it will place you at the Main forum. How do you access your Individual forum? •Per above, once you have accessed the forums there is a box labeled Forums on the left side of your screen, click on you name under the Individual Forum header. How did you find the Orientation Workshop readings? •Once logged into OLS your classes are listed under Current Classes and you can click the class or the Materials like which will bring up the Materials tab for all your read material. Where must you post your assignments? •Once under you class you click on the Assignments tab, once there click on the assignment you want to turn in. Load you word document under the Submit Assignment area to turn in. Where do class discussions for participation take place? •In the Main forum. What do you need to do to read replies to messages in the Main forum? •Click on the Thread you wish to open and click on the RE: you want to read. What steps would you take to reply to a message in the Main forum? •Click on the Thread I wished to read and reply to. Once read I would click Reply on the right side of the header. How can you recognize a message posted by your facilitator? •By the graduate cap...
Words: 326 - Pages: 2
...Group Assignment#1 Date Due: March 24/15(Week 12) * worth 20% of your final grade Pick a chapter from your text, research it then present it with your group to the rest of the class. The chapter chosen should be one that will not be presented by the instructor (suggest one of the online class chapters). Each of the groups must pick a different chapter. The presentation should be at least 30 minutes, and professional. Each student will be responsible for the following three components: Presentation - 30% Your task is to research the topic and present it in class. Presentations will run no more than 30 minutes in length. You may present, and complete your topic however you choose. It is recommended that you include some type of participation from the class in your presentation. Your grade will be based on the following: *Visual Component: Visual aid(s) used to enhance the presentation *Participation: Have the class participate as a component of the presentation * due to time factor, only discuss what class activity would involve) *Creativity: The presentation is to be delivered using a creative approach. *Knowledge of Topic: A demonstrated knowledge about the chapter presented; all the information was clear and contained sufficient detail. Clarification was given when questions were asked. *Organization: The information was presented in an organized and logical fashion for easy understanding. *Time Frame: The presentation was delivered within the required...
Words: 484 - Pages: 2
...CMST 192 2:00-3:15 pm - Dr. Fischer Chapter 5 Reflection Listening skills are a very important for each and every person to have. Without them, how is one able to understand another? We are all guilty of poor listening at some point, especially in this generation because of all the technology we have access to. Cell phones are one of the biggest distractions to listening that I have seen. A lot of times you will see students sitting on their phones during the middle of a lecture or even sitting on their phones at a dinner table rather than listening to what the people around them have to say. Other examples of reasons for poor listening are things like the effort a person is willing to put in, being overloaded with too much information at once, not knowing enough about the topic prior, just listening to respond and not actually taking what the person is saying into consideration or simply just not having respect for a person who may be speaking. There are many ways that a person can help themselves become a better listener such as reducing noise, putting in the effort to listen, stay focused on the conversation, try to have prior knowledge, avoid distractions and be respectful! I personally am someone who is very easily distracted by my phone during classes and that is something I am trying to work on because as soon as I put it away I will get so much more out of the classes I am taking. Noise doesn’t just have to be physical, it can be psychological which is what distracts...
Words: 387 - Pages: 2
...It's early in the morning, a Tuesday ironically, when Billy gets the call to collect Sam Winchester’s soul. She's surprised that Sam is being collected, and Dean isn't, because she had always assumed they would go out swinging, together. When she gets to Sam, the scene before her is nothing like she imagined the younger Winchester’s death to look like. There are no demons, or angry spirits, he isn't killed by a wendigo, or a witch. He's killed by a seventeen year old boy, driving an old Chevy pickup. Sam is lying almost motionless, in the middle of a quiet road. He’s the victim of a hit and run. There’s an awful lot of blood surrounding him, pooling around his chest, and his blood is bubbling rhythmically from his mouth. As a reaper, she's seen her fair share of hit and run deaths, but this is different. This is Sam Winchester, the man who saved the world from Apocalypse, not once but twice, the man who rid the world of the devil, twice. The man who has killed thousands of evil creatures alongside his brother, and now here he lay, in...
