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Business Specialization decision at Sukkur IBA
By Muhammad Rafique Lashari

Life is a journey of decisions. At every stage from childhood to manhood, everyone makes and takes a large number of general and specific, and important and unimportant decisions. Consciously or unconsciously, everyone tries his or her best level to make a successful decision. Some decisions become successful and there is no doubt, the successful decisions bring satisfaction, and some not and they indeed bring regret. Later on, some feel the regret and some not, it is a human behavior. People spend a lot of resources and time to avoid from the regret because it brings many psychological diseases or disorders which take them away from their spiritual comfort or satisfaction. Some decisions are general and not critical, and too tied to future. For example: buying dresses, wearing cosmetic and playing games. Some decisions are specific, critical and too tied to future. For example: marriage decision, job career and specialization decisions. For specific decisions, specific decision inputs or bases are required to make them successful. Students, being younger, make more specific decisions than others. Recently senior students of Sukkur IBA have been facing problems in their selection of specialization; which one out of four specializations to select and why? They are confused in their specialization decisions. This little piece of writing would help them in their decision making. First it informs and defines seven specialization decision approaches by students; second it lists four specialization areas, along with the most quoted comments ,offered at Sukkur IBA; third it presents a brief and relevant overview of economic conditions of Pakistan and final; a general decision criteria. There are different specialization selection decisions approaches that students follow. Some