...n miguel INTRODUTION Eduardo Cojuanco, a CEO of San Miguel Corporation is having a hard time in making his decision about the risk he will take for his product know as the San Miguel Beer. He is currently re-assessing his marketing strategies to known if he can expand his plans and make it a success. His current flagship product is well known as the ‘San Miguel Beer’, is taking its slow growth rate because of its large market share. Because of this he then decided to engage in business not in line with his profession. These businesses are energy, mining and infrastructure. There’s more but these are what he chose to look real close. But we all known that San Miguel Beer is a long time-time product that was already familiar and be loved by the Filipinos. So, what would be the best decision for Mr. Conjuangco’s Company? History of the company La Fabrica de Cerveza de San Miguel, the Philippines’ first brewery – establish in 1890 with 70 employees – produced and bottled what would eventually become the country’s best selling beer. Within a span of generation, San Miguel in its familiar amber Steinie bottle would become a Filipino icon and a quintessential part of Filipino life. By 1914 San Miguel Beer was being exported to shanghai, Hong Kong and Guam. Hong Kong would later become a site of san Miguel’s first offshore operation in 1948 While brewing beer is San Miguel’s heritage and the focus of much of its expertise, the company subsequently...
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...Quezon City Polythecnic University 673 Quirino Highway, San Bartolome Novaliches, Quezon City INDUSTRIAL ENGINEERING DEPARTMENT In partial fulfillment of the requirements for Electives 1: Strategic Management Submitted by : Submitted to Engr. Aura Marie B. Novesteras Date: Table of Contents I- Introduction A. Company Profile a. History b. Vision/ Mission statement c. Important events, issues & activities d. Organizational chart B. Competitors Profile II- Industry Analysis A. External Factors B. Internal Factors III- Competitive Analysis : Porteu’s Five Model IV- Strategy Formulation A. Present B. Proposed C. Strategy Formulation Matrix V- Strategy Implementation A. Objectives B. Recommendation I- INTRODUCTION A. Company Profile HISTORY San Miguel Brewery Inc. (SMB) is the largest producer of beer in the Philippines, with nine out of ten beer drinkers preferring its brands. San Miguel Beer was first produced by La Fabrica de Cerveza de San Miguel, an upstart brewery in the heart of Manila that began its operations in 1890. It received the Royal Grant from the Spanish king to brew beer in the Philippines, then a colony of Spain. In 1963, the brewery was renamed San Miguel Corp. (SMC) to reflect its growing ventures into food and packaging. As the beer business grew at a steady pace, it provided the foundation from which SMC expanded its interests from food, beverage and packaging...
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...I. Introduction San Miguel Corporation is one of the largest companies in the whole word. One of the country’s premier conglomerates, San Miguel’s extensive products portfolio includes over 400 products ranging from beer, hard liquor, juices basic and process meats, poultry, dairy products, condiments, coffee, flour, animal feeds and various packaging products. The San Miguel Corporation makes a greats difference to their competitors. Making everyday life a celebration they will carry a new markets our over a century-old tradition of quality and integrity. Consumer will take pleasure in reaching for the product and service because they are the best value for money. The food and beverage brands will be in every household and every retail outlet, they will meet their consumer’s everyday need, delighting their taste. Through the products and services, every occasion to drink and eat will bring enjoyment celebration. II. Objectives Goals are specific accomplishments or action plans targeted usually for the particular time or period. Another term for goal is objectives. For San Miguel Corporation, to expand the market share to multiply their current scope, to grow their products-services portfolio, and to increase sales , to assess whether the business strategy are approximate given by the current situation of the business and to determine the right strategy; to achieve the business growth...
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...In the early 1980’s the San Miguel Corporation (SMC) and A. Soriano corporation (ANSCOR) group of companies, under the leadership of Andres Soriano, Jr. Addressed a long felt need for an effective formal planning system for the two companies. According to Soriano, the companies had developed their budgeting and long-range planning systems several years earlier but, despite the many advantages these gave them, they still were not satisfied with their ability to respond to the rapid changes in the environment around them. They, therefore, searched for a process that would enable them to upgrade their planning ability. SMC and the ANSCOR group, thus, sought professional advice from a team of experts on strategic planning. The team was headed by Dr. Peter Lorange, then professor at the Wharton school and consultant on strategic planning to the two companies. Soriano expressed this great satisfaction with the approach to strategic planning developed by Dr. Lorange and his team. In November 1982, Dr. Lorange addressed a joint dinner – meeting of SMC and the ANSCOR group and shared his insights on the implementation of strategic planning of the two companies. Following are excerpts from an article prepared by Lorange based on his address during the meeting as well on as the major issues raised during the lively open - forum discussion. TO QUOTE SORIANO: He endeavor has been quite formidable in terms of time and energy invested by our people during the critical first year of implementation...