Words: 1262 - Pages: 6
...The countryside was lush, sparkling with a plum blue serene from the early morning sunrise. Atop the highest of the Vilorian Mountains, the city of Astral stood silent against the ringing of silver trumpets from the north highlands. The travelers crossing the last of the mountains rocky crossings took in the scene from under the fruits of a Bombaly tree, standing colossal at one hundred meters in height. Petty fruits the size of a child’s fist lay strewn about under its goliath canopy, dripping with ruby red nectar. The morning wind was crisp and slightly harsh, a sign to all that the winter seasons were coming with quickness. The trail leading up to the city was a four day expedition from the coast, and it had been a taxing journey for all in company. From where he lingered on the edge of the vast mountain Cyril looked down upon the Port of Themme, twenty leagues off. The brilliant light of the day lit up the ocean and surrounded all with a dazzling view of the great maritime reefs that stretched as far as the eye could see. The vastness of the blue ocean always seemed to enlighten Cyril when it stared up at him from the deep, and like always, he treasured the view for a fleeting moment. But with great beauty comes great sorrow, and at that moment the reality of the daunting mission he was on got the better of him, turning his gaze southwards to his...
Words: 251 - Pages: 2
...Taking online classes and reaching one's maximum potential can be quite a challenge. In order to complete classes one must be able to set realistic goals and time-lines. A plan must be designed to incorporate work, family, and school. Last but not least, one must face the challenge of not physically being present in a classroom setting. Online classes can be a unique challenge, however; it is not impossible to successfully complete courses. Realistic goals and time-lines are almost always the key to being successful in anything one may do, online classes are no exception. Setting goals at the beginning of each course as to the grade one would like to achieve. Another goal that could be set is what does one want to learn and get out of the particular course. Tasks must be set in place for each day that the individual knows that they can accomplish. For instance, on day one of an assignment, complete all the necessary reading. Day two listen to any video lectures and read over instructor notes. Day three do homework and any class assignments. Day four review any notes that you have taken and the feedback form instructor as you are preparing for the test that week. Setting goals and time-lines help to keep you on track and where you need to be with the lesson. A plan must be designed to integrate school, work, and family to maintain an equal balance. Working and taking classes of any kind proves to be a challenge. Most people work at least 40 hour work weeks, but some people...
Words: 580 - Pages: 3
...Anna Prioletti Professor Watts English 102 A24 January 20, 2013 Through the Eyes of Dean Winchester: On the Road and On the Hunt In my favorite TV show, Supernatural, one of the protagonists and my favorite character is Dean Winchester, a certainly very round character. The series begins in Lawrence, Kansas with the demonic death of Dean’s mother Mary. Consequently he, his brother Sam, and his father John are thrust into the world of the supernatural. John becomes obsessed with hunting the evil he encounters and ultimately tracking down the demon that killed Mary. As Dean grows, he learns more and more about hunting, weaponry, and the supernatural creatures that haunt this world. Due to circumstance, he is forced to grow up at an early age as he helps his father and fills the maternal role for Sam. Dean is such a standout and memorable character to me because of his never-failing selflessness, fierce protective nature, and emotionally complex mind. Throughout the show, it is easy to see how selfless Dean is. In his mind, family always comes first no matter the consequences or what may happen to him. Growing up moving from place to place with his hunter father and young brother, Dean learns family is all he has. He and his father had a militaristic relationship in that Dean did whatever he was told and never questioned anything or argued. He put aside any dreams or aspirations he may have had to stick with his dad and help him get revenge while also taking...
