...services. BIG LIGG ENTERTAINMENT Mobile DJ Service offers the following services: Live Disc Jockey Entertainment Services at Weddings, Community events, House Parties, Cookouts, Formal/Informal Dances and just added Sound system rentals to other Disc Jockeys. BIG LIGG ENTERTAINMENT Mobile DJ Service also offers Compact Discs (CD’s) for events consisting of the music chosen by its customers. For Wedding receptions BIG LIGG ENTERTAINMENT Mobile DJ Service offers compact discs with a picture of the Bride and Groom, date of the event and a special salutation to the guest and wedding party, also consisting of music chosen by the Bride and Groom. I have recently reached out to other Disc Jockey’s who service similar gigs as myself offering to add their services with mine when marketing my services in order to broaden the target market. In doing this, we share ideas, and we pass on leads to one another. One of the Disc Jockeys specializes in Karaoke Entertainment and in promoting and booking services such as his and charging a small finder’s fee for me, BIG LIGG ENTERTAINMENT Mobile DJ Service is constantly producing a profit as with renting my sound system equipment to other Disc Jockeys. Finally, and this is probably one of the most important points - to be a very successful mobile/special event DJ I need to use my personality to entertain and encourage the audience to participate in what I’m offering. The best mobile Disc Jockeys (DJs) are in fact "Party Hosts" with great personalities...
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...it. Keyes and Zimsky are charged to find a way to restart the core, which requires traveling deep into the Earth and setting off nuclear charges to induce rotational force. Keyes and Zimsky seek the help of Dr. Serge Leveque (Tchéky Karyo), a weapons expert, and Ed "Braz" Brazzelton (Delroy Lindo). Brazzelton reveals a means of not only drilling through the Earth at high speeds using a series of lasers, but also has devised a material, "unobtainium", which is capable of withstanding the pressures deep inside the planet as well as generating energy from them. Keyes himself works to create a means to visualize their path through rock structures via x-rays. To avoid creating a worldwide panic, an expert hacker, Theodore "Rat" Donald Finch (DJ Qualls), is found by an FBI agent (John Shaw) and is brought to monitor the Internet and erase any rumors to the potential fate of the planet. However, there is a hint that the Army is hiding the real reason of the impending catastrophe. The team constructs a snake-like ship named Virgil made up of several compartments that will be launched over the Mariana Trench in the Pacific Ocean, the deepest such area on Earth. Keyes, Zimsky, Leveque, and Brazzelton are joined by NASA astronauts Commander Robert Iverson (Bruce Greenwood) and Major Rebecca "Beck" Childs (Hilary Swank), who will pilot the ship. She has just about been...
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...Jacques Baynes ENG 101 October 2, 2015 Brad Baumgartner Straight Out Of Compton “Any publicity is good publicity. “Aspiring rapper Eric “Eazy-E” Wright states to the rest of his fellow N.W.A brothers as they sit to discuss the police and F.B.I threats that they have been receiving in the mall. The movie Straight Out of Compton is based on the true story about six troubled some young black men residing in Compton, California who rise unexpectedly to fame, using their viciously honest rhymes, die hard beats, and frustrations about their lifestyle in the streets of the hood. Active from 1986 to 1991 these six men Eazy-E, Ice Cube, Dr. Dre, Arabian Prince, MC Ren, and DJ Yella have endured enormous controversy owning to their explicit lyrics that many people have view as being disrespectful to women, drugs and crime, police, and gang violence. It’s hard to actively hate Straight Out of Compton, a movie so realistic that is based seemly on the true story of six black rappers whose lyrics and rhymes had left a lasting legacy and impression on the hip-hop culture. O’Shea Jackson Jr and Jason Mitchell are spectacular as Ice Cube and Easy-E who are best friends that come to gloves with one another when Eazy-E receives more money and love from their fans then Ice Cube. Their outstanding performance acting over the edge and showing actions of ruthlessness towards each other as both men spit disrespectful lyrics at each other to become the best rap artist in the industry at that...
