...ENG/221 March 30, 2015 William Watson The manual I chose to read and critique is the Samsung Galaxy S III. I can say that I’m a big fan on the S III. I have had this phone for almost 2 years and I have yet to have any complaint with this phone yet. With that said I first purchase the phone I had a few issue with how the OS flowed when I first looked at manual, I was able to comb thru most of the setting and feature this phone provided for me. After reading the material in our class I have realized that there is an art to creating a manual, and that a manual should not be just words on a paper but it needs to certain point check off in order for it to be a great and well-rounded manual. For this manual that I’m writing about, I will be judging this manual on a few criteria’s * The usability of the manual * Are there any error because of no proof reading * Dose the manual appeal to different types of learning * Is the manual acceptable for user who are not tech savvy to understand * After the reader has read the manual with the user be confident to work on their new product Usability of the Manual When you first look at the manual you will see that the usability of the manual is executed very well. When you look at the table of contents you will see that every feature and function that the phones is lay out in the table of content. As to notice in the table of content you will not only find the titles of the category, you will also see sub category’s...
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...Globalization of Market Samsung Philippines opens first SONO School June 27, 2014 Samsung Electronics Philippines Corporation (SEPCO), working in partnership with the Philippine General Hospital (PGH) and the PGH Medical Foundation, Inc. (PGHMFI)[1], has announced the opening of the first Samsung SONO School in the country. The Samsung SONO School is aimed at helping doctors in the Philippines to improve skills related to pre-natal ultrasounds. Samsung President Chung Lyong Lee said: “The Samsung SONO School aims to provide doctors with quality training in ultrasound to enhance their diagnostic skills. Since our founding in 1969, Samsung has continued to push boundaries and pursue excellence to create positive change for people everywhere. We hope the school’s focus on education and training for medical practitioners will benefit the healthcare sector and go some way to improving lives.” The school features a training curriculum for up to 300 doctors yearly, across the Philippines that will result in a Continuing Medical Education accreditation. Comprising of 25 doctor-trainees per session, it features a combination of lectures and hands-on sessions. Developed by the Philippine General Hospital’s Department of Obstetrics and Gynecology, the curriculum offers targeted training in Point of Care, and Obstetrics and Gynaecology, allowing doctors to enhance their skills in the area of pre-natal ultrasounds. To improve the learning experience, Samsung has provided equipment such...
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...Strategy More: Samsung Innovation Strategy Apple Samsung Has A Totally Different Strategy From Apple, And It's Working Great REUTERS/Lee Jae-Won Just a few years ago Samsung was struggling to catch up in the smartphone market. Now it makes more of them than anybody else and has Apple on the back foot, in addition to being the world's largest technology company by revenue. The heavily hyped launch of its flagship Galaxy S4 smartphone is the latest step as it tries to overtake Apple, and they've gone all out with a massive screen and impressive new features. Here are some of the core pillars of Samsung's strategy. The ultimate fast follower Samsung is better than anybody else at learning from its competitors. "A market reader is sort of the classic fast follower," explains Barry Jaruzelski, senior partner at Booz&Co and the co-author of the Global Innovation 1000. "It doesn't mean they ignore their customers, but they're very attuned to what competitors are doing and what other people are bringing to market first and observing what seems to be gaining traction, then very rapidly coming up with their own version of that innovation." Samsung's aggression has gotten it into trouble in the past, losing a high profile case to Apple for imitating its design. But the reputation hit and the fine were a small price to pay. The company pivots and produces quickly, coming out with a variety of devices. It sees what the market responds to, pushes successes, and kills failures...
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...organization succeed with easy methods to follow, understand, and keep going long term”? Among these books, one can find the latter mentioned, but the important part is taking the key concepts and molding them into what is needed for each individual organization. Even within the same vertical, different methods may work for one but bring another to its demise. These seekers should not be searching for a cookie cutter method, unless that is, their employees are cookie cutters.It is vital when learning how to manage a team and an organization to remember the beginning vision and the values to uphold. It is also important to determine one’s own dedication and align those around them with the same foresight. Furthermore, a true leader must look at all aspects for the organization from bottom to top in order to know not only how to motivate but even more so how to empower those that make up the whole. And finally, a truly successful organization cannot thrive long-term without learning to adapt to and embrace change. Below, these key concepts will be looked at in detail...