Words: 914 - Pages: 4
...was packed with people. The sky was clear blue. Occasionaly, we could hear the airplanes soaring above our heads. The Airplanes made white lines around the sky, filling the sky with beautiful patterns made by the white lines. As we started walking to our right, the hustle and bustle of a Bicycle Rental Shop could be heard. Smells of the aroma of mouth watering food could be smelt from a distance. When we entered the shop we were greeted by sales assistants standing by the door. One of the sales assisstants took us to the mountain bike section. As I entered the section, I was amazed by the sight. From head to toe were colourful bikes lining agaiinst the walls. Small bikes, medium bikes and large bikes were piled against the wall. I chosed a ruby red bike and my Uncle chose a blue bike. As we had a day rental, we decided to cycle to Changi Beach and East Point. I hopped on my bike and started to cycle. along the way we passed many shops selling food, drinks, children playing in the sea or building sandcastles. The bicycle trail winded further East. There was a part where the bicycle trail winded near a pach of the beach and we could see the clear blue water rising on the beach and lowering back down into the sea. as it rised, we could see a tiny bit of the beautiful, peaceful, loving underwater world. The water smelt fresh but it also smelt a bit salty. Moving...
Words: 724 - Pages: 3
...Oscar Wilde It’s a story about a statue that was gilded all over with thin leaves of fine gold, it’s eyes are made of two bright sapphires, and a large red ruby glows on his sword-hilt. Everybody likes the happy prince because they are glad that there is someone who is always happy. One time a little Swallow who was on the way to Egypt ,wants a place to sleep comes to the statue. When he wantsto sleep under the statue , he notices that the Happy Prince is crying. When the Swallow asks why he is crying he answers that he is sad because there are so many unhappy people in the country he wanted to help. So the little Swallow stays the night with the happy prince and takes the red ruby from the Prince’s sword shield to the pour people. The next day the Swallow wants to fly to Egypt but the prince asks him to stay and take the sapphires from his eye to the pour. That happens also the next day, but now the Happy Prince is blind and the Swallow wants to stay with him. Finally the winter comes and the little Swallow dies, but he comes in heaven together with the Happy Prince. The Text Oscar Wilde My Opinion: I think the story is worth reading because it’s easy to understand. I really liked the story because the Prince and the Swallow didn’t think of themselves and helped the poor. They show how we should behave when someone is in misery. Please write your opinion here: Elisabeth: I think that the story is very nice to read and easy to understand. I...
Words: 365 - Pages: 2
...MESTER 2 2012 UNIT 4 SAC DUE DATES | TERM 2: 16 April – 29 June | Week 10: 18/6-22/6 | Italian | Week 11: 25/6-29/6 | Legal Studies (Friday Study Hall)HealthMedia | TERM 3: 16 July – 21 September | Week 1: 16/7-20/7Staff Day Monday 16/7 | Accounting (Friday Study Hall) | Week 2: 23/7-27/7 | LiteratureHistory Business Management (Friday Study Hall) | Week 3: 30/7-3/8 | Psychology (Monday Study Hall)Physical Education | Week 4: 6/8-10/8 | Accounting (Group A Monday Pd. 2, Group B Monday Pd. 3)Further Maths (Monday Study Hall)Chemistry (Group A Tuesday Pd. 2, Group B Tuesday Pd. 3)Math Methods (Pd. 7 – 4.00pm Tuesday)Specialist MathsItalianEnglish (Friday Study Hall)BiologyHealth | Week 5: 13/8-17/8 | Physics (Monday Study Hall)BiologyAccounting (Friday Study Hall)Physical EducationReligious Education | Week 6: 20/8-24/8Mid-Term Break Monday 20/8 | Design and TechnologyIT ApplicationsEconomics Legal Studies (Friday Study Hall) | Week 7: 27/8-31/8 | Specialist MathsChemistry (Friday Study Hall) Business Management (Friday Study Hall) | Week 8: 3/9-7/9Community Day Friday 7/9 | ItalianPsychology (Monday Study Hall)Biology | Week 9: 10/9-14/9No Senior Sport on Wednesday 12/9 | Physics (Monday Study Hall)Chemistry (Wednesday Study Hall)Business Management (Wednesday Study Hall)Math Methods (Friday Study Hall)Accounting (Group A Monday Pd. 2, Group B Monday Pd. 3)LiteratureBiologyHistorySystems Engineering | Week 10: 17/9-21/9No Senior Sport on Wednesday 19/9...
Words: 265 - Pages: 2