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...LATONIA ALFRED ART/100 RAP MUSIC IN COMPARISON TO SYMPHONY MUSIC LATONIA ALFRED ART/100 RAP MUSIC IN COMPARISON TO SYMPHONY MUSIC Rap Music in comparison to Symphony Music Rap Music, a form of Pop music that includes rhythmic poetry put over a musical background. The background consists of beats combined with digitally isolated sound bites from other recordings. The first recording of rap was made in 1979 and the genre began to take notice in the U.S. in the mid-1980s. Though the name rap is often used back and forth with hip hop. The name hip-hop comes from one of the earliest phrases used in rap on the song “Rapper’s Delight” by Sugarhill Gang. “I said a hip hop, hippie to the hippie, the hip, hip a hop, and you don't stop, a rock it to the bang bang boogie, say, up jump the boogie, to the rhythm of the boogie, the beat.”(Asante 109) In addition to rap music, the hip-hop subculture also formed other methods of expression like break dancing, graffiti art, a unique slang vocabulary, and fashion sense. Rap started in the mid-1970s in the South Bronx area of New York City. The birth of rap originated in the African American community and was first recorded by small, independent record labels and marketed towards, mostly to a black audience. Rap music was created out of the needs for people to express their inner most feelings and emotions. The rap culture emerged after the African American Civil Rights Movement at the end of the 1960s and in the early 1970s...
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...Joseph Simmons (Reverend Run), Darryl McDaniels (Easy D, DMC) and Jason William Mizell (Jam Master Jay) are the members that make up Run-DMC. With Simmons and McDaniels rapping and Mizel dj-ing they popularised the addition of a live dj at shows and concerts. The three of them grew up in Hollis, Queens in New York City. Friends Simmons and McDaniels started rapping and writing in private as McDaniels was too shy to perform in public. After some practice and a growth in confidence, the two began hanging out at Two-Fifths Park, the local hangout of the community. People would play basketball and local djs would set up their equipment here and start performing and competing. Mizell, then known as Jazzy Jase was one of the more popular dj's in...
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...The foundation of hip hop was being laid out brick by brick in the 1970’s by DJs in the South Bronx, and sometimes in old abandoned house. These DJs invented sampling music through trial and error, and many times by fooling around with records at home. A DJ known as DJ Kool Herc also known as Clive Campbell, laid the very first building block of hip hop in 1973. That was when he was reported hosting a party with a sound system to DJ the party. His sound equipment was two turntables and a guitar amp. “Kool Herc brought the idea of the Jamaican sound system to America,” says Marcus Reeves. Herc also invented the commonplace DJing technique of break, or breakbeats. He would for example play James Brown “ Give it up or Turnit A Loose” on two turntables and would spin one of the records back to break repeatedly. “His innovation was bringing the breakbeats to the sound of this new movement,” Reeves says. “He would just kind of drop a needle on the record, and just kind of go back and forth.” In 1974 after...
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...Hip Hop plays a big role in the young generation today as it did back in the day. Hip Hop started in The Bronx, New York a war torn country at the time. It kept children from hanging out in the streets and getting into trouble. The first documented hip-hop party was on August 11, 1973 and was hosted by Dj Kool Herc. There are four elements in hip-hop, they are dancing, rap, Dj and graffiti. Dance is a series of movements that match the speed and the rhythm of a certain piece of music. Rap is a form of music which a person swiftly rhymes poetry over a beat. A DJ is a disc jockey or the person who plays recorded music for the audience and sometimes talks over the track as it plays; they speak to the audience to keep the party hyped. The last element of hip hop is graffiti, and that is the writings or drawings scribbled, scratched, or sprayed on a wall or any surface in a public place. This was the element of hip-hop that was misinterpreted by the mainstream media and most hated by the whites. In 1989 the Berlin Wall fell, some thought that would bring everyone closer, like unite the people, but it didn’t. The 90’s were the birth of gangster rap, which the main focus was on the West Coast. After viewing this video I now know that hip hop is all colors and races, and was the voice of the young generation in the early 70’s just as it is today 40 years later, the rap game has evolved a lot since then, but its still the same...
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...Mecca of hip-hop is the Bronx, New York City. The phenomenon started In 1975 when a local Jamaican immigrant and DJ named Kool Herc burst on to the scene with a new style of music in which he employed break-beats over samples of James Brown records. According to the writers of Old School Hip Hop.com “Kool Herc is the father of [the] underground sound from New York that found its way to becoming a worldwide phenomenon” (n.p). However, many other hip-hop historians credit James Brown much more than Herc, and even Kool Herc himself is quoted in a New Black Magazine. Com article crediting Brown with the words, “if it weren’t for James Brown, there would be no such thing as hip-hop” (n.p.) In short, if the Bronx is the Mecca of hip-hop, then James Brown is Allah, and DJ Kool Herc is the Prophet Mohammed. In the early years, hip-hop’s first emcees were DJ’s. It was their job to entertain the crowd, keep the party alive, and introduce the records that they were playing. Kool Herc was the first to employ other emcees to speak over his records for him. According to Piero Scarufi, author of “A History of Rock and Dance Music”, Herc’s emcees, known as the Herculoids, were Jamaican immigrants who appropriated the Jamaican tradition of toasting (a reggae artist speaking in rhyme over instrumental sections of a record) (n.p.). With Jamaican toasts over James Brown samples, DJ Kool Herc...