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...Samsung Mobile’s line-up of galaxy phones and tablets has helped the handset maker rally a significant share in a market that is largely dominated by Nokia. Samsung sold 12.6 million galaxy phones in the quarter ended March 2011, boosting its global galaxy phones market share by 7.4 percentage points from the previous year to 12.2 per cent. It now ranks fourth after Nokia, Apple and Research in Motion (RIM). Samsung is only 1.2 percentage points behind RIM and is expected to grab the number three spot in 2011 if it maintains its current growth rate. Advance orders for Samsung’s Galaxy S2, which was released in April 2011, surpassed 3 million units within a week of the launch, posing a threat even to Apple. At this rate, its sales are expected to top 14 million units in the current quarter. India is the fastest growing telecom market in the world and presents an attractive opportunity for handset makers like Samsung. As per a GFK Nielson report, the Indian mobile handset market was pegged at around 155 million units in 2010. With the country adding 20 million mobile customers every month, the mobile device market is expected to grow at over 16 per cent year-on-year. Driven by the launch of 3G services, the galaxy phones market alone is likely to grow at over 50 per cent per...
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...BY VARUN MALHOTRA SEC-H 11BSPHH010930 PROJECT ON PLACE & PROMOTION, C.S.R, SOCIAL MEDIA OF Place Strategy of Samsung The place strategy of Samsung is of three types: * It follows intensive distribution. * It follows selective distribution. * It follows exclusive distribution. The place strategy also includes * 24 state level distribution offices * Direct Dealer interface * Regional dispatch centers(RDC) Distribution System * One level channel * Two level channel * Shop-in-shop * Exclusive Showrooms * Sales and Service network all-over the India. Distribution Network Original equipment manufacturer/vendor or supplier Factory Regional Distributing Centre Direct Dealer Branch Warehouse Modern retail/ Exclusive stores & Samsung digital plazas Distributor Sub- Dealer Consumer/ Customer In India, apart from a lot of multi brand outlets, Samsung has a lot of flagship stores- which sell a wide range of Samsung products from mobile handsets, kitchen appliances to televisions. In this context it’s interesting to see Samsung explore all the more new avenues like opening a Smartphone Café. Promotion Strategy * Sales Promotion The main objective of sales promotion is to induce new customers to purchase as well as to keep attracting existing customers by providing special incentives to them. Offering discounts coupons displays and demonstration would help in increasing...
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... |Name Title | |Introduction of Samsung and Rosetta Stone |Nick Raol | |STalk - Communicate and We take it across |Nick Raol | | Market Positioning |Gautham | |Target Market |Sowmya and Sahithi | |Marketing Mix |Sowmya and Sahithi | |Design document |Mayank | |Company's Website |Mayank | Introduction of Samsung and Rosetta Stone Samsung electronics is one of the largest corporations in the world worth billions of dollars. Samsung beginnings were not involved distributing electronic but other products. Samsung's founder Chull Lee established a trade export organization in Korea, distributing fruits, vegetables and fish. Samsung slowly began to expand into other industries such as ship building, financial media, and chemicals. After the financial struggle in 1997, Samsung started selling their businesses and cut 50,000 employees to survive in the tough economy. Samsung developed the "Lightest" mobile phone in 1993 and...
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...How People Make Buying Decisions: Principles of Marketing Name Course Institution Date How People Make Buying Decisions: Principles of Marketing 1. Environmental Factors You Think Are Relevant To the Customers Most of the environmental factors affecting Samsung Mobile as relevant; however, the most relevant environmental factor is demography since technology, politics and social life are connected to variation in population environment. The company is known for its focus on technology in addressing larger population. Generally, the youth are popular in using this technology for communication. Hence Samsung Mobile meets the needs of the new clients by advancing new innovations. The other environmental factor is the rise of women in today’s business (Brady, 2010). Most of the modern businesses have several women taking up varied positions. Adding to their professional life, they have roles for their families like cooking and washing. However, Samsung Mobile has included new specialties to make the lives of women much simpler like use of short programs for home chores. 2. Important Consumer Factors Relevant To The Customers There are several consumer factors that may affect Samsung Mobile. The physical attributes are vital as it helps define about 31 percent of the overall variance in client decision in mobile purchasing. Physical aspects comprise all the physical attributes of mobile phone like Bluetooth, color and size among others. The other aspect is pricing...
