Compare and Contrast Mobile Websites and Mobile Web Applications

What are the strengths of each?
Answer:
Mobile Websites
Immediacy – Mobile Websites Are Instantly Available
Compatibility – Mobile Websites are Compatible Across Devices
Upgradability – Mobile Websites Can Be Updated Instantly
Findability – Mobile Websites Can be Found Easily
Shareability – Mobile Websites Can be Shared Easily by Publishers, and Between Users
Time and Cost - Mobile Websites are Easier and Less Expensive

Mobile Web Applications
Interactivity/Gaming – for interactive games (think Angry Birds) an app is almost always going to be your best choice, at least for the foreseeable future.
Regular Usage/Personalization – If your target users are going to be using your app in a personalized fashion on a regular basis (think EverNote) then an app provides a great way to do that.
Complex Calculations or Reporting – If you need something that will take data and allow you to manipulate it with complex calculations, charts or reports (think banking or investment) an app will help you do that very effectively.
Native Functionality or Processing Required - mobile web browsers are getting increasingly good at accessing certain mobile-specific functions such as click-to-call, SMS and GPS. However, if you need to access a user's camera or processing power an app will still do that much more effectivl
No connection Required – If you need to provide offline access to content or perform functions without a network/wireless connection then an app makes sense.

What are the weaknesses of each?
Answer:
Mobile Web Sites * Needs to show the content that website visitors want to see. You can provide mobile optimised content, but you need to make sure the content is right. If research isn’t done and the wrong content is chosen mobile users may be unsatisfied and have a negative