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...Within culture lies language and within language is that sense of diversity. South Africa is known to be one of the countries in the continent of Africa to greatly promote diversity. Educating people of the country’s past and celebrating different cultures and ethnicities. In the new thriving and transforming South African democracy, language pluralism in the countries media is questioned. This essay will compare and contrast the language pluralism and diversity in the newspaper and radio industry in South Africa. It will also discuss the extent funding is a problem for the growth and expansion of indigenous languages in the newspaper industry. The essay will be precisely formed in this following arrangement, beginning with a brief introduction then discussion on the Critical Political and Economy theory, the concept of funding and the effect it has on language diversity in newspapers. A comparison and contrast of newspapers and radio availability will be mentioned in relation to the growth of indigenous languages in the media. Critical Political Economy is concerned with the examination of the structure within the production of media and the outcomes acquired from the availability of funding and the influence of authority (Hesmondhalgh, 2002: 31). It is characterised by being historical, holistic, and moralistic in its critique of ownership and funding concept. CPE takes what is understood as economics and centers it with an intention to understand the relation between the...
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...30 May 2010 Pg 2 THE YOUTH RULE! Pg 9 KNOWLEDGE IS POWER Pg 17 NIKE BOUNCES BACK 2. GENERATION NEXT 30 May 2010 MASTERS OF THEIR UNIVERSE: MEET THE GROUP THAT ACCOUNTS FOR MOST OF OUR POPULATION WHETHER YOU LIKE IT OR NOT ... Today’s youth rule! Picture: JEREMY GLYN HOW AND WHY THE STUDY WORKS ● Their annual direct spend, as per the study, is over the R95bn mark ● They are the key household inf luencers — to the tune of more than 60% ● They are the future consumers of all brands “They are mavens who give a good sense of the ‘next big thing’. They provide strong indicators of where the market is going” JASON LEVIN, MD OF HDI YOUTH MARKETEERS W HY should the world care if nine-year-olds prefer Milo cereal to Coco Pops? So what if teens want to watch Trace this year when they were hooked on MTV last year? And if youngsters’ primary device is a cellphone, is that really going to change the world? Although less often than before, we are still confronted by “youth cynics” after the Sunday Times Generation Next study is published every year. Their concern, generally, is that youth are still a relatively marginal market segment, so why do a brand preference study? South Africa, like most developing countries, has a very young population — more of our citizens are 22 — the age limit of the study — or younger than those who are older. So, with a sample set aged between eight and 22, the study tracks the consumer behaviour and...
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...Value Creation of Spin-offs and Carve-outs Dissertation zur Erlangung der Würde eines Doktors der Staatswissenschaften vorgelegt der Wirtschaftswissenschaftlichen Fakultät der Universität Basel von Roger Rüdisüli von Amden SG Difo-Druck GmbH Bamberg 2005 Genehmigt von der Wirtschaftswissenschaftlichen Fakultät der Universität Basel auf Antrag von Prof. Dr. Heinz Zimmermann und Ass.-Prof. Dr. Wolfgang Drobetz. Basel, den 10. Mai 2005 Der Dekan Prof. Dr. Heinz Zimmermann Acknowledgements V Acknowledgements My dissertation would not have been possible without the support of various people to whom I would like to express my sincere gratitude. Firstly, I would like to thank my academic supervisors Heinz Zimmermann and Wolfgang Drobetz of the University of Basel (Switzerland) for their academic guidance, encouraging support and the very pleasant cooperation. Special thanks goes to Jürg Wicki for his advice in selecting the subject, structuring the dissertation, and choosing its fundamental building blocks. I am also heavily indebted to Neelesh Singhal and his team at McKC in Madras (India) who helped me to find the vast amount of data used in my research. Without their assistance it would have been impossible to obtain the data. I am also grateful to Sabine Keller-Busse and the partners of McKinsey & Company in the Zurich office for making my educational leave possible and for the financial assistance provided. My acknowledgement also goes to Thomas Bollinger...
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...EBJ 16.4 3rd 10/1/05 11:43 am Page 133 133 EUROPEAN BUSINESS JOURNAL The modern roots of strategic management Susan Segal-Horn The term ‘strategy’ is one of the most over-used, and poorly understood, terms in modern business and organisational life. The purpose of this article is to help practising managers understand better what strategy is about, how it has developed in the second half of the twentieth century from much earlier influences and the key contributions made by business schools, academics and consultants to the modern managerial practice of strategy. Strategic management has moved from a rational top-down planning approach, to strategic decision-making as a wider process involving all internal organisational stakeholders to ensure strategies are likely to be effectively implemented in practice. The recent rise of the resource-based approach to strategy helps us understand how two organisations with similar resources may nevertheless develop quite different levels of capability and performance. This article should help managers appreciate why no source of competitive advantage is likely to be sustainable over the longer-term. Introduction Susan Segal-Horn, Professor of International Strategy, Open University Business School This article is based on a revised version of the Introduction to S. Segal-Horn (ed.) The Strategy Reader (2004) 2nd edition, published by Blackwell Publishers, Oxford. Address for correspondence:...