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...The 11th International Scientific Conference eLearning and software for Education Bucharest, April 23-24, 2015 10.12753/2066-026X-15-081 HEALTH-RELATED IMPACT, ADVANTAGES AND DISADVANTAGES OF ICT USE IN EDUCATION, COMPARED TO THEIR ABSENCE IN THE PAST Paruyr HARUTYUNYAN, Alin MOLDOVEANU, Florica MOLDOVEANU Faculty of Automatic Control and Computer Science, University Politehnica of Bucharest, Splaiul Independentei 313, sector 6, Bucharest, Romania par0308@gmail.com, alin.moldoveanu@cs.pub.ro, florica.moldoveanu@cs.pub.ro: Victor ASAVEI Faculty of Automatic Control and Computer Science, University Politehnica of Bucharest, Splaiul Independentei 313, sector 6, Bucharest, Romania victor.asavei@cs.pub.ro Abstract: Society has been very quick to adopt and master computer, as well as latest mobile technologies as an integral part of its everyday life. Innovative technologies have penetrated into nearly every aspect of human life and are now so much involved and embedded in social life that most people do not even realize that these technologies are relatively new inventions. Furthermore, nowadays people do not imagine their daily life without technology. In fact, information technologies create great comforts for humans in their everyday life. Despite that, one cannot say for sure that technology has only positive impact on physical, mental or psychological state of humans. Now we are living in the era of digital technologies, where scientists put forward...
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...CONTENTS Sr.No. Name Of The Topic Page No. 1. Introduction A] Company Profile Of Nokia B] Company Profile Of Samsung 2. Objective Of The Study 3. Scope of the Study 4. Research Methodology A] Primary Data B] Secondary Data 5. Review of Literature 6. Data Analysis And Interpretation 7. Limitation of the Study 8. Recommendations 9. Findings 10. Conclusions 11. Questionnaire 12. Bibli Bibliography INTRODUCTION Definition of Mobile phone:- The cellular telephone (commonly “mobile phone” or “cell phone” or “hand phone’) is a long range portable electronic device used for mobile communication. In addition to the standard voice function of a telephone, current mobile phones can support many additional services such assess or text messaging, email, switching for access to the Internet, & MMS for sending and receiving photos and video. Most current mobile phones connect to a Cellular network of base stations which is in turn interconnected to the public switched telephone networks phones. Cellular telephone is also defined as a type of short- wave analog or digital telecommunication in which a subscriber has a wireless connection from a mobile telephone to a relatively nearby transmitter. The transmitter's span of coverage is called a cell. Generally, cellular telephone service is available in urban areas and along major highways. As the cellular telephone user moves from one cell or...
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...of moving beyond their home markets, they have much to learn from the pathbreaking experience of South Korea’s Samsung Group, arguably the most successful globalizer of the previous generation. Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express. Fewer still would have predicted the success of the path it has taken. For two decades now, Samsung has been grafting Western business practices onto its essentially Japanese system, combining its traditional low-cost manufacturing prowess with an ability to bring high-quality, high-margin branded products swiftly to market. The two sets of business practices could not have seemed more incompatible. Into an organization focused on continuous process improvement, Samsung introduced a focus on innovation. Into a homogeneous workforce, Samsung introduced outsiders who could not speak the language and were unfamiliar with the company’s culture. Into a Confucian tradition of reverence for elders, Samsung introduced merit pay and promotion, putting some young people in positions of authority over their elders. It has been a path marked by both disorienting disequilibrium and intense exhilaration. Like Samsung, today’s emerging giants—Haier in China, Infosys in India, and Koç in Turkey, for instance—face a paradox: Their...
