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Seminar 3

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Vision refers to the desired future state of the organization and what is it that the organization wants to achieve. Tesco’s vision is “To be the most highly valued business by the customers we serve, the communities in which we operate, our loyal and committed colleagues and of course, our shareholders.” The vision of Tesco consist of five elements and each of the elements describes the sort of Tesco aspires to be. 1. Wanted and needed around the world –Tesco want to be a company not only shop of choice for customer but also the place people want to work, a business that communities welcome and the retailer in which every shareholder wants to invest. 2. A growing business with full of opportunities- Tesco want to create full of opportunities for both customers and colleagues by offering something new every time. 3. Modern, innovative and full of ideas-Tesco always trying to understand customers needs better than their competitors and then innovating to make their lives easier such as online grocery shopping, extended shopping hours. 4. Winners locally whilst applying their skills globally 5. Inspiring, earning trust and loyalty from customers, colleagues and communities.

Mission refers to the reason for the organizations existence and the business it is in. Tesco’s core purpose or mission is a clear statement of “We make what matters better, together.” Tesco core mission is to reflect how much society has changed to be more scepticism about corporation, more desire to see business demonstrate it has a purpose beyond profit, a sense that corporation should be contributing more talking some of the big challenges. The profound shift in society has make Tesco behave in the way of just, fair and right in order to inspire and earn trust from all the stakeholder.
Values refer to what are the principles that guide how the organization

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