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...I . Industry-Describe the industry or industries where the company operates. 1. Industry definition-define the need of the industrySan Miguel Corporation is the largest publicly listed food, beverage andpackaging company in the Philippines.It has been in the industry since 1890being founded by Don Enrique Maria Baretto.Since then,the SMC ensure that itsstrategy, organizational structure and processes, and external relationships wereadequate to confront the expected threats and to capitalize on the opportunitiesfacing it domestically and internationally.2.Overview of the industry2.1.market size and growthSan Miguel Corporation has a sizable international presence. The company hasover 100 facilities in the Philippines, Southeast Asia, China, and Australia. Itsmajor operating facilities include five breweries, four glass plants, two metalclosure and lithography plants, two plastic case plants, and a coconut oil mill.San Miguel is one of the Philippines' biggest private employers, with over 25,900employees.The company reported a net income of $171 million in 2005. As of the first half of 2006, the company's net income had grown 15 percent from a year earlier toP4.36 billion2.2.industry profitabilityThe company reported a net income of $171 million in 2005. As of the first half of 2006, the company's net income had grown 15 percent from a year earlier toP4.36 billion2.3.major players The major players are Asia Brewery Inc.; Asahi Breweries, Ltd.; TsingtaoBrewery Company Limited;...
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...San Miguel Corporation and A. Soriano Corporation Background of the Study: In the early 1980’s the San Miguel Corporation (SMC) and A. Soriano Corporation (ANSCOR) Group of Companies, under the leadership of Andres Soriano, Jr. addressed a long felt need for and effective formal planning system for the two companies. Summary / Abstract: More than a decade ago, the ANSCOR Group and SMC spent several years developing and strengthening their budgeting system in order to have a better internal focus on where they going over the short-term. Their next evolutionary step was the development and implementation of a long-range planning process. This helped them to better understand the resource requirements and constraint of the future. While these systems definite assisted them in planning for the future, the rapidly changing environment and the increase competition led them to search for still other ways of further improving their management approach. This article will discuss various aspect of the strategic planning approach adopted by the ANSCOR Group and SMC help them cope with the future. First, I shall discuss briefly the basic aspect of the approach which can be described in terms of four important dimensions. One dimension pertains to the determination of the companies’ future direction through hierarchy strategies under this it is composed of three levels namely, corporate level, Business Family level and Business Element level. A second dimension is the delineation...
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...I. INTRODUCTION: A. SAN MIGUEL CORPORATION ➢ Was founded on September 29, 1890. ➢ By DON ENRIQUE MARIA BARRETTON dE Y Caza. owner of the brewey La Fabrica de Cerveza de San Miguel. ➢ Was authorize to brew beer in the Philippines under a royal grant establishment located at No.6 Calzada de Malacanang Manila`s San Miguel District. ➢ Inaugurate on October 4, 1890. OUTSTANDING QUALITIES AND SUCCESSES ➢ SMG stand as one of the richest and most profitable companies in the Philippines ➢ Country's most recognized corporate brand. ➢ Having 30000 employees in 90 major facilities in the Philippines and overseas. CHINA, Southeast Asia, Australia. ➢ SMC is the countries largest food,beverages, and packaging company. ➢ Affiliates Brands Includes: Magnolia, Anchor, Coca-cola, Ginebra San Miguel, Purefoods and Monterey. COMPANY FAILURE: ➢ The company was tottering under a P47.1 billion on debt, high fixed cost and weighted down by large-scale expansion projects in China. Its three breweries in the said country were operating way below capacity. To get much needed cash infusion, Cojuangco sold off SMC's 45 percent stake to Nestle Philippines. PRODUCTS: ➢ Produces close to 300 products includes: • B-meg • Wilkins • Viva • Coca-cola • Eight O'clock ➢ SMC 3 CORE OF BUSINESS • Beverages- "beer, hard liquor, soft drinks, bottled water and fruit juices. • Food &Agri business-"chicken, feeds, pork and beef" ...