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...1. Introduction There is this saying that states “nothing is permanent in this world except change.” According to (Kanellis 2005) in this age where technology is advance and is still rapidly improving, change happen every day. Changes can be viewed from two different points, the first point would be that of the people that are making the changes, while the second point would be that of the people that are experiencing the changes (Prosci 2004). To cope with these changes, people especially those in the working world that are the one affected the most, need to create plans to manage this unforeseen change in their different industry (Johnson 2008). This report aims to evaluate the situation Nokia is currently facing, follow by recommendation for Nokia to gain back their share in the telecommunications market. The key point that this report will focus would be, (1) the challenge in the telecommunications market, and how poor change management leads to Nokia’s downfall; (2) How to help Nokia gain back its market position by using Culture-Excellence approach and Organizational Learning, using of human resources practices to promote this culture and learning capability; (3) What are the potential resistance from Nokia workforce to this change and how should Nokia go about solving them. 2. The Challenge in the Telecommunication Market In today’s market, when an industry is encountered with tremendous changes, it is advised that the companies are to take fast and agile reactions...
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...Introduction Samsung group is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated business, most of them united under the Samsung brand, and is the largest South Korean conglomerate. It was founded in 1938 by Lee byung chul (1910 - 1987). Until today, the small company opened up by Lee become one of the biggest companies in the world and leading in world electronics development, research and sales worldwide. Started just as an instant noodle manufacturer, Samsung now become a leader in various field such as heavy industries, constructions, financial trading company, and many more. After the death of Lee, Samsung was separated into business groups, Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Samsung has a powerful influence on South Korea's economic development, politics, media and culture, and has been a major driving force behind the "Miracle on the Han River". Its affiliate companies produce around a fifth of South Korea's total exports. In 2012,Samsung's revenue was equal to 17% of South Korea's $1,082 billion GDP. Since the 1990s Samsung has increasingly globalized its activities, and electronics, particularly mobile phones and semiconductors, have become its most important source of income. Operation Since Samsung group we known today starting to rise in the early 1990s, I will only wrote about their operation starting from 1990. Starting from 1990, Samsung group branch...
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...innovated business that entered the business world making computers back in the 1980s. They ventured out in the 2000s making non-PC devices and by the spring of 2010 had a market capitalization of $220 billion dollars. As a mutual fund manager, I have performed a SWOT analysis to determine whether or not to invest in this company. I will identify internal and external stakeholders, evaluate their needs and see how the organization measures up when it comes to satisfying those needs. Strengths Apple Inc. has been ranked number one on Fortune Magazine’s Most Admired list for the fourth year in a row according to CNNMoney (DuBois, 2011). The "The American Customer Satisfaction Index" (2012) website shows Apple with a score of 87 out of 100 points on a scale of 0-100 at the national level, this was a 13% increase from the first year in 1995. Personal Computers and HP both came in second with a score of 78 out of 100. Apple has intensive employee training in order to provide exemplementry customer service. They focus on understanding what the customer needs and provide a solution, which may be their key to innovating new products. They have an extensive beautifully designed product line that shares functionality. The Apple trademark, apple with a piece missing illuminates when the computer is on which makes it stand out as an apple product. There is a light under the keyboard making it easy to type in the dark, not to mention the laptops are super slim and light making portability...
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...dependable on these small devices. It is clear that cell phone have benefited to every user in many sides of their lives. First of all, mobile phones, as a communication tool, connect people around the world. Many years ago, it was very difficult to contact with your friends, your partners immediately. Business man had to use their telephone in their office. When they went out, it was impossible to keep in touch with their business partners. That has led to the necessary to have mobile phone. Therefore, the mobility of owing a mobile phone has encouraged using this device. The number of people having mobile phone made a boom in last ten years. Another benefit of mobile phones is to help people in entertainment and supporting material for learning. These mobile phones have a lot of functions. Furthermore, smart phones have its own operating system such as Symbian, window mobile, android, or IOS. Users can set up applications to help us study such as dictionary. It is also an assistant for business people. These people schedule their works on this smart phones, it will remind them for that works. In some cases, with the GPS function, phone will guide you if you are in the new places. In conclusion, the mobile phone has brought convenience and comfort to the way people connect with others. It is easier for people to day to have contact with others. These advantage of will develop the mobile phone industry. Those who believe Microsoft may be satisfied with the recent announcement of...
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