PAMBAYANG DALUBHASAAN
NG MARILAO
ABANGAN NORTE MARILAO, BULACAN
2010 – 2015

TOURISM MARKETING
PHILIPPINE AIRLINES (PAL)
[pic]

SUBMITTED BY:
HERRERA BEVERLY G.
RIVERO, CHRYSTALYN S.
CALUMPIANO, MARIZ D.
DAYRIT, BENERYN JOY R.
FELICIANO, MICHELLE

SUBMITTED TO:
MRS FEROLYN SANTIAGO
I. Executive Summary Philippine airlines also known as PAL, is the flag carrier and national airline of the Philippines. Headquartered in the Philippine national bank financial center in Pasay city, the airline was founded in 1941 and is the oldest commercial airline in Asia operating under its original name. out of its hubs at Ninoy Aquino international airport of manila and mactan-cebu international airport of Cebu city, Philippine airlines serves nineteen destinations in the Philippines and 24 destinations in southeast Asia, middle east, east Asia, Oceania and north America. On March 1941, Philippine airlines (PAL) began to soar in the Philippine sky with one noble mission: to serve as a factor in building a better nation. With this in mind, notwithstanding the threats of World War II, pal took off and became Asia’s first airline. Since then, with its every takeoff and touchdown, pal carries with itself the making of a world-class legacy. With almost 70 years of service, PAL did not fail in becoming one of the world’s most respected airlines with its young and modern fleet of aircraft and destinations that cover 31 foreign cities and 29 domestic points. Its excellent service and world-class accommodation help pal win the hearts of travelers worldwide and pierce those of its competitors. Today, PAL has led the trend in the aviation industry. Aside from its young and modern fleet of aircraft and modern facilities, it has also one of the most extensive computer systems and radio communications networks in the Philippines. Also, PAL has been cited with