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...SAN MIGUEL OWNERSHIP The company is majority-owned by San Miguel Corporation. Kirin Brewery Company, through its investment arm Kirin Holdings Co. Ltd, holds the most significant minority stake. Philippine mall magnate Henry Sy also has a stake in the company. Other top shareholders as of December 2009 are as follows:[5] Top 10 Shareholders of San Miguel Brewery, Inc. | Name | Shares | Percent | San Miguel Corporation | 7,859,324,270 | 51.000 | Kirin Holdings Co. Ltd. | 7,458,864,880 | 48.388 | PCD Nominee Corporation (Filipino) | 62,538,710 | 0.406 | Henry Sy | 12,500,000 | 0.081 | Syntrix Holdings Inc. | 12,500,000 | 0.081 | PCD Nominee Corporation (Non-Filipino) | 1,209,600 | 0.008 | Isias and/or Melinda Lumanta | 132,000 | 0.001 | Marilyn Maranon | 124,000 | 0.001 | Virgilio Salonoy | 82,000 | 0.001 | Fadil III | 63,000 | 0.001 | John Devela & Jay P Noy CO | 3,000 | 0.00001 | San Miguel Brewery, Inc. (PSE: SMB), a subsidiary of San Miguel Corporation, is the largest beer producer in the Philippines, with a market share of over 95% as of 2008.It has five breweries spread across the country producing eight beer brands, led by its flagship brand San Miguel. Locations/Subsidiaries No. 40 San Miguel Avenue, Mandaluyong City, Manila, Philippines Fax: 63 632 6323099 Distileria Bago Inc. 6/F San Miguel Properties Ctr., St. Francis St., St. Francis St, Mandaluyong City, Philippines Ginebra San Miguel, Inc. 3rd & 6th Floors...
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...Republic of the Philippines SOUTHERN LEYTE STATE UNIVERSITY Sogod, Southern Leyte Philippines LABOR AND MANAGEMENT DISPUTES AT SAN MIGUEL CORPORATION: ITS RESOLUTIONS AND THE IMPLICATION IN THE BUSINESS OPERATION A Final Paper presented to The Faculty of the Graduate Studies Southern Leyte State University In partial fulfilment of the course MM 505 : Management and the Law Summer 2015 RIZA MAE B. FORTUNA Master in Management Student TABLE OF CONTENT Cover Page Page 1 Table of Content Page 2 I. Introduction Page 3 A. Objectives B. Company Profile, Mission & Vision Page 4 II. Antecedent facts of the case Page 6 III. Resolutions, Findings and Decision of the Labor - Page 7 Management Problem IV. Recommendation and Observation Page 8 V. Appendices Page 9 Whole Case citation Page 9 Nature of the Company Page 16 References Page 17 I. NAME OF COMPANY AND ITS PROFILE INTRODUCTION Corporation is defined as the most common business organization which is formed by a group of people. It has rights and liabilities separate from those of the individuals involved. It may be a non-profit organization engaged in activities for the public good; a municipal corporation, such as a...
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...I. BACKGROUND OF THE CASE In the early 1980’s, the San Miguel Corporation (SMC) and A. Soriano Corporation (ANSCOR) Group of Companies, under the leadership of Andres Soriano Jr. addressed a long felt need for an effective formal planning system for the two companies. According to Soriano, the companies had developed their budgeting and long-ranged planning systems several years earlier but, despite the many advantages these gave them, they still were not satisfied with their ability to respond to the rapid changes in the environment around them. They, therefore, searched for a process that would enable them to upgrade their planning capability. SMC and the ANSCOR Group, thus, sought professional advice from a team of experts on strategic planning. The team was headed by Dr. Peter Lorange, then professor at the Wharton School and consultant on strategic planning to the two companies. Soriano expressed his great satisfaction with the approach to strategic planning developed by Dr. Peter Lorange and his team. In November 1982, Dr.Lorange addressed a joint dinner-meeting of SMC and the ANSCOR Group and shared his insights on the implementation of strategic planning of the two companies. Following are excerpts from an article prepared by Lorange based on his address during the meeting as well on as the major issues raised during the lively open-forum discussion. II. MAIN PROBLEM Problems: a. The planning process may have been time consuming and involved more work...
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...(In Millions) December 31 2010 2009 ASSETS Current Assets Cash and cash equivalents P125,188 P209,411 Trade and other receivables - net 75,904 49,082 Inventories 57,442 25,458 Current portion of biological assets - net 3,267 2,525 Prepaid expenses and other current assets 16,914 8,891 278,715 295,367 Assets held for sale 823 2,746 Total Current Assets 279,538 298,113 Noncurrent Assets Investments and advances - net 152,814 39,005 Available-for-sale financial assets 3,597 351 Property, plant and equipment - net 308,073 65,919 Investment properties - net 2,133 1,867 Biological assets - net of current portion 1,479 1,847 Goodwill - net 30,251 6,408 Other intangible assets - net 10,980 3,630 Deferred tax assets 7,134 8,883 Other noncurrent assets – net 33,801 12,468 Total Noncurrent Assets 550,262 140,378 P829,800 P438,491 LIABILITIES AND EQUITY Current Liabilities Drafts and loans payable P74,128 P56,789 Accounts payable and accrued expenses 69,774 31,391 Finance lease liabilities - current portion 10,946 ...
