...than a decade earlier, Kimberly-Clark had hired an Argentinean, Sergio Nacach, from Unilever. Nacach’s first job had been to run Kimberly-Clark’s operations in the small Central American country of El Salvador. Now, Nacach was running the Andean region for K-C and producing impressive business results. Because of his outstanding results, outgoing personality and willingness to talk to others about what he and his colleagues were doing, his management approach was generating interest throughout the company and particularly influencing its operations in Latin America. Operations in this area already demonstrated an organizational culture and leadership approach that was largely consistent with Nacach’s management style, so he did not have to struggle to implement his ideas. To make this different way of managing sustainable, the company needed to understand the essential elements of the Andean success. There was also the issue,...
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...Chapter 01 Taking Risks and Making Profits within the Dynamic Business Environment TEST PLANNING TABLE FOR CHAPTER 1 |Learning Goal | | | | | |LL:1 |LL:2 |LL:3 | | |Knows Basic Terms and Facts |Understands Concepts and |Applies Principles | | | |Principles | | |Describe the relationship between profit |1,2,3,4,5,6,7,8,9,10, |25,26,27,28,29,30,31, |34,35,36,37,38,39, | |and risk and show how businesses and |11,12,13,14,15,16,17 |32,33, |40,41,42,43, | |nonprofit organizations can raise the |18,19,20,21,22,23,24, |188,189,190,191,192,193,194,19|198,199,200,201, | |standard of living for all. |176,177,178,179,180,181,182,1|5,196,197 |202,203,204, | | |83,184,185,186,187 | |221, 326, 330 | |Compare and contrast being an entrepreneur|44,45,46,47,48,49,50,51,52,53|57,58,59, |60,61,62, | |and working for others. ...
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...Purple Cow Transform Your Business By Being Remarkable Seth Godin visit Penguin at: www.penguin.com e penguin about the author Seth Godin is the author of four worldwide bestsellers including Permission Marketing, Unleashing the Ideavirus and Survival is Not Enough. He is a renowned public speaker and is contributing editor at Fast Company magazine.You can find him at www.sethgodin.com This is a work of fiction. Names, characters, places, and incidents are either the product of the author’s imagination or are used fictitiously, and any resemblance to actual persons, living or dead, business establishments, events or locales is entirely coincidental. Purple Cow Portfolio Book / published by arrangement with the author All rights reserved. Copyright © 2002 by Do You Zoom, Inc. This book may not be reproduced in whole or part, by mimeograph or any other means, without permission. Making or distributing electronic copies of this book constitutes copyright infringement and could subject the infringer to criminal and civil liability. For information address: The Berkley Publishing Group, a division of Penguin Putnam Inc., 375 Hudson Street, New York, New York 10014. The Penguin Putnam Inc. World Wide Web site address is http://www.penguinputnam.com ISBN: 0-7865-4431-7 PORTFOLIO BOOK® Portfolio Books first published by Penguin Publishing Group, a member of Penguin Putnam Inc., 375 Hudson Street, New York, New York 10014. Portfolio and the "Portfolio" design are trademarks...
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