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...MARKETING 7E People real Choices This page intentionally left blank MARKETING 7E People real Choices Michael R. SAINT JOSEPH S SOLOMON ’ U OLLINS NIVERSITY Greg W. MARSHALL R C OLLEGE Elnora W. THE UNIVERSITY OF SOUTH CAROLINA UPSTATE STUART Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Editor in Chief: Eric Svendsen Acquisitions Editor: Melissa Sabella Director of Editorial Services: Ashley Santora Editorial Project Manager: Kierra Bloom Editorial Assistant: Elisabeth Scarpa Director of Marketing: Patrice Lumumba Jones Senior Marketing Manager: Anne Fahlgren Marketing Assistant: Melinda Jensen Senior Managing Editor: Judy Leale Project Manager: Becca Richter Senior Operations Supervisor: Arnold Vila Creative Director: Jon Christiana Senior Art Director: Blair Brown Text and Cover Designer: Blair Brown Media Project Manager, Production: Lisa Rinaldi Media Project Manager, Editorial: Denise Vaughn Full-Service Project Management: S4Carlisle Publishing Services Composition: S4Carlisle Publishing Services Printer/Bindery: Courier/Kendalville Cover Printer: Courier/Kendalville Text Font: Palatino Credits and acknowledgments borrowed from other sources and reproduced, with permission, in this textbook appear on appropriate page within text. Microsoft®...
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...MARKETING 7E People real Choices This page intentionally left blank MARKETING 7E People real Choices Michael R. SAINT JOSEPH S SOLOMON ’ U OLLINS NIVERSITY Greg W. MARSHALL R C OLLEGE Elnora W. THE UNIVERSITY OF SOUTH CAROLINA UPSTATE STUART Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Editor in Chief: Eric Svendsen Acquisitions Editor: Melissa Sabella Director of Editorial Services: Ashley Santora Editorial Project Manager: Kierra Bloom Editorial Assistant: Elisabeth Scarpa Director of Marketing: Patrice Lumumba Jones Senior Marketing Manager: Anne Fahlgren Marketing Assistant: Melinda Jensen Senior Managing Editor: Judy Leale Project Manager: Becca Richter Senior Operations Supervisor: Arnold Vila Creative Director: Jon Christiana Senior Art Director: Blair Brown Text and Cover Designer: Blair Brown Media Project Manager, Production: Lisa Rinaldi Media Project Manager, Editorial: Denise Vaughn Full-Service Project Management: S4Carlisle Publishing Services Composition: S4Carlisle Publishing Services Printer/Bindery: Courier/Kendalville Cover Printer: Courier/Kendalville Text Font: Palatino Credits and acknowledgments borrowed from other sources and reproduced, with permission, in this textbook appear on appropriate page within text. Microsoft®...
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...c MARKETING 7E People real Choices This page intentionally left blank MARKETING 7E People real Choices Michael R. SAINT JOSEPH S SOLOMON ’ U OLLINS NIVERSITY Greg W. MARSHALL R C STUART OLLEGE Elnora W. THE UNIVERSITY OF SOUTH CAROLINA UPSTATE Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Editor in Chief: Eric Svendsen Acquisitions Editor: Melissa Sabella Director of Editorial Services: Ashley Santora Editorial Project Manager: Kierra Bloom Editorial Assistant: Elisabeth Scarpa Director of Marketing: Patrice Lumumba Jones Senior Marketing Manager: Anne Fahlgren Marketing Assistant: Melinda Jensen Senior Managing Editor: Judy Leale Project Manager: Becca Richter Senior Operations Supervisor: Arnold Vila Creative Director: Jon Christiana Senior Art Director: Blair Brown Text and Cover Designer: Blair Brown Media Project Manager, Production: Lisa Rinaldi Media Project Manager, Editorial: Denise Vaughn Full-Service Project Management: S4Carlisle Publishing Services Composition: S4Carlisle Publishing Services Printer/Bindery: Courier/Kendalville Cover Printer: Courier/Kendalville Text Font: Palatino Credits and acknowledgments borrowed from other sources and reproduced, with permission, in this textbook...
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