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...How I would build spirit at San Miguel High School? What I would do is I would join sports at San Miguel such as volleyball and softball. I have had 9 years of experience of softball and 3 years’ experience of volleyball of those 9 and 3 years of softball and volleyball I have come to a better understanding of spirt and team work. In order to have spirt you have to be able to show appreciation to what you are doing and really believe in what it is that you are doing and that’s what I would show at San Miguel. Because I would know that what I am doing is best for my future. Team work means I will work with others and try my best to get along with others no matter what the circumstance is. Another thing I would do is I will participate in as many activities and clubs as possible. I will put my best effort in bring San Miguel’s community closer together. By joining student life or the leader ship committee and much more. I will inter act in all activities at San Miguel. I am...
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...Summary 1 Lager by Price Band 2013 Price band | Price range per litre | | | Premium | Above PHP100.00 | Mid-priced | PHP55.00-PHP100.00 | Economy | Below PHP55.00 | Source: Euromonitor International from official statistics, trade associations, trade press, company research, store checks, trade interviews, trade sources Note: Price bands for lager are based primarily on price, but positioning and packaging are other factors that are considered in classification CATEGORY DATA Table 1 Sales of Beer by Category: Total Volume 2008-2013 million litres | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | | | | | | | | Dark Beer | - | - | - | - | - | - | - Ale | - | - | - | - | - | - | - Sorghum | - | - | - | - | - | - | - Weissbier/Wiezen/Wheat Beer | - | - | - | - | - | - | Lager | 1,516.8 | 1,527.4 | 1,589.9 | 1,614.4 | 1,638.8 | 1,440.9 | - Flavoured/Mixed Lager | - | - | - | - | - | - | - Standard Lager | 1,516.8 | 1,527.4 | 1,589.9 | 1,614.4 | 1,638.8 | 1,440.9 | -- Premium Lager | 6.9 | 6.3 | 5.8 | 6.0 | 5.5 | 5.2 | --- Domestic Premium Lager | 6.4 | 5.8 | 5.3 | 5.1 | 4.5 | 4.2 | --- Imported Premium Lager | 0.5 | 0.6 | 0.6 | 0.9 | 1.0 | 1.0 | -- Mid-Priced Lager | 1,398.9 | 1,409.1 | 1,458.0 | 1,478.2 | 1,499.2 | 1,308.8 | --- Domestic Mid-Priced Lager | 1,398.9 | 1,409.1 | 1,458.0 | 1,478.2 | 1,499.2 | 1,308.8 | --- Imported Mid-Priced Lager | - | - | - | - | - | - | -- Economy Lager | 111.0 | 112.0 | 126.0 | 130...
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...DOMESTIC TRAVEL AUTHORITY | | |Date Prepared: | | | |03/11/2015 | |Name (Last, First, MI): |SMC ID No.: |Tel. / Fax No.: | |SALVADOR, AIMIE |9908469 |(033) 338-4402 | |Position: |Department/Unit/Division: |Coordinator/Contact No.: | |FINANCE ANALYST |SMFI-AIC Finance | | | | |Purpose of the Trip: | |POULTRY AND MEATS AR REVIEW | | ...
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...In 1889, a well-known Manila businessman, Don Enrique María Barretto de Ycaza y Esteban, applied for a royal grant from Spain to establish a brewery in the Philippines. He was awarded the grant for a period of twenty years. On September 29, 1890 (Michaelmas, or the feast day of Saint Michael the Archangel), La Fábrica de Cerveza de San Miguel was declared open for business. Located at 6 Calzada de Malacañang(later called Calle Avilés), the brewery took its name from its neighbourhood, the arrabal(suburb or district) of San Miguel. The facility had two sections: one devoted to the production of ice with a daily capacity of 5 tonnes, and the other to beer production. The brewery was the first in Southeast Asia using the most modern equipment and facilities of the day. With 70 employees, the plant produced 3,600 hectolitres (about 47,000 cases) of lager beer during the first year and subsequently produced other types of beer, notably Cerveza Negra, Eagle Extra Stout and Doble Bock. Early success led to the expansion of the business and Barretto decided to incorporate his brewery. On 6 June 1893, the company was incorporated and registered with a capital of P180,000. Those forming the corporation were Don Pedro Pablo Róxas y Castro, Don Gonzalo Tuasón y Patiño, Don Vicente D. Fernández y Castro, Don Albino Goyenechea, Benito Legarda y Tuáson, the heirs of Don Mariano Buenaventura y Chuidan and Barretto. Róxas was soon appointed manager, playing a prominent role in